The document discusses the concept of object-based media, which integrates various media assets with metadata to create customizable storytelling experiences. It highlights future possibilities for adaptive, immersive storytelling that respond to audience context and preferences. Additionally, it addresses the importance of data ethics and transparency in media consumption and production.

1. https://www.flickr.com/photos/nickpiggott/5212959770
The new horizon of object based media
Ian Forrester
Senior Firestarter, BBC R&D
@cubicgarden

2. Glass to glass

3. New broadcast system

4. Media to experiences
http://www.flickr.com/photos/feuilllu/302001867/

5. Object based media
https://www.flickr.com/photos/nickpiggott/5212959770

6. Media + Metadata = Objects
https://www.flickr.com/photos/nickpiggott/5212959770
The idea behind ‘object-based’ media is that you take all the
assets for a given TV or radio show – the video clips, the
accompanying audio, any music soundtrack, and extras like
subtitles and sign language translations
wrap it up in useful metadata and then use software to ‘remix’
it as needed

7. Media

8. Metadata

9. The objects make the story

10. Squeezebox
http://www.bbc.co.uk/rd/projects/squeezebox

11. The future of storytelling
https://commons.wikimedia.org/wiki/File:Salvatore_Postiglione_Motiv_aus_dem_Decamerone.jpg

12. Storytelling timeline
http://www.flickr.com/photos/feuilllu/302001867/

13. http://www.flickr.com/photos/smcgee/234278571
Oral storytelling
http://www.flickr.com/photos/smcgee/234278571

14. https://www.flickr.com/photos/140034174@N05/26077478920
Immersive, engaging, participatory & adaptive

15. Storytelling with variables

16. Context, location, environment...
https://www.flickr.com/photos/haaijk/14196995087

17. Narrative on Rails
http://www.flickr.com/photos/ag2r/4437697015

18. Media has more potential

19. Perceptive Media “Breaking Out”
http://www.futurebroadcasts.com

20. Responsive Radio
http://www.bbc.co.uk/taster/projects/responsive-radio

21. Forecaster

22. Perceptive drama
http://www.bbc.co.uk/rd/projects/visual-perceptive-media

23. Scalable experiences (50000+)

24. How does it work?
https://www.youtube.com/watch?v=iXKu-b4Afh4

25. Variations not versions
http://www.imdb.com/title/tt0816692/ Interstellar – © 2014 – Paramount Pictures

26. Variations not versions
http://www.imdb.com/title/tt0816692/ Interstellar – © 2014 – Paramount Pictures

27. Just 8 variations
VideoContext timeline - https://github.com/bbc/VideoContext

28. http://www.flickr.com/photos/d_lee/2394548742
It’s the small things

29. Manipulation of audiences feelings
https://www.youtube.com/watch?v=thNvpubJir8

30. Shooting for the moon
http://www.imdb.com/title/tt0259711/ Vanilla Sky – © 2001 – Paramount Pictures

31. Highly relevant
http://www.imdb.com/title/tt0114369/ Se7en – © 1995 - New Line Cinema

32. Relevance
https://www.flickr.com/photos/leweb3/6471629995
It will be very hard for people to
watch or consume something
that has not in some sense been
tailored for them
- Eric Schmidt, Google

33. Some media reaction
http://www.dailymail.co.uk/sciencetech/article-3350076/BBC-experimenting-smart-shows-adapt-personality-male-female.html

34. Data ethics research
https://www.flickr.com/photos/birgerking/5137440872
Privacy
Security
Ownership
Identity
Data management
Accountability

35. Data ethics research
https://www.flickr.com/photos/noodlepie/7256071790
Trust is the foundation of the BBC:
we are independent, impartial and honest

36. Ethics of personal data in the era of QS and IOT
https://www.youtube.com/watch?v=naaDBNSx610&list=PLq2q3WUhlO_yyt8A0PUTOChCgyEoOqhfM

37. How people understand personal data and trust
https://www.flickr.com/photos/cjc/3140642627

38. Understanding new models for data negotiation
https://www.flickr.com/photos/dodnewsfeatures/28742900754

39. Making data visual, understandable & actionable

40. Can you have transparency in algorithms?
https://www.flickr.com/photos/enidmartindale/7749342258

41. X-Ray mode?

42. No more shared experiences?

43. This shared experience?
https://www.theguardian.com/tv-and-radio/2013/dec/16/tv-viewing-christmas-netflix-on-demand

44. A different shared experience
https://www.flickr.com/photos/cjc/3140642627

45. Personal data and storytelling
https://www.youtube.com/watch?v=2RlGXcueDss

46. Perceptive Radio

47. The Internet of things

48. Devices working together with media
https://www.flickr.com/photos/schoschie/4294160420

49. Hyper reality or bi-directional media
www.imdb.com/title/tt0119174/ - The Game (1997)

50. Hyper reality nightmares
https://www.youtube.com/watch?v=QleMXX24v5g - Black Mirror 50 million merits

51. Smartphones

52. Reinventing podcasting
https://www.flickr.com/photos/giuseppemilo/14525042460

53. Sensors everywhere

54. Context is king

55. Media which bends to your context

56. New types of learning experiences

57. Cook Along Learning Experience

58. Cook Along Learning Experience

59. Time to stop building prototypes
https://www.flickr.com/photos/nickpiggott/5212961362

60. Open code, standards & models
https://github.com/bbc/VideoContext

61. Object media toolkit
http://www.bbc.co.uk/rd/projects/object-based-media-toolkit

62. Story Former
http://www.bbc.co.uk/rd/projects/object-based-media-toolkit

63. Story Former
http://www.bbc.co.uk/rd/projects/object-based-media-toolkit

64. Story Shooter
https://www.flickr.com/photos/fedelema/368123873

65. Story Player
https://www.flickr.com/photos/cfccreates/10821335015

66. Like what you heard? Join us...
http://storytellersunited.herokuapp.com/

67. Storytelling always was/is participatory

68. Thank you for listening… questions?
Ian Forrester
Senior Firestarter, BBC R&D North
@cubicgarden
ian.forrester@bbc.co.uk