The crypto industry is currently at an inflection point, expanding from the early adopter crowd to a more mainstream audience. With the recent booms in Bitcoin, Ethereum, and ICOs, many early stages teams are finding themselves capitalized in a way never seen before and need to grow by hiring the right people. Terry Lin from SelfKey gave a talk about what it’s like working in this new and exciting space.

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8. Tonight’s Speaker
Terry Lin

9. INTRO TO CRYPTO AS A
PRODUCT MANAGER
PRODUCT SCHOOL NYC

10. PRODUCT SCHOOL NYC
ON THE AGENDA
Who owns coins here? Any “nocoiners”?
Understanding crypto at 35,000 feet.
Challenges of building blockchain products.
A typical workday for me in product.
Tips for job hunting, networking, and interviews.

11. PRODUCT SCHOOL NYC
WHO IS THIS DUDE?
SelfKey: 6 months old, mostly Asia-based, identity space.
Prototyping, UX, research, requirements, product marketing.
My Background:
SaaS (Product Management)
E-Commerce (Physical Products)
Finance (UBS Investment Bank - Sales & Trading)

12. OPINIONS ARE MY OWN
(NOT THE COMPANY’S)

13. WORKING IN CRYPTO
What My Friends Think I Do What My Mom Thinks I Do What Society Thinks I Do
What Politicians Think I Do What I Think I Do What I Really Do

14. YOUR BELIEFS ABOUT MONEY

15. MONEY IS NOT “REAL”

16. TRUST & POWER

17. LOTS OF MIDDLEMEN

18. “INFORMATION” IN 1996

19. “INFORMATION” IN 2018

20. PLATFORM

21. FINANCE IN 2018

22. FINANCE IN ????

23. PLATFORM

24. INTERNET = INFO PLATFORM
CRYPTO = VALUE PLATFORM
REMEMBER...MONEY EVOLVES!

27. HOW CRYPTO ASSETS WORK

28. CURRENT CENTRALIZED SYSTEM

29. CRYPTO IS DECENTRALIZED

31. TRUST IN A TRUSTLESS SYSTEM

32. DON’T NEED MIDDLEMEN

33. PRODUCT SCHOOL NYC
IF WE CAN FIGURE IT OUT…
▸ Identity Management (Uber, Equifax Hacks)
▸ Notarization & Authentication (Verification & Claims)
▸ Public Records & Voting Systems (Immutable Records)
▸ Trading & Settlements (Distributed Database & Ledger)
▸ Supply Chain Management (Authentication & Signatures)
▸ Charity & Transparency (Transaction History)

34. NOT QUITE THERE YET...

36. BUILDING CRYPTO PRODUCTS

37. DECENTRALIZED

38. PRODUCT MARKET FIT
DEVELOPERS & FOUNDERS PLATFORM & END USERS

39. POOR USER EXPERIENCES

40. REGULATION OUTLOOK

41. SCALABILITY

43. MY TYPICAL WORKDAY

44. REMOTE IS THE NORM
▸ Typical Hours: 7:00PM - 2:00AM EST
▸ Team: 20+ full-time, 100% Remote, Asia-Based
▸ Main Product: Desktop application (Ethereum wallet)
▸ Teams: Frontend (70%), Backend (10%), & Blockchain (20%)
▸ Core Tools: Balsamiq, Confluence, JIRA, Invision, Zeplin, Aha
▸ Get paid in crypto (which is good and bad)

47. THOUGHTS ON CRYPTO JOBS

48. CRYPTO DEGREES DON’T EXIST

49. “I’M INTERESTED IN CRYPTO”

50. YES: EVENTS & NEWSLETTERS

51. YES: JOIN COMMUNITIES

52. NO TRADITIONAL PATH (YET)

53. PRODUCT SCHOOL NYC
WHAT CRYPTO REALLY NEEDS NOW
▸ Product Managers: UX & Value-add Tools
▸ Product Marketing: Positioning & Messaging
▸ Investor Relations & Community
▸ Operations: Remote Teams, Processes, Organization
▸ Finance: Valuation and fundamental analysis

54. TECHNOLOGY
ECONOMICS
BUSINESS
CRYPTOGRAPHY
FINANCE
CYBERSECURITY
PSYCHOLOGY
SOCIOLOGY
GEOPOLITICS
HISTORY
LAW
MONETARY
POLICY

55. Q&A
WANT TO JOIN A CRYPTO PRODUCT MEETUP?
TERRY@SELFKEY.ORG

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