Internet usage is sky-rocketing in China and fuelling the growth of social media, eCommerce and search. As this presentation highlights, it's not about Facebook but sites like Tencent's QQ, Sina's Weibo and Baidu's search platform. This deck provides some interesting facts and insights into Chinese Internet usage.
Internet usage is sky-rocketing in China and fuelling the growth of social media, eCommerce and search. As this presentation highlights, it's not about Facebook but sites like Tencent's QQ, Sina's Weibo and Baidu's search platform. This deck provides some interesting facts and insights into Chinese Internet usage.
Presented by http://www.ChinaInternetWatch.com, China Internet Statistics 2009 whitepaper gives you a snapshot of China Internet statistics, usage, user behavior, and etc.
Social media are interactive technologies that allow the creation or sharing/exchange of information, ideas, career interests, and other forms of expression via virtual communities and networks.
Why 2010 is the year of Mobile Social MediaJim Ayson
My presentation at a social networking conference in Makati, Philippines. April 22, 2010. This presentation covers the state of the mobile social media from a global and a Philippine perspective, with a special nod to the mobile operator's point of view.
Survey paper: Social Networking and its impact on Youth, Culture, Communicati...Imesha Perera
Social Networking and its impact on Youth, Culture, Communication and Behavior
-----------------------------------------------------------------
In this survey paper, I concluded six research projects on Social Networking and its impact. The Social Networking has become increasingly popular components of our everyday lives in today’s globalized society. They provide a context where people across the world can communicate, exchange messages, share knowledge, and interact with each other seamlessly.
Not a complete work of mine. This is just a survey done by me as a fulfillment of my In course assessment. All the references had been cited.
Online Demographics and Online Use Habit of Indian Women: An OverviewSantosh C. Hulagabali
The presentation, titled 'Online Demographics and Online Use Habit of Indian Women: An Overview', attempts to bring Indian women netizens in limelight. It is presumed and apprehended, commonly, that the men have a monopoly over access to Internet in India. However, the research findings reveal that the women using Internet, in particular and technology in general, are increasing exponentially. On the other hand, the Indian women are considerably making their identity felt in as software professionals, content writers, transcriptions, online instructors, editors, information scientists etc. are women professional these days. It also traces the detailed findings of the research reports undertaken so far to understand Indian women Internet users and their use habits.
We Are Social's Guide to Social, Digital, and Mobile in Taiwan, Dec 2011We Are Social Singapore
This is the December 2011 edition of We Are Social Singapore’s guide to Social, Digital and Mobile in Taiwan. You can find more of these Asia reports at http://wearesocial.sg
Presented by http://www.ChinaInternetWatch.com, China Internet Statistics 2009 whitepaper gives you a snapshot of China Internet statistics, usage, user behavior, and etc.
Social media are interactive technologies that allow the creation or sharing/exchange of information, ideas, career interests, and other forms of expression via virtual communities and networks.
Why 2010 is the year of Mobile Social MediaJim Ayson
My presentation at a social networking conference in Makati, Philippines. April 22, 2010. This presentation covers the state of the mobile social media from a global and a Philippine perspective, with a special nod to the mobile operator's point of view.
Survey paper: Social Networking and its impact on Youth, Culture, Communicati...Imesha Perera
Social Networking and its impact on Youth, Culture, Communication and Behavior
-----------------------------------------------------------------
In this survey paper, I concluded six research projects on Social Networking and its impact. The Social Networking has become increasingly popular components of our everyday lives in today’s globalized society. They provide a context where people across the world can communicate, exchange messages, share knowledge, and interact with each other seamlessly.
Not a complete work of mine. This is just a survey done by me as a fulfillment of my In course assessment. All the references had been cited.
Online Demographics and Online Use Habit of Indian Women: An OverviewSantosh C. Hulagabali
The presentation, titled 'Online Demographics and Online Use Habit of Indian Women: An Overview', attempts to bring Indian women netizens in limelight. It is presumed and apprehended, commonly, that the men have a monopoly over access to Internet in India. However, the research findings reveal that the women using Internet, in particular and technology in general, are increasing exponentially. On the other hand, the Indian women are considerably making their identity felt in as software professionals, content writers, transcriptions, online instructors, editors, information scientists etc. are women professional these days. It also traces the detailed findings of the research reports undertaken so far to understand Indian women Internet users and their use habits.
We Are Social's Guide to Social, Digital, and Mobile in Taiwan, Dec 2011We Are Social Singapore
This is the December 2011 edition of We Are Social Singapore’s guide to Social, Digital and Mobile in Taiwan. You can find more of these Asia reports at http://wearesocial.sg
Content Marketing in the Machine Age: How to Make Your Content More Automated...PR 20/20
Content Marketing World 2016 Presentation:
This session is an exploration of what's possible as algorithms and artificial intelligence rapidly advance the industry. Attendees will leave inspired by a collection of case studies, and armed with an array of readily available technologies that marketers can use to make their content more automated and intelligent.
KEY TAKEAWAYS
* Understand what the disruption of other industries can teach us about the inevitable impact artificial intelligence will have on the marketing industry.
* Learn about the marketing technology companies that are leading the way in advanced automation, predictive analytics and machine-generated content.
* Apply new technologies and processes to make your content marketing more efficient and effective.
Building Your Own Content Strategy RoadmapCarrie Hane
Your website is filled with content––but does it have a purpose? Does it help your association meet its strategic goals, increase member value, or help members grow in their own professions? Once you have a content strategy, you’ll be able to understand and articulate why content should exist. You’ll be able to use this to assess the content you already have, and make sure your staff and members create smart, actionable content in the future. Further, you will understand how to leverage today’s and tomorrow’s technologies, so your association’s content can be found and used anywhere, on any device. Join top association content strategists to learn how to put together a content strategy that works for your organization. Learn how you can incorporate content strategy tactics and processes into what you do now.
Today, it's quite probable that the two most important words for marketers are "content strategy." Content strategy identifies which content will best achieve your business objectives while fulfilling your customers' needs. Developing a content strategy also helps answer questions that often get left until the eleventh hour: Who is going to create the content, and how? How can you ensure your communications are consistent across all channels? What role will user-generated content play in helping meet your marketing goals?
This presentation discusses:
* the practice of content strategy
* useful, actionable details your organization can take advantage of immediately
Many companies today strive to be “thought leaders,” but only a select few truly live up to that aspiration. Thought leadership requires a unique point of view, the ability to provide valuable information, and a layered approach to disseminating that information. This presentation explores what makes a thought leader, best practices for thought leadership, and why a content strategy is essential to help companies grow and sustain their thought leadership — helping with everything from navigating internal politics to prioritizing resources.
The 2nd happy banana quest - Taiwan 2016Sharon Gal Or
As a sponsor of The Happy Banana Treasure Hunt program, you would have a key profile with our partners and participants while supporting a fun community New Media Game Show.
A Briefing of the Taiwan digital content industry ,including the production value analysis and shows the strength of the Taiwan digital content industry as the Gateway for the China market
Asian Media Landscape Series - Hong Kong, Taiwan, Singapore and MalaysiaPR Newswire APAC
PR Newswire has issued the first Asian Media Landscape Series white paper, a document providing useful information on Asia's local media landscape for PR and corporate communications professionals across the region. Register for the free report here: http://prna.co/1j1pCST
This white paper was initially published in French in June 2010 by Daniel BO and Matthieu Guevel. This English version has been translated, adapted, and thoroughly revisited by Aurelie Pichard in January 2011.
Why do users visit a website? Most likely it's for the content. Then why is content strategy the most neglected aspect of user experience design? Delivering the right content to meet user needs requires attention throughout the process -- it must be planned, analyzed, produced, edited, managed, and maintained. Even though content is the centerpiece of the user's experience, it rarely gets the attention it deserves during site design and development. This workshop addressed how to integrate content strategy into the website design process, ensuring that the content that gets created is what users need.
Sine Qua Non: Core Values and Content StrategyJonathon Colman
Core values aren't created; they’re found. They're not selected; they’re discovered. And they’re not your mission or vision; they're what support them. But for most of our organizations or clients, content and design are not—and never will be—core values. Rather, they’re simply just commodities.
Our content strategy work so often focuses on tactics, techniques, and tools that when it comes to creating a core content strategy, we find ourselves blocked. Never for the lack of goals or objectives, but for the values that help us create authentic experiences in support of them. Our values help us find our voice and delight our audience.
Using real-world examples, we’ll walk through the hard questions that you need to ask in order to discover your organization's core values and build them into your content and design.
In this presentation, you'll learn:
- What are core values (and what aren't!)
- How to discover your organization's core values and build them into your brand
- How to align your content with your core values to build lasting results
Based on the works of Jim Collins, Jerry Porras, Patrick Lencioni, and several others. Featuring examples from NatureBridge, Etsy, Moz, Pack, and Facebook. Originally presented at the Content Strategy Forum #csforum13 in Helsinki, Finland on September 12, 2013.
You can learn more about Jonathon Colman at http://www.jonathoncolman.org/ and follow him on Twitter at http://twitter.com/jcolman
Also see 200+ free Content Strategy resources at http://www.jonathoncolman.org/2013/02/04/content-strategy-resources/
What is content strategy and what do content strategists do? Isn’t content strategy just copywriting? And why is content strategy so focused on people and systems?
In this presentation, we take a look at content strategy and learn how it can help you build and design better experiences and bring them to market. Content strategy, UX, and product design can work hand in hand to create delight while driving business growth. And when you’re doing it right, it’s hard to tell where content ends and design begins.
By focusing on the entire system and workflow from the beginning, you’ll create better content—which means a better experience for the people using your products or web site.
You’ll learn about:
● What content strategy is (and isn’t!)
● Why “content” means more than just words
● The 8 core components of content strategy
● The 5 key impacts of a strong content strategy
You can learn more about Jonathon Colman at http://www.jonathoncolman.org/ and follow him on Twitter at http://twitter.com/jcolman
Also see 200+ free Content Strategy resources at http://www.jonathoncolman.org/2013/02/04/content-strategy-resources/
It's been six years since I wrote Content Strategy for the Web. Now, in 2015, the content strategy landscape is a much bigger, more complex place. How are companies keeping up with the crazy changes in content trends, technologies, and audience expectations? Here's what I'm seeing and how my own process has evolved.
All the stats, data, and trends you need to understand the state of the internet, social media, and mobile in Southeast Asia in 2017. This report is part of a suite of reports brought to you by We Are Social and Hootsuite - read all the other reports for free at http://www.slideshare.net/wearesocialsg/presentations
A snapshot of internet, social media, and mobile use in every country in the world. This report is part of a suite of reports brought to you by We Are Social and Hootsuite - read the other reports for free at http://www.slideshare.net/wearesocialsg/presentations
25 Disruptive Technology Trends 2015 - 2016Brian Solis
Brian Solis explores some of the biggest technology trends and possible twists on the horizon for 2015 and 2016.
Topics include cyber security, mobile payments, drones, bitcoin, social media, digital, omnichannel, attribution, cx, music, movies, Hollywood
Navigating the Social Media Landscape In ChinaGravity Media
China's relatively strong economy and its growing middle class means more Chinese citizens have money to travel and spend, according to tourism experts. The middle class in China numbered 247 million people in 2011, or 18% of the population, and is projected to grow to more than 600 million by 2020.
To bring it home to the United States, Chinese tourists spend an average of $2,932 per visit to California, compared with $1,883 for other overseas visitors, according to the latest statistics by the U.S. Office of Travel and Tourism Industries. A big chunk of their spending — about 33% — goes for gifts and souvenirs.
So, reaching this audience before they get to the United States can be a big priority for many brands and marketers. Given the internet firewalls, it can be near impossible to reach Chinese people in China. Facebook and Twitter are pretty much nonexistent; however there are in-country options to consider. We break it down for you.
Michele Payn-Knoper - Farming Your Online Community: Social Networks and Beyondguest5147da
Farming Your Online Community: Social Networks and Beyond - Michele Payn-Knoper, Cause Matters Corp., from the Minnesota Pork Congress, January 20-21, 2010, Minneapolis, MN, USA.
Michele Payn-Knoper - Twittering Techniques for Ag TweepsJohn Blue
Twittering Techniques for Ag Tweeps - Michele Payn-Knoper, Cause Matters Corp., from the Minnesota Pork Congress, January 20-21, 2010, Minneapolis, MN, USA.
Human beings are faced with numerous choices every day. These choices vary from the most trivial ones to the most important ones. One important choice (probably after the choice of becoming born again) is the marital choice, especially the choice of whom to marry. One phenomenon that is influencing people’s choices in this modern age is the social media in particular and the Internet in general. The social media and the Internet have influenced many facets of human endeavours. The contemporary marriage is not exempted from this influence. As a matter of fact, many people are now using social media to meet and connect with others and some of such connections have led to marital choice and marriage. This article aims at looking at social media and the Internet and how they are affecting the contemporary marriages both positively and adversely.
An event hosted in London, UK by Digital Jungle (www.digitaljungle.agency) to outline the key facts on the Chinese social and digital landscape. Additionally, Digital Jungle CEO & Founder, Dr. Mathew McDougall provided practical ideas and tips for brands looking to enter this market from a brand and eCommerce perspective. Mr Roy Graff, Digital Jungle's UK Managing Director provided the audience with Chinese insights related to the tourism and inbound marketing.
China's e-commerce behemoth Alibaba sold more than US$1 billion of goods in the first eight minutes of Singles Day 2016, the world's largest online shopping promotion. Within 14 hours it had exploded to US$10 billion worth of goods.
On October 23rd 2015, Tencent revealed a wide array of WeChat statistical data previously unknown to the public. Their presentation was entitled “WeChat Life” and was presented at their Tencent’s Global Partner’s Conference in Chongqing, China. Here at Digital Jungle we thought you may also want to take a look at some interesting ways WeChat is being used.
There are a total number of 667 million China Internet users at the end of June 2015 while each region in China faces a different grow rate. This presentation outlines the key statistics for those wanting an overview of the Chinese Internet and Social Media landscape.
Dr. Mathew McDougall, CEO & Founder of Digital Jungle presents at the Asia Summit in Rotorua, New Zealand. His presentation discusses the Chinese Internet landscape, Chiense social media and experiences from Auckland International Airport.
This presentation provides interesting information about the Chinese automotive buyer. These car buyers are more sophisticated, socially and digitally connected than ever before -- for those wanting to reach this consumer then the ideas outlined in this presentation will help guide your digital marketing approach.
A presentation made by our CEO, Dr. Mathew McDougall at the G20 Global Cafe in Brisbane (Australia) on November 13th 2014. His presentation clearly outlined the use of technology for determining online audience segmentation and and in the use for content planning purposes. Overall, the technological approaches through big data leads to more effective social media and content programs.
Social Media Network Analysis is part science, part magic as technologies and social analytics tools combine to allow for the mining of data and mapping of digital relationships.
At Digital Jungle we have developed a number of sophisticated tools as well as leverage some 3rd party technologies to provide our clients with insights and understandings about the way their Brand is perceived, engaged and developed in both a Western and Chinese context.
Subsequently enabling you to set up or better target your digital communication strategy.
Many destinations have turned their focus to attracting the Chinese traveler. In turn, airports are now exploring Chinese social media to complement their western focused programs. But where to start?
This eBook was developed for hotels, guesthouses and motels looking at attracting Chinese visitors to their properties. The aim of developing your properties Brand within China is to increase the direct bookings and facilitate greater numbers of visitors flows.
Around the globe, universities are facing funding pressures for their various programs and have moved to offset this by attracting full fee paying students, primarily from China. This presentation outlines the use of Social Media as a way to attract and acquire Chinese students.
Digital Jungle, Beijing MD, Ms. Yuan Zou presented at CIBTM. This was a trade show held in Beijing on 4th September 2013. This trade show is for meetings and events organizers, venue providers and incentive and business travel services in China and Asia.
A presentation delivered by Dr. Mathew McDougall at the 2013 Hawaii Tourism Conference, Aha Oihana Hoomakaikai. The presentation revealed the size of the Chinese internet and the impact reputation has on travelers intent to travel to particular destinations.
This presentation outlines the new features included in Google's Enhanced Campaign feature. These allow the marketers to advertise on all devices in a more efficient manner with their Adwords programs.
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
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"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
The key differences between the MDR and IVDR in the EUAllensmith572606
In the European Union (EU), two significant regulations have been introduced to enhance the safety and effectiveness of medical devices – the In Vitro Diagnostic Regulation (IVDR) and the Medical Device Regulation (MDR).
https://mavenprofserv.com/comparison-and-highlighting-of-the-key-differences-between-the-mdr-and-ivdr-in-the-eu/
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
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As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
Kseniya Leshchenko: Shared development support service model as the way to ma...Lviv Startup Club
Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
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At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
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2. [Fast Facts
[ Taiwan is a tropical island located in Eastern Asia. Despite its
geographical proximity to China, Taiwan's social media landscape
portrays a different scene from that of the mainland.
Since the broadband infrastructure and emergence of web 2.0 services
has remarkably resulted in a gradual paradigm shift. Taiwanese people
leverage on various social media platforms for information and
connection, on top of the norms of traditional media and offline life.
1
Source:
The
World
Factbook
on
Taiwan.
(n.d.).
CIA
Publica=ons.
Retrieved
on
March
4,
2011
[ Fast Facts
3. [Fast Facts
[Internet growth has been phenomenal in Taiwan. The proportion of
the population who are Internet users has exceeded 70.1%. And
some 70% of all homes in Taiwan own PCs and around 60% of homes
have Internet connections.
2
Source:
www.internetworldstats.com/asia/tw.htm
[ Fast Facts
4. [Fast Facts
[Percentages of Internet Users in Different Gender of Taiwan
3
Source:
Apira
[ Fast Facts
5. [Fast Facts
[Why The Taiwanese go online
3
Source:
Apira
[ Fast Facts
6. [Fast Facts
[In contrast to mainland China, the Taiwanese government has a
liberal stance on Internet regulation. Internet regulations are minimal
and designed to protect Internet users rather than to restrict the
user’s access to certain sites or information.
4
Source:
comm215.wetpaint.com/page/Taiwan%3A+Social+Media
[ Fast Facts
7. [3G Fast Facts
[Broadband development in Taiwan started in March 2000, when the
government issued three fixed network licences.
Today Taiwan’s broadband networks and broadcasting infrastructure are
among the most advanced in the world. To maintain this leading
position, the government and private investors are continuously pushing
the limits of technology and converging services.
5
Source:
point-‐topic.com/content/operatorSource/profiles2/taiwan-‐broadband-‐overview.htm
[3G Fast Facts
9. [Social Media Facts
[ Participation in social networking sites is growing, with 63.1 % of
Taiwanese maintaining their own social networking profiles and engaging
with various forms of social media.
6
Source:
comm215.wetpaint.com/page/Taiwan%3A+Social+Networking+Sites+%26+BBS
[Social Media Facts
10. [Social Media Facts
[ Many Taiwanese readers have turned to social media as it represents
more diverse and truthful opinions and sentiments in their minds. Social
media empowers this individual right by allowing internet users to
express their views and more importantly, to influence others.
Given Taiwan's low power distance culture and sensationalist leanings,
unusual events or news have a tendency to spread like wildfire and
generate avid discussions among the online community.
7
Source:
comm215.wetpaint.com/page/Taiwan%3A+Social+Media
[Social Media Facts
11. [Social Media Facts
[ The appearance of social networking media has changed and
transformed today’s political campaign strategies.
These natives can mobilize their power in a virtual world of technology by
cross-using new media such as Plurk, Twitter, Facebook, and Youtube to
set off a revolution in the real world.
8
Source:
www.taiwaninsights.com/2011/08/25/presiden=al-‐elec=on-‐takes-‐to-‐social-‐networking/
[Social Media Facts
12. [Facebook Facts
[ Facebook is also becoming highly popular among the Taiwanese online
community. This is generally considered to be a new trend in social
networking among the Taiwanese domain, rivaling in popularity with
wretch.cc and plurk.tw. Currently, its penetration of the online population
is 62%.
The top 2 social networking site in Taiwan is Facebook and Wretch.cc.
9
Source:
Wikipedia
[ Facebook Facts
13. [SNS Facts
[ Wretch is a Taiwanese community web site. It is the most well-known
blog community in Taiwan with thousands of users registered. Wretch
provides free album, blog, and Bulletin Board System hosting services.
It is the top visited site in Traditional Chinese languages and the second
in Taiwan after Yahoo! Taiwan.
10
Source:
Alexa
[ SNS Facts
14. [Video Sharing Facts
[ I'm Vlog is one of the top video log sites in Taiwan. Through this
platform, users can view movie trailers, TV shows and shared videos by
members. The site also allows facilitation of comments sharing, chatting
and discussions among users.
11
Source:
Wikipedia
[ Video Sharing Facts
15. [Blog Facts
[ Taiwanese. The blogosphere is extensive with content creators from a
In Taiwan, blogging is ranked as the fifth favourite online activity by
wide age range due to the encouragement of freedom of speech.
Through blogs, people post contents about Taiwan's current affairs, their
personal life, passion for certain topics such as travelling, photography,
politics and such.
12
Source:
arts1091.unsw.wikispaces.net/Taiwan+2012
[ Blog Facts
16. [Microblogging Facts
[ Contrary to the popular usage of Twitter, majority of active Taiwan
microbloggers use other platforms such as Plurk .
Commonly, Taiwanese are well-known to plurk instead of tweet.
13
Source:
Wikipedia
[ Microblogging Facts
17. [Instant Messenger Facts
[ Instant Messaging is among the top online activities for Taiwanese.
Nearly 7 million (66.9%) of Taiwan's internet user population are
leveraging on certain digital platforms to connect to their friends and
network, on top of their offline connection.
The top 2 Instant Messenger in Taiwan are MSN Messenger and Skype.
14
Source:
Comscore
[ IM Facts
18. [ Bulletin Board Systems (BBS) / Forums Facts
[ The top 3 online forum platforms in Taiwan are PTT BBS, Mobile01
and Backpackers.com.tw.
PTT Bulletin Board System is a terminal-based bulletin board system
based in Taiwan. PTT is arguably the largest BBS in the world with
more than 1.5 million registered users.
15
Source:
tayhao.pixnet.net/blog/post/7523731
[ BBS Facts
19. [ Bulletin Board Systems (BBS) / Forums Facts
[ Mobile01 is an online forum for users to discuss over anything and
everything related to technology and the latest gadgets, ranging from
mobile phones to iPads.
Backpackers.com.tw is a platform where travel enthusiasts can find
answers to various tourism questions in the forum. It also contains a
wiki that is partly joined by users of online travel Raiders wikipedia.
16
Source:
tayhao.pixnet.net/blog/post/7523731
[ BBS Facts
20. [Search Engine Facts
[Despite Google being commonly chosen as a favourite globally in the
field of search engine, Yahoo Taiwan is the most preferred search engine
in Taiwan.
17
Source:
arts1091.unsw.wikispaces.net/Taiwan+2012
[Search Engine Facts
22. [E-commerce Facts
[ Taiwan’s e-commerce has experienced an annual growth of 20% in
recent years and generated business value of NT$461.9 billion (US$15.4
billion) in 2010.
In a report looking at the online spending of internet users in Taiwan,
mainland China, Thailand, India, Indonesia and Malaysia, Taiwan was top
in terms of the amount of money spent online using a Visa card over a 12
month period.
18
Source:
news.cens.com/cens/html/en/news/news_inner_36154.html
[ E-commerce Facts
23. [E-commerce Facts
[ The average Taiwanese online shopper spent $4,041 during the same
period compared to $2,577 in mainland China. The internet in Taiwan
differs from most other parts of the world in terms of search engine
market share with Yahoo having a greater percentage at 51.12% and
Google controlling only 47.61%.
19
Source:
www.mvfglobal.com/taiwan
[ E-commerce Facts
24. [E-commerce Facts
[ Office workers aged 30-39 years and women of all ages are the biggest
online shoppers in Taiwan, according to a survey conducted between
June and October 2011 by the Market Intelligence & Consulting
Institute.
20
Source:
Taiwan:
Country
Pulse
Euromonitor
Interna=onal
(2012)
[ E-commerce Facts
25. [E-commerce Facts
[ The 2 top portal sitesexpand e-commerce servicesand2006. PCHome
announced plans to
in Taiwan - PCHome Online
in
Yahoo! Kimo -
setup an online travel service while Yahoo started an online
bookshop.
TaoBao is an online shopping marketplace for consumers, founded
by parent Alibaba group. In September 2009, the auction site entered
the Taiwanese market to give audiences an easier platform to open
accounts on Alipay to exchange Taiwanese dollars into yuan by
formally launching tao1shop.tw.
21
Source:
comm215.wetpaint.com/page/Taiwan%3A+E-‐commerce+and+Online+Shopping
[ E-commerce Facts
27. [Mobile Facts
[Taiwan has moved energetically into the ‘next generation’ of mobile
technology and services over the past decade and towards end 2011,
penetration had passed the 120% mark. Going into 2012 there were
close to 20 million 3G subscribers, making up over 70% of the total
mobile subscriber base.
22
Source:
www.budde.com.au/Research/Taiwan-‐Mobile-‐Market-‐Overview-‐Sta=s=cs-‐and-‐Forecasts.html
[ Mobile Facts
28. [Mobile Facts
[3G handset users account forhas one of the percent of all mobile
subscribers in Taiwan, which
more than 70
most advanced
telecommunications networks in Asia.
Taiwan's mobile operators had signed up close to 21 million 3G subscribers
going into 2012.
23
Source:
telecomlead.com/inner-‐page-‐details.php?id=8325&block=Service%20Provider
[ Mobile Facts
29. [Mobile Facts
[What the Taiwanese do on the mobile internet
Source:
24 [ Mobile Facts
30. [Mobile Facts
[The morning commute triggers peak communication for Taiwan’s mobile
users. Mobile internet and mobile social networking remain constant for
much of the day suggesting that Taiwanese netizens access the web and
social networks through fixed/PC-based internet at home, using their mobile
when on the go. The slight rise in gaming and music usage despite no
mobile internet peak suggests that many mobile users own smart phones
which they use for gaming and music storage, while internet surfing is done
through a PC.
25
Source:
www.techwireasia.com/1184/report-‐how-‐mobile-‐phones-‐are-‐used-‐across-‐asia/
[ Mobile Facts
31. [Contact Us
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