The document summarizes the creative choices made in producing a trailer for a film called "The Watching." Key elements of the trailer include an opening title with fog effects to set an eerie tone, phrases of text that hint at the plot and characters while also providing opportunities for voiceovers, actor names that converge in a supernatural way fitting the gothic theme, and revealing the movie title "The Watching" at the end. Various video and audio effects are used purposefully throughout the trailer to further enhance the spooky atmosphere and hint at supernatural or violent elements in the film.

1. Final Theatrical Trailer
By Jamie Read

2. The Reasons
• The purpose of this slideshow is to show
the reasoning behind certain things that I
did in my trailer.

3. Titles

4. Opening Title
• I made my ident the opening
title so that people knew who
created the film.
• The fact it moves towards the
audience makes it seem
dominating.
• There is a fog effect with a
cloud sound too to add an
eery feel.

5. Phrases
• I chose to have phrases of
text to break up the video.
• It also gave me ideal
opportunities to do
voiceovers.
• Phrases of text also hint
about the characters and
what the film will be about.

6. Actors
• The actor names are on a
different transition to the
zooming of the phrases.
• The converging of the letters
is quite supernatural and this
works well with the gothic
theme I have gone with.

7. Movie Name
• The Watching title is at the
end as I don’t want to give
away what the film is at the
start of the trailer.
• It has fog effect and cloudy
sounds like the ident.

8. Transitions

9. Fade Out
• As the hand was supernatural
I had the fade out to show
that it was leaving.
• It helps make the hand look
spooky and leaves the
audience wondering about it.
• I left a blank space after the
fade to show a time change.

10. Cross Dissolve
• I used this transition to
show a change in time.
• I could have left a blank
space like some trailers
but due to the fact it
was a very small amount
of time cross dissolve
worked well.

11. Disintegrate
• I used this as it looks
quite violent.
• The scene leading to it is
of the female grabbing
the man by the throat.
• Having the text torn
from the screen to
reveal this is a good
effect to have.

12. Video Effects

13. Black and White
• To show how my female
character is a ghost I
decided to use the black
and white video effect.
• Whenever she appears
she is black and white
and keeping that
continuity shows that
she is out of the real
world.

14. Flash
• I used this effect to show
violence.
• When the man is hit at the
same time as an impact
there is a flash effect.
• This demonstrates to the
audiences the violence and
gives the impression it is a
damaging attack.

15. Slow
• This video effect was used to make
the man look intimidating.
• I did it with a shot where the man is
breaking the 4th wall. His violent
potential are shown to the audience
through this.
• I let the clip cut his head off when
walking towards the camera to give
the impression he is suffocating the
audience.
• This makes him appear very
powerful.

16. Audio Effects

17. The Watching Music
• This is constant
throughout the trailer.
• It’s there to add a
spooky feeling to the
movie trailer.
• It isn’t very loud as it is
only there for effect.

18. Voiceover
• A voiceover was done
for the phrases.
• This way the trailer
makes sense even if
someone missed or is
unable to read the
phrases.

19. Heartbeat
• I added this effect from
iMovie.
• I used it when the girl
realises something is
wrong.
• The sound shows the
panic that she is feeling.

20. Cold Wind
• This is used at the start of
the movie.
• I used it through the ident
and the establishing shots.
• It makes the area appear
dark and gothic.
• It is an easy way of making
the shots seems spooky.

21. Scary Accent
• I used this every time the
ghost appeared - after the
hand slapped the glass.
• I didn’t use this early on
as there was no indication
she was a supernatural
being.
• The accent alerts the
audience to her
supernatural presence.

22. Foreboding
• This sound effect was
used once.
• I used it when the girl
was approaching the
man.
• I did this to show that
there would be
something bad going to
happen.