How social media can help you find and hire better candidates
•Download as PPTX, PDF•
1 like•102 views
Qualified applicants who used social media to apply for jobs performed better and stayed longer in the positions they were hired for compared to applicants who did not use social media. The document recommends companies enhance their recruiting methods by utilizing social media platforms like Facebook to attract more diverse and qualified candidates in order to fill positions faster at a lower cost.
Recommended
Recommended
More Related Content
What's hot
Similar to How social media can help you find and hire better candidates
Similar to How social media can help you find and hire better candidates (20)
Recently uploaded
Recently uploaded (20)
How social media can help you find and hire better candidates
- 1. qualified applicants build positions faster performed better stayed longer Presented by: Ada M. Trigueros
- 2. Internet Users Don’t have 60% 70% Profile 39% Have Profile 61% Use Social Media To pass to friends Visit Social Media sites to get 45% information using Facebook
- 3. 800 Million 60% Log in ~130 Friends ~ 55 minutes
- 4. 1. Enhance your current marketing and recruiting methods. 2. Maximize Candidate Volume and Diversity 3. Ensure Job Visibility 4. Engage Employees Referrals 5. Reduce the cost of finding candidates.
- 5. *Recruitment Directory Pty Ltd
- 6. 90% - COST = Peer recommendations Best Candidate
- 7. 1. Enhancing marketing and recruiting methods with a Facebook page. 2. Maximize Candidate Volume and Diversity with content strategy. 3. Ensure Job Visibility with LinkUp App 4. Engage Employees Referrals by word-of-mouth 5. Reduce the cost of finding candidates with social media
Editor's Notes
- Referrals have long been the number one external source of hires. Studies have shown referral’s hired produced more qualified applicants, build positions faster, performed better and stayed longer. That is why a high portion of referrals are actually hired. So how do you find referrals? How do you find the right people for your jobs when they are not looking for you? Hi my name is Ada I am the Research Consultant for Magic Marketing here to talk to you about Recruiting with Facebook.
- According to the Wall Street Journal 61% of Internet users have at least one profile in a social network and 45% of them are using Facebook. Also, 60% of people likely use social media to pass it on to friends and 70% visited social media sites to get information. Where are they going to network? Facebook. DEI Worldwide
- Facebook has over 800 million users and more than 60% log into the site on any given day. The average facebook user has 130 friends and spend 55 minutes a day on the site reports DEI Worldwide. How can this benefit Schlumberger?
- Simple, by taking your jobs to them, social networks, like Facebook offer a big opportunity for companies to find candidates and uncover talent. Facebook can 1) Enhance your current marketing and recruiting methods 2) Maximize candidate volume and diversity 3) Ensure job visibility 4) Engage employee referrals and 5) Reduce the cost of finding candidates.
- I know, you are asking your self how can we accomplish this? Well, here is where we can help. Magic Market will create a Facebook business page for Schlumberger. The home page will have information about your company and it’s activities. Articles, news feed, notifications and messages are great tools for “content strategy”. Fans will begin to view and share those contents with other friends. Ultimately, enhancing your marketing and recruiting methods. Which brings me to the second point, maximize candidate volume and diversity. The apps section will allow you to showcase the programs by photos, events, notes and video. This will define your facebook presence as you begin to engage in two-way-dialogue. Opportunities to interact with potential candidates help position the company branding in a more dynamic way.Third, ensure job visibility by Posting a job with LinkUp’sFacebook App. It will automatically feed jobs from Schlumberger career site to your Facebook page. When you add, remove, or edit a job on your website, your facebook page is automatically updated without any additional work.
- Soon you will have your employees involved which brings us to our fourth point: Engage Employee Referrals. What a great way than by promoting word of mouth advocacy. 90% of consumers trust peer recommendations. Who better than your employees to increase Employer Branding. And my last point, reduce cost and hire great talent. The recruitingcosts through social recruiting is typically lower in comparison to other sources. Less money can be allocated to traditional job advertisements and put towards social recruiting strategies and implementing related tactics.
- Okay, so we have discussed how Facebook will give you a good Return on your Investment by 1) Enhancing Marketing and recruiting method with a facebook page, 2) maximize candidate volume and diversity with Facebook’s content strategy 3) Ensure job visibility with Facebook’sLinkUp application 4) Engage employee referrals by promoting word-of-mouth and 5) Reduce the cost of finding candidates with social media.So don’t hesitate any longer let Magic Marketing establish a Facebook page for Schlumberger and join other leading companies in their social recruiting. Thank you for your time.
- Can I address any questions?