The Deals Point is a marketing platform that exclusively targets the large audiences of corporate employees from major Indian companies, providing brands access to over 300,000 potential customers. It offers brands products like exclusive deals and discounts, high impact branding campaigns, and ancillary services like email campaigns, onsite events, and contests to precisely target this closed user group and measure the impact on individual users. The platform aims to provide a more effective marketing channel for brands compared to traditional online, print, or broadcast advertising.