The document discusses how businesses can gain a competitive advantage by providing their users with business intelligence (BI) and analytics tools. It highlights three key challenges that many companies face with their current BI strategies: 1) information workers do not regularly use existing BI tools for data analysis, 2) users have limited access to only pre-modeled data, and 3) while some want simple tools, analysts require more advanced capabilities. The document promotes Panorama Software's BI solutions, including NovaView Flash Analytics and SharedViews, which aim to address these challenges by providing easy-to-use yet powerful analytics tools that can access any data source.