The target audience for the film is males aged 15-20 as it is a coming of age film about a party where most of the characters are within those ages for relatability. The characters in the film are typical "nerds" that fall into different social categories commonly seen in school-based films. The target audience member is depicted as a young looking male interested in both computer games and football, well-groomed but not vain, middle class, and likes to have fun while pursuing his aspirations.