This document provides an overview of using social media for job seeking. It discusses tools like LinkedIn, Twitter, blogs and how to use them to build relationships and find jobs. The key recommendations are to complete your LinkedIn profile, connect with contacts, look for jobs, join groups, research companies and individuals, and manage privacy settings. It also touches on resumes, interviews, sharing helpful content, starting groups, and researching target companies while managing privacy online. The overall message is that social media can be used to reinvent your job search and get referrals by building online and offline relationships through sharing content and participating in groups.

1. Get Social boot campSocial Media for Jobseekers

2. Relax. Have fun. Nothing to buy!Leave your comfort zone at the doorAsk me anything (almost)1% of the Fortune 500: Capital One, Amazon.com, Microsoft, Starbucks, YahooWhen I started in the recruiting business, we still used snail mail, fax machines were cool and the Cosby Show was the top TV show!

3. Remember this?

4. Things have changed.

5. A different set of challenges(

6. Time to reinvent.

7. Your #1 job is to get yourself referred!

8. How?

9. Social media model for jobseekersProfessional Blog

10. Tools of the trade.LinkedInTwitterOther social and professional networksFacebookEmailCorporate WebsitesSlideshare or DocStocBlogs and other places of interest on the internetGoogle ReaderCalendarSpreadsheet or tracking list

11. But wait….

12. Let’s talk about fearRejectionDoing it wrongFailureLooking “stupid” “Getting caught”Appearing desperateSuccessStalkers and evildoers

13. Living a digital lifeOnline activity supports offline eventsYou determine the degree of opennessOpt-in means you always have optionsTrepidation, confusion, overload is the norm!Direct correlation between contribution and rewardIt’s as if we have flying cars! Think of the difference in mobility and speed!You are early adopters!You can’t break the interwebs!

14. 75,000,000 LinkedIn Users

15. LinkedIn checklistComplete your profileLink with contactsLook for jobsJoin groupsResearch companies & individualsManage privacy settings

16. Resume & interviewingReverse chronological resumeFocus on achievements, if you don’t have any, start at the bottomGive me 3 examples of significant contributions to your last employerWhat was your worst day at work?Know what you want to do (feel free to change your mind any time!)

17. Complete your profileInclude your pictureBe as complete as possibleDefinitely your email address!Ask for recommendations from colleagues who know your workUpdate your status or link with TwitterInclude your profile URL on your resume, in your email sig and on your blog

18. Make connectionsStart with people you know:Me, Christina, this classColleagues and former colleaguesNeighbors and relativesFOF (be targeted)Everyone you meet in the interview processScan your email for new contactsVendors, salespeople, bloggers, everyoneWrite a personal introductionAdd 5-10 contacts a week (or more!)

19. Look for jobsBuild relationshipsBuild relationshipsBuild relationshipsBuild relationshipsBuild relationshipsBuild relationshipsBuild relationships

20. Build relationshipsYour success depends on itYou will have to talk to strangersRelationships are 2-wayHave you shared anything lately?Content does not have to be originalThis is a messy, unquantifiable processStart online, connect offline, then connect again online

21. Share awesome, helpful contentShare articles and blog posts that your colleagues will find helpful or interestingShare awesome photos and videosWhitepapers, blog posts, slide showsPromotions and awards“How to” articlesUse a tool such as Google Reader to curate articles

22. Join groupsFind groups in your industry and your professionCorporate and school alumni groupsLocal and nationalPARTICIPATEStart your own groupManage group updatesConnect with group members

23. ResearchFind and “follow” your target companiesMake key connections, starting with your inner circleReview job postings, ask a first level contact to refer you, if appropriateResearch connections. Who are they? Where did they work before? Who do you have in common?

24. Manage privacy settingsVisibility is goodYou have the right to build a professional networkRemember, you’re networking, not “job hunting”Review profiles first. Do not accept connections if you do not feel comfortableThere is a .00001% chance something bad will happen. There is a 99% chance something good will happen.

25. Live example

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