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The Future Of [Social] Media

1. The document discusses the future of social media and brands. It argues that the role of brands in the age of industrial marketing no longer exists as attention is now scarce, media is abundant, and tools allow avoiding advertising. 2. Brands should embrace failure, join conversations rather than broadcast messages, and focus on being useful and interesting rather than seeking conversions. 3. The key is for brands to participate in conversations, listen to potential customers, and provide customer service rather than see people as demographic sectors.

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The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
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The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media
The Future Of [Social] Media

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