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The real value of open source:
 ROI and beyond

 Jeffrey A. “jam” McGuire
 Acquia Manager of Community Affairs
 jam@acquia.com
 @horncologne




@acquia
Who are you?
Why are you here?
The real value of open source:
 ROI and beyond

 Jeffrey A. “jam” McGuire
 Acquia Manager of Community Affairs
 jam@acquia.com
 @horncologne




@acquia
“Open source is an
   intellectual-property
destroyer… I can't imagine
 something that could be
  worse than this for the
software business and the
   intellectual-property
         business.”

 - Jim Allchin, Microsoft - 2001
“Open source is an
   intellectual-property
destroyer… I can't imagine
 something that could be
  worse than this for the
software business and the
   intellectual-property
         business.”

 - Jim Allchin, Microsoft - 2001
“Open source is an
   intellectual-property
destroyer… I can't imagine
 something that could be
  worse than this for the
software business and the
   intellectual-property
         business.”

 - Jim Allchin, Microsoft - 2001
“We don't pick on
   Microsoft any more, it's
    like kicking a puppy."

 - Jim Zemlin, Executive Director,
      The Linux Foundation.




http://www.flickr.com/photos/13825348@N03/2300963596/sizes/z/in/photostream/
What do you need?


•Innovation
•Cost savings
•Risk mitigation
Drupal and Open Source give you:


•Innovation
•Cost savings
•Risk mitigation
The real value of open source: ROI and beyond
$1.100.000.000
Drupal passes the truck test ...
The real value of open source: ROI and beyond
Drupal today




2% of the web
17,000+ developers
15,000+ modules
300,000+ downloads/month
1.5M unique visitors/month
55 supported languages
FREE
The world’s largest open source projects:


Linux, KDE, Apache, Drupal, Eclipse,
Perl+CPAN, Mozilla+Addons, Gnome

Henrik Ingo: http://openlife.cc/blogs/2010/november/how-
grow-your-open-source-project-10x-and-revenues-5x
“Linux is a transformational technology.


Jim Whitehurst, CEO of Red Hat - http://techcrunch.com/2011/08/17/red-hat-ceo-at-linuxcon-i-have-no-idea-whats-next/
“The technology of Linux empowers
advancements and innovations that have
nothing to do with the technology of Linux.
That is to say ...
“Linux supports the development of
new business models, as well as
new technologies.”
The real value of open source: ROI and beyond
The real value of open source: ROI and beyond
The real value of open source: ROI and beyond
"In the world of computer software, open source
communities develop and improve ideas
organically, based on concepts and practices that
work. Driven by innovation contributed by
individuals, open source simply means that a
system is available to any who wish to contribute.
       It provides the fastest possible rate of
              improvement for ideas."

One Way Forward: The Outsider's Guide to Fixing the Republic.
- Lawrence Lessig, 2012
Open Source Software: You are free to

Use it: for anything, anywhere, forever
Study it: understand what you are using
Modify it: fix it, make it better
Share it: redistribute, sell, give back
True Value – Open Source

Use it: for anything, anywhere, forever
Study it: understand what you are using
Modify it: fix it, make it better
Share it: redistribute, sell, give back
True Value – Open Source

Use it: for anything, anywhere, forever ...

... and (sort of) for free.
Free does work ...




    http://www.flickr.com/photos/42934556@N00/245866252/sizes/m/in/photostream/
The real value of open source: ROI and beyond
The real value of open source: ROI and beyond
Hey! It’s free!
Zero ...




     http://www.flickr.com/photos/29233640@N07/6086350983/sizes/l/in/photostream/
Proprietary Open Source

                  IT Costs    IT Costs
                Personnel     Personnel
                  Hosting     Hosting
               Bandwidth      Bandwidth
                   Design     Design
(Recurring) Licensing fees    No licensing fees
                              Invest in your team
                              Invest what/when you need
           Vendor lock-in     1000s of vendors
Data lock-in (buy it back?)   You own your data
         Vendor roadmap       Your needs
     Vendor release cycle     When you need it
         When it happens      Cutting edge
True Value – Open Source

Use it: for anything, anywhere, forever
Study it: understand what you are using
Transparency ...




    http://www.flickr.com/photos/centralasian/5329431523/sizes/l/in/photostream/
http://www.guardian.co.uk/government-computing-network/2011/nov/08/cesg-open-source-security
What about security?




                       Thank you:
True Value – Open Source

Use it: for anything, anywhere, forever
Study it: understand what you are using
Modify it: fix it, make it better
Drupal is innovation ...


                           Open Source

                           Collaboration

                           Community

                            Innovation
Innovation

“Users generally have a much more
accurate and detailed model of their
needs than manufacturers have ...”
                         Eric von Hipple,
               Democratizing Innovation
True Value – Open Source

Use it: for anything, anywhere, forever
Study it: understand what you are using
Modify it: fix it, make it better
Share it: redistribute, sell, give back
Speed via reuse ...
True Value – Open Source

Use it: for anything, anywhere, forever
Study it: understand what you are using
Modify it: fix it, make it better
Share it: redistribute, sell, give back
Control your own destiny ...




    http://www.flickr.com/photos/popculturegeek/4534090770/sizes/l/in/photostream/
Thank you ...
Jeff Eaton - Lullabot
Betsey Emsley, Jeff Walpole - Phase://
Robert Douglass,
Andrew Melck, Scott Davis - Acquia
                   Text
Anna Lang, Ivo Radulovski - ProPeople
The real value of open source: ROI and beyond
The real value of open source: ROI and beyond
And thank you!
  jam@acquia.com
  @horncologne

 Jeffrey A. “jam” McGuire
 Acquia Manager of Community Affairs
 jam@acquia.com
 @horncologne




@acquia

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The real value of open source: ROI and beyond

  • 1. The real value of open source: ROI and beyond Jeffrey A. “jam” McGuire Acquia Manager of Community Affairs jam@acquia.com @horncologne @acquia
  • 2. Who are you? Why are you here?
  • 3. The real value of open source: ROI and beyond Jeffrey A. “jam” McGuire Acquia Manager of Community Affairs jam@acquia.com @horncologne @acquia
  • 4. “Open source is an intellectual-property destroyer… I can't imagine something that could be worse than this for the software business and the intellectual-property business.” - Jim Allchin, Microsoft - 2001
  • 5. “Open source is an intellectual-property destroyer… I can't imagine something that could be worse than this for the software business and the intellectual-property business.” - Jim Allchin, Microsoft - 2001
  • 6. “Open source is an intellectual-property destroyer… I can't imagine something that could be worse than this for the software business and the intellectual-property business.” - Jim Allchin, Microsoft - 2001
  • 7. “We don't pick on Microsoft any more, it's like kicking a puppy." - Jim Zemlin, Executive Director, The Linux Foundation. http://www.flickr.com/photos/13825348@N03/2300963596/sizes/z/in/photostream/
  • 8. What do you need? •Innovation •Cost savings •Risk mitigation
  • 9. Drupal and Open Source give you: •Innovation •Cost savings •Risk mitigation
  • 12. Drupal passes the truck test ...
  • 14. Drupal today 2% of the web 17,000+ developers 15,000+ modules 300,000+ downloads/month 1.5M unique visitors/month 55 supported languages FREE
  • 15. The world’s largest open source projects: Linux, KDE, Apache, Drupal, Eclipse, Perl+CPAN, Mozilla+Addons, Gnome Henrik Ingo: http://openlife.cc/blogs/2010/november/how- grow-your-open-source-project-10x-and-revenues-5x
  • 16. “Linux is a transformational technology. Jim Whitehurst, CEO of Red Hat - http://techcrunch.com/2011/08/17/red-hat-ceo-at-linuxcon-i-have-no-idea-whats-next/
  • 17. “The technology of Linux empowers advancements and innovations that have nothing to do with the technology of Linux. That is to say ...
  • 18. “Linux supports the development of new business models, as well as new technologies.”
  • 22. "In the world of computer software, open source communities develop and improve ideas organically, based on concepts and practices that work. Driven by innovation contributed by individuals, open source simply means that a system is available to any who wish to contribute. It provides the fastest possible rate of improvement for ideas." One Way Forward: The Outsider's Guide to Fixing the Republic. - Lawrence Lessig, 2012
  • 23. Open Source Software: You are free to Use it: for anything, anywhere, forever Study it: understand what you are using Modify it: fix it, make it better Share it: redistribute, sell, give back
  • 24. True Value – Open Source Use it: for anything, anywhere, forever Study it: understand what you are using Modify it: fix it, make it better Share it: redistribute, sell, give back
  • 25. True Value – Open Source Use it: for anything, anywhere, forever ... ... and (sort of) for free.
  • 26. Free does work ... http://www.flickr.com/photos/42934556@N00/245866252/sizes/m/in/photostream/
  • 30. Zero ... http://www.flickr.com/photos/29233640@N07/6086350983/sizes/l/in/photostream/
  • 31. Proprietary Open Source IT Costs IT Costs Personnel Personnel Hosting Hosting Bandwidth Bandwidth Design Design (Recurring) Licensing fees No licensing fees Invest in your team Invest what/when you need Vendor lock-in 1000s of vendors Data lock-in (buy it back?) You own your data Vendor roadmap Your needs Vendor release cycle When you need it When it happens Cutting edge
  • 32. True Value – Open Source Use it: for anything, anywhere, forever Study it: understand what you are using
  • 33. Transparency ... http://www.flickr.com/photos/centralasian/5329431523/sizes/l/in/photostream/
  • 35. What about security? Thank you:
  • 36. True Value – Open Source Use it: for anything, anywhere, forever Study it: understand what you are using Modify it: fix it, make it better
  • 37. Drupal is innovation ... Open Source Collaboration Community Innovation
  • 38. Innovation “Users generally have a much more accurate and detailed model of their needs than manufacturers have ...” Eric von Hipple, Democratizing Innovation
  • 39. True Value – Open Source Use it: for anything, anywhere, forever Study it: understand what you are using Modify it: fix it, make it better Share it: redistribute, sell, give back
  • 41. True Value – Open Source Use it: for anything, anywhere, forever Study it: understand what you are using Modify it: fix it, make it better Share it: redistribute, sell, give back
  • 42. Control your own destiny ... http://www.flickr.com/photos/popculturegeek/4534090770/sizes/l/in/photostream/
  • 43. Thank you ... Jeff Eaton - Lullabot Betsey Emsley, Jeff Walpole - Phase:// Robert Douglass, Andrew Melck, Scott Davis - Acquia Text Anna Lang, Ivo Radulovski - ProPeople
  • 46. And thank you! jam@acquia.com @horncologne Jeffrey A. “jam” McGuire Acquia Manager of Community Affairs jam@acquia.com @horncologne @acquia