Training to markting dept

BELOW THE LINE COMMUNICATION DEFINITION IMPLEMENTATION

DAFTAR ISI ,[object Object],[object Object],[object Object],[object Object],[object Object]

MARKETING STRATEGY ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

MARKETING MIX market Place Promotion Product Price

ARTI KOMUNIKASI ,[object Object],[object Object],[object Object]

ARTI PROMOSI ,[object Object],[object Object],[object Object]

MARKETING COMMUNICATION ,[object Object]

Bentuk promosi (non advertising) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

ELEMEN AKTIFITAS PROMOSI ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Teori Komunikasi Pemasaran ,[object Object],Interest Tahap adanya suatu kepentingan Decision Tahap melakukan Pertimbangan & pengambilan keputusan Action Pembelian Attention Tahap adanya perhatian

ADVERTISING & PROMOTION ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

TAHAPAN BERFIKIR 1 LATAR BELAKANG MASALAH 2 OBJECTIVE TA 3 KONSEP 4 PROGRAM 5 MEKANISME Tugas CSD

LATAR BELAKANG MASALAH ,[object Object],[object Object],[object Object],[object Object],[object Object]

PROMOTION OBJECTIVE ,[object Object],[object Object]

TARGET AUDIENCE ,[object Object],[object Object]

KOSEP ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object]

PROGRAM ,[object Object],[object Object],[object Object],[object Object]

ISI ,[object Object],[object Object],[object Object],1 LATAR BELAKANG MASALAH 2 OBJECTIVE TA 3 KONSEP 4 PROGRAM 5 MEKANISME

PROMO CSD SET UP ,[object Object],[object Object],[object Object],[object Object],[object Object]

Training to markting dept

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