2. THREE BASIC TYPES OF MEDIA
1.PRINT MEDIA
2.BROADCAST MEDIA
3.NEW MEDIA
3. PRINT MEDIA
Print media is a typed media used in mass communication in the
form of printed publications. The traditional form of print media involves
ink and paper. The major types of print media are books, magazines,
newspapers, newsletters, posters, brochures, and press release.
4. book
The book is defined as a set of printed sheets of paper that are held together inside a
cover. It is a long written work intended to inform like reference books or entertain such as novels.
5. newspaper
Newspaper refers to as a document published regularly, consisting of news reports,
articles, photographs, and advertisements that are printed on large sheets of paper folded
together.
6. magazine
The magazine is defined as a periodical publication containing articles and illustrations,
typically covering a particular subject or area of interest.
7. poster
A poster is a bill or placard for posting, which is often placed in a public place. Posters by
nature are visual. It makes use of photos or graphics to convey a message.
8. brochure
The brochure is defined as a small, thin book or magazine that usually has many pictures
and information about a product, or a place, etc. it is typically used as a form of advertisement or
promotion.
9. press release
It is defined as an official statement that gives information to newspapers, magazines,
television news programs, and radio stations.
Editor's Notes
Media is said to be a powerful force in the society. They are everywhere. Voluntarily or involuntarily, millions of individuals are exposed to it. 24 hrs a day, 7 days a week.