The document proposes a new pop music magazine aimed at teenage girls called M-Code or Music Code. It will be published once a month to maintain interest and commitment from readers. Articles will focus on top charting and up-and-coming artists to inform readers and allow them an escape from everyday problems. The magazine will have a clean, mellow design using pastel colors and font styles that are girly but neutral. The goal is a magazine that looks mature but appeals to teenage interests in music and artists.

1. THE PITCH

2. Name of magazine
• I’ve decided that the name of my magazine
will be M-Code aka Music Code. I might as
well hav called it Music code instead of
shortning it, but by doing that it makes it
sound ’fancy’ and more exclusive, giving it
an overall cooler look.

3. Genre of music
• I’ve chosen to make a pop music magazine, as that was the most
popular choice in my survey. I also chose this genre because, I really
like it myself and as a teen I can realte and make a music magazine
influenced by my knowledge on pop music. My magazine will
feature top chart artists and upcoming ones.

4. Cover prize and Frequenzy of
publication
• I would like to publish my magazine at least once a month. As most
things have become electronical, I think it would be a waste to
publish every week, or every second week, because then people
won’t by every magazine. If I only have it once a month, it’s easier
to kind of commit to buying the magazine frequently. That’s also a
reason why I’m doing a magazine aimed at teenage girls. Teenage
girls have a tendency to easily commit or rather become obsessed
with bands and artist, which is I why I think a magazine aimed at
teenage girls will be highly profitable.
• When it comes to the prize, I don’t want it to be too expensive. It’s
aimed at teenagers, and most teenagers don’t have that much
money. I want it to be affordable even for teenager that doesn’t
have that much money. So I think around 2.50 or 3 Pounds would
be a good price (I don’t know about England, but at least in Norway
that would be really cheap)

5. Magazine style
• I want my magazine to have a clean and overall nice look. I
don’t want to have too much colours as it might come off
as too childish. I want to use sort of mellow and pastel
colours to give it sort of a nice and cute looking style. I want
my magazine to be a source of information about artists,
the music they make and about their life. Artists are a big
part of teenagers life – they are a source of happiness, and
sometimes they even help to make teenagers forget about
their everyday problems. As a teen myself I know how
much music and artist influences our lives. Even though it
might seem silly to like an artist that much, it really is
important to a lot of people. And therefor I want to make a
magazine with a lot of artist, so that teenagers can read it
and forget about stuff for a little while. Like a break.

6. Magazine name fonts

7. Samples
• I really want to have a layout
similar to this. The fonts
should have a mix between
girly and neutral colours. The
Pictures should be from the
waist or shoulders and up as
you get a closer look at the
artist at it kind of feel like you
get closer to the artist too. I
want the pictures to either
have a black, grey or white
background. If the
background colour is too
bright it becomes too much
colours on the cover and it
might end up looking kind of
childish? I want it to be clean
and mature, but you’ll still be
able to tell it’s a magazine
made for teens

8. Samples