This document provides best practices for search engine optimization (SEO) content development. It recommends using keyword research to focus each page on a primary keyword, and including the keyword in title tags, meta descriptions, H1 tags and body content. Pages should have a minimum of 200 words to provide sufficient content depth. User-generated content like blogs can exponentially increase content and build trust. Images and videos should include descriptive alt text, file names and captions to enhance optimization. The goal is to structure content around keywords in a way that is relevant to both human visitors and search engine spiders.
White Paper: 4 Advanced Strategies for Google ShoppingAdlucent
Learn valuable tips about your Google Shopping program including:
How much spend should I allocate towards PLAs?
How should PLAs perform relative to my PPC program?
How do I optimize PLA performance?
What can I expect from the new Google Shopping Campaigns?
What's the right bidding strategy--CPC or CPA?
From Awful to Awesome: 21 Examples of Google AdWords Campaigns & Landing PagesRobert Clarke
21 real examples of Google Ads & Landing Pages to learn from for searches like "Accounting Software", "Twitter Tools", and "Pool Cleaning Services". Each Ad & Landing Page example critiqued and scored.
Also includes:
-Landing Page Makeover Examples
- 5 Tips for Writing Better Ads
- 5 Reasons why Landing Pages are so Important
Aceasta prezentare iti va fi de folos pentru ati putea face o idee despre cum vor decurge lucrurile la examenul final sustinut in cadrul Google Academy. Dincolo de chestiunile organizatorice si administrative (conexiunea la internet, durata examenului etc) ai la dispozitie resursele necesare pentru studiu, precum si informatii despre cum se va desfasura examenul. Totodata ai o serie de intrebari posibile pentru examen.
What is Google Ads Remarketing List?
Creating a Google Ads campaign opens a lot of doors to new and exciting opportunities with customers. In the excitement of attracting these new customers, some marketers make the mistake of forgetting their current leads and past customers.
The final asset used to build a remarketing list? Optimization! As with any marketing strategy, your remarketing list is going to require time and attention to perfect.
When you first publish your remarketing campaign, pay close attention to the level of success it receives. If it doesn’t perform at the level you had hoped, then look into the data to understand why.
Are you using the right assets to build your remarketing list? Is the offer relevant enough to entice a conversion? What can be improved?
You want to continuously ask yourself these questions until your remarketing campaigns reach the level you want. You can further read about the art of dynamic remarketing in Google Ads.
Google Product Ads & Killer Landing Page Tipspointit
http://www.pointit.com - This presentation examines product listing ads (PLAs) and compares them to extensions. You'll learn the advantages of PLAs, setup, and best practices for landing pages.
White Paper: 4 Advanced Strategies for Google ShoppingAdlucent
Learn valuable tips about your Google Shopping program including:
How much spend should I allocate towards PLAs?
How should PLAs perform relative to my PPC program?
How do I optimize PLA performance?
What can I expect from the new Google Shopping Campaigns?
What's the right bidding strategy--CPC or CPA?
From Awful to Awesome: 21 Examples of Google AdWords Campaigns & Landing PagesRobert Clarke
21 real examples of Google Ads & Landing Pages to learn from for searches like "Accounting Software", "Twitter Tools", and "Pool Cleaning Services". Each Ad & Landing Page example critiqued and scored.
Also includes:
-Landing Page Makeover Examples
- 5 Tips for Writing Better Ads
- 5 Reasons why Landing Pages are so Important
Aceasta prezentare iti va fi de folos pentru ati putea face o idee despre cum vor decurge lucrurile la examenul final sustinut in cadrul Google Academy. Dincolo de chestiunile organizatorice si administrative (conexiunea la internet, durata examenului etc) ai la dispozitie resursele necesare pentru studiu, precum si informatii despre cum se va desfasura examenul. Totodata ai o serie de intrebari posibile pentru examen.
What is Google Ads Remarketing List?
Creating a Google Ads campaign opens a lot of doors to new and exciting opportunities with customers. In the excitement of attracting these new customers, some marketers make the mistake of forgetting their current leads and past customers.
The final asset used to build a remarketing list? Optimization! As with any marketing strategy, your remarketing list is going to require time and attention to perfect.
When you first publish your remarketing campaign, pay close attention to the level of success it receives. If it doesn’t perform at the level you had hoped, then look into the data to understand why.
Are you using the right assets to build your remarketing list? Is the offer relevant enough to entice a conversion? What can be improved?
You want to continuously ask yourself these questions until your remarketing campaigns reach the level you want. You can further read about the art of dynamic remarketing in Google Ads.
Google Product Ads & Killer Landing Page Tipspointit
http://www.pointit.com - This presentation examines product listing ads (PLAs) and compares them to extensions. You'll learn the advantages of PLAs, setup, and best practices for landing pages.
Benefits of Ad Extensions in Google Ads 2020PPCexpo
Benefits of Ad Extensions in Google Ads 2020:
What’s one of the main benefits of ad extensions? It’s really hard to say just one. These useful features not only improve ad performance significantly, but they are also easy to use, cost-efficient and versatile!
Google AdWords - An Inside Look At The World's Most Powerful Online Ad PlatformMickey Mellen
Lead by Josh Bernstein, owner of Josh Bernstein Media, this session provided a one-of-a-kind behind the curtain look into the Google AdWords interface and learn the truth behind paid search. During this session, we explored the mystery and unknown of paid search with a transparent discussion.
With over 11 years experience in the channel, Josh is known as a true expert with AdWords and has worked and consulted with some of the biggest brands near & far including JCPenney, Chick-fil-A, Toyota, Scoutmob, The Tommy Nobis Center and many others! Josh is one of Atlanta's most trusted names when it comes to Google AdWords & paid search marketing.
Google Ads | Google Ads Tutorial 2019 | Google AdWords Tutorial 2019 | PPC Ad...Simplilearn
This Google Ads tutorial (formerly Google AdWords) talks about what Google Ads actually is, the various formats it provides, where Google shows your ads, how you can create an advertisement through Google Ads, the important metrics you need to track and how you can optimize your ads to ensure they accomplish your marketing goals. This Google Ads tutorial is designed for beginners who want to get started with advertising through Google Ads which is a PPC (Pay-Per-Click) platform. It goes into the details of the many ways Google offers to show your ads, the ease with which you can set up an advertisement and the various ways you can optimize your advertisements so that you can give yourself an upper hand over your competition and so much more. Now, let’s get started with understanding how you can make proper use of Google Ads.
The below topics are explained in this Google Ads tutorial:
1) What are Google Ads?
2) What are the various formats in Google Ads?
3) Where is Google showing your ads?
4) How can you create a Google ad?
5) Important metrics to track
6) Optimizing your advertisements
Why learn Digital Marketing?
Businesses and recruiters prefer marketing professionals with genuine knowledge, skills, and experience verified by a certification that is accepted across industries. Continuous learning for any working professional is not only important for keeping themselves up to date with the current market trends, but it also helps them expand their array of skill set and become more flexible in the workplace.
What skills will you learn from this Digital Marketing course?
This course will enable you to:
1. Gain an in-depth understanding of the various digital marketing disciplines: search engine optimization (SEO), social media marketing, pay-per-click (PPC), website conversion rate optimization, web analytics, content marketing, mobile marketing, email marketing, programmatic buying, marketing automation, and digital marketing strategy
2. Master digital marketing execution tools: Google Analytics, Google Ads, Facebook Marketing, Twitter Advertising, and YouTube Marketing
3. Become a virtual digital marketing manager for an e-commerce company with Mimic Pro simulations included in our course. Practice SEO, SEM, Website Conversion Rate Optimization, email marketing and more.
4. Gain real-life experience by completing projects using Google Analytics, Google Ads, Facebook Marketing, and YouTube Marketing
5 Create the right marketing messages tailored to the right audiences
Learn more at https://www.simplilearn.com/digital-marketing/digital-marketing-certified-associate-training
Google is changing... again.
The transition from AdWords to Google Ads is here, and coming with it is a slew of new features, options and menus that could be overwhelming if you don't know where to look.
Our expert will walk you through everything you need to know to be successful in the new Google Ads UI, including:
• 9 key indicators of account health and how to find them in Google Ads
• Features that are new, missing, and updated within the new UI
• The 60-second Google Ads efficiency test everyone should be using
Learn how to create a powerful search engine marketing strategy using paid search (pay-per-click advertising) with vendors such as Google AdWords, Bing AdCenter and Facebook Ads. Presented by SEM Expert Steve Wiideman via http://www.creativesearchstrategies.com/
The Ultimate Customer Acquisition Checklist Dozen Digital
Customer acquisition changes every single day. One of the most difficult (but rewarding) parts of doing digital marketing is keeping up with the latest tactics, techniques and strategies. Dozen Digital put together our Ultimate Customer Acquisition Checklist to organize and share over 300 of these tactics, techniques and strategies. Take a look and let us know what you think!
Beware (almost) 100 Slides of content!!!
An indepth Adwords introduction class I delivered for General Assembly Sydney.
Content of the presentation
Key advantages of Search Engine Marketing (SEM)
AdWords terminology
How Adwords actually works
Which keywords should you pick
Methods to create effective ad copy
Landing page fundamentals
Walkthrough setup
Advanced bidding and ad options
Tools & tips
Freebies
If you decide to open this deck, say goodbye to your loved ones,cause you are following us down the rabbit hole.
Slides from Carie Otto's paid media webinar covering lead generation in the digital age... Also known as pay-per-click marketing strategies. Learn the basics to get started with paid media with this slide deck - or view the complete presentation at: http://www.threedeepmarketing.com/blog/pay-per-click-its-lead-generation-in-the-digital-age/
5 P's Approach to Copywriting for Conversion with Brian ClarkUnbounce
There's an old-school copywriting formula based on 4 'P's - promise, picture, proof, and push. Great.. but there's something missing, and it's the most important element of all when it comes to high-performing landing page copy.
Join guest Brian Clark, Founder & CEO of Copyblogger, and host Ryan Engley, Dir. of Customer Success at Unbounce for a presentation that will walk you through all 5 'P's and explain why each is critical to crushing your conversion rates.
You'll learn:
- What the critical 5th 'P' is and why it makes the difference between "okay" copy and blow-out brilliant copy.
- The most important thing your copy must do to be successful.
- A proven process for taking you from headline to call to action without pulling your hair out.
Benefits of Ad Extensions in Google Ads 2020PPCexpo
Benefits of Ad Extensions in Google Ads 2020:
What’s one of the main benefits of ad extensions? It’s really hard to say just one. These useful features not only improve ad performance significantly, but they are also easy to use, cost-efficient and versatile!
Google AdWords - An Inside Look At The World's Most Powerful Online Ad PlatformMickey Mellen
Lead by Josh Bernstein, owner of Josh Bernstein Media, this session provided a one-of-a-kind behind the curtain look into the Google AdWords interface and learn the truth behind paid search. During this session, we explored the mystery and unknown of paid search with a transparent discussion.
With over 11 years experience in the channel, Josh is known as a true expert with AdWords and has worked and consulted with some of the biggest brands near & far including JCPenney, Chick-fil-A, Toyota, Scoutmob, The Tommy Nobis Center and many others! Josh is one of Atlanta's most trusted names when it comes to Google AdWords & paid search marketing.
Google Ads | Google Ads Tutorial 2019 | Google AdWords Tutorial 2019 | PPC Ad...Simplilearn
This Google Ads tutorial (formerly Google AdWords) talks about what Google Ads actually is, the various formats it provides, where Google shows your ads, how you can create an advertisement through Google Ads, the important metrics you need to track and how you can optimize your ads to ensure they accomplish your marketing goals. This Google Ads tutorial is designed for beginners who want to get started with advertising through Google Ads which is a PPC (Pay-Per-Click) platform. It goes into the details of the many ways Google offers to show your ads, the ease with which you can set up an advertisement and the various ways you can optimize your advertisements so that you can give yourself an upper hand over your competition and so much more. Now, let’s get started with understanding how you can make proper use of Google Ads.
The below topics are explained in this Google Ads tutorial:
1) What are Google Ads?
2) What are the various formats in Google Ads?
3) Where is Google showing your ads?
4) How can you create a Google ad?
5) Important metrics to track
6) Optimizing your advertisements
Why learn Digital Marketing?
Businesses and recruiters prefer marketing professionals with genuine knowledge, skills, and experience verified by a certification that is accepted across industries. Continuous learning for any working professional is not only important for keeping themselves up to date with the current market trends, but it also helps them expand their array of skill set and become more flexible in the workplace.
What skills will you learn from this Digital Marketing course?
This course will enable you to:
1. Gain an in-depth understanding of the various digital marketing disciplines: search engine optimization (SEO), social media marketing, pay-per-click (PPC), website conversion rate optimization, web analytics, content marketing, mobile marketing, email marketing, programmatic buying, marketing automation, and digital marketing strategy
2. Master digital marketing execution tools: Google Analytics, Google Ads, Facebook Marketing, Twitter Advertising, and YouTube Marketing
3. Become a virtual digital marketing manager for an e-commerce company with Mimic Pro simulations included in our course. Practice SEO, SEM, Website Conversion Rate Optimization, email marketing and more.
4. Gain real-life experience by completing projects using Google Analytics, Google Ads, Facebook Marketing, and YouTube Marketing
5 Create the right marketing messages tailored to the right audiences
Learn more at https://www.simplilearn.com/digital-marketing/digital-marketing-certified-associate-training
Google is changing... again.
The transition from AdWords to Google Ads is here, and coming with it is a slew of new features, options and menus that could be overwhelming if you don't know where to look.
Our expert will walk you through everything you need to know to be successful in the new Google Ads UI, including:
• 9 key indicators of account health and how to find them in Google Ads
• Features that are new, missing, and updated within the new UI
• The 60-second Google Ads efficiency test everyone should be using
Learn how to create a powerful search engine marketing strategy using paid search (pay-per-click advertising) with vendors such as Google AdWords, Bing AdCenter and Facebook Ads. Presented by SEM Expert Steve Wiideman via http://www.creativesearchstrategies.com/
The Ultimate Customer Acquisition Checklist Dozen Digital
Customer acquisition changes every single day. One of the most difficult (but rewarding) parts of doing digital marketing is keeping up with the latest tactics, techniques and strategies. Dozen Digital put together our Ultimate Customer Acquisition Checklist to organize and share over 300 of these tactics, techniques and strategies. Take a look and let us know what you think!
Beware (almost) 100 Slides of content!!!
An indepth Adwords introduction class I delivered for General Assembly Sydney.
Content of the presentation
Key advantages of Search Engine Marketing (SEM)
AdWords terminology
How Adwords actually works
Which keywords should you pick
Methods to create effective ad copy
Landing page fundamentals
Walkthrough setup
Advanced bidding and ad options
Tools & tips
Freebies
If you decide to open this deck, say goodbye to your loved ones,cause you are following us down the rabbit hole.
Slides from Carie Otto's paid media webinar covering lead generation in the digital age... Also known as pay-per-click marketing strategies. Learn the basics to get started with paid media with this slide deck - or view the complete presentation at: http://www.threedeepmarketing.com/blog/pay-per-click-its-lead-generation-in-the-digital-age/
5 P's Approach to Copywriting for Conversion with Brian ClarkUnbounce
There's an old-school copywriting formula based on 4 'P's - promise, picture, proof, and push. Great.. but there's something missing, and it's the most important element of all when it comes to high-performing landing page copy.
Join guest Brian Clark, Founder & CEO of Copyblogger, and host Ryan Engley, Dir. of Customer Success at Unbounce for a presentation that will walk you through all 5 'P's and explain why each is critical to crushing your conversion rates.
You'll learn:
- What the critical 5th 'P' is and why it makes the difference between "okay" copy and blow-out brilliant copy.
- The most important thing your copy must do to be successful.
- A proven process for taking you from headline to call to action without pulling your hair out.
Basic Copywriting Skills by Sarah Hitchings.
In this presentation, we explain what the goal of copywriting is and how you can perfect the art of copy to improve your business communication and sales copy.
We help you write a fantastic headline, understand what persuasive copy is and how to write it, as well as explaining the difference between benefits and features and their importance.
17 Copywriting Do's and Don'ts: How To Write Persuasive ContentHenneke Duistermaat
You studied several copywriting books.
And read blog post after blog post about writing.
But writing your own web copy?
It’s a struggle.
You know the grammar is fine.
But the copy sounds bland. Perhaps even a little too salesy.
You read, and re-read your copy. You can’t quite put your finger on it. What’s wrong? How can you improve it? And persuade more people to buy?
Today I’ve assembled 17 examples of yucky copy. And I tell you exactly what’s wrong, and how to improve it.
Enjoy
A Brief of Google AdWords Pay Per ClickRanjan Jena
PPC is particularly good for split testing as it allows your strategies to fail much faster, saving you time and money in the long run. While it seems like strange advice, knowing what terms not to go for can be more important in some ways than figuring out which search terms are best, as creating content is expensive and time consuming. If you don’t have it right, you will waste a lot of time and resources.
The Latest PPC Updates to Catapult Campaigns in 2019Hanapin Marketing
In this webinar, Hanapin’s Kelly Pollock and Optmyzr’s Fred Vallaeys will point out which updates have made (and will make) a major impact on digital marketers, and what we should be preparing ourselves for as we fly into 2019.
This is a beginners guide to Search Marketing that covers the basics of PPC, SEO & how Google and the major search engines rank web sites.
If you are interested in learning more about Wpromote PPC Management or other online services, please visit us!
Adtext is the first and only thing that the searcher will see. It is the only thing they have to judge whether what is on offer is what they want, or more to the point, more relevant and interesting than the other ads. So the adtext is crucial in making PPC activity a success.
Digital Advertising for Small Business September 2011Collin Condray
This is the presentation that I gave on September 23 , 2011 at the Fayetteville Chamber of Commerce. It covers the basics of strategy, setup, and metrics of using Facebook ads and Google AdWords for small businesses.
Understanding Online Ads and Marketing 9/21/2012Collin Condray
This is the presentation that I gave on September 21, 2012 for the Arkansas Small Business Technology and Development Center at the University of Arkansas. It covers the basics of strategy, setup, and metrics of using Facebook ads and Google AdWords for small businesses.
This is the presentation that I gave on April 14 , 2011 at the Small Business & Technology Development Center at the University of Arkansas Fayetteville. It covers the basics of strategy, setup, and metrics of using Facebook ads and Google AdWords for small businesses.
An exploration of the data about how different response channels behave once they make contact with the property. A growing body of knowledge suggests that consumers use different contact channels at different times in their buying consideration. These channels have their own best practices and implications. We’ll send you out on a high note with a better understanding of how to handle inquiries that come in by phone, email, chat, or other.
57 Channels (And Nothing On) – Marketing Channel
Overload It’s headline news when Google changes its algorithm, Facebook announces a location-based service or YouTube videos get added to search results. Marketers can spend the entire day sorting through blog postings on changes in marketing platforms, SEO tricks, SEM strategies, networks to join, new web sites to develop and online groups to monitor. Does any of it really matter?
We’re bringing back internet analyst-to-the-stars Greg Sterling to review some of his thoughts from 2010 and re-frame them. Greg will be on the hot seat sorting through the consumer marketing platforms he himself would use to market apartment communities. We’ve asked him to answer whether a particular novelty is useful or a fad, and to try to integrate his thinking into the realities of driving traffic in every season to a B/C portfolio.
Greg Sterling, President, Sterling Market Intelligence
How Response Channels Differ – Email, Phone, Chat and Walk
In An exploration of the data about how different response channels behave once they make contact with the property. A growing body of knowledge suggests that consumers use different contact channels at different times in their buying consideration.
These channels have their own best practices and implications. We’ll send you out on a high note with a better understanding of how to handle inquiries that come in by phone, email, chat, or other.
- Howard Tager, CEO, Tiger Lead Solutions
- Peggy Hale, Vice President of Sales, Marketing & TrainingMorgan Properties
Tetention Marketing and Profit Optimization
Quantitative experts will frame and hopefully synthesize an understanding of how to properly integrate the costs of turnover with pricing optimization. Industry leaders will share information on variable and fixed turn costs, advertising strategies and when it might make sense to bite the bullet and let a resident go in favor of a projected rental increase. Readers of the AIM LinkedIn discussion group will recognize the discussion that started online and more fully considered in person.
- Richard Hughes, Vice President of Revenue Management, AMLI
- Doug Miller, President, Satisfacts
- Greg Lozinak, Chief Operating Officer, Waterton Residential
Resolving the Data Controversies
Since marketers started counting page views and clicks, owners, ILS sites, lead trackers, call centers and others have disagreed about where traffic comes from, what gets counted and what the implications are. We’re going to ask an owners who care about precision to address: persistent attribution errors, shifting definitions of metrics, and the structural problems inherent in using data from different sources to draw conclusions. Our hope is to end some of the whispering campaigns and get some clarity on at least some basic measures of advertising effectiveness and where the data should come from, and how analyzed.
- Darcey Forbes, Director of Marketing, Essex Property Trust
- David Seiler, Executive Vice President, Trinity Property Consultants
- Matthew Kilmurry, Director of Interactive Marketing, The Bozzuto Group
Innovations in Video Marketing
YouTube is the fourth-most searched site after Google, Yahoo and Bing. Presenters will update your knowledge of how videos are being produced, distributed and leveraged both to market apartment communities and to market the brands and the companies themselves. As a special bonus, professional actor and “super-Realtor” Stephen Foster from British Columbia will demonstrate his long-form, first person narrative videos that break all the rules and still sell real estate.
- Virginia Love, Vice President of Marketing, Waterton Residential
- Stephen Foster, Realtor, Macdonald Realty Victoria Inc.
Innovations in Video Marketing
YouTube is the fourth-most searched site after Google, Yahoo and Bing. Presenters will update your knowledge of how videos are being produced, distributed and leveraged both to market apartment communities and to market the brands and the companies themselves. As a special bonus, professional actor and “super-Realtor” Stephen Foster from British Columbia will demonstrate his long-form, first person narrative videos that break all the rules and still sell real estate.
Virginia Love, Vice President of Marketing, Waterton Residential
Stephen Foster, Realtor, Macdonald Realty Victoria Inc
Creating Excellent Property Photography
Mike Miriello, creator of the Real Estate Photography podcast available on iTunes is going to photograph two Washington, DC-area properties and use them as case studies to walk through how good photography can be created, the tools to manipulate it, and how it can be syndicated and distributed. Mike will show us the power of imagery done right, and what to ask for from your photographers (or when you do it yourself.)
Mike Miriello, Principal, Miriello Photography and Producer of the Real Estate Photography iTunes Podcast
Local Referral Partnerships and Public Relations
Innovators are breathing fresh life into local referral relationships using their Facebook pages like radio stations and broadcasting a mix of content and promotional messages. Portal strategies for local marketing have matured as a way to create a referral network that includes other local merchants. Presenters will put some zing into your thinking about how to use online tools to reinforce your local referral relationships and placement in local media.
-Mark Juleen, Vice President of Marketing, J.C. Hart Company, Inc.
- Jamie Gorski, Senior Vice President, The Bozzuto Group
- Lisa Trosien, Apartment Expert, ApartmentExpert.com
I Work By Myself: Marketing Tactics That Work for Small Owners and Small Departments Small companies and single-member departments often struggle under the weight of their marketing choices and how to think about them in a structured way. Rather than present yet another marketing plan template, we’re asking innovative thinkers to come up with prescriptive plans to advise small companies and simply recommend time- and cost- effective tactics all at once. The focus of this session will be on delivering, ordered, contextual lists that are rank-ordered in terms of priority.
Matt Adler, Principal, Adler Development
Heather Campbell, Vice President of Marketing, Riverstone Residential
Bill Szczytko, Director of IT, Maryland Management
What the Customer Hears: True-Life Sales Phone Calls Gone Wrong (and Right) Forget the fact that only about half of the sales calls to a property ever get answered, this session will humorously explore what happens when prospects call or show up and they actually make contact with a leasing professional. While it’s fun to blame the advertising sites for lead quality, there are clearly opportunities for executives to pay closer attention to training and compliance in the sales organization. Presenters will discuss their own companies lead handling with real examples, and some of the steps they take to ensure that prospects have the best possible experience. This session will use playback of actual inbound prospect calls to frame the discussion.
Presentations from contestants in the Apartment Internet Marketing Conference's 2011 startup competition. Rentmineonline.com took home the victor's trophy.
Jane Griffith of Pinnacle and Donald Davidoff of Archstone close the 2010 AIM Conference with a presentation on how to make sense of all of the marketing options and channels available to companies that market and lease rental apartments.
Referans Bahcesehir which is being constructed, in the center of the most regional destination as Bahçeşehir, shines out with its central location and unique landscape including social facilities such as a fitness center, sauna, sports facilities, children’s playground and recreational areas.
Not only drawing attention for immediate surroundings including commercial centers and private schools but also providing the easily accessible location with closeness to Tem Highway and connection roads, ongoing construction of 3rd Bridge Connection roads and Metro Projects
Bahcesehir is a rising value in the great city of Istanbul… Located at a new transportation junction in the northwest of the City… Located at such a spot that the access roads for the 3rd bridge and for the 3rd Airport will reach the region in 2016. The Marmaray and the Subway will extend all the way to Referans Bahcesehir respectively in 2018 and 2019.
465 flats and 34 stores are designed with an outstanding approach and arranged with a unique perspective offering the following options: 1 plus 1, 2 plus 1, 3 plus 1, 3.5 plus 1, 4 plus 1, and 4.5 plus 1. It is planned so as to safeguard you and your loved ones based upon a modern, technological safety approach. As you experience the joy and luxury here, you will be content and feet at ease.
It is worth seeing both inside and outside with heart-warming cafes, tasty restaurants and elegant stores… And it is ready to offer a vivacious social life with a warm and cozy space design.
A folding swimming pool and indoor swimming pools, playgrounds, Turkish bath, sauna… It has them all. Everything you need for your well-being and for having a pleasant time will be at your service. You simply need to align the rhythm of life with the rhythm of Referans Bahcesehir.
https://listingturkey.com/property/referans-bahcesehir/
Green Homes, Islamabad Presentation .pdfticktoktips
Green Homes Islamabad offers beautifully designed 5, 8, and 10 Marla homes near the airport and motorway. Enjoy luxury, convenience, and high rental returns in a prime location.
Simpolo Tiles & Bathware
Tile ho,
toh Simpolo.
Since the first steps were taken in 1977, Simpolo Ceramics has carved its niche as a consistently growing organisation with unparalleled innovation and passion rooted in simplicity.
We endure gratification for every experience we offer, created to share something meaningful. It may not resonate with the majority, but that makes us a class apart. If only a handful were to understand the purpose of our existence, we would be proud to have found our believers. Rather, people with whom we can share our beliefs.
VISUALIZER
Design your space in your style with our very own Visualizer. Now, you can choose the tiles of your liking from our wide selection and see how they would look in a space. Select the tile from the multiple options and the visualiser will replace the surfaces in the image with the selected tiles. This way, instead of just your imagination, you can choose the tiles for your place by getting an actual picture of how they would look in a space. So, design your space the way you desire digitally and implement it in real life to get the best results!
You can also share this visualiser with others to help them design their space.
Committed to delighting customers with world-class ceramic products and services. Make Simpolo synonymous with the best quality and set new benchmarks of excellence for all stakeholders. Pursue best business practices with utmost integrity to make Simpolo an exciting organisation to work with, for vendors, channel partners, investors and employees alike.
Gain worldwide recognition in the field of ceramic building products through Research and Innovation and bring an enhanced lifestyle within reach for every household.
One FNG by Group 108 Sector 142 Noida Construction UpdateOne FNG
One FNG by Group 108 is launching a new commercial project in Sector 142 Noida. Office space and high street retail shops on the FNG and Noida Expressway. For more information visit the website https://www.onefng.com/
Scanning tenants in NYC requires a thorough and compliant approach to ensure you find reliable renters. For a positive rental experience, consider hiring a property management service. Belgium Management LLC specializes in NYC rental property management and tenant relationship management. We prioritize tenant satisfaction, making us a trusted name in New York property management. Our dedicated team ensures tenants feel valued and supported throughout their lease.
BricknBolt Understanding Load-Bearing Walls and Their Structural Support in H...BrickAndBolt
Load-bearing walls are the backbone of any home construction, providing crucial structural support that carries the weight of the house above. For companies like Brick and Bolt Mysore and Bricknbolt Faridabad, understanding and properly implementing these elements are key to constructing safe and durable buildings.
Torun Center Residences Istanbul - Listing TurkeyListing Turkey
THERE IS LIFE IN ITS CENTER!
The most energetic spot of the city that will add utterly different pleasures to your life, with a park that will make Istanbul breathe, delighting indoor and outdoor bistros, cafes, restaurants, the brand-new Food Hall concept, where dozens of unique tastes are served together, market area, cinema, theater, fitness club, SPA and event venue...
All the pleasures that will enrich your lives are awaiting you on the most beautiful side of the city, at Torun Center Residences. In Mecidiyeköy, where the heart of Istanbul beats, business, life and entertainment opportunities are located at the exact center, at Torun Center, the most beautiful side of the city.
Penthouse apartments and different styles of flats from 1 + 1 to 4 + 1, from 100 to 425 square meters in a 42-story residence tower, have been designed for those who want to live in the center of magnificence. Torun Center is the redefinition of a better life with specially landscaped floor gardens, apartment options with private balconies, and automatic glass systems equipped with Trickle Ventilation that offers clean air comfort.
Business and life in the same place
Excellent service
Torun Center has many delightful details, from a swimming pool to sunbathing and resting terrace. With 24/7 concierge services, 24/7 security, valet, technical service, closed-circuit camera system (CCTV), central heating and cooling system, it makes your life easier.
Delightful details
The two-story Torun Center Lounge, with its indoor and outdoor seating areas, children's playroom, private dining and TV lounge, promises unforgettable memories to you and your loved ones with its unique Istanbul view.
Neighboring to the most pleasant square of Istanbul
A few steps from the Torun Center Residences, you can reach the city's most modern city square and open the doors of a quality city life. Torun Center Residences brings together on the same project the long-awaited city life for Istanbul and gourmet restaurants, cafes, gym and SPA, and state-of-the-art cinema and Artı Stage, hosting the most famous plays of the season.
Located at the intersection of alternative public transportation options such as the metro and Metrobus, Torun Center comes to the fore as the most accessible office for both sides of Istanbul. With a central location and rich transportation lines, Torun Center offices make life easier for employees and increase productivity.
Elegant Evergreen Homes - Luxury Apartments Redefining Comfort in Yelahanka, ...JagadishKR1
Experience unmatched luxury at Elegant Evergreen Homes, offering exquisite 2, 3, and 4 BHK apartments in the serene locality of Yelahanka, Bangalore. These meticulously crafted homes blend modern design with timeless elegance, providing a harmonious living environment. Enjoy top-tier amenities and a prime location, making Elegant Evergreen Homes the ideal choice for discerning homeowners.
Investing In The US As A Canadian… And How To Do It RIGHT!! (feat. Erwin Szet...Volition Properties
=== Investing In The US As A Canadian… And How To Do It RIGHT!! (feat. Erwin Szeto) ===
Ever been curious about Real Estate Investing in the US?? At Volition, for the past 14 years, we have been focused on helping investors invest in over $250M of real estate and generate $100M of wealth in the Toronto market, but we are always open to learning more about other business models and learning from other investors.
The US has always been an intriguing market to invest in. But the US is a big place… if you’re interested in investing in the US, you probably have a lot of questions, like:
☑️ Specifically WHERE should you invest?
☑️ What are the best markets to invest in and why?
☑️ How much are property prices there?
☑️ What are the returns like?
☑️ What is cashflow like?
☑️ Compared to investing in Toronto or other cities in Ontario, what are the benefits / tradeoffs?
☑️ What ownership structure should I use?
☑️ What are the tax implications?
☑️ Can I get financing?
☑️ What are tenants like?
Enter Erwin Szeto, a longtime friend of Volition. Since 2005, Erwin Szeto and his team have navigated the challenging landscape of being landlords in Ontario. Now, they are shifting their focus and guiding their clients' investments toward the more landlord-friendly environment of the USA. This decision comes after assisting Canadian clients in transacting over $440,000,000 in income properties. Faced with issues like affordability constraints, tenant-friendly laws, rent control, and rental licensing in Canada, Erwin sees a clear opportunity in the U.S. Here, there is a significant influx of investments leading to the creation of high-paying manufacturing jobs. Erwin and his clients are poised to capitalize on these opportunities where landlord rights are stronger and there is no rent control.
To facilitate this transition, Erwin has partnered with and become a client of SHARE, a one-stop-shop U.S. Asset Manager. Founded by Canadians for Canadians, SHARE enables as passive an ownership experience as possible for landlords in the U.S., while still maintaining direct, 100% ownership.
Erwin is “Making Real Estate Investing Great Again”!!
Website: https://www.infinitywealth.ca/
Facebook: https://www.facebook.com/iwinrealestate and https://www.facebook.com/ErwinSzetoOfficial
Podcast: https://www.truthaboutrealestateinvesting.ca/
Instagram: https://www.instagram.com/iwinrealestate/ and https://www.instagram.com/erwinszeto/
Brigade Insignia offers meticulously designed apartments with modern architecture and premium finishes. The project features spacious 3,3.5,4 and 5 BHK units, each thoughtfully planned to provide maximum comfort, natural light, and ventilation.
https://www.newprojectbangalore.com/brigade-insignia-yelahanka-bangalore.html
The SVN® organization shares a portion of their new weekly listings via their SVN Live® Weekly Property Broadcast. Visit https://svn.com/svn-live/ if you would like to attend our weekly call, which we open up to the brokerage community.
Need MCA leads? No sweat! MCAs are great for small biz funding. Learn how to snag top-notch leads: businesses needing cash, with repayment ability, decision-makers, and accurate contacts. Use content, social ads, lead platforms, partnerships, and capture processes for quality leads.
https://www.leadgeneration.media/blog/b/streamline-your-mca-sales-process-with-pre-qualified-leads
Urbanrise Paradise on Earth - Unveiling Unprecedented Luxury in Exquisite Vil...JagadishKR1
Immerse yourself in the epitome of luxury living at Urbanrise Paradise on Earth. These opulent 4 BHK villas, nestled off the prestigious Kanakapura Road in Bangalore, redefine elegance and sophistication. With meticulous craftsmanship, breathtaking design, and unparalleled amenities, Urbanrise Paradise on Earth offers a sanctuary where every moment is infused with luxury and serenity. Experience a life of grandeur and indulgence at this exclusive residential enclave.
Sense Levent Kagithane Catalog - Listing TurkeyListing Turkey
Sense Levent offers a luxurious living experience in the heart of Istanbul’s vibrant Levent district.
This cutting-edge development seamlessly integrates modern design with natural elements, featuring live evergreen plants maintained by an advanced irrigation system, ensuring lush greenery year-round.
The building’s elegant ceramic balconies are both stylish and durable, enhancing the overall aesthetic and functionality. Residents can enjoy the 700m Sky Lounge, which provides breathtaking views of Istanbul and a perfect space to relax and unwind.
Sense Levent promotes a healthy and active lifestyle with a full gym, swimming pool, sauna, and steam room, all available in the building. The interiors are crafted with high-quality materials, ensuring a luxurious and inviting living space.
Designed with young professionals in mind, Sense Levent features 1+1 and 2+1 units with smart floor plans and balconies. The project promises high investment returns, with an expected annual return of 6.5-7%, significantly above Istanbul’s average ROI.
Located in the rapidly growing and highly desirable Levent area, the development benefits from ongoing urban regeneration projects. Its prime location offers proximity to shopping malls, municipal buildings, universities, and public transportation, adding immense value to your investment.
Early investors can take advantage of discounted units during the construction phase, with an expected capital appreciation of +45% USD upon completion. Property Turkey provides comprehensive rental management services, ensuring a seamless and profitable investment experience.
Additionally, robust legal support and significant tax advantages are available through Property Turkey’s licensed Real Estate Investment Fund. Levent is a dynamic urban hub, ideal for young professionals with its numerous corporate headquarters and shopping malls.
Sense Levent is more than just a residence; it’s a place where dreams and opportunities come to life. Contact us today to secure your place in this exclusive development and experience the best of Istanbul living. Sense Levent: Sense the Opportunity. Live the Dream.
https://listingturkey.com/property/sense-levent/
Keep Your Home Naturally Cool and Warm Out Change in Seasons
Vinra Construction is a private limited company registered under the ROC. The management has an experience of over 15 years of understanding the needs and delivering apt solutions to the end users We are providing turnkey solutions in construction fields. like Construction, Interior Designing Facility Management, Plantation Management, etc..
Vinra Construction Tech Enabled Company for Eco-Friendly Home Construction
Contact With Vinra for a Greener Future >>> Call us @ 888 4898 765
Flat available for sale
Location- Tupudana, Ranchi
Savitri enclave
Area- 3BHK
Rate- 4000/sq.ft.
Super Build Up Area-1629 sq.ft.
Build-up area-1253 sq.ft.
Rate- 65lakh16k(approx)
Floor available- Flat available in all floor(G+12)
Balcony- 2
Washroom- 2
Parking - CAR PARKING
Amenities- Joggers track,temple, children's park,gym,banquet hall (5 Lakh)
Possession year (Handover year)- Dec 2025
Outside View from the apartment and flat balcony is very beautiful.
For more information contact AASHIYANA STAR PROPERTIES
7766900371
500 acres of brilliance await you here at Riverview City which offers modern living, effortless convenience, and a beautiful natural setting. It is a mega township by Magarpatta City in Loni Kalbhor, Pune. Enjoy easy access to work, schools, and fun while experiencing a perfect work-life balance.
Visit - magarpattacity.developerprojects.in
Omaxe Sports City Dwarka stands out as a premier residential and recreational destination, offering a blend of luxury and sports-centric living. Located in the thriving area of Dwarka, this project by Omaxe Limited is designed to cater to modern lifestyle needs while promoting a healthy, active living environment.
2. Agenda Introduction Pay Per Click Best Practices Landing Page Best Practices Organic Search (SEO) 2
3. Relevance - The (Search) Holy Grail Search Engines are only as good as the results they deliver. Users demand relevance in search results, and websites that meet their expectations after theyclick through. 3
4. Where Consumers Search A B Google everyone else Y! Hitwise January 2010 4 Where Consumers Search
7. Sponsored / Pay Per Click listings “Auction” - bid on keywords Quality score - secret sauce PROS: Immediate Results Control of How and Where Displayed Can Test and Change Daily CONS: Costs Money Each Time Someone Clicks Very Competitive Need Knowledge to Avoid Wasted Spending 7
8. Organic listings Google displays most relevant Tie breaker - secret sauce PROS: Clicks are ‘virtually’ free Most people click on top organic links CONS: Takes time to see results Limited control Clicks may be ‘virtually’ free, but SEO efforts are not! 8
9. Users Look & Click on Organic “Heat Map” – Eye and Click Tracking 9
10. 10,000 Foot Perspective Business Customer Perception: We know the customers best, we talk to them and they buy our goods/services. Posture: Look at all the things we do! POV: “Business Unit” Company Metaphor: Yahoo Agencies Customer Perception: We know the customers best – we can measure behavior and improve efficiency metrics in how they engage with the goods/services! Posture: Look at how we are moving the needle. POV: “Distribution Channel” Company Metaphor: Google Customers Customer Perception: We know ourselves best – this is how we want to do it. Posture: Wouldn’t it be cool if I could do it “this way.” POV: “What I Want Now” Company Metaphor: Apple 10
23. NOT a substitute for a good account organization and tailored messagingFormat: {KeyWord:DVDs} at Amazon.com Low prices on {keyword:hundreds of DVDs} Qualified orders over $25 ship free Amazon.com
32. Ads – Best Practices Analyze ads and make changes accordingly Analyze ads in a few high-performing ad groups. Keep the best ad in each group and replace the other ads with two new ads to run in rotation. Test new ads regularly with a small number of ad groups. Only expand successful tests to more groups. Use conversion rate and conversions per 1000 impressions to measure strength of ads. Typically, turn off Google’s Ad Optimizer and evenly rotate ads. 17
34. “Key Messaging” Strategies for Creative “Key Messages” To Test Clean Very Specific Structured Keyword Use Instead of Keyword Insertion Pointed Questions Value Proposition: Fast Value Proposition: Local Value Proposition: Easy Emotional Appeal: What you want Emotional Appeal: Support Local Value Proposition: Nearest Geo-Focus Validation Tactics: Trademark Attention Grabbing: Using Symbols and Characters Keyword Bolding 19
35.
36. Google, Yahoo and Bing All Have Auto-Optimization, Displaying Creatives with Good CTR More Often
37. Auto-Optimization is Engineered to Make the Search Engines More Money – Focus on Conversions/Conversion Rate/CPA whenever possible
42. Ad Testing Remove underperforming ads High CPAs and low conversion rates Recommend limiting number of active ads to 2 - 4 21
43. Ad Copy: Testing When testing is completed, may generalize findings to entire account for bump in CTR. Keep in mind the number of variables involved, however: Ad position Types of Keywords Changing Bids Seasonal Shifts 22
44. Ad Copy: Testing Bad Reasons to Test: Haven’t done anything in a while Tired of the same old messaging (it is always new to the user) Don’t know what else to do New site functionality/layout Want to undercut the competition ASAP 23
46. Ad Enhancements Use brand name and registered trademark symbol in ads to highlight authority Test capitalization and variations in display URL Can be used to reinforce search phrases and to convey relevance of landing page to searcher query www.mypersonalapartmentquestassistant.com www.MyPersonalApartmentQuestAssistant.com www.mypersonalapartmentquestassistant.com/Boston www.mypersonalapartmentquestassistant.com/Promotion mypersonalapartmentquestassistant.com 25
47. Beware Ad Optimizers “Show better performing ads more often” Ad Option is ON Recommendation Enable ad rotation option Pick winning ads with emphasis on conversion rate (if possible) 26
52. Put the keyword in the ad copy to show relevance and attract the user’s eye. When the keyword appears in the ad copy, it is bolded. If the account organization is solid, this need not be done through Keyword Insertion.
53. Emphasize the unique aspects of your product or service that set you apart from other websites – otherwise you’re lost in the jumble.
54. Include a strong call to action so the users know what to do on your site once they get there – not “Click here,” but “Call Today!”
64. Conversion Funnel Best Practices Map “who” and “why from keyword to: Ad: Keyword used within ad Headline of ad Implied in value proposition Landing Page: Headline of landing page Text of landing page Benefits statement of landing page Keyword: Viking River Cruises China 33
65.
66. Ex: KWs like web conferencing, collaborate, and remote access solutions should be reiterated in the headline.
74. Sample Best Practice LP 36 Objective: Take one existing landing page and optimize it based upon best practice principles. Revisions include: Clearly mapping over motivation from ad text to headline. Provide proper real estate to the customer service phone number. Use arrow for forced eye path to CTA. Message “no credit card required” clearly on the page. Use a value added CTA message. Add credibility by associating testimonials with company logos and/or images. Value added content for this page should include what is included in the free trial. A. B. C. D. E. G. F.
80. Google Browser Size Snapshot Google Browser Size is a visualization of browser window sizes for people who visit Google. For example, the "90%" contour means that 90% of people visiting Google have their browser window open to at least this size or larger. The data is generated based on the browser size of users who visit Google.com. Google says that it found that the install rate for Google Earth increased by a whopping 10% simply by moving it 100 pixels higher on the page. 42
81. Agenda Introduction Pay Per Click Best Practices Landing Page Best Practices Organic Search (SEO) 43
82. SEO Best Practices - Content Unique content (authority) Creating a depth & breadth of well-tagged, unique content around areas of expertise in logical silos,helps Google identifya site as a subjectmatter authority. 44
83. SEO Site Architecture – Flash / Java Script Site: Visit Long Beach http://www.visitlongbeach.com/ Content is 99% in flash 45
85. Which site wins? Site One – 5 Pages Site Two – 30 Pages Beatles Beatles Take Away: Build topic expertise by increasing the depth of content on your topics 47 Site Content
86. Source: Hubspot 2008 More pages = More Links Creating more, great content inspires more linking! 48
118. Body Content - Best Practices Pages should generally have a minimum of 200 words - ideal = 400-600. Body Content includes web site navigational menus, so, menus should be minimized and use relevant topic terms as much as possible. Body Content should not overly repeat keywords but should use topically related words e.g. Creating a music page without a mention of CD, MP3, Album, or Tape may point out that you are not as much of an expert as someone else. A ‘Beatles’ page without the associate words Ringo, Volkswagen, or Bugs, leaves a search engine to guess what you are talking about. Competitive analysis & keyword research is ‘key’ 51
121. SEO Content Development Best Practices Two audiences: Humans (hi-fi) Spiders (lo-fi) Keyword research Tools SEO Best Practices state that each page should be structured around one particular keyword Keyword frequency Tools are available to help determine this frequency Care should be taken to distribute the content according to specific subject areas This SEO content “siloing” should mirror an inverted pyramid which moves from general to specific For example, “Apartments in California” >> “Apartments in Southern California” >> “Apartments in Hollywood”, etc Continual content creation In fact, the search engines will adjust their frequency of crawling a site according to content freshness 54
122. User-Generated Content Providing a platform for user generated content allows you to exponentially increase Content on your site Page count of your site Blogs, forums, wikis and other Web 2.0 functionality not only allows consumers to actually create content for you but gives them a way to establish a relationship with you which builds confidence and trust Blogs are well regarded by search engines because of the ‘freshness’ of their content 55
123. Photo Optimization Page 56 Alt tags help search engines determine the content of an image. Google also uses alt tags to add images to their image search gallery. Images that lack an alt tag can possibly be categorized using surrounding text, but an alt tag prevents the search engine spider from making its own decisions about images. In addition to alt tags, images should also be given descriptive file names to enhance categorization and optimization. Alt Tag Recommendations Create a descriptive keyword-focused alt tag for each image. Image File Name Recommendations Include the keyword in the image file name. Image Caption Recommendations Add descriptive, keyword-focused captions to enhance other on-page optimization efforts and image categorization.
124. Video Optimization Videos are increasingly driving traffic and being incorporated into universal search results. They should have optimized title tags and meta data as well as keyword-focused surrounding body content to ensure proper indexing. Video Optimization Recommendations Create unique meta data and tags for any video pages added to the site. Create unique content on the pages that will reinforce the keyword focus and categorization of the video.
Tie insights from your channel map to:Thehealdine of the landing pageThe intro/problem text of the landing page.The benefits statement of the landing page.Also : Pictures, sub headlines, copywriting.