Incentive travel is a proven experience and a highly attractive reward that companies can rely upon to encourage employees or partners to boost sales and drive targets. Our top 5 benefits highlight why investing in and implementing incentive travel within your business will give you exciting results.

1. TOP 5
benefits to using
incentive travel
By JoanneKelly,
Head of CR Events

2. Incentive travel is a proven
experience and a highly attractive
reward that companies can rely
upon to encourage employees or
partners to boost sales and drive
targets.

3. How can incentive travel be used?
When incorporated into a targeted rewards programme, incentive travel presents a powerful
inducement to achieving all kinds of outcomes:
Channel partner incentives
engaging your reseller
partners so that your
product is at the forefront.
Sales incentives
targeting sales teams
to promote and sell a
specific product.
Employee engagement
motivating and inspiring
staff, to increase
productivity.

4. Some companies overlook the overriding
benefits that incentive travel provides to both
employees and the business.
But our top 5 benefits highlightwhy investing in
and implementing incentive travel within your
business will give you exciting results.
Including…

5. Achieve business goals
Incentive travel offers employees with an opportunity that
encourages, motivates and inspires them to change their
behaviour.
• It provides focus, encouraging them to consider exactly
what they need to do in order to achieve their goal.
• It’s engaging - employees need to consistently perform,
gain more sales and hit targets, which benefits your
business, while the reward benefits them.
• Morale and teamwork will be high, providing the secondary
benefits of an improved working environment and happy
workforce.
• Improves team dynamics and bonding that they can
translate back into the workplace after the trip.
• Employees are re-energised after a relaxing break,
returning mentally and physically healthier, and raring to
go to achieve their next target.

6. Universal appeal
Travel, or any form of holiday, is a highly desirable treat
that appeals to everyone and that employees crave.
A variety of research shows that although a cash bonus is
an attractive reward, travel tops the list. An all inclusive trip
that they haven’t had to pay for is something they will strive
towards and long to achieve.

7. Memorable experience
Travel incentives provide a memorable experience for the
beneficiary, so they feel that their efforts and hard work
towards company targets were worth it.
The memory of their trip will resonate back at work and will
encourage dedication to work towards future rewards.
Recipients will be buzzing from their experience and excited
to share with their colleagues, which in turn acts as internal
PR for you.

8. Increased loyalty
Those rewarded with a travel incentive are very likely to
develop a deeper sense of loyalty towards their employer
as they have been recognised and appreciated for their
work.
When an employee feels appreciated they become more
engaged and motivated, which results in improved
productivity.
Travel incentives shouldn’t be considered a one-off
investment, because the increased productivity will lead
towards future sales and profitability.

9. Tailored for
every budget
Scalability is another great bonus when it comes to
incentive travel.
Trips can be tailored to suit any budget, be it a weekend
break in the country or an all-singing, all-dancing holiday of
a lifetime.
Whatever the destination, it’s still a reward and therefore
still an impressive treat!

10. About CR Events
We do Events...really well. From team events and sales floor activation days to large-scale
conferences and bespoke once-in-a-lifetime incentive travel experiences, we've got it covered.
Our knowledge, expertise, passion and processes are designed to help you get the most out of
your event and ultimately your investment.
Winners of multiple awards – including The Drum UK Event Awards, C&IT Excellence, CRN Sales and
Marketing, Incentive and Motivation, and Eventia.

11. To find out more about our ideas for incentive travel and get the most
from your employees, get in touch.
Visit us: www.corporaterewards.co.uk / www.cr.events
Call us: 0370 405 2020
Email us: hello@cr.events
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