This document provides an overview of Twitter past, present and future. It discusses how Twitter started and its initial uses, current statistics on users and professional applications. It also explores Twitter's place in education and language learning. The document outlines Twitter's communication gaps and competitors. Finally, it speculates on potential future business models, increased commercial usage, and how users may adapt the platform over time.

1. Twitter: Past, Present and Future

2. To the blind all things are sudden.-Marshall Mcluhan

3. In The Beginning

4. Early Twitter Site

5. Who is Using Twitter

6. Quote From Co-founder“Many people use it for professional purposes-keeping connected with industry contacts and following news”-Evan Williams, Twitter co-founder

7. Professional UsesBill Gates, Microsoft co-founder Tweets about his foundationJenni Hogan, KIRO TV Traffic AnchorTweets traffic reports and newsThe White HouseTweets on legislative matters and President affairs

8. General StatisticsGraph courtesy of socialmediatoday.com

9. Why Aren’t Teenagers Using Twitter? "Most teens are not interested in being truly public,” says Microsoft researcherDanah Boyd.Only 8 percent of online teens use it. This potentially stems from privacy concerns, that it may be difficultto block who can see your profile.

10. Comparing Social NetworksGraph courtesy of socialmediatoday.com

11. Place in the Market

12. Twitter Features According to Hitwise, Twitter in January 2009, stands at number 84 in it’s Computers. In the internet category, it is one space up the chart from Digg. Twitter's Features:Brief/ compact: only 140 characters one tweetTransparent: everyone can see your tweets unless you set the private mode. Accessible: accessiblefrom computers or mobile anytime and anywhere;accessible to anyone you would like to follow.

13. Place In MarketTo listen to your customers"A growing number of companies are keeping track of what's said about their brands on Twitter. Comcast (CMCSA), Dell (DELL), General Motors (GM), H&R Block (HRB), Kodak (EK), and Whole Foods Market (WFMI) are among a handful of companies haunting Twitter to do everything from burnish brands to provide customer service.” --Rachael King, How Companies Use Twitter to Bolster Their Brand

14. Listen To Your CustomersTwistori, allows people to follow Twitter updates around Love, Hate, Think, Believe, Feel and Wish. Twitterscan, track every tweet containing specific keywords Tweetburner, track how many tweets with the keywords per day and even how many retweets. Tweets Comcast:Ford:Zappos:

15. Toyota ExampleAt the beginning of February, Jim Lentz, President and Chief Operating Officer of Toyota USA, answered questions on social media website Twitter. He addressed the most pressing questions concerning the recall using Twitter, and helped quells rising confusion over process of repairing the defective accelerator. Place In EducationInformation sharing/ Interactive encouragement: Hashtag "#" used in class

16. Place In EducationInformation sharing/ Interactive encouragement: Following opinion leaders as a self-education way

17. Language ToolAn optimistic tool to support foreign language learningTwitter was viewed as a supplement to practice in authentic environment different aspects of the target language as it was taught in the classroom -- Wikipedia It is suitable to train communicative and culture competence anytime anywhere with-out face-to-face interaction. -- Borau, K; Ullrich, C; Feng, JJ

18. Geography Twitrearth, stimulate students' intuition about geography and interest in different languageNew Method Of Communication

19. Twitter’s Communication Gap According to Hubspot's statistic, only 18% of allTwitter users have more than 100 followers. A total 81% of users are currently also followingless than 100 people.

20. Twitter’s Gender Gap The gap between men and women Twitter follower statistics from HBS:

21. Competitors

22. What Twitter Can’t DoGrouping people and sending tweets based on itThreading comments

23. Rich media content: video, audio notes,link preview, galleries

24. Social gaming

25. Location services

26. PaymentsCompetitorsOther…

27. The Future

28. The Future of Twitter The evolution and future of Twitter will be affected bythree trending categories:Biz model or Acquisition Commercial use

29. User adaptation/modificationBiz Model vs. AcquisitionBiz ModelAcquisitionLike Google, Twitter is building a platform, and sustained through VC fundingGenerates limited revenue via SMS carrier fees

30. Share ad revenue with 3rd party platforms

31. Acquire businesses (e.g. Summize)

32. Charge access to customer data