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Title and Credit
Conventions Trailer
The difference between Titles and Credits
Titles are usually shown at
the beginning and at the
end of the trailer. At the
beginning you would
usually see the distribution
and production company.
At the end of the trailer,
you will most likely see the
title of the film. In this
case, its 'Avatar'. They put
it at the end so the
audience can remember
what the film is called.
Credits usually pop up
towards the end of the
trailer with the names of
the cast. This is so that the
audience is aware of who is
acting.
Also, at the very end there
will be the release date
with important information
such as the website and
other social media. There
will also be the copyright at
the bottom.
What do they say?
Reviews
Some trailers have reviews
from newspapers saying
how good the movie is. This
hype the audience and
make them anticipate it
more.
Credits
At the end of every trailer
there will be the credits in
small. These are to some of
the main people, for
example producers, who
helped with the making of
the film.
Quotes
Some trailers will have
quotes from the movie or
the book. This is for the
audience to know what to
expect from the movie. This
will raise questions to the
audience which fits with the
narrative enigma.
Social Media
At the end they will usually put links to
things like Facebook, Twitter and
YouTube. This is done so that the
audience can get engaged with the
leading up to the release date.
Introduction
Sometimes there will be words that will
give the audience a brief outline to the
plot of the story. They won't give too
much away but just enough to keep the
audience engaged.
When do they show up?
The titles will usually last 2-3 seconds each time they show up. There are
more towards the end and they become more frequent as you go
through the trailer.
However, during the middle, there will be a long period of time where
there are no titles. This allows the audience to focus on the content in the
trailer.
The ones at the beginning are usually 5 seconds apart and the ones at the
end tend to be closer to each other; around 3 seconds apart. The credits
will be at the end of the trailer and will appear quickly.
Why are they placed where they are?
The distribution and production companies are at the beginning as they
are the main roles behind the film because they are the ones that fund
the film. So without the funding from them, there would be no film.
The main actors/actresses usually pop up in the middle/during the trailer.
This is to inform the audience so that if they like a particular actor, they
will most probably go and watch the film.
Towards the end, you will get the rest of the cast and crew as they also
have to be acknowledged for the work that they have done.
How to the titles match the genre?
Action movies
The background tends to be black
with the title in the middle. It will
usually be a white, red or silvery
colour. This is so that more attention
is drawn to the title and not the
background. The title will appear
quickly and suddenly.
Comedy movies
The background will usually be
white or a light pastel colour and
the title will usually be bigger and
occupy more space. It will appear
either fast or slow depending on
the mood.
Horror movies
They tend to have a grungy feel to
them. The background will be like a
brown or a dark beige with the title
being white with that glowy/blurry
effect on it. The title will appear
slowly and sometimes with a fade in
effect.

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Titles and credits

  • 2. The difference between Titles and Credits Titles are usually shown at the beginning and at the end of the trailer. At the beginning you would usually see the distribution and production company. At the end of the trailer, you will most likely see the title of the film. In this case, its 'Avatar'. They put it at the end so the audience can remember what the film is called. Credits usually pop up towards the end of the trailer with the names of the cast. This is so that the audience is aware of who is acting. Also, at the very end there will be the release date with important information such as the website and other social media. There will also be the copyright at the bottom.
  • 3. What do they say? Reviews Some trailers have reviews from newspapers saying how good the movie is. This hype the audience and make them anticipate it more. Credits At the end of every trailer there will be the credits in small. These are to some of the main people, for example producers, who helped with the making of the film. Quotes Some trailers will have quotes from the movie or the book. This is for the audience to know what to expect from the movie. This will raise questions to the audience which fits with the narrative enigma.
  • 4. Social Media At the end they will usually put links to things like Facebook, Twitter and YouTube. This is done so that the audience can get engaged with the leading up to the release date. Introduction Sometimes there will be words that will give the audience a brief outline to the plot of the story. They won't give too much away but just enough to keep the audience engaged.
  • 5. When do they show up? The titles will usually last 2-3 seconds each time they show up. There are more towards the end and they become more frequent as you go through the trailer. However, during the middle, there will be a long period of time where there are no titles. This allows the audience to focus on the content in the trailer. The ones at the beginning are usually 5 seconds apart and the ones at the end tend to be closer to each other; around 3 seconds apart. The credits will be at the end of the trailer and will appear quickly.
  • 6. Why are they placed where they are? The distribution and production companies are at the beginning as they are the main roles behind the film because they are the ones that fund the film. So without the funding from them, there would be no film. The main actors/actresses usually pop up in the middle/during the trailer. This is to inform the audience so that if they like a particular actor, they will most probably go and watch the film. Towards the end, you will get the rest of the cast and crew as they also have to be acknowledged for the work that they have done.
  • 7. How to the titles match the genre? Action movies The background tends to be black with the title in the middle. It will usually be a white, red or silvery colour. This is so that more attention is drawn to the title and not the background. The title will appear quickly and suddenly. Comedy movies The background will usually be white or a light pastel colour and the title will usually be bigger and occupy more space. It will appear either fast or slow depending on the mood. Horror movies They tend to have a grungy feel to them. The background will be like a brown or a dark beige with the title being white with that glowy/blurry effect on it. The title will appear slowly and sometimes with a fade in effect.