Tesla Motors' strategy was no secret: in 2006 the chairman and CEO, Elon Musk, announced:
So, in short, the master plan is:
Build a sports car.
Use that money to build an affordable car.
Use that money to build an even more affordable car.
While doing above, also provide zero emission electric power generation options.
Don't tell anyone.1
The remarkable thing was that by 2015, Tesla had kept to that strategy and executed it almost flawlessly. Phase 1 (“Build a sports car”) was realized with the launch of its Roadster in 2007. Phase 2 (“Use that money to build an affordable car”) began in 2013 with the launch of the Model S.
The acclaim that greeted both cars had propelled Tesla's reputation and its share price. Since its initial public offering in June 2010, Tesla's share price had followed an upward trajectory. On June 12, 2015, Tesla's stock market value was $31.7 billion. By comparison, Fiat Chrysler was valued at $20.5 billion despite that fact that Fiat Chrysler would sell about 2.5 million cars in 2015 against Tesla's 55,000. The optimism that supported Tesla's valuation reflected the company's remarkable achievements during its short history and investors' faith in the ability of Elon Musk to realize his vision “to accelerate the advent of sustainable transport by bringing compelling mass market electric cars to market as soon as possible.”2
Indeed, Musk's vision for Tesla extended beyond revolutionizing the automobile industry: Tesla's battery technology would also provide an energy storage system that would change “the fundamental energy infrastructure of the world.”
A central issue in the debate over the appropriate market valuation of Tesla was whether Tesla should be valued as an automobile company or as a technology company. In practice, these two issues could not be separated: Tesla's principal source of revenue would be its cars, but realizing the expectations of earnings growth that were implicit in Tesla's share price required Tesla to maintain technological leadership in electric vehicles. Given that Tesla's rivals were some of the world's largest industrial companies—Toyota, General Motors, Ford, Volkswagen, and Renault–Nissan, to name a few—this was a daunting prospect.
Electric Cars
The 21st century saw the Second Coming of electric cars. Electric cars and buses were popular during the 1890s and 1900s, but by the 1920s they had been largely displaced by the internal combustion engine.
Most of the world's leading automobile companies had been undertaking research into electric cars since the 1960s, including developing electric “concept cars.” In the early 1990s, several automakers introduced electric vehicles to California in response to pressure from the California Air Resources Board. However, the first commercially successful electric cars were hybrid electric vehicles (HEVs). Sales of HEVs in the US grew from 9,350 in 2000 to 352,862 in 2007. By far the most successful HEV, both in the US and globally, was the .
The Tesla Model S had received widespread praise and acclaim.docxchristalgrieg
The Tesla Model S had received widespread
praise and acclaim not only as the world’s best
electric vehicle but also as a product far superior
to any other brand or model of electric vehicle cur-
rently on the market. In 2013, the Model S was the
most awarded car in the United States. In picking
the 2014 Tesla Model S as the “best overall” model
out of 260 cars tested, Consumer Reports awarded
the Model S a score of 99 out of 100 (the highest
score any vehicle had ever received from the mag-
azine) and described it as “a technological tour de
force” with “blistering acceleration, razor-sharp
handling, compliant ride, and versatile cabin.”1 The
sleek styling and politically correct power source
of the Tesla Model S was thought to explain why
thousands of wealthy individuals in North America
and Europe—anxious to be a part of the migration
from gasoline-powered vehicles to electric-powered
vehicles and to publicly display support for a cleaner
environment—had become early purchasers and
advocates for the vehicle. Indeed, word-of-mouth
praise for the Model S among current owners and
glowing articles in the media were so pervasive that
Tesla had not yet spent any money on advertising to
boost customer traffic in its showrooms. In a presen-
tation to investors, a Tesla officer said, “Tesla own-
ers are our best salespeople.”2
In fall 2013, the Model S ranked as the best-
selling car in 8 of the 25-wealthiest zip codes in the
United States, as ranked by Forbes.3 At the top of
that list was Atherton, California, a Silicon Valley
town near Tesla’s Palo Alto headquarters where the
median home price in 2013 was $6.65 million. Other
Tesla Motors’ Strategy to Revolutionize
the Global Automotive Industry
Arthur A. Thompson
The University of Alabama
I
n his February 2014 Letter to Shareholders, Elon
Musk—an early investor in Tesla Motors and its
current chairman and CEO—was pleased with the
company’s future prospects. Tesla’s strategy was
producing rapidly improving results, and by all indi-
cations the company’s execution of the strategy was
very much on track. Musk’s report left little doubt that
Tesla Motors was making good progress in its journey
to manufacture premium-quality, high-performance
electric vehicles capable of winning widespread
customer acceptance and accelerating the world’s
transition from carbon-producing, gasoline-powered
vehicles to energy-efficient, environmentally respon-
sible electric vehicles.
After suffering five years of losses total-
ing $943.5 million on combined revenues of just
$861 million between 2008 and 2012, Tesla delivered
22,477 of its recently introduced Model S vehicles
to customers in 2013. Production rates had recently
increased to 600 vehicles per week and were expected
to reach 1,000 vehicles per week by year-end 2014.
Tesla reported global revenues of $2.0 billion in 2013
and over $100 million in net income on a non-GAAP
basis. Deliveries to customers in Eu ...
tesla MotorsIn 2015, Tesla Motors was a $3.2 billion company on .docxbradburgess22840
tesla Motors
In 2015, Tesla Motors was a $3.2 billion company on track to set history. It had created two cars that most people agreed were remarkable. Consumer reports had rated Tesla’s Model S the best car it had ever reviewed. Though it was not yet posting profits, sales were growing rapidly and analysts were hopeful that profits would soon follow. It had repaid its government loans ahead of the major auto conglomerates. Most importantly, it looked like it might survive. Perhaps even thrive. This was astonishing as there had been no other successful auto manufacturing start-up in the United States since the 1920s.
The road leading up to Tesla’s position in 2015 had not always been smooth, and there were many doubts that still lingered. Tesla had benefited from the enthusiasm of the “eco-wealthy”—a rather narrow portion of the market. How would Tesla fare when it was in direct competition with General Motors, Ford, and Nissan for the mass market? Would it be able to turn a sustainable profit on its auto-making operations? Furthermore, some questioned whether Tesla’s goals to sell to the mass market even made sense. In the niche market, it had a privileged position with customers that were relatively price-insensitive and were seeking a stylish, high-performance car that made an environmental statement. To compete for the mass market, the car would have to provide good value for the money (involving trade-offs that might conflict with Chairman Elon Musk’s ideals), and the obstacles to charging would have to be overcome.
History of Tesla
In the year 2003, an engineer named Martin Eberhard was looking for his next big project. A tall, slim man with a mop of gray hair, Eberhard was a serial entrepreneur who had launched a number of start-ups, including a company called NuvoMedia, which he sold to Gemstar in a $187 million deal. Eberhard was also looking for a sports car that would be environmentally friendly—he had concerns about global warming and U.S. dependence on the Middle East for oil. When he didn't find the car of his dreams on the market he began contemplating building page 44one himself, even though he had zero experience in the auto industry. Eberhard noticed that many of the driveways that had a Toyota Prius hybrid electric vehicle (or "dork mobile” as he called it) also had expensive sports cars in them—making Eberhard speculate that there could be a market for a high-performance environmentally friendly car. As explained by Eberhard, "It was clear that people weren't buying a Prius to save money on gas—gas was selling close to inflation–adjusted all-time lows. They were buying them to make a statement about the environment.”a
Eberhard began to consider a range of alternative fuel options for his car: hydrogen fuel cells, natural gas, and diesel. However, he soon concluded that the highest efficiency and performance would come from a pure electric vehicle. Luckily for Eberhard, Al Cocconi (founder of AC Propulsion and one of the or.
Tesla Motors’ Strategy to Revolutionize the Global Automotive IndustryTran Thang
the Case indicate the strategy of Tesla and give the information for answer questions:
What are the key elements of Tesla Motors' strategy?
which one of the five generic competitive strategies Tesla is employs?
The Tesla Model S had received widespread praise and acclaim.docxchristalgrieg
The Tesla Model S had received widespread
praise and acclaim not only as the world’s best
electric vehicle but also as a product far superior
to any other brand or model of electric vehicle cur-
rently on the market. In 2013, the Model S was the
most awarded car in the United States. In picking
the 2014 Tesla Model S as the “best overall” model
out of 260 cars tested, Consumer Reports awarded
the Model S a score of 99 out of 100 (the highest
score any vehicle had ever received from the mag-
azine) and described it as “a technological tour de
force” with “blistering acceleration, razor-sharp
handling, compliant ride, and versatile cabin.”1 The
sleek styling and politically correct power source
of the Tesla Model S was thought to explain why
thousands of wealthy individuals in North America
and Europe—anxious to be a part of the migration
from gasoline-powered vehicles to electric-powered
vehicles and to publicly display support for a cleaner
environment—had become early purchasers and
advocates for the vehicle. Indeed, word-of-mouth
praise for the Model S among current owners and
glowing articles in the media were so pervasive that
Tesla had not yet spent any money on advertising to
boost customer traffic in its showrooms. In a presen-
tation to investors, a Tesla officer said, “Tesla own-
ers are our best salespeople.”2
In fall 2013, the Model S ranked as the best-
selling car in 8 of the 25-wealthiest zip codes in the
United States, as ranked by Forbes.3 At the top of
that list was Atherton, California, a Silicon Valley
town near Tesla’s Palo Alto headquarters where the
median home price in 2013 was $6.65 million. Other
Tesla Motors’ Strategy to Revolutionize
the Global Automotive Industry
Arthur A. Thompson
The University of Alabama
I
n his February 2014 Letter to Shareholders, Elon
Musk—an early investor in Tesla Motors and its
current chairman and CEO—was pleased with the
company’s future prospects. Tesla’s strategy was
producing rapidly improving results, and by all indi-
cations the company’s execution of the strategy was
very much on track. Musk’s report left little doubt that
Tesla Motors was making good progress in its journey
to manufacture premium-quality, high-performance
electric vehicles capable of winning widespread
customer acceptance and accelerating the world’s
transition from carbon-producing, gasoline-powered
vehicles to energy-efficient, environmentally respon-
sible electric vehicles.
After suffering five years of losses total-
ing $943.5 million on combined revenues of just
$861 million between 2008 and 2012, Tesla delivered
22,477 of its recently introduced Model S vehicles
to customers in 2013. Production rates had recently
increased to 600 vehicles per week and were expected
to reach 1,000 vehicles per week by year-end 2014.
Tesla reported global revenues of $2.0 billion in 2013
and over $100 million in net income on a non-GAAP
basis. Deliveries to customers in Eu ...
tesla MotorsIn 2015, Tesla Motors was a $3.2 billion company on .docxbradburgess22840
tesla Motors
In 2015, Tesla Motors was a $3.2 billion company on track to set history. It had created two cars that most people agreed were remarkable. Consumer reports had rated Tesla’s Model S the best car it had ever reviewed. Though it was not yet posting profits, sales were growing rapidly and analysts were hopeful that profits would soon follow. It had repaid its government loans ahead of the major auto conglomerates. Most importantly, it looked like it might survive. Perhaps even thrive. This was astonishing as there had been no other successful auto manufacturing start-up in the United States since the 1920s.
The road leading up to Tesla’s position in 2015 had not always been smooth, and there were many doubts that still lingered. Tesla had benefited from the enthusiasm of the “eco-wealthy”—a rather narrow portion of the market. How would Tesla fare when it was in direct competition with General Motors, Ford, and Nissan for the mass market? Would it be able to turn a sustainable profit on its auto-making operations? Furthermore, some questioned whether Tesla’s goals to sell to the mass market even made sense. In the niche market, it had a privileged position with customers that were relatively price-insensitive and were seeking a stylish, high-performance car that made an environmental statement. To compete for the mass market, the car would have to provide good value for the money (involving trade-offs that might conflict with Chairman Elon Musk’s ideals), and the obstacles to charging would have to be overcome.
History of Tesla
In the year 2003, an engineer named Martin Eberhard was looking for his next big project. A tall, slim man with a mop of gray hair, Eberhard was a serial entrepreneur who had launched a number of start-ups, including a company called NuvoMedia, which he sold to Gemstar in a $187 million deal. Eberhard was also looking for a sports car that would be environmentally friendly—he had concerns about global warming and U.S. dependence on the Middle East for oil. When he didn't find the car of his dreams on the market he began contemplating building page 44one himself, even though he had zero experience in the auto industry. Eberhard noticed that many of the driveways that had a Toyota Prius hybrid electric vehicle (or "dork mobile” as he called it) also had expensive sports cars in them—making Eberhard speculate that there could be a market for a high-performance environmentally friendly car. As explained by Eberhard, "It was clear that people weren't buying a Prius to save money on gas—gas was selling close to inflation–adjusted all-time lows. They were buying them to make a statement about the environment.”a
Eberhard began to consider a range of alternative fuel options for his car: hydrogen fuel cells, natural gas, and diesel. However, he soon concluded that the highest efficiency and performance would come from a pure electric vehicle. Luckily for Eberhard, Al Cocconi (founder of AC Propulsion and one of the or.
Tesla Motors’ Strategy to Revolutionize the Global Automotive IndustryTran Thang
the Case indicate the strategy of Tesla and give the information for answer questions:
What are the key elements of Tesla Motors' strategy?
which one of the five generic competitive strategies Tesla is employs?
Hii Friends,
Tesla is an electronic car owned by Elon Musk this slide will help you to understand about electric car market and gives you a glimpse of bright future if this new segment of the car in near future.
ANALYSIS OF TESLA’S MARKETING STRATEGY IN CHINAAJHSSR Journal
ABSTRACT:Due to the rise of the automobile industry, all kinds of automobile brands have come into
people's eyes. Under China's "five-in-one" policy, it has promoted the development of the domestic new energy
vehicle market and the construction of new energy vehicle infrastructure. At the same time, the domestic sales
of new energy vehicles under the Tesla brand have increased significantly, especially the sales of Model 3 are
ahead of other domestic new energy vehicle brands. But with this alone, it is impossible for Tesla to have the
current situation, indicating that his success is inseparable from his marketing strategy. At the same time, his
success has impacted the traditional automobile industry of domestic brands on the one hand, and on the other
hand triggered the reform of the automobile industry. While injecting fresh blood into the automobile industry,
it also brought a new technological revolution to the automobile industry.Based on the domestic macro and
micro economic conditions and the new energy vehicle development policies issued by the country, coupled
with the use of traditional marketing theories, from the company’s target market and customer needs to the
company’s market positioning, a detailed analysis of Tesla Motors The company's marketing environment in
China finally studied and formulated Tesla Motors' marketing and portfolio strategies in China, namely products,
pricing, promotions and channels.
KEYWORDS:Tesla; New energy vehicles; The marketing strategy
Automotive Intelligence for Professionals: The EV / AV AutoBook includes company profiles of OEM car makers, multinational and local automotive parts suppliers as well as organizations, media and exhibitions.
It also includes detailed statistics about Automotive sales, market share and OEM capacities.
The EV / AV AutoBook helps you to identify new customers in the Automotive industry and provides key contact information.
The EV / AV AutoBook helps you to identify new customers in the Automotive industry and provides key contact information.
Automotive Intelligence for Professionals: The EV / AV AutoBook includes company profiles and contact information of OEM car makers, multinational and local automotive parts suppliers as well as organizations, media and exhibitions.
It also includes statistics about Automotive sales, market share and OEM capacities.
Tesla designs and manufactures electric vehicles (electric cars and trucks), battery energy storage from home to grid-scale, solar panels and solar roof tiles, and related products and services.
is one of the world's most valuable companies and remains the world's most valuable automaker with a market capitalization of more than US$760 billion.
Introduction, History of Tesla Motor Inc., Tesla Products, Financial stability of Tesla, Competitors Analysis, international Business Strategy of Tesla, Environmental analysis (PESTLE)
Different dimensions have been used to distinguish types of innovation. Some of the most widely used dimensions include product versus process innovation, radical versus incremental innovation, competence-enhancing versus competence destroying innovation, and architectural versus component innovation.
A graph of technology performance over cumulative effort invested often exhibits an s-shape curve. This suggests that performance improvement in a new technology is initially difficult and costly, but, as the fundamental principles of the technology are worked out, it then begins to accelerate as the technology becomes better understood, and finally diminishing returns set in as the technology approaches its inherent limits.
Tesla is accelerating the world's transition to sustainable energy, offering the safest, quickest electric cars on the road and integrated energy solutions. Tesla products work together to power your home and charge your electric car with clean energy, day and night.
How much do you really know about the electric car phenomenon? Find out why electric cars are important with this presentation today. Explore the growth in electric car industry, major manufacturers, and everything from electric car test equipment to future development.
HIT365 C Programming
Assignment 1
This assignment is worth 15% of the total unit. Marks are given for clarity, presentation,
accuracy and also concise and efficient programs. This is an individual assignment. If
you found guilty of plagiarism, a failure grade will be awarded.
The due date of this assignment is 25th April 2021. Please submit your answers in two files
( o n e i s a *.pdf file containing a pseudocode and a flow chart, and another is a *.c file
containing a c program) using Learnline (in the “Submit Here” tab). Late submissions
incur a 10% penalty per day. Make sure comments are included in your programs so that the
marker can understand your program. Make sure your program can run in Microsoft Visual
Studio available from VMware Horizon if you are using another c compiler. Marks will be
deduced if your program cannot run in Microsoft Visual Studio.
Factory A pays its employees differently depending on his/her position within the
organization.
Managers receive a fixed weekly salary.
Hourly workers receive a fixed hourly wage for up to the first 40 hours they work and
remaining hours are paid 1.5 times their hourly wage i.e. for overtime hour work.
Commission workers receive a basic salary of $250 plus 5.7% of their gross weekly
sales for Item A, 6.4% of their gross weekly sales for Item B and 7.2% of their gross
weekly sales for Item C.
Pieceworkers receive a fixed amount of money for each of the items they produce -
each pieceworker in Factory A works on a maximum of three types of items. Item 1
pays $22.50 per item, Item 2 pays $24.50 per item and Item 3 pays $26.00 per item.
Write a program to assist the payroll secretary in computing the weekly pay for each
employee. The number of employees varies each week. Each type of employee has its own
pay code: Managers have paycode 1, hourly workers have paycode 2, commission workers
have paycode 3 and pieceworkers have paycode 4.
The program must prompt the payroll clerk to enter the appropriate information requires to
calculate each employee’s weekly pay based on that employee’s paycode. A summary of
total employees and total amount paid (sorted for each position) must be displayed at the
end.
Note that when the payroll clerk enters any inappropriate data (for example, entered 6 or a
character as the paycode), the program should display an error message i.e. any potential
problems should be addressed in your code to avoid any fatal errors. You can assume the user
only enters one number or character at one time.
For this assignment, you are required to:
1. Formulate the algorithm using pseudocode.
2. Draw a flow chart.
3. Write a working C program.
Below are some examples of the program output:
Case 12 Tesla: Disrupting
the Auto Industry
Tesla’s strategy was no secret: in 2006, chairman and CEO, Elon Musk, had announced:
“So, in short, the mas ...
TESLA MOTORS
TESLA MOTORS 5
Abstract.
This paper includes the formation and innovation of Tesla Motors which dominated the electric vehicle industry since its debut in 2008. The company follows an open Innovation strategy and cutting-edge technology partnering with major companies like Lotus(Design, plant and Lotus supply chain), Daimler (electric drive and battery systems), Toyota (production system and provide engineer support), Panasonic (Building of Batteries) and Sotira(carbon fiber body). Tesla motors succeeded in making the only electric car which supports long range, sportive performance and design. I’ll also talk about the history and the making of Tesla models (Roadster, Model S, Model X, Model 3, model Y and semi) and the solar energy products. Furthermore, this paper also includes the R&D strategy and the use of OEM products to build a cost-effective product. Also, this report considers the U.S government policies and the strategic partnerships with other companies.
Introduction
In the recent past, global warming has been named as one of the biggest global challenges. This is because of the high amount of green gas produced into the atmosphere. The motor vehicle industry has been rated by UNEP as the most environmental pollutant. This led to research on possible fuel alternatives in the automotive industry. Tesla cars are completely electric supersport cars that use strong and extremely powerful lithium-ion batteries. Tesla motors are these car manufacturer founded in the year 2003 by Americans entrepreneur known as the Silicon Valley engineers. The main aim of this company was to show that electrical energy could be used to power super powerful sports cars producing enough torque while contributing zero emissions to the atmosphere. It was named after the Ac induction motor inventor Nikola Tesla who invented the concept of electrical induction using an electromagnetic field to create rotational energy.
Following the Global environmental summits held by UNEP and other stakeholders, the US aims to have a carbon-free automotive industry by the year 2040. Tesla vehicles are completely carbon-free using electrical energy to power their engines. From the year 2003 until know, Tesla gas produced 3 car models each with an acceleration of more than 94KM/hr and an acceleration time of fewer than 4 seconds (Karamitsios, 2013). The big sporty nature of this vehicles shows that electrical energy can be efficiently and sufficiently used as the sole car engine driver. Recently, the company has branched into the use of solar electrical energy to charge electric batteries used by these cars. Solar energy is a readily available renewable energy source that promotes non-fossil fuel energy. These, in turn, has increased the overall efficiency of these vehicles through the reduction of costs.
Disadvantages of the existing solutions
Currentl.
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Texas Government PaperWriting and Citing TipsSpring 2019 A.docxtodd191
Texas Government Paper
Writing and Citing Tips
Spring 2019 Assignment
Professor Cindy Casey Brown
Department Chair and Faculty
El Centro College
My Top 10
Writing Tips
Write about something you enjoy – if you are not enjoying what you are writing about the reader can tell!
Organize your thoughts before you write – make an OUTLINE of what you are going to write about. This helps you put your thoughts in logical order and tells you what research you need to complete. DO NOT do this last minute! Writing is a process and editing takes time.
**You will do an outline for me and it is worth 25 points!**
Never underestimate the power of simple words. Do NOT over-use your thesaurus. Many people will do this – be careful! Using “big” misplaced words can make your writing choppy and break up your reader’s concentration. Sometimes saying it simply is best! Which one holds your attention better?
“It was a great class. I learned a lot of valuable information.”
VERSUS
“The program was stupendous and provided immense opportunity for engaging my colleagues in banter on numerous topics of consequence. I was pedantic in my studies and this manufactured an astonishingly engaging atmosphere for scholarship.”
BUT do make your writing come alive – edit your work and see where you can do this - close your eyes and listen to this quote:
“Don't tell me the moon is shining; show me the glint of light on broken glass.”
― Anton Chekhov
Make sure you use words or transitional sentences to tell your reader where you are going and what you are telling them next – it helps your reader stay engaged – and helps your teachers grade your work.
Example: “There are three major challenges that the President is confronting this year. First…., Second… Finally….
Vary your sentence length. It keeps your readers engaged if every so often you have some nice, short sentences. It wakes your reader up and keeps them moving.
6. PROOFREAD. Write it, put it down for 24 hours, read it out loud to yourself. Double check your spell check (i.e. there and their – too, two, and to).
Read your paper out loud to yourself to make sure it flows.
8. Make sure your grammar and punctuation are PERFECT. Making silly mistakes makes your reader lose faith in your arguments. Presentation is important!
Read your paper and do a “Search and Find” for the words this, that, and these. Determine if you can take those words out – a lot of times they are extra words and you can remove them and clean up your writing and make it “crisper.”
10. CITE YOUR SOURCES!
When should you cite a source?
When you quote two or more words verbatim or even one word if it is unique to a source. (Example: “Let’s Roll!”)
When you introduce facts to your reader that are not common knowledge you need to cite to something.
When you paraphrase ideas, conclusions, discussions from a source – even though it .
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Similar to Tesla Motors strategy was no secret in 2006 the chairman and CEO.docx
Hii Friends,
Tesla is an electronic car owned by Elon Musk this slide will help you to understand about electric car market and gives you a glimpse of bright future if this new segment of the car in near future.
ANALYSIS OF TESLA’S MARKETING STRATEGY IN CHINAAJHSSR Journal
ABSTRACT:Due to the rise of the automobile industry, all kinds of automobile brands have come into
people's eyes. Under China's "five-in-one" policy, it has promoted the development of the domestic new energy
vehicle market and the construction of new energy vehicle infrastructure. At the same time, the domestic sales
of new energy vehicles under the Tesla brand have increased significantly, especially the sales of Model 3 are
ahead of other domestic new energy vehicle brands. But with this alone, it is impossible for Tesla to have the
current situation, indicating that his success is inseparable from his marketing strategy. At the same time, his
success has impacted the traditional automobile industry of domestic brands on the one hand, and on the other
hand triggered the reform of the automobile industry. While injecting fresh blood into the automobile industry,
it also brought a new technological revolution to the automobile industry.Based on the domestic macro and
micro economic conditions and the new energy vehicle development policies issued by the country, coupled
with the use of traditional marketing theories, from the company’s target market and customer needs to the
company’s market positioning, a detailed analysis of Tesla Motors The company's marketing environment in
China finally studied and formulated Tesla Motors' marketing and portfolio strategies in China, namely products,
pricing, promotions and channels.
KEYWORDS:Tesla; New energy vehicles; The marketing strategy
Automotive Intelligence for Professionals: The EV / AV AutoBook includes company profiles of OEM car makers, multinational and local automotive parts suppliers as well as organizations, media and exhibitions.
It also includes detailed statistics about Automotive sales, market share and OEM capacities.
The EV / AV AutoBook helps you to identify new customers in the Automotive industry and provides key contact information.
The EV / AV AutoBook helps you to identify new customers in the Automotive industry and provides key contact information.
Automotive Intelligence for Professionals: The EV / AV AutoBook includes company profiles and contact information of OEM car makers, multinational and local automotive parts suppliers as well as organizations, media and exhibitions.
It also includes statistics about Automotive sales, market share and OEM capacities.
Tesla designs and manufactures electric vehicles (electric cars and trucks), battery energy storage from home to grid-scale, solar panels and solar roof tiles, and related products and services.
is one of the world's most valuable companies and remains the world's most valuable automaker with a market capitalization of more than US$760 billion.
Introduction, History of Tesla Motor Inc., Tesla Products, Financial stability of Tesla, Competitors Analysis, international Business Strategy of Tesla, Environmental analysis (PESTLE)
Different dimensions have been used to distinguish types of innovation. Some of the most widely used dimensions include product versus process innovation, radical versus incremental innovation, competence-enhancing versus competence destroying innovation, and architectural versus component innovation.
A graph of technology performance over cumulative effort invested often exhibits an s-shape curve. This suggests that performance improvement in a new technology is initially difficult and costly, but, as the fundamental principles of the technology are worked out, it then begins to accelerate as the technology becomes better understood, and finally diminishing returns set in as the technology approaches its inherent limits.
Tesla is accelerating the world's transition to sustainable energy, offering the safest, quickest electric cars on the road and integrated energy solutions. Tesla products work together to power your home and charge your electric car with clean energy, day and night.
How much do you really know about the electric car phenomenon? Find out why electric cars are important with this presentation today. Explore the growth in electric car industry, major manufacturers, and everything from electric car test equipment to future development.
HIT365 C Programming
Assignment 1
This assignment is worth 15% of the total unit. Marks are given for clarity, presentation,
accuracy and also concise and efficient programs. This is an individual assignment. If
you found guilty of plagiarism, a failure grade will be awarded.
The due date of this assignment is 25th April 2021. Please submit your answers in two files
( o n e i s a *.pdf file containing a pseudocode and a flow chart, and another is a *.c file
containing a c program) using Learnline (in the “Submit Here” tab). Late submissions
incur a 10% penalty per day. Make sure comments are included in your programs so that the
marker can understand your program. Make sure your program can run in Microsoft Visual
Studio available from VMware Horizon if you are using another c compiler. Marks will be
deduced if your program cannot run in Microsoft Visual Studio.
Factory A pays its employees differently depending on his/her position within the
organization.
Managers receive a fixed weekly salary.
Hourly workers receive a fixed hourly wage for up to the first 40 hours they work and
remaining hours are paid 1.5 times their hourly wage i.e. for overtime hour work.
Commission workers receive a basic salary of $250 plus 5.7% of their gross weekly
sales for Item A, 6.4% of their gross weekly sales for Item B and 7.2% of their gross
weekly sales for Item C.
Pieceworkers receive a fixed amount of money for each of the items they produce -
each pieceworker in Factory A works on a maximum of three types of items. Item 1
pays $22.50 per item, Item 2 pays $24.50 per item and Item 3 pays $26.00 per item.
Write a program to assist the payroll secretary in computing the weekly pay for each
employee. The number of employees varies each week. Each type of employee has its own
pay code: Managers have paycode 1, hourly workers have paycode 2, commission workers
have paycode 3 and pieceworkers have paycode 4.
The program must prompt the payroll clerk to enter the appropriate information requires to
calculate each employee’s weekly pay based on that employee’s paycode. A summary of
total employees and total amount paid (sorted for each position) must be displayed at the
end.
Note that when the payroll clerk enters any inappropriate data (for example, entered 6 or a
character as the paycode), the program should display an error message i.e. any potential
problems should be addressed in your code to avoid any fatal errors. You can assume the user
only enters one number or character at one time.
For this assignment, you are required to:
1. Formulate the algorithm using pseudocode.
2. Draw a flow chart.
3. Write a working C program.
Below are some examples of the program output:
Case 12 Tesla: Disrupting
the Auto Industry
Tesla’s strategy was no secret: in 2006, chairman and CEO, Elon Musk, had announced:
“So, in short, the mas ...
TESLA MOTORS
TESLA MOTORS 5
Abstract.
This paper includes the formation and innovation of Tesla Motors which dominated the electric vehicle industry since its debut in 2008. The company follows an open Innovation strategy and cutting-edge technology partnering with major companies like Lotus(Design, plant and Lotus supply chain), Daimler (electric drive and battery systems), Toyota (production system and provide engineer support), Panasonic (Building of Batteries) and Sotira(carbon fiber body). Tesla motors succeeded in making the only electric car which supports long range, sportive performance and design. I’ll also talk about the history and the making of Tesla models (Roadster, Model S, Model X, Model 3, model Y and semi) and the solar energy products. Furthermore, this paper also includes the R&D strategy and the use of OEM products to build a cost-effective product. Also, this report considers the U.S government policies and the strategic partnerships with other companies.
Introduction
In the recent past, global warming has been named as one of the biggest global challenges. This is because of the high amount of green gas produced into the atmosphere. The motor vehicle industry has been rated by UNEP as the most environmental pollutant. This led to research on possible fuel alternatives in the automotive industry. Tesla cars are completely electric supersport cars that use strong and extremely powerful lithium-ion batteries. Tesla motors are these car manufacturer founded in the year 2003 by Americans entrepreneur known as the Silicon Valley engineers. The main aim of this company was to show that electrical energy could be used to power super powerful sports cars producing enough torque while contributing zero emissions to the atmosphere. It was named after the Ac induction motor inventor Nikola Tesla who invented the concept of electrical induction using an electromagnetic field to create rotational energy.
Following the Global environmental summits held by UNEP and other stakeholders, the US aims to have a carbon-free automotive industry by the year 2040. Tesla vehicles are completely carbon-free using electrical energy to power their engines. From the year 2003 until know, Tesla gas produced 3 car models each with an acceleration of more than 94KM/hr and an acceleration time of fewer than 4 seconds (Karamitsios, 2013). The big sporty nature of this vehicles shows that electrical energy can be efficiently and sufficiently used as the sole car engine driver. Recently, the company has branched into the use of solar electrical energy to charge electric batteries used by these cars. Solar energy is a readily available renewable energy source that promotes non-fossil fuel energy. These, in turn, has increased the overall efficiency of these vehicles through the reduction of costs.
Disadvantages of the existing solutions
Currentl.
Similar to Tesla Motors strategy was no secret in 2006 the chairman and CEO.docx (20)
Texas Legislative Council
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Texas Government PaperWriting and Citing TipsSpring 2019 A.docxtodd191
Texas Government Paper
Writing and Citing Tips
Spring 2019 Assignment
Professor Cindy Casey Brown
Department Chair and Faculty
El Centro College
My Top 10
Writing Tips
Write about something you enjoy – if you are not enjoying what you are writing about the reader can tell!
Organize your thoughts before you write – make an OUTLINE of what you are going to write about. This helps you put your thoughts in logical order and tells you what research you need to complete. DO NOT do this last minute! Writing is a process and editing takes time.
**You will do an outline for me and it is worth 25 points!**
Never underestimate the power of simple words. Do NOT over-use your thesaurus. Many people will do this – be careful! Using “big” misplaced words can make your writing choppy and break up your reader’s concentration. Sometimes saying it simply is best! Which one holds your attention better?
“It was a great class. I learned a lot of valuable information.”
VERSUS
“The program was stupendous and provided immense opportunity for engaging my colleagues in banter on numerous topics of consequence. I was pedantic in my studies and this manufactured an astonishingly engaging atmosphere for scholarship.”
BUT do make your writing come alive – edit your work and see where you can do this - close your eyes and listen to this quote:
“Don't tell me the moon is shining; show me the glint of light on broken glass.”
― Anton Chekhov
Make sure you use words or transitional sentences to tell your reader where you are going and what you are telling them next – it helps your reader stay engaged – and helps your teachers grade your work.
Example: “There are three major challenges that the President is confronting this year. First…., Second… Finally….
Vary your sentence length. It keeps your readers engaged if every so often you have some nice, short sentences. It wakes your reader up and keeps them moving.
6. PROOFREAD. Write it, put it down for 24 hours, read it out loud to yourself. Double check your spell check (i.e. there and their – too, two, and to).
Read your paper out loud to yourself to make sure it flows.
8. Make sure your grammar and punctuation are PERFECT. Making silly mistakes makes your reader lose faith in your arguments. Presentation is important!
Read your paper and do a “Search and Find” for the words this, that, and these. Determine if you can take those words out – a lot of times they are extra words and you can remove them and clean up your writing and make it “crisper.”
10. CITE YOUR SOURCES!
When should you cite a source?
When you quote two or more words verbatim or even one word if it is unique to a source. (Example: “Let’s Roll!”)
When you introduce facts to your reader that are not common knowledge you need to cite to something.
When you paraphrase ideas, conclusions, discussions from a source – even though it .
TEXAS GOVERNOR I. Introduction The Governor is just .docxtodd191
TEXAS GOVERNOR
I. Introduction:
The Governor is just like a mini president in each state. A governor is
generally seen as setting the agenda for the legislative branch, and is basically the lead
political actor; the figure most likely to appear on television on a regular basis. A
governor term of office is four years with exceptions of New Hampshire and Vermont.
The governor may serve any number of terms, but he or she cannot serve more than
two terms in a row.
II. Body:
A. Requirement and Salary:
1. Age
a. At least 30 years of age.
b. Must be a US resident for the last 5 years.
2. Salary
a. $150,000
b. Governor’s Mansion
B. Powers of Governor of Texas
1. Legislative Powers
a. VETO
b. Appoints State Officials
2. Judicial Powers
a. Grant Clemency
b. Appoints member for The Board of Pardons & Parole
3. Military Power
a. Commander-in-chief of Military
C. History of Texas Governors
1. First Governor of Texas: James Pinckney Henderson
a. Government service in the Republic
b. Governor of Texas & War with Mexico
2. Current Governor of Texas: Greg Abbott
a. Greg Abbott ‘s achievements
b. His Initiatives: Four pillars (1) safety and security, (2) education, (3)
economic advancement and (4) the preservation of liberty
III. Conclusion:
A. Analytical Facts
1. List of governors of Texas
B. Concluding Statement
References:
Brown, J. (1935). Life and times of Henry Smith : The first American Governor of Texas.
Austin, Tex.: Steck Company.
Morris, C. (1992). Storming the Statehouse : Running for governor with Ann Richards and
Dianne Feinstein. New York : Toronto : New York: Scribner's Sons ; Maxwell Macmillan
Canada ; M. Macmillan International.
Parton, J. (1888). The Annexation of Texas as Essential to the United States, vol. III, pp.
658–660.
Ann Richards.(Ann Richards, governor of Texas)(Obituary). (2006). The Economist (US),
380(8497), 96US.
Submitted by: SHUBHANKAR SHAH, 2018FA GOVT-2306-51408
.
Texas Government 2306 – Spring 2019TEST III – Chapters 6, 8, Dea.docxtodd191
Texas Government 2306 – Spring 2019
TEST III – Chapters 6, 8, Death Penalty and the Insanity Defense
DIRECTIONS FOR ESSAYS: Please turn your Essays in on BlackBoard by 5:00 p.m. on Monday, May 13, 2019.
DIRECTIONS FOR MULTIPLE CHOICE:Please turn your Scantrons in to me by 10:00 a.m. on Monday, May 13, 2019. You may bring them to my office (A520) and I will be in my office from 8:00 – 10:00 a.m. on Monday, May 13, 2019. You may also put your Scantron in my faculty mailbox in the Academic Transfer Office (A442) before that time. PLEASE put your full name, Class, ID Number, and Section on your Scantron (if you do not you may not get credit).
I. ESSAYS (70 points)
Chapter 6 – The Texas Executive
1. Pick one position in the Texas Executive Branch and write me a one paragraph overview of that position. Then research the person in the position now and write me a paragraph about that person.
2. Does Texas have a weak governor or a strong governor? Fully explain your answer.
Chapter 8 – The Judicial System in Texas, the Death Penalty and the Insanity Defense
3. Should prisons exist for rehabilitation OR for punishment? Fully explain your answer.
4. You are a Untied States Supreme Court Justice. A case comes before the Court from Texas arguing the death penalty is unconstitutional under the Eighth Amendment of the United States Constitution. What is your opinion and why?
5. During our study of The Texas Seven and Randy Halprin you learned a defendant can be given the death penalty under the Law of Parties in Texas. Do you agree or disagree with the Law of Parties being applied in death penalty cases? Do you think Randy Halprin have been charged with capital murder? Fully explain your answer.
6. We did a case study over Andrea Yates to study the Insanity Defense. You are on the jury in Andrea Yates’ capital murder trial. Do you vote guilty, not guilty, or not guilty by reason of insanity? Fully explain your answer.
7. As part of your study of the death penalty you watched a 60 minute documentary. What did you learn from the documentary? Did anything you saw change your personal opinions about the death penalty and its application? Why or why not and fully explain your answer.
II. EXTRA CREDIT (5 points each) (You must use complete sentences for credit!)
Bonus 1 What part of this class did you enjoy the most / what should stay the same – AND - what part did you not enjoy / think I should change / what can I do differently to improve the student experience? (Thank you for your opinions – I take your opinions seriously and apply them to future classes!).
Bonus 2 What did you learn in this class that you will remember one year from today?
II. MULTIPLE CHOICE (30 points total)
Chapter 6 – The Texas Executive
1. Which of the following individuals are a part of the Texas Plural Executive?
A. The Texas Governor.
B. The Texas Lieutenant Governor.
C. The Texas Attorney General.
D. The Texas Secretary of State.
E. All of .
Testing 2
Testing
Christy Mock
PSY-FP7610
Assignment 3
Capella University
May 2017
Testing
Test
The Kaufman Assessment Battery for Children (KABC), Second Edition offers testing that can be completed in twenty-five to seventy-minute test settings. This test is designed to be administer in a school setting by a testing administer that has completed specific training and read the testing manual thoroughly with complete understanding. The scoring is completed through specialized software. This test consists of eighteen subtests that an administrator can administer in sections to avoid testing fatigue for the student. Per the website Pearson Clinical, the test is administered in eighteen subsets that are broken down into five categories. The five categories focus on specific aspects that will be assessed and offer different categories for different age ranges. Category 1 focuses on Simultaneous Triangles, this includes seven subsets that are: Face Recognition, Pattern Reasoning, Block Counting which are designed to be tested on students from five to eight years old (Pearson Clinical Psychology, 2017). This subset also includes Story Completion, Conceptual Thinking, Rover, and Gestalt Closure that can be used to test any ages between five and eighteen. Category two is Sequential Word Order, this set includes Number Recall, and Hand Movements that can also be used for any age category (Pearson Clinical Psychology, 2017). The third category Planning which measures the pattern reasoning and story completion in students from 7-18 (Pearson Clinical Psychology, 2017). This category includes testing the Learning Atlantis, Atlantis Delayed, Rebus, and Rebus. The last category is Delayed Knowledge which is included in the CHC model only Riddles, Expressive Vocabulary, and Verbal Knowledge (Pearson Clinical Psychology, 2017).This form of testing offers reliability and validity to the results.
Reliability and Validity
The validity evidence from associations that are compared to different mediums produced outcomes that offered the same as the results that would have been expected. Per the article published by Kaufman, the subscale and index-score relationships are commonly offered in association with the K-ABC, also per the index and IQ scores of the WISC-III, WISC-IV, and WPPSI-III, with the KAIT, and with the Cognitive clusters of the Woodcock-Johnson III. Correlations of KABC-II scales with the like-named clusters of the WJ III Cog battery reveal weak discriminant validity (Kaufman, A. S., & Kaufman, N. L, 2004). Large amounts of clinical studies disclose variances that exist in different section of students with disabilities and the norm group. In the group that included Autistic Disorder, ADHD, and emotional disturbance the greatest pattern of differences could be found. The authors of the study often warn about considering the smaller differences too much as it could take focus off the larger benefits of using the test.
Strengths.
TestingdiagnosisTests that are used to diagnose autism are done.docxtodd191
Testing/diagnosis
Tests that are used to diagnose autism are done in various fields such as psychology, psychiatry, pediatrics, and neurology. Diagnosis is established after observing the child’s behavior and testing the child’s abilities in these fields. Any child should be examined for developmental abilities from birth to the age of three. If a child is detected with some developmental delays or disabilities, the pediatrician should refer the child to a specialist in early Intervention.
Some of the behaviors that need to be noticed are:
· Absence of babbling and making gestures by the age of 12 months
· Absence of any word utterances by the age of 16 months
· Absence of two-word unprompted phrases by the age of 24 months
· Loss of social and language skills at any age
In order to determine whether a child has a disorder in the autism spectrum a psychiatrist will likely look at a variety of factors. These might include such things as:
· Evaluation of the medical history of the child’s mother during her pregnancy
· Assessment of the developmental milestones
· Complete physical examination
· Habits of eating and sleeping
· Functioning of the stomach and bowels
· Coordination disabilities
· Sensory impairments
· Allergies
· Any medical diseases
· History of developmental disorders in the family
· History of genetic and metabolic disorders in the family
· Exposure of the child or parents to toxins
Some tests may be done to confirm that the symptoms of the child are not due to other conditions which may seem like autism spectrum disorder, such as genetic or metabolic diseases, mental retardation, and deafness. These tests are:
Chromosomal Analysis This is performed to test for mental retardation. If there is mental retardation in the child's family, this test may be conducted. For instance, fragile X syndrome that leads to symptoms of low levels of intelligent may be diagnosed with chromosomal analysis.
Electroencephalograph (EEG) If there are symptoms of seizures and developmental regression, then an EEG is conducted.
Magnetic Resonance Imaging (MRI) An MRI is done to detect any structural differences in the brain.
Running head: MEDIA IMAGES AND EATING DISORDERS1
MEDIA IMAGES AND EATING DISORDERS6
Title: Media Images and Eating Disorders
Name:
Course:
Lecturer:
Date: March 8, 2020
Introduction
In today's world, many people have an access to the media comprised of the Internet which includes social media platforms, the print media which is comprised of newspapers and magazines, and broadcast media which includes televisions and radios. The exposure to the aforementioned types of media has been associated with the increasing cases of eating disorders as reported by some researchers (Latzer, Spivak-Lavi, & Katz, 2015, p. 375). Studies have shown that children and young adolescents spent about 5 hours a day watching the television and about 7 hours using the various types of media combined (Morris & Katzman, 2003, p. 287).
Testicular Cancer Case Studies A 21-year-old m.docxtodd191
Testicular Cancer
Case Studies
A 21-year-old male noted pain in his right testicle while studying hard for his midterm college
examinations. On self-examination, he noted a “grape sized” mass in the right testicle. This
finding was corroborated by his healthcare provider. This young man had a history of delayed
descent of his right testicle until the age of 1 year old.
Studies Results
Routine laboratory studies Within normal limits (WNL)
Ultrasound the testicle Solid mass, right testicle associated with calcifications
HCG (human chorionic gonadotropin) 550mIU/mL (normal: <5)
CT scan of the abdomen Enlarged retroperitoneal lymph nodes
CT scan of the chest Multiple pulmonary nodules
Diagnostic Analysis
At semester break, this young man underwent right orchiectomy. Pathology was compatible with
embryonal cell carcinoma. CT directed biopsy of the most prominent pulmonary nodule
indicated embryonal cell carcinoma, compatible with metastatic testicular carcinoma. During a
leave of absence from college, and after banking his sperm, this young man underwent
aggressive chemotherapy. Repeat testing 12 weeks after chemotherapy showed complete
resolution of the pulmonary nodules and enlarged retroperitoneal lymph nodes.
Critical Thinking Questions
1. What impact did an undescended testicle have on this young man’s risk for developing
testicular cancer?
2. What might be the side effects of cytotoxic chemotherapy?
3. What was the purpose of preserving his sperm before chemotherapy?
4. Is this young man’s age typical for the development of testicular carcinoma?
Knee Injury
Case Studies
A 15-year-old gymnast has noted knee pain that has become progressively worse during the
past several months of intensive training for a statewide meet. Her physical examination
indicated swelling in and around the left knee. She had some decreased range of motion and
a clicking sound on flexion of the knee. The knee was otherwise stable.
Studies Results
Routine laboratory values Within normal limits (WNL)
Long bone (femur, fibula, and tibia) X-ray No fracture
Arthrocentesis with synovial fluid analysis
Appearance Bloody (normal: clear and straw-colored)
Mucin clot Good (normal: good)
Fibrin clot Small (normal: none)
White blood cells (WBCs) <200 WBC/mm3 (normal: <200 WBC/mm3)
Neutrophils <25% (WNL)
Glucose 100 mg/dL (normal: within 10 mg/dL of serum
glucose level)
Magnetic resonance imaging (MRI) of the knee Blood in the joint space. Tear in the posterior
aspect of the medial meniscus. No cruciate
or other ligament tears
Arthroscopy Tear in posterior aspect of medial meniscus
Diagnostic Analysis
The radiographic studies of the long bones eliminated any possibility of fracture.
Arthrocentesis indicated a bloody effusion, which was probably a result of trauma. The fibrin
clot was further evidence of bleeding within the joint. Arthrography indicated a tear of the
med.
Test 1. Jung Typology TestENFJ Learning StyleHow ENFJs acquire, .docxtodd191
Test 1. Jung Typology Test
ENFJ Learning Style
How ENFJs acquire, memorize and recollect information
An ENFJ’s interest in a subject is driven by the answer to the question, “Is this helpful to people?” The more they see a topic to be beneficial to others, the greater their interest in the topic and the greater their desire to actively engage in it and apply what they learn. Their interest in studying the material is motivated by their desire to find solutions to people-related issues.
ENFJs easily and quickly pick up new material, especially when it is delivered on a conceptual basis. Concrete information is also well received by individuals of this type. ENFJs are capable of grasping material lacking strong logical connection. For example, learning the rules of the road is no more difficult for them than grasping some theory. As a rule, they develop a great depth and breadth of understanding of new material. Learned material is better retained when a significant portion of it is devoted to highlighting the topic’s connection and relevance to people.
ENFJs are capable of independently learning expansive and complex material. They are good at both retention of information on a logical basis and mechanical memorization, although the latter is less effective. ENFJs are able to precisely recall learned information, whether or not it is all conceptually related. ENFJs can benefit from studying both independently and in a group setting.
ENFJs are able to actively apply acquired knowledge and skills to their work. They can apply it to concrete tasks or creatively develop it in a given direction. Working with material they have learned, understood, and internalized brings them great enjoyment.
ENFJs are able to remain very stable when experiencing a high level of learning related stress. They prefer to evenly distribute their efforts in learning new material, although they are capable of learning through short periods of overexertion.
An ENFJ finds it easy to establish a common ground with people of a mindset similar to theirs - or, in other words, the representatives of intuitive/feeling types (NF), including ENFJ, INFJ, ENFP, and INFP personality types. ENFJs are usually open to active communication with people of this type. They have a similar way of perceiving the world, which is why an ENFJ finds it easy to share their feelings and views with other NFs, and is also likely to relate to other NFs’ feelings and views.
In their interaction with the representatives of intuitive/thinking types (NT), including ENTJ, INTJ, ENTP, and INTP personality types, INFJs should rely on conceptual and logical communication. ENFJs’ communication with people from this group often involves a variety of topics and is seen as beneficial by both parties. And while many ENFJs form their opinion based on their feelings, whereas the NT people try to maintain an objective view of events for the most part, they often find common ground for compelling discussion and sear.
Testing Methodology Policy and Procedure (individual submission).docxtodd191
Testing Methodology Policy and Procedure (individual submission)
Research and document preferred testing methodologies for:
EMR, Mobile Apps, Patient Care devices, External websites, SDLC (hint: vulnerability scanning, penetration testing, medical device scanning, static code analysis, dynamic code analysis, etc.).
Research and document preferred remediation cycles for the in scope systems (hint: HIPAA, PCI, FERPA)
Research and document preferred reporting cycles / methods for the in scope systems (hint: vulnerability metrics, such as CVSS, NVD). Note: Still follow APA for this assignment, which may not be appropriate in an organization.
.
Testing should include—at a minimum—unit, integration, and system .docxtodd191
Testing should include—at a minimum—unit, integration, and system testing. Regression testing is highly encouraged. Include your results from additional types of testing, including network-readiness testing, volume testing, recovery testing, penetration testing, hardware-certification testing, migration testing, and ready-for-use testing.
Each test case should include (at a minimum) the following information:
Objective of test case
Setup procedure
Expected results
Procedure for executing test case
Results
.
Testing Access ControlDiscuss the purpose of the security de.docxtodd191
"Testing Access Control"
Discuss the purpose of the security development life cycle and how it is used for testing security systems. Using the Internet, find two to three tools that could be used to conduct a vulnerability assessment. Please include the web URL and share with your classmates. Are paid tools more effective than open-source tools? How does someone determine the best tool to use for an assessment? Justify your answers.
Additional post options:
Should a company conduct their own pentest or should they pay to have an outside company conduct the tests? Justify your answer.
.
Test Your Innovation IQ Holly Green, Contributor Origina.docxtodd191
Test Your Innovation IQ
Holly Green, Contributor
Original Source
Everyone knows that innovation means coming up with the next great idea in your
industry, right? Actually, there’s a lot more to it than that. Test your ability to separate
innovation fact from fiction by answering the following questions true or false:
1. Innovation is the act of coming up with new and creative ideas.
2. Innovation is a random process.
3. Innovation is the exclusive realm of a few naturally talented people.
4. The biggest obstacle to innovation is a lack of organizational resources and
know-how.
5. The most important type of innovation involves bringing new products and
services to market.
6. Teaching employees to think creatively will guarantee innovation.
7. The most powerful way to trigger your brain is to simply ask it a question.
8. Most companies pursue incremental rather than disruptive innovation.
9. Most companies are not structured to innovate.
10. Listening to your customers is a great way to innovate.
Answers:
1. False. In business, innovation is the act of applying knowledge, new or old, to the
creation of new processes, products, and services that have value for at least one of
your stakeholder groups. The key word here is applying. Generating creative ideas is
certainly part of the process. But in order to produce true innovation, you have to
actually do something different that has value.
2. False. Innovation is a discipline that can (and should) be planned, measured, and
managed. If left to chance, it won’t happen.
3. False. Everyone has the power to innovate by letting their brain wander, explore,
connect, and see the world differently. The problem is that we’re all running so fast that
we fail to make time for the activities that allow our brains to see patterns and make
connections. Such as pausing and wondering….what if?
4. False. In most organizations, the biggest obstacle to innovation is what people
already know to be true about their customers, markets, and business. Whenever you’re
absolutely, positively sure you’re right, any chance at meaningful innovation goes out
the window.
https://www.forbes.com/sites/work-in-progress/2011/12/06/test-your-innovation-iq/#3133e7f0395b
5. False. It’s certainly important to bring new products and services to market. But the
most important form of innovation, and the #1 challenge for today’s business leaders
may really be reinventing the way we manage ourselves and our companies.
6. False. New ideas are a dime a dozen. The hard part is turning those ideas into new
products and services that customers value and are willing to pay for -- a process that
requires knowledge about what your customers want and need, coupled with
implementation.
7. True. Ask a question and the brain responds instinctually to get closure. The key with
innovation is to ask questions that open people to possibilities, new ways of looking at
the same data, and new interpre.
testicular torsionPopulation most affected (ex Older Adul.docxtodd191
testicular torsion
Population
most
affected (ex: Older Adults, Middle Adults, Young Adults, Teenagers, Child, Infants)
Age related milestone for your chosen population
Socio-Demographic/Risk factors for getting the disease/condition
Impact on QOL
Current/new/recent research/EBP that will benefit/support this patient with the specific disease (If there are none please state so)
Recommendation for treatment or Gold standards for treatment if any (can be tied into the current research as above) (If there are no gold standards then please state so, but there should be some recommendations)
Please tell what/how
you
(speak in the first person) as the FNP caring for this patient with this specific disease can make a difference in his/her care and incorporate patient care/self-help teaching that can help him/her minimize disease symptoms.
Red flags for this condition (what specific S/S require urgent/ER care) or when should you refer patient to specialist.
references
.
Test the application in the Android Phone Emulator.Cre.docxtodd191
Test the application in the Android Phone Emulator.
Create screenshots of all of the relevant screens of your running application, and save them in a Word document named "yourname_ITSD427_IP4.docx." You should also use this document to describe the work you performed for this assignment, with specific details regarding the locations and changes of the code that you created and modified.
.
Tesla Motors Inc. SWOT AnalysisStrengths -The quality of .docxtodd191
Tesla Motors Inc. SWOT Analysis
Strengths
-The quality of Tesla electric cars on the market can compete with the likes of BMW and Mercedes
-Brand Equity -Product Quality -Eco-friendly Product Line
-Tesla Superchargers are much faster than other charging stations. It covered most regions in the U.S and had made Tesla a feasible option for its consumers,
-The showroom technique of selling cars appeals to consumers
Weaknesses
-Tesla is not able to produce enough to meet consumers demand. Compare to other companies with more capital.
-Batteries are inefficient regarding mileage and the cost associated with producing the battery.
– Limited variety is provided for consumers.
-The selling price is very high.
-Majority of production is in the U.S. Shipping cost is high to deliver vehicles around the world.
Opportunities
-Oil is becoming more scarce and expensive; there will be high demand for electric cars.
- Increase Market Share through High-Growth EV Industry.
-Demand for electric cars is growing -Solar power technology is advancing -More low priced models to tap into the rising middle-class market. -Autonomous driving technology has become popular, and Tesla has plans to release fully autonomous vehicles.
Threats
-Tesla is facing intense competition from luxury and environment-friendly brands.
- Tesla has a premium image, and it will take time to break this image and bring affordable vehicles to consumers. Which will be an excellent way to reduce the competitive threat.
-Legal and regulatory troubles can be costly and can lead to an increase in costs. Tesla operates in many countries and subject to legal and political regulation in those markets.
-People do not want to deal with charging and the amount of time it takes and they believe charges do not give much mileage -Tesla is always the subject of unfair scrutiny.
January 1, 2015. Elon Musk, chief executive officer (CEO) of Tesla is taking it easy on this New Year’s
Day. While having his coffee, he scrolls through some recent issues of The Wall Street Journal on his iPad.
A headline from one current story jumps out at him, “Gasoline prices have declined for 88 consecutive
days, the longest streak of falling prices on record.”1 The slide in gas prices, which began in September
2014, also happened to coincide with the slide in Tesla Motors (TSLA) stock. With increasing oil, and
therefore gas, prices, people had an incentive for purchasing electric cars. Now with gas prices drop-
ping, the incentive to buy would decrease, and the demand for the product would probably drop. This
was one of the challenges facing Musk on this New Year’s Day. Tesla was confronting increasing com-
petition and economic headwinds that were likely going to lower the demand for electric cars. At the
same time, Tesla needed to ramp up production volume to drive down per-vehicle costs.
Musk is a serial entrepreneur longing to leave a legacy, and he believes that Tesla just might be th.
Tesla SolarCity CaseFIN 440
Executive Summary
Tesla’s CEO, Elon Musk, has declared the intention to acquire SolarCity. SolarCity is a solar company that was founded by Peter and Lyndon Rive in 2006. During times where, fossil fuel prices are spiraling and the desire for clean energy is increasing, the company became the number-one solar panel installer in the United States. Its long-term financing agreements with customers also provides recurring revenue for this company. SolarCity had a five-year compounded annual growth rate of 62.25 percent. Despite these facts, the company has never had a profitable year. It is important to note that the firm has become dependent on large amounts of debt to finance its large capital expenditures.
On the other hand, analysts believe that SolarCity will finally become profitable in 2017. With the acquisition of SolarCity, both Tesla and SolarCity would increase their profits significantly and experience significant cost synergies. At present, Tesla specializes in designing, manufacturing, and selling electric cars. The acquisition of SolarCity could provide Tesla with a realistic opportunity to expand its market share, increase operational efficiency, and access cheaper financing.
Tesla’s CEO, Elon Musk believes that he can increase SolarCity’s operating margin to make it valuable, even though he is unsure about the fair purchase price. However, Tesla’s investors may not agree with the acquisition of SolarCity. SolarCity is unstable and unprofitable. Tesla is also experiencing cash and profitability issues and may not be able to sustain another risky company. The first step in determining if this acquisition would be beneficial is to conduct a valuation on SolarCity and determine what a fair purchase price would be.
Analysis
The markets for solar power and automotive industries are characterized by high level of competition, as the large-scale companies must sustain their market size. This explain the reason why SolarCity has required lots of financial supports to gain and maintain competitiveness. Tesla’s CEO, Elon Musk, has noticed the long-term growth opportunities for SolarCity, especially, because of the expected growth in demand for the Tesla model 3 and the proposed partnership with SolarCity to launch Gigafactory. Acquiring with SolarCity can play a significant role in helping to reduce Tesla’s operating costs and increase the revenue.
On the other hand, this acquisition would also influence economies of scale. It will provide a suitable stage for SolarCity products and enable Tesla to upsurge its production capacity. This merger and acquisition aims to eliminate the overhead expenses and improve efficiency, service delivery, and customers’ satisfaction. It will allow Tesla to downsize and focus on the key business activities. This deal could enable SolarCity to reduce the level of debt comparing to the other competitors in the industry.
SolarCity’s recent poor financial performance .
Test one, sp12TrueFalseIndicate whether the statement is t.docxtodd191
Test one, sp12
True/False
Indicate whether the statement is true or false.
____ 1. Humans are essentially social beings.
____ 2. America is so powerful that it doesn’t need the support of other nations.
____ 3. Unlike other aspects of society, like the economy, the media have not become truly global in nature.
____ 4. The most widely accepted definitions of sociology as a discipline are those that are narrow and focused.
____ 5. When we ask psychologists to help us understand the behavior of Eric Harris and Dylan Klebold, who murdered 13 people and injured 24 more at Columbine High School in 1999, we are using our sociological imaginations.
____ 6. If a sociologist attempts to study whether men are really less emotional than women, she is taking the role of the social analyst, rather than the everyday actor.
____ 7. The poem “The Blind Men and the Elephant” suggests that there is only one correct approach to understanding social life.
____ 8. Conflict theory uses a dynamic model of historical change that presents change as constant, ongoing, and inevitable.
____ 9. W. E. B. Du Bois became so disillusioned with the United States that he voluntarily exiled himself to Ghana near the end of his life.
____ 10. Thomas Kuhn, a philosopher of science, argues that truth is relative, in that it is dependent on the paradigm through which one understands the world.
____ 11. You are about to do a series of interviews about drug abuse and academic performance. In order to make people feel more comfortable, you tell them that these interviews are about student satisfaction with the university and have them sign a form showing that they’ve willingly agreed to participate. You have the informed consent of your research subjects.
____ 12. The order in which a questionnaire asks about different issues cannot affect the way people respond.
____ 13. Codes of ethics in the social sciences provide very strict guidelines for researchers to follow.
____ 14. Market research is probably the most common use of sociological methods for nonacademic purposes.
____ 15. Marxists are among the strongest supporters of value-free sociology.
Multiple Choice
Identify the choice that best completes the statement or answers the question.
____ 16. Sociologists observe society:
a. by studying the various parts of a society and the ways they interact and influence each other
b. by studying the shape and boundaries of society as a whole
c. by studying society as if it were a concrete object, in the same way that a geologist studies rocks
d. by utilizing the preconceptions, assumptions, and beliefs that come from living in a society
e. through the use of special scientific tools that allow unmediated access to the very heart of society
____ 17. Even though a small number of people have been academically trained as sociologists, we all can be described as “natural sociologists” because:
a. we are born with certain skills .
TERRORIST RISING 3
Terrorist Rising
Columbia Southern University
Running head: TERRORIST RISING 1
Specific Goal: I will show how I will be a resource to help save thousands of people in an attack.
Introduction
I. Summarize the attack and establish resources and support
a. Transport victims to medical facilities
b. Avoid having an EMS that is not prepared for a mass attack (Sollid, et al., 2011)
c. Determine the needs of the injured and send them to correct facility
II. Establish a framework for recovery.
a. Determine what facility the initial casualties will be sent to.
b. Where will the casualties be buried (Commonweal, 2001)
Thesis
When terrorist attack a populated area; emergency responders can be used successfully.
Body
I. What assets will be needed to penetrate ground zero?
a. Establishing an incident command center to inventory all resources
b. Create a plan to enter the structure without harming anyone
II. Part of the structure is ablaze as well as neighboring areas
a. Method of getting emergency vehicles in to put out the fires
b. Protecting the team and equipment that will be sent in
III. After parts of the area are becoming secure SWAT and EMS will be sent in.
a. Timeline of the deployment of the teams is critical to save lives
III. How does the media alerts terrorists?
a. Using the media to assist us instead of allowing them to be a hindrance
b. Not allowing the media to magnify the terrorist propaganda (Biernatzki, 2002)
IV. Once the entire location has become secure rescue and recovery efforts become vital.
a. Tending to the wounded and setting up temporary treatment locations
b. Local physicians and nurses can be called out as volunteers (Silverman, 2001)
V. Evacuate all remaining visitors, employees, players, etc.
a. Setting up evacuation routes and methods of transportation
b. Being sure not to tamper any evidence on the crime scene in the process
VI. Determining the temporary placement of remaining causalities.
a. Utilizing all nearby hospitals, clinics, and urgent care facilities
b. Alerting all Oakland metropolitan morticians, examiners, forensics, etc. to assist
VII. Since an attack of this level can occur; react to this incident to be proactive for the next.
a. Create a large scale Emergency Action Plan
b. Preventative measures to alert the authorities of possible attacks
c. Planning the long road of recovery from the attack (Lenain, 2002)
Conclusion
I. I intend to establish the methods for a successful halt the attack, rescue survivors, recovery the causalities, and restore the city.
a. Determining the method to breach the structure
b. Taking control of the area, removing people, and tending to all that need help
c. Planning the road to recovery
References
Biernatzki, W. E. (2002). II. Mass media: collaborators with terrorists? Communication Research Trends, 21(1), 5+. Retrieved from http://go.galegroup.com/ps/i.do?id=GALE%7CA130933224&v=2.1&u=oran95108&it=r&p=AONE&sw=w&asid=30edb27ab50e78.
Test one, sp12TrueFalseIndicate whether the statement is true o.docxtodd191
Test one, sp12
True/False
Indicate whether the statement is true or false.
____ 1. Humans are essentially social beings.
____ 2. America is so powerful that it doesn’t need the support of other nations.
____ 3. Unlike other aspects of society, like the economy, the media have not become truly global in nature.
____ 4. The most widely accepted definitions of sociology as a discipline are those that are narrow and focused.
____ 5. When we ask psychologists to help us understand the behavior of Eric Harris and Dylan Klebold, who murdered 13 people and injured 24 more at Columbine High School in 1999, we are using our sociological imaginations.
____ 6. If a sociologist attempts to study whether men are really less emotional than women, she is taking the role of the social analyst, rather than the everyday actor.
____ 7. The poem “The Blind Men and the Elephant” suggests that there is only one correct approach to understanding social life.
____ 8. Conflict theory uses a dynamic model of historical change that presents change as constant, ongoing, and inevitable.
____ 9. W. E. B. Du Bois became so disillusioned with the United States that he voluntarily exiled himself to Ghana near the end of his life.
____ 10. Thomas Kuhn, a philosopher of science, argues that truth is relative, in that it is dependent on the paradigm through which one understands the world.
____ 11. You are about to do a series of interviews about drug abuse and academic performance. In order to make people feel more comfortable, you tell them that these interviews are about student satisfaction with the university and have them sign a form showing that they’ve willingly agreed to participate. You have the informed consent of your research subjects.
____ 12. The order in which a questionnaire asks about different issues cannot affect the way people respond.
____ 13. Codes of ethics in the social sciences provide very strict guidelines for researchers to follow.
____ 14. Market research is probably the most common use of sociological methods for nonacademic purposes.
____ 15. Marxists are among the strongest supporters of value-free sociology.
Multiple Choice
Identify the choice that best completes the statement or answers the question.
____ 16. Sociologists observe society:
a. by studying the various parts of a society and the ways they interact and influence each other
b. by studying the shape and boundaries of society as a whole
c. by studying society as if it were a concrete object, in the same way that a geologist studies rocks
d. by utilizing the preconceptions, assumptions, and beliefs that come from living in a society
e. through the use of special scientific tools that allow unmediated access to the very heart of society
____ 17. Even though a small number of people have been academically trained as sociologists, we all can be described as “natural sociologists” because:
a. we are born with certain skills that naturally allow us to think sociologically
b. society is a par.
Terrorism In the workplaceSubmit a document in the fo.docxtodd191
Terrorism: In the workplace
Submit a document in the format identified in the Syllabus answering the following prompt. Your response should be no more than 2 pages in length.
What if . . . you were a security guard for a local mall and witnessed a youth enter the main entrance wearing a long, heavy, leather coat but it was a very hot summer day. What would go through your mind and how would you handle the situation? Consider what you have learned about constitutional rights, probable cause and terrorism. Explain your reasoning
.
Embracing GenAI - A Strategic ImperativePeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
Unit 8 - Information and Communication Technology (Paper I).pdfThiyagu K
This slides describes the basic concepts of ICT, basics of Email, Emerging Technology and Digital Initiatives in Education. This presentations aligns with the UGC Paper I syllabus.
The French Revolution, which began in 1789, was a period of radical social and political upheaval in France. It marked the decline of absolute monarchies, the rise of secular and democratic republics, and the eventual rise of Napoleon Bonaparte. This revolutionary period is crucial in understanding the transition from feudalism to modernity in Europe.
For more information, visit-www.vavaclasses.com
Acetabularia Information For Class 9 .docxvaibhavrinwa19
Acetabularia acetabulum is a single-celled green alga that in its vegetative state is morphologically differentiated into a basal rhizoid and an axially elongated stalk, which bears whorls of branching hairs. The single diploid nucleus resides in the rhizoid.
Macroeconomics- Movie Location
This will be used as part of your Personal Professional Portfolio once graded.
Objective:
Prepare a presentation or a paper using research, basic comparative analysis, data organization and application of economic information. You will make an informed assessment of an economic climate outside of the United States to accomplish an entertainment industry objective.
How to Make a Field invisible in Odoo 17Celine George
It is possible to hide or invisible some fields in odoo. Commonly using “invisible” attribute in the field definition to invisible the fields. This slide will show how to make a field invisible in odoo 17.
Read| The latest issue of The Challenger is here! We are thrilled to announce that our school paper has qualified for the NATIONAL SCHOOLS PRESS CONFERENCE (NSPC) 2024. Thank you for your unwavering support and trust. Dive into the stories that made us stand out!
Instructions for Submissions thorugh G- Classroom.pptxJheel Barad
This presentation provides a briefing on how to upload submissions and documents in Google Classroom. It was prepared as part of an orientation for new Sainik School in-service teacher trainees. As a training officer, my goal is to ensure that you are comfortable and proficient with this essential tool for managing assignments and fostering student engagement.
Instructions for Submissions thorugh G- Classroom.pptx
Tesla Motors strategy was no secret in 2006 the chairman and CEO.docx
1. Tesla Motors' strategy was no secret: in 2006 the chairman and
CEO, Elon Musk, announced:
So, in short, the master plan is:
Build a sports car.
Use that money to build an affordable car.
Use that money to build an even more affordable car.
While doing above, also provide zero emission electric power
generation options.
Don't tell anyone.1
The remarkable thing was that by 2015, Tesla had kept to that
strategy and executed it almost flawlessly. Phase 1 (“Build a
sports car”) was realized with the launch of its Roadster in
2007. Phase 2 (“Use that money to build an affordable car”)
began in 2013 with the launch of the Model S.
The acclaim that greeted both cars had propelled Tesla's
reputation and its share price. Since its initial public offering in
June 2010, Tesla's share price had followed an upward
trajectory. On June 12, 2015, Tesla's stock market value was
$31.7 billion. By comparison, Fiat Chrysler was valued at $20.5
billion despite that fact that Fiat Chrysler would sell about 2.5
million cars in 2015 against Tesla's 55,000. The optimism that
supported Tesla's valuation reflected the company's remarkable
achievements during its short history and investors' faith in the
ability of Elon Musk to realize his vision “to accelerate the
advent of sustainable transport by bringing compelling mass
market electric cars to market as soon as possible.”2
Indeed, Musk's vision for Tesla extended beyond
revolutionizing the automobile industry: Tesla's battery
technology would also provide an energy storage system that
would change “the fundamental energy infrastructure of the
2. world.”
A central issue in the debate over the appropriate market
valuation of Tesla was whether Tesla should be valued as an
automobile company or as a technology company. In practice,
these two issues could not be separated: Tesla's principal source
of revenue would be its cars, but realizing the expectations of
earnings growth that were implicit in Tesla's share price
required Tesla to maintain technological leadership in electric
vehicles. Given that Tesla's rivals were some of the world's
largest industrial companies—Toyota, General Motors, Ford,
Volkswagen, and Renault–Nissan, to name a few—this was a
daunting prospect.
Electric Cars
The 21st century saw the Second Coming of electric cars.
Electric cars and buses were popular during the 1890s and
1900s, but by the 1920s they had been largely displaced by the
internal combustion engine.
Most of the world's leading automobile companies had been
undertaking research into electric cars since the 1960s,
including developing electric “concept cars.” In the early 1990s,
several automakers introduced electric vehicles to California in
response to pressure from the California Air Resources Board.
However, the first commercially successful electric cars were
hybrid electric vehicles (HEVs). Sales of HEVs in the US grew
from 9,350 in 2000 to 352,862 in 2007. By far the most
successful HEV, both in the US and globally, was the Toyota
Prius, which by early 2010 had sold 1.6 million units
worldwide.
Mass production, plug‐in electric vehicles (PEVs) were first
launched in 2008. There were two types of PEV: all‐electric
cars—of which the pioneers were the Tesla Roadster (2008), the
Mitsubishi i‐MiEV (2009), the Nissan Leaf (2010), and the
3. BYD e6 (launched in China in 2010)—and plug‐in hybrid
electric vehicles (PHEVs) which were fitted with an internal
combustion engine in order to extend their range. General
Motors' Chevrolet Volt, introduced in 2009, was a PHEV.
However, there were also a number of other types of battery
electric vehicles (BEVs). Some of these were highway‐capable,
low‐speed, all‐electric cars such as the Renault Twizy and the
city cars produced by the Reva Electric Car of Bangalore, India.
There were also various types of neighborhood electric vehicles
(NEVs) intended for off‐road use—these included golf carts and
vehicles for university campuses, military bases, industrial
plants, and other facilities. Global Electric Motorcars, a
subsidiary of Polaris, was the US market leader in NEVs. Most
NEVs used heavier, but cheaper, lead–acid batteries.
Electric motors had very different properties from internal
combustion engines—in particular they delivered strong torque
over a wide range of engine speeds, thereby dispensing with the
need for a gearbox. This range of torque also gave them rapid
acceleration. Although electric motors were much lighter than
internal combustion engines, the weight advantages were offset
by the need for heavy batteries—which were also the most
expensive part of an electric car, costing from $10,000 to
$25,000.
Electric cars were either redesigns of existing gasoline‐powered
models (e.g., the Ford Focus Electric and Volkswagen's e‐Golf)
or newly designed electric cars (e.g., the Tesla Roadster and
Nissan's Leaf). Complete redesign had major technical
advantages: the battery pack formed part of the floor of the
passenger cabin, which saved on space and improved stability
and handling due to a lower center of gravity.
Predictions that electric cars would rapidly displace
conventionally powered cars had proved false. In 2009, Frost &
4. Sullivan had predicted that the market for electric vehicles
(including hybrid electric vehicles) would grow to 0.6 million
units worldwide in 2015—about 14% of new vehicles sold.3 In
2014, global registrations of electric cars totaled 340,000.
Although this was a 70% increase on 2013, it was a tiny fraction
of the total automobile market. The US was market leader in
terms of numbers sold, yet electric cars accounted for a mere
0.74% of total car sales. During 2015, the market for electric
cars, especially in the US, was adversely affected by lower oil
prices: total sales for the first five months of 2015 were little
changed from the year‐ago period (Table 1). However, electric
car sales in China grew rapidly, overtaking the US as the largest
market for electric cars.
While oil prices were an important factor influencing consumer
choice between gasoline and electric cars, government
incentives were even more important. Norway had the highest
penetration of electric cars (14% of the market in 2014). This
reflected incentives that included exemption from purchase
taxes on cars (including VAT), road tax, and fees in public car
parks; electric cars were also allowed to use bus lanes.
“Range anxiety”—the threat of running out of battery charge
and the limited availability of charging stations were seen as the
primary obstacles to the market penetration of all‐electric PEVs.
However, both issues were being resolved. Between 2015 and
2018, the range of EVs was expected to double—most EVs
would then have a range of close to 200 miles (though still far
from the 265‐mile range of the Tesla S (with an 85 kWh battery
pack). Charging stations were widely available in most urban
areas, but they were sparse in many rural areas.
While most experts expected the plug‐in electric car to be the
primary threat to conventional cars, it was not the only
zero‐emission technology available to automakers. Fuel cells
offered an alternative to plug‐in electrical power. Fuel cells are
powered by hydrogen which reacts with oxygen from the air to
5. create electricity that then drives an electric motor. Fuel cell
technology was developed during the space program and became
applied to experimental land vehicles during the 1960s.
Although a number of automakers had developed prototypes of
fuel cell cars, only Toyota, Hyundai, and Honda had marketed
cars powered by fuel cells. Since fuel cells consume hydrogen,
a key factor limiting the adoption of fuel cells was the absence
of a network of hydrogen fueling stations.
Tesla Motors: Product Launches
Elon Musk was a South African‐born, serial entrepreneur with
interests in e‐commerce, renewable energy, and space travel. He
had co‐founded Zip2, which provided web‐based software to
publishing companies, and then PayPal, which earned him $165
million when it was acquired by eBay. His next start‐ups were
SpaceX, which would develop space launch vehicles, and
SolarCity, which aimed to become “the Walmart of solar panel
installations.”
Tesla Motors Inc., founded in 2003, was named after Nikola
Tesla, the pioneer of electric motors and electrical power
systems in the late 19th century. In 2004, Musk became lead
shareholder and chairman of Tesla Motors. He took over as
CEO in 2008, and two years later Tesla Motors' shares began
trading on the NASDAQ market.
Tesla's first car, the Roadster, launched in 2007, was a
sensation. Priced at $109,000, it was a luxury sports car.
Capable of accelerating from 0 to 60 miles per hour in less than
four seconds, it was faster than most Ferraris. Its range of 260
miles on a single charge far exceeded that of the plug‐in cars
being developed by other automakers. The car became a favorite
of Hollywood celebrities and a statement of environmental
responsibility by the super‐rich. The car's battery was built by
Tesla from lithium‐ion battery units supplied by Panasonic, its
body was built by Lotus in the UK, and it was delivered direct
6. to the final customer without using dealers. Only 2,500
Roadsters were produced between 2007 and 2012, but it
attracted huge publicity and is credited with changing public
perceptions of electric cars.
The Model S was Tesla's first mass production car. A prototype
was displayed in March 2009 and the car was launched in 2013.
The Tesla S was a four‐door, five‐seater sedan (with an
additional third seat to accommodate two children) that came
with different battery options (up to 85 kilowatt‐hours) and a
list price between $52,400 and $72,400. The car had a modular
design developed on a flexible platform that would support
multiple variants. Despite its high price (compared to other
mass‐market sedans), Tesla claimed that the Model S's overall
user cost was about $1,800 per year—similar to that of
comparable gasoline cars—as a result of Tesla's higher purchase
price being offset by savings on fuel and maintenance.
The car was built at the former NUMMI plant at Fremont,
California that Tesla had acquired from Toyota for $42 million.
It was sold directly to consumers without using franchised
dealers—the standard approach to sales and after‐sales services
in the auto business. Instead, Tesla opened its own directly
managed showrooms in major cities throughout the world. This
direct sales model conflicted with the laws of several US states,
which required retail sales of automobiles to be undertaken
through independent dealers. Tesla was soon involved in a
flurry of legal battles. In New Jersey, New York, Maryland,
Ohio, and Pennsylvania, Tesla was successful in getting state
laws changed to allow it to directly sell its cars to the public; in
Texas, it failed.
The Tesla S was greeted by a torrent of rave reviews. Tesla's
2014 Annual Report observed:
Since its launch, Model S has won several awards, including the
7. prestigious Motor Trend Car of the Year for 2013. Surveys by
Consumer Reports gave Model S the highest customer
satisfaction score of any car in the world in 2013 and gave
Tesla Service the best overall satisfaction rating in the entire
automotive industry in 2015. Model S also earned the highest
safety rating in the United States by the National Highway
Traffic Safety Administration.4
In addition to unsurpassed range and remarkable acceleration, it
was praised for its stability and handling. The car's electronics
were considered an advance upon those available from any other
automaker. The driver's console featured a touchscreen that
controlled almost all the car's functions, eliminating the need
for most knobs and other controls; the car used a wireless fob
instead of a key; and its software allowed the driver to adjust
the car's suspension and steering behavior.
The Model S was to be followed by the Model X, a crossover
between a sedan and an SUV (sport utility vehicle), built upon
the same platform as the Model S, and to be launched in the
third quarter of 2015.
Tesla regarded itself as a technological leader within electric
vehicles:
Our battery pack and electric powertrain system has enabled us
to deliver market‐leading range capability on our vehicles at
what we believe is a compelling battery cost per kilowatt‐hour.
Our battery packs use commercially available lithium‐ion
battery cells and contain two to three times the energy of any
other commercially available electric vehicle battery pack,
thereby significantly increasing the range capabilities of our
vehicles. Designing an electric powertrain and a vehicle to
exploit its energy efficiency has required extensive safety
testing and innovation in battery packs, motors, powertrain
systems and vehicle engineering.
8. Our proprietary technology includes cooling systems, safety
systems, charge balancing systems, battery engineering for
vibration and environmental durability, customized motor
design and the software and electronics management systems
necessary to manage battery and vehicle performance under
demanding real‐life driving conditions.
However, Tesla's Sportster and Model S had, for the most part,
combined existing automotive, electric motor, and battery
technologies with little radically new innovation. In terms of
electric motors, the technology was mature and well diffused.
Tesla produced its electric motors in‐house and possessed
several patents relating to refinements in their design (e.g., a
liquid‐cooled rotor). However, the critical technical advantages
of Tesla's electric motors related to their overall integration
within the electrical powertrain and the software that managed
that system.
Batteries
Electrical storage represented the most formidable challenge
facing electrical vehicle manufacturers. The lithium‐ion battery
was first introduced by Sony in 1991, and soon became the
dominant type of battery for laptop computers and other
rechargeable electronic devices. By 2005, all the automakers
developing electric vehicles had adopted lithium‐ion batteries
because of their superior power to weight ratio as compared
with alternative battery types. For electric cars, lithium‐ion
cells are first combined into modules then the modules are
combined into battery packs. Battery packs are controlled by
software that monitors and manages their charging, usage,
balancing, and temperature. The leading producers of
lithium‐ion batteries are shown in Table 2.
The leading automakers had each partnered with a battery
producer to develop and supply batteries for their electric cars.
Renault–Nissan, under the leadership of Carlos Ghosn, was the
most enthusiastic pioneer of electric vehicles, investing over
9. $5.6 billion in its electrical vehicle program (which included
the Nissan Leaf). This investment included a battery plant in
Tennessee developed in collaboration with NEC. General
Motors had partnered with LG for its supply of lithium‐ion
batteries.
Investments in battery plants were motivated by two factors,
first, projection of a shortage of capacity for lithium‐ion
batteries for electric vehicles and, second, by the presence of a
steep learning curve in battery production. This meant that there
were substantial savings in unit costs for those producers able
to expand their battery production the fastest.
Unlike Nissan, which had collaborated with NEC to develop a
lithium‐ion battery for its cars from scratch, Tesla used
off‐the‐shelf lithium‐ion cells bought from Panasonic. The cells
were considerably smaller than those used by Nissan, hence
requiring a much larger number (7,000) for the Roadster as
compared with 192 for the Nissan Leaf, but avoiding some of
the problem of overheating associated with lithium‐ion cells.5
In July 2014, Tesla announced an agreement with Panasonic to
build the world's biggest manufacturing plant for lithium‐ion
batteries. By 2020, the plant would have the capacity to
manufacture 35 gigawatt‐hours of battery cells and 50
gigawatt‐hours of battery packs. The facility, the “Gigaplant,”
would cost about $5 billion—of which Tesla would invest $2
billion, Panasonic between $1.5 billion and $2 billion, and the
state of Nevada would provide $1.25 billion in grants and tax
breaks. The plant was located near Reno, Nevada and would
begin production during 2017. The plant's annual output would
exceed the entire global output of lithium ion batteries in 2013.
Tesla's goal in building the plant was, first, to ensure sufficient
supply of battery packs for its cars and, second, to bring down
the cost of lithium‐ion batteries from a cost of about $260 per
kilowatt‐hour in early 2015 to about $120 by 2020.
10. The Gigaplant would also allow Tesla to expand its sales of
storage batteries for homes and businesses. At a product launch
event on April 30th, 2015, Elon Musk announced its
Powerwall—a battery pack for home use. Tesla offered two
types of Powerwall: one to provide storage for solar‐generated
power (the 7 kWh model costing $2000) the other as emergency
backup (the 10 kWh model costing $3500). With solar panels
from SolarCity, Musk could now offer a total home generation
system. In addition, Tesla would launch its Powerpack—a large
capacity power storage unit for business and utilities at a cost
of $250 per kilowatt‐hour. Only a week after their launch,
Bloomberg estimated that Tesla had taken $179 million in
orders for Powerwalls and $635 million for Powerpacks. As a
result, all Tesla's 2016 scheduled production of these two
products had been pre‐sold.6
Of Tesla's patents and patent applications up to the end of 2012,
one‐third related to batteries and another 28% to battery
charging.7 Its battery patents related mainly to the
configuration of batteries, their cooling and temperature
management, and systems for their monitoring and management.
Tesla undertook limited research into battery chemistry, but
monitored closely developments elsewhere (see Exhibit 1).
Musk was skeptical of claims of major breakthroughs in battery
technology, noting that most battery inventors were “long on
promises and short on delivery.” However, in May 2015, Tesla
hired Jeff Dahn of Dalhousie University, one of the inventors of
the nickel‐manganese‐cobalt battery.8
If the range of its cars was one clear advantage that Tesla had
over its competitors, the other was in battery charging. Tesla's
Superchargers offered the world's fastest recharging of electric
vehicle batteries. A Supercharger delivered up to 120 kWh of
direct current directly to the battery. As a result, a 30‐minute
charge from a Supercharger offered 170 miles' driving,
compared to just 10 miles with a 30‐minute charge from a
11. public charging station. The speed of the Supercharger is a
result of the technology embodied in the Supercharger, the
architecture of Tesla's car battery packs, the high voltage cables
that feed the battery, and the computer system that managed the
charging process. At the end of 2014, Tesla had 380
Supercharger stations in North America, Europe, and Asia
which provided free charging to Tesla owners. In addition, there
were 1000 locations in hotels and other locations in North
America and Asia with Tesla wall connectors for free charging
of Tesla cars.
In June 2015, Tesla had about 64 patents relating to its charging
system. These related to the design of connectors and cables,
systems for voltage and optimal charge rates, management
systems for charging stations that charged multiple vehicles,
and several other aspects of the charging process.
However, despite the superiority of Tesla's proprietary changing
system, this did little to assist the general inadequacies of the
electric vehicle charging infrastructure. The critical problem
was not a shortage of charging stations but multiple systems.
There were two problems:
There were two competing technical standards for fast charging:
the CHAdeMO standard supported by Nissan, Mitsubishi, and
Toyota and the SAE J1772 standard supported by GM, Ford,
Volkswagen, and BMW. Tesla's proprietary charging system
was not compatible with either, hence to use the large number
of CHAdeMO and SAE J1772 charging stations, Tesla owners
needed to buy special adapters.
Multiple networks of charging stations with different systems of
payment. In the US the biggest network of fast‐charging
stations was owned by ChargePoint, which required users to
purchase an annual subscription. In China, the leading provider
of charging stations was the State Grid, a major electricity
supplier. However, its charging stations could not charge Tesla
12. cars. In several European countries, leading automakers
(notably Renault–Nissan and Daimler) had collaborated with
national power utilities (e.g., EDF in France and ENEL in Italy)
and national governments to provide national networks of
charging stations in each country. Tesla had built its own
network and bundled the cost of charging into the price of the
car.
Tesla Opens Its Patents
From its earliest days, Tesla had taken a rigorous approach to
protecting its intellectual property. In its 2012 Annual Report it
stated:
Our success depends, at least in part, on our ability to protect
our core technology and intellectual property. To accomplish
this we rely on a combination of patents, patent applications,
trade secret, including know‐how employee and third party
non‐disclosure agreements, copyright laws, trademarks,
intellectual property licenses and other contractual rights to
establish and protect our proprietary rights in our technology.10
Hence the amazement when, on June 12, 2014, Elon announced:
Tesla Motors was created to accelerate the advent of sustainable
transport. If we clear a path to the creation of compelling
electric vehicles, but then lay intellectual property landmines
behind us to inhibit others, we are acting in a manner contrary
to that goal. Tesla will not initiate patent lawsuits against
anyone who, in good faith, wants to use our technology.11
The announcement was followed by a flurry of speculation as to
the reasons why Tesla would want to relinquish its most
important source of competitive advantage in the intensifying
battle for leadership in electric vehicles. In the ensuing debate,
four possible rationales emerged:
Elon Musk's personal commitment to the displacement of
13. petroleum fueled automobiles by electric vehicles;
a calculated judgment that Tesla's interest would be better
served by speeding the development of an electric vehicle
infrastructure and a bigger, more efficient set of firms
supplying parts and services to Tesla than by holding on to its
proprietary technologies;
an attempt to influence the emergence of standards in the
industry so that Tesla's approaches to battery design, charging
technology, electric powertrains, and control systems would
dominate the electrical vehicle industry;
the desire to boost Tesla's visibility and reputation within the
industry.
Professor Scott Shane of Case Western University expressed
surprise over Tesla's decision: typically the only way that
startups can offset the resource advantages that incumbent firms
possess is by building a strong patent portfolio. However, Shane
went on to observe that the biggest challenge facing Tesla was
not competition but the slow adoption of electric cars, hence,
“the benefits of spurring customer adoption of electric cars
outweigh the costs of strengthening competitors.”12
Writing in the Harvard Business Review, Paul Nunes and Joshua
Bellin probed the strategic considerations motivating Tesla's
opening‐up of its intellectual property. They pointed first to
Tesla's view of its business environment as an interactive
ecosystem rather than as a traditional industry. Tesla's view was
more Silicon Valley than Detroit, including its abandoning of
traditional dealer networks in favor of selling direct to
consumers and its patterns of collaborative interactions with the
suppliers of electronic hardware and software. Within its
ecosystem, Tesla's primary role was as an innovator of
electrical storage and battery solution, by adopting an
open‐source approach to its technology, Tesla could strengthen
its centrality within its ecosystem.13
However, the fact remained that Tesla's technical strengths were
14. not primarily its patent portfolio—indeed, Tesla's patent
portfolio was smaller than those of most major auto companies
(Table 3). Tesla's strengths were much more in the know‐how
needed to combine existing technologies in order to optimize
vehicle performance, design, add‐on features, and the overall
user experience.
Tesla's willingness to share its patents only added to the
uncertainty over the extent to which Tesla represented a
disruptive force within the auto industry.
Tony Seba, a prominent advocate of clean energy, argued that
“the electric vehicle will disrupt the gasoline car industry (and
with it the oil industry) swiftly and permanently … Even worse
from the standpoint of gasoline and diesel cars, the EV [electric
vehicle] is not just a disruptive technology; the whole business
model that the auto industry has built over the past century will
be obliterated.”14
Others downplayed the whole issue on the basis, first, that
Tesla's patents did not represent a significant barrier to other
companies and, second, it probably did not make much sense for
Tesla to devote time and money to litigating infringements of
its patents. Professor Karl Ulrich of Wharton Business School
stated: “I don't believe Tesla is giving up much of substance
here. Their patents most likely did not actually protect against
others creating similar vehicles.” He suggested that patents are
increasingly less about protecting innovations from imitation as
strategic bargaining chips: “Big technology‐based companies
amass patent portfolios as strategic deterrence against
infringement claims by their rivals … Tesla is essentially
deciding it doesn't want to spend money litigating patents,
which is a great decision for its shareholders and for society.”15
In the debate over, whether or not the electric automobile
represented a disruptive innovation, Clay Christensen and his
team at Harvard Business School, were emphatic that Tesla's
15. electric cars were definitely not such a disruptive force. While
classic disruptive innovations typically target overserved
customers with lower‐performance products at a lower price (or
open up entirely new market segments), Tesla offered
incrementally higher performance at higher prices. A further
feature of disruptive innovation is that incumbents typically
have low incentives to adopt the disruptive innovation—yet all
the major auto firms had been working on developing electric
cars for years. If Tesla is not a disruptive force, who is in the
automobile market? A more likely source, according to
Professor Christensen's associate Tom Bartman, was the
neighborhood electric vehicle: a cheap, low‐powered,
easy‐to‐park vehicle that is well suited to urban transportation
and can readily be upgraded for use on public roads.16
If Tesla Motors was going to meet strong competition from
exceptionally well‐resourced competitors—companies such as
GM, Renault–Nissan, Ford, Daimler, VW, and BMW—it lacked
clear technological advantages over these firms, and if it also
was likely to meet competition from the manufacturers of NEVs
in mass‐market electric cars, how feasible was Elon Musk's goal
that Tesla would be “a leading global manufacturer and direct
seller of electric vehicles and electric vehicle technologies”?
Wheaton College ends coverage amid fight against birth control
mandate
July 28, 2015
Wheaton College is ending health care coverage for more than
700 undergraduate and graduate
students, about a quarter of the student body, to avoid
16. complying with the Affordable Care Act's
contraceptive rules.
(Antonio Perez, Chicago Tribune)
By Manya Brachear Pashman Chicago Tribune contact the
reporter
No more health insurance, Wheaton tells students
Taking a firm stand against Obamacare's controversial
contraception mandate, Wheaton College on
Friday will stop providing any health insurance for students.
The decision, announced to students July 10, will halt health
care coverage for about a quarter of the
college's 3,000 undergraduate and graduate students, forcing
them to shop for other plans just
weeks before their coverage ends.
One of the most hotly debated elements of the Affordable Care
Act has been the requirement for
insurance plans to include base coverage for birth control.
Wheaton College was among dozens of
Christian nonprofits, as well as businesses such as Hobby
Lobby, that argued the mandate was an
assault on religious freedom. The college appears to be one of
the first to move its protracted legal
battle from the courtroom to campus.
Wheaton College in suburban Chicago says it will stop offering
health insurance plans to students to
avoid providing birth control coverage mandated by the
Affordable Care Act. (WGN-TV)
17. During an information session for students last week that was
streamed live online, Paul Chelsen,
Wheaton's vice president of student development, said he
regretted the last-minute decision and the
hardship it brings.
"What has brought us here is about student health insurance, but
it's bigger than student health
insurance," Chelsen said, according to a recording of the
session obtained by the Tribune. "What
really breaks my heart is that there are real people that are
affected by our decision. But if we don't
win this case, the implications down the road in terms of what
the government will tell us what we
can and cannot do will be potentially more significant."
"I acknowledge that students have been hurt by this decision
and I regret that," he added.
Officials at the west suburban evangelical school said a
compromise provision that would require
them to notify the government of their religious objections
would prompt the school's insurance
carrier to provide the coverage directly to students. Pulling the
trigger on that action, and providing
the health care plan in the first place, would force Wheaton to
violate its religious beliefs, officials
said.
"When you order somebody to provide something for the
beneficiaries of my plan, you are using my
plan," said Mark Rienzi, a lawyer for the Becket Fund for
Religious Liberty, a Washington-based law
firm representing Wheaton. "For the government to do that is to
effectively change the terms of the
plan."
18. Rienzi said it was not enough that the carrier would provide the
emergency contraception and that it
would be made clear that Wheaton did not condone the services.
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"That's moral analysis, and Wheaton College doesn't feel that
way," he said. "It's very reasonable
not to feel that way. The government insists it's not creating
new insurance policies. It's riding on
existing insurance policies."
While the Roman Catholic Church objects to all forms of
contraception, many Protestant institutions
do not mind covering several forms of birth control, including
pills and sterilization procedures.
But methods such as intrauterine devices and FDA-approved
morning-after pills that prevent a
fertilized egg from attaching to the uterus would violate
Wheaton's religious principles because some
evangelical Christians equate those processes to abortion.
Some religious groups and schools have accepted the
government's compromise plan. Wheaton
filed a federal lawsuit in 2012. Since then, it has postponed
complying with the order, most recently
with a temporary stay granted by the U.S. Supreme Court.
Chelsen said the college was on the verge of canceling
19. insurance last year before the high court's
ruling July 3, 2014.
The injunction came the day after justices ruled in Hobby
Lobby's favor that a family-owned
corporation could not be forced to offer contraception coverage
for its employees.
When the 7th U.S. Circuit Court of Appeals denied Wheaton's
request earlier this month for a
preliminary injunction while its lawsuit is pending, it hastened
the college's decision to drop the
students' health care coverage.
"When Wheaton College tells us that it is being 'forced' to allow
'use' of its health plans to cover
emergency contraceptives, it is wrong," Judge Richard Posner
wrote in the opinion. Posner wrote
that he didn't see any reason why Wheaton couldn't abide by the
compromise plan while the case
moved through the court system. "This is hardly a burdensome
requirement," Posner wrote.
In the presentation to students, Chelsen explained that the
college must be consistent and that the
students' hardship serves a greater purpose.
"We are attempting to protect the larger lawsuit the college has
against the Department of Health
and Human Services," Chelsen said. "The reason protecting that
case is so important is because
basically what has happened is the government is telling us we
have to offer something that we find
morally objectionable."
Student health insurance is a relatively recent addition to
20. Wheaton's enrollment package.
Even though the federal government does not require higher
education institutions to provide health
insurance, Wheaton added a requirement in 2010 that students
enroll or provide proof of
comparable insurance every year. Before 2010, students
enrolled only in accidental or illness
coverage that could protect them in emergencies. Most college
students are covered under their
parents' health plans.
The minimum annual cost for last year's package was $2,700;
this year's plan would have been
similar. But the college already had notified students that it
would no longer cover spouses and
dependents.
Chelsen said some families believed the burden of proof was a
headache.
"Some of our families are actually saying, 'Thank you' because
they did not like the current system
we had in place," Chelsen said.
But some students and alumni object to the college's decision.
Rising senior Chris Prescher, 22, said he is unaffected by the
change. He understands the moral
objection, but disagrees with the college's action. "I fear the
administration is putting petty politics
above caring for students."
The Rev. Katherine Kallis, 74, who graduated in 1962, also
21. disagrees. "I just feel it is a very sad
thing. Nobody is forcing anybody to go against their religious
convictions. ... Wheaton is really
overstepping its bounds."
Meanwhile, the college is trying to ease the burden for those
who took advantage of the student
insurance, especially international students. Chelsen said the
college will set aside money to help
students who might struggle to pay for an increase in the cost of
insurance. A page on the Wheaton
College website walks students through the process of finding a
private health insurance plan or one
on the federal public health insurance exchange,
HealthCare.gov.
Chelsen said the insurance decision doesn't affect access to the
campus health clinic.
He said the college is investigating the possibility of a self-
insured plan in the future.
"I understand this is a tumultuous, unexpected decision, but
we're hoping it's not long term," Chelsen
told students last week. "I can't make any promises. I don't want
to raise expectations for something
we can't provide. But we're going to give it our best shot."
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