Mobile search and marketing are growing globally, and while many people look to the western world for mobile innovations, the real leaders in mobile technology lie in the East and emerging markets. MediaVision, an SEO and SEM company based in South Africa and London, looks at the growth of the mobile market and its impact for internet marketers.
The future of the Internet 2 - Evolution to the "Internet of things"Paul Tansey
This presentation is about the fast evolving world of the Internet, changing devices, technology adoption and evolution toward the Internet of things - with a bit of Google+ thrown in and the ultimate move to Google Now and wearable computing with joined up Google Apps...
Today I would like to talk about all the topics about the evolution of the internet, but also of ARPANET Project, Packet Networking, World Wide Web and some Statistics.
The first thing we have to know is that before 1957 computers only worked on one task at a time.
Mobile search and marketing are growing globally, and while many people look to the western world for mobile innovations, the real leaders in mobile technology lie in the East and emerging markets. MediaVision, an SEO and SEM company based in South Africa and London, looks at the growth of the mobile market and its impact for internet marketers.
The future of the Internet 2 - Evolution to the "Internet of things"Paul Tansey
This presentation is about the fast evolving world of the Internet, changing devices, technology adoption and evolution toward the Internet of things - with a bit of Google+ thrown in and the ultimate move to Google Now and wearable computing with joined up Google Apps...
Today I would like to talk about all the topics about the evolution of the internet, but also of ARPANET Project, Packet Networking, World Wide Web and some Statistics.
The first thing we have to know is that before 1957 computers only worked on one task at a time.
Hi everyone, thanks for being here.
You can find a presentation about the technology and its impact on consumer's lives. Throughout the presentation, you will find several data charts from known sources about the use of internet, impact of COVID-19, digital devices, video consumption, how customers search for information and recommendations.
This presentation was done for my assignment 2 of my Postgraduate Diploma in Digital Marketing.
You can learn more about the impact of technology on consumer's lives on my YouTube video. You can find the link below:
https://www.youtube.com/watch?v=1aLeFQY_s9w
If you are interested in knowing more about my work, and get updates on my findings, you can also visit my blog.
https://vadigitalmarketer.blogspot.com/
Make sure to follow me to keep up with my future work.
If you have any questions, you can always contact me on VA.DigitalMarketer@outlook.com.
How consumers use technology and the impact it has on their lives BebeDyl
This presentation explores how technology is utilised everyday by consumers, how they are increasingly becoming more dependent on technology for both help and entertainment purposes, and how the Internet is significantly advancing every day, affecting business, education, government and healthcare.
Assignment 2 Task 1 Evolution of digital marketing on SlideShareneliremarkable
This assignment delves into Internet accessibility and how that impacts on information search. It discusses Internet use within our consumer society and looks at predicted digital trends for the future.
Hello everyone. My name is Zane and I am a student in Digital Marketing Academy in Ireland.
I’m 32 years old and feel lots of passion towards digital marketing.
Today I would like to discuss a technology impact on the consumers life.
The Future of the Internet - The Next 30 YearsRahul Singh
What will the future look like? What role does the Internet play in your life today, and how will it affect you in the future. This paper expands on current trends and extrapolates what our world will look like in the next thirty years.
Neuro-symbolic is not enough, we need neuro-*semantic*Frank van Harmelen
Neuro-symbolic (NeSy) AI is on the rise. However, simply machine learning on just any symbolic structure is not sufficient to really harvest the gains of NeSy. These will only be gained when the symbolic structures have an actual semantics. I give an operational definition of semantics as “predictable inference”.
All of this illustrated with link prediction over knowledge graphs, but the argument is general.
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
Kubernetes & AI - Beauty and the Beast !?! @KCD Istanbul 2024Tobias Schneck
As AI technology is pushing into IT I was wondering myself, as an “infrastructure container kubernetes guy”, how get this fancy AI technology get managed from an infrastructure operational view? Is it possible to apply our lovely cloud native principals as well? What benefit’s both technologies could bring to each other?
Let me take this questions and provide you a short journey through existing deployment models and use cases for AI software. On practical examples, we discuss what cloud/on-premise strategy we may need for applying it to our own infrastructure to get it to work from an enterprise perspective. I want to give an overview about infrastructure requirements and technologies, what could be beneficial or limiting your AI use cases in an enterprise environment. An interactive Demo will give you some insides, what approaches I got already working for real.
Securing your Kubernetes cluster_ a step-by-step guide to success !KatiaHIMEUR1
Today, after several years of existence, an extremely active community and an ultra-dynamic ecosystem, Kubernetes has established itself as the de facto standard in container orchestration. Thanks to a wide range of managed services, it has never been so easy to set up a ready-to-use Kubernetes cluster.
However, this ease of use means that the subject of security in Kubernetes is often left for later, or even neglected. This exposes companies to significant risks.
In this talk, I'll show you step-by-step how to secure your Kubernetes cluster for greater peace of mind and reliability.
Accelerate your Kubernetes clusters with Varnish CachingThijs Feryn
A presentation about the usage and availability of Varnish on Kubernetes. This talk explores the capabilities of Varnish caching and shows how to use the Varnish Helm chart to deploy it to Kubernetes.
This presentation was delivered at K8SUG Singapore. See https://feryn.eu/presentations/accelerate-your-kubernetes-clusters-with-varnish-caching-k8sug-singapore-28-2024 for more details.
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
UiPath Test Automation using UiPath Test Suite series, part 3DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 3. In this session, we will cover desktop automation along with UI automation.
Topics covered:
UI automation Introduction,
UI automation Sample
Desktop automation flow
Pradeep Chinnala, Senior Consultant Automation Developer @WonderBotz and UiPath MVP
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Elevating Tactical DDD Patterns Through Object CalisthenicsDorra BARTAGUIZ
After immersing yourself in the blue book and its red counterpart, attending DDD-focused conferences, and applying tactical patterns, you're left with a crucial question: How do I ensure my design is effective? Tactical patterns within Domain-Driven Design (DDD) serve as guiding principles for creating clear and manageable domain models. However, achieving success with these patterns requires additional guidance. Interestingly, we've observed that a set of constraints initially designed for training purposes remarkably aligns with effective pattern implementation, offering a more ‘mechanical’ approach. Let's explore together how Object Calisthenics can elevate the design of your tactical DDD patterns, offering concrete help for those venturing into DDD for the first time!
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024Albert Hoitingh
In this session I delve into the encryption technology used in Microsoft 365 and Microsoft Purview. Including the concepts of Customer Key and Double Key Encryption.
2. Introduction
The internet originated in the 1960’s as something that
was christened the ‘Galactic Network’ by J.C.R.
Licklider of MIT. What he envisioned was a series of
computers through which everyone could quickly access
data and programs from any site, due to the fact that
they were all globally interconnected.
In 1965, via a low speed dial-up telephone line, the TX-2
computer in Massachusetts was connected to the Q-32 in
California, creating the first (however small) wide-area
computer network ever built.
This concept was expanded upon and by the early 1970’s
it was called the ARPANET, which bit by bit then grew
into what the world uses today. The Internet, as we now
know it, embodies a key underlying technical idea -
namely that of open architecture networking. (Internet
Society, 2018)Image courtesy of slideplayer.com
3. You can see the increase over a 5 year period in the two charts above. The global population has grown from 6.8 to 7.4 billion but the number
of internet users has grown by a staggering 1.7 billion people since January 2012.
That translates to almost 1 million new users each day, or more than 10 new users every second. (The Next Web, 2018)
Access to the internet
4. In the USA, internet speeds have tripled over the last three and a half years. This is in part due to the rise in popularity of
streaming video services like Netflix but also a general increase in the appetite of bandwidth hungry users.
It’s worth noting though that the U.S. as a whole still lags behind much of the rest of the world in internet speed at 12.6 MBps,
with South Korea being the fastest at 20.5 MBps.(Statista 2018)
Access to the internet
5. TV is still the most heavily consumed platform, particularly with 50+ age group. However, digital devices are definitely gaining
traction across the board and the use of mobile devices overall is increasing, particularly with Millennials and the younger ‘Generation
Z’. In fact, across linear and digital platforms, digital comprises 51% of the total average audience among persons 18-34. (The Nielson
Co, 2018). Many consumers are engaged with numerous devices at once, simultaneously texting on a smartphone and surfing YouTube,
whilst the TV may be on in the corner of the room too.
Digital devices used by audiences
6. How customers search for information
Whilst Google remains the world’s most popular
search engine with an 86% market share
(Statista, 2018), Yahoo comes a distant second.
In China and Russia, though, the most popular
search engines are Baidu for the former (where
Google is blocked) and Yandex for the latter.
Over the last decade or so we have seen an
influx of digital communication methods and
choices for the public. In the chart here, (Lori
Lewis, All Access, 2018) we can see a cross-
section of an average minute online around the
world. The popularity of Google is clear - along
with Facebook, YouTube, Instagram and Twitter
amongst others, as a means for the world to
search for information on anything and
everything. The most recent research reveals
that 62% of adults get all their news from social
media. (Tech Crunch, 2018).
7. What consumers buy online
You can see here the buying habits of US consumers regarding online vs offline and how and where they do their research before buying any
FMCG goods. Online buying is dramatically on the increase, with Clothing, Books, Movies, Music, Games, Consumer Electronics, Sports Goods
and Toys amongst the most popular.
You can buy just about anything through Amazon, but you won’t find many really high-end brands as they are worried about brand perception
and the Amazon third-party marketplace. (Business Insider UK, 2018).
8. What consumers buy online
Photo showing the scale and capacity of an Amazon warehouse interior. Amazon’s e-commerce revenue rose 15.8% in the last 12
months, with $82.7 billion in sales, compared with Walmart’s $12.5 billion. That chasm in dollars keeps getting wider. (Fortune, 2018).
Photo for Digital Spy - Getty Images
9. Online video consumption
Zenith’s Online Video Forecasts 2017 report has claimed that online video viewing across the globe is set to increase showing
that people will spend an average of 47.4 minutes a day viewing online videos, an increase from 39.6 minutes in 2016. This rise is
driven by popular platforms like Netflix, YouTube, Hulu and Facebook. (The Drum, 2018).
Other factors contributing to its rise in popularity are the increased capacity for live streaming and the rapid multiplication of
video natives who are also content creators and global sharers.
Additionally, the shift to mobile continues with more people watching video on handheld devices - more than 50% of all video
views now occur on mobile devices. (inc.com, 2018)
10. Consumer trends
1. 67% of consumers are Influenced by online reviews. (moz.com, 2018)
2. 28% of consumer’s online time is spent on social networking sites. (Global Web Index, 2018).
3. American adults spent 5 and a half hours a day absorbing video content in 2015. (eMarketer, 2018)
4. Millennials believe word-of-mouth recommendations from friends far more than being influenced by advertisements.
(NR Media Group, 2018)
Photograph: Dado Ruvic/Reuters
11. Summary
Internet speeds have tripled over the last three and a half years, and mobile devices are catching up with laptops as
the preferred means of accessing the internet, showing that ‘on the move’ use is the future. Larger screens and
increased mobile data storage are fueling this.
With an 86% market share, Google is still the most popular search engine on earth (Statista, 2018) but 62% of adults
get all their news from social media. (Tech Crunch, 2018).
The public are embracing online shopping increasingly, with categories such as Clothing, Books, Movies, Music,
Games and Consumer Electronics enjoying huge popularity. Customers read online reviews, and peer to peer
recommendations before buying goods. Amazon’s e-commerce revenue rose 15.8% in the last 12 months. (Fortune,
2018).
Online video consumption is also on the increase, as people are spending an average of 47.4 minutes a day viewing
them. (The Drum, 2018). Video is increasingly accessible, due to an increased capacity for live streaming and the
rapid multiplication of video natives adding and sharing content continuously to and from popular platforms like
Netflix, YouTube, Hulu and Facebook. (The Drum, 2018).
In conclusion, the human race has always had a thirst for knowledge and the internet and the lightning advances in
technology are fuelling it. These advances are having a huge impact on our hunger for information; in fact the
number of internet users since 2012 has grown by a staggering 1.7 billion people. That’s 1 million new users each
day. (The Next Web, 2018).
A word of warning though; a Global Web Index report shows that the average person is using the internet around 6
hours each day currently– that’s roughly one-third of their waking lives. (We Are Social, 2018). It remains to be seen
what the impact of that will be on us.
12. Reference list
(Internet Society (UK) 2018). Available at: https://www.internetsociety.org/internet/history-internet/brief-history-internet/ (Accessed 9 June 2018)
(The Next Web (US) 2018). Available at: https://thenextweb.com/insider/2017/03/06/the-incredible-growth-of-the-internet-over-the-past-five-years-explained-in-detail/(Accessed 9
June 2018)
(Statista, 2018). Available at: https://www.statista.com/chart/4290/where-does-the-uk-rank-in-internet-speed/(Accessed 9 June 2018).
(Nielson (US 2018). Available at: http://www.nielsen.com/us/en/insights/news/2016/the-digital-age-young-adults-gravitate-toward-digital-devices.html (Accessed 10 June 2018).
(All Access (US) 2018). Available at: https://www.allaccess.com/merge/archive/28030/2018-update-what-happens-in-an-internet-minute#sthash.IKyiTou1.uxfs (Accessed 10 June
2018).
(Tech Crunch (US) 2018). Available at: https://techcrunch.com/2016/05/26/most-people-get-their-news-from-social-media-says-report/ (Accessed 10 June 2018)
(Business Insider (UK) 2018). Available at: http://uk.businessinsider.com/brands-you-cant-get-on-amazon-2017-11?r=US&IR=T (Accessed 10 June 2018).
(Fortune (US) 2018). Available at: http://fortune.com/2016/06/08/online-shopping-increases/ (Accessed 10 June 2018).
(Digital Spy (UK) 2018). http://www.digitalspy.com/tech/best-tech-deals/news/a813829/amazon-reveals-details-of-its-mammoth-black-friday-sales-and-its-all-starting-very-soon/
(Accessed 10 June 2018).
(Marketing Charts (US) 2018). Available at: https://www.marketingcharts.com/digital-69304/attachment/zenith-global-online-video-consumption-by-device-2016-2018-jul2016
(Accessed 11 June 2018).
(The Drum (UK) 2018). Available at: http://www.thedrum.com/news/2017/07/17/global-online-video-consumption-and-advertising-increase-fifth-2017 (Accessed 11 June 2018).
(Inc. (US) 2018). Available at: https://www.inc.com/glenn-leibowitz/why-2017-will-be-the-year-of-online-video.html (Accessed 11 June 2018).
(Inbound Marketing Agents (US) 2018). Available at: http://www.inboundmarketingagents.com/inbound-marketing-agents-blog/6-important-stats-on-how-consumer-behavior-has-
changed-in-the-digital-age (Accessed 11 June 2018).
(Moz (US) 2018). Available at: https://moz.com/blog/new-data-reveals-67-of-consumers-are-influenced-by-online-reviews (Accessed 11 June 2018).
(Global Web Index (US) 2018). Available at: https://blog.globalwebindex.com/chart-of-the-day/daily-time-spent-on-social-networks/ (Accessed 11 June 2018).
(E Marketer (US) 2018) Available at: https://www.emarketer.com/Article/US-Adults-Spend-55-Hours-with-Video-Content-Each-Day/1012362 (Accessed 11 June 2018).
(NR Media (US) 2018). Available at: https://www.nrmedia.biz/blog/identifying-latest-trends-in-millennial-marketing (Accessed 11 June 2018).
(We Are Social (US) 2018). Available at: https://wearesocial.com/blog/2018/01/global-digital-report-2018 (Accessed 12 June 2018).