The document discusses consolidation trends in the television industry and the evolving relationship between content creators and distributors. Specifically, it notes that video studios are consolidating with networks to better monetize popular shows. It also describes how networks are developing direct relationships with consumers through video streaming services. This allows them to potentially pivot programming strategies more quickly in response to viewers. Finally, it predicts that future viewing habits will still involve people watching various types of shows and programming for entertainment and education, though the methods of content delivery may change.

1. Video
Networks
Internet
Company
Video
Studios
Video
Studios
Video Services
Wireless
Services
Broadband
Services
Legacy Internet
M&A Rationale
• Consolidation of studios with networks
• Still polygamous, but when shows are vertically
owned, better monetization of hits with ability to go
direct to consumer and pivot quickly
Developing Direct Relationship with Consumer
• Networks developing direct relationship with consumer by
introducing video services: Hulu, Philo (no sports)
• Non-cable broadband/wireless companies are introducing video
services: Go90, DirectTV Now
• Internet companies are subsidizing their video ambitions with
their internet revenue streams, creating exclusive content
Sports
• Decline in popularity of NFL and relative popularity and
economics of direct viewing may force identity change of
networks that carry NFL properties
• Networks need a reason to be valuable as aggregator
• Networks need to brand build and use legacy fees to
lower risk of failure of show development
• Cheap networks have less fee pressure, and turn out
programming to find hits that increase price of
distribution
Future Viewing Habits
• People will continue to watch video:
• To kill time, be mildly educated and be entertained
• Eh shows and hits have a place, but spending a lot of
money on “eh” is a bad strategy
• Households will need programming variety –
particularly those with non teenage children
Ultimately, viewing unlikely to be that different from today -
Shows are acclaimed - Networks are watched
Observations
Television Industry Observations