This document discusses how organizations can save money on energy costs for their data centers through green IT solutions. It notes that data center energy costs average $21-27 million annually for enterprises. Through software solutions, organizations can lower energy costs by over 20% without investing in new hardware. The document then outlines various green IT strategies organizations can implement, such as managing physical and virtual environments, stopping unnecessary storage purchases, optimizing high availability and disaster recovery systems, controlling endpoint power usage, and implementing best practices. It provides examples of tangible results organizations have achieved through these strategies, such as saving $4 million in power costs over two years. The document encourages organizations to partner with Symantec for a no-fee data center efficiency analysis to

1. Green IT: Start Saving Money

2. Start Saving Money on Energy
• Many data centers face an energy shortage & out-of-control energy costs
– The average enterprise pays $21M-$27M/year for data center electricity
– Data center energy costs are now covered in the CIO’s budget, either directly or through
cross-charges, for 83% of enterprises
• With Symantec’s software approach, lower your data center energy costs
by 20+% before you pay high CAPEX for new hardware
$0.50 spent on 70% have energy
power and cooling cost as second
for each $1.00 on highest OPEX
hardware (Gartner)
(IDC)
Corporate Energy
Maxed Out
IDC: Solutions for the Datacenter's Thermal Challenges, January 2007
Gartner: Gartner Data Center Conference, December 2008
Source: Applied Research, Green IT Survey, March 2009 Green IT Solution ©2009 Symantec. All Rights Reserved. 2

3. What Can Data Center Managers Do to
Reduce Energy Costs?
Data Center Redesign Hardware Upgrade Software
• Mechanical • Upgrade to energy • Server & Storage
• Electrical Infrastructure efficient servers & Efficiency
storage • Desktop Efficiency
Green IT Solution ©2009 Symantec. All Rights Reserved. 3

4. Solutions to Start Reducing Energy
Costs within CAPEX Constraints
Manage Physical &
Stop Buying Storage
Virtual Environments
Control Endpoint
Optimize HA/DR
Power Usage
Implement Green IT Best Practices
HA: High Availability DR: Disaster Recovery Green IT Solution ©2009 Symantec. All Rights Reserved. 4

5. Manage Physical and Virtual
Environments
• Maximize the benefits from consolidation,
virtualization & clustering
• Manage physical & virtual environments from
the same interface
• Protect data with comprehensive & fast
backup of virtual environments Stop Buying
Storage
Optimize Control Endpoint
HA/DR Power Usage
Implement Green IT Best Practices
Green IT Solution ©2009 Symantec. All Rights Reserved. 5

6. Stop Buying Storage
• Identify & reclaim unused capacity
• Reduce duplicate backup data
• Optimize archiving / tier availability by
application
• Dynamically store data on the right storage tier
Manage Physical and migrate automatically
& Virtual
Environments
Optimize Control Endpoint
HA/DR Power Usage
Implement Green IT Best Practices
Green IT Solution ©2009 Symantec. All Rights Reserved. 6

7. Control Endpoint Power Usage
Manage Physical
Stop Buying
& Virtual
Storage
Environments
Optimize
HA/DR
• Automate PC power settings
Implement Green IT Best Practices
• Enable thin clients
• Automate endpoint processes
including security updates
• Manage traditional & virtual systems
Green IT Solution ©2009 Symantec. All Rights Reserved. 7

8. Optimize HA/DR
Manage Physical
Stop Buying
& Virtual
Storage
Environments
Control Endpoint
Power Usage
• Consolidate servers at primary & DR sites
• Avoid idle hardware Implement Green IT Best Practices
• Use lower cost storage at the DR site
• Reduce backup data disk footprint
Green IT Solution ©2009 Symantec. All Rights Reserved. 8

9. Implement Green IT Best Practices
Manage Physical
Stop Buying
& Virtual
Storage
Environments
Optimize Control Endpoint
HA/DR Power Usage
• Set up a program to manage multiple Green IT projects
• Reduce costs by standardizing processes
• Optimize data center layout and equipment usage
• Comply with new government requirements
Green IT Solution ©2009 Symantec. All Rights Reserved. 9

10. Tangible Results
Manage Physical &
Stop Buying Storage
Virtual Environments
50% reduction in email storage and
Saved $4M in power costs in 2 server infrastructure total cost of
years and $13M in cost avoidance ownership (TCO)
Manage Endpoints Optimize HA / DR
Gained $300,000+/year in labor Saved $7.5M/year in backup and
productivity from centralized recovery costs
endpoint management
Implement Green IT Best Practices
Cut data center energy by 67% & saved $0.8M/year in endpoint power
Green IT Solution ©2009 Symantec. All Rights Reserved. 10

11. Partner with Symantec to Green Your
IT for These Business Outcomes
OPEX Benefits CAPEX Benefits Focus on Critical
Business Initiatives
• Cut energy costs 20+% • Consolidate infrastructure • Fulfill corporate
without buying new HW • Reclaim unused capacity sustainability mandates
• Automate tasks • Scale deduplication to store • Streamline operations
• Take action from reports one copy • Manage outcomes
& dashboards
Green IT Solution ©2009 Symantec. All Rights Reserved. 11

12. Take Action: Consider a No-Fee Data
Center Efficiency Analysis
Key Benefits
• Quantify
Data Center Reductions
Efficiency • Compare Options
Analysis • Model Changes
• We recommend evaluating this ROI first before you undertake a data center
redesign or pay high CAPEX for more energy-efficient hardware.
• Our software approach has helped many enterprises, including Symantec’s own
data centers, cut 20+% of energy costs & meet corporate sustainability mandates.
Green IT Solution ©2009 Symantec. All Rights Reserved. 12

13. Thank You!
For more information, contact your Symantec sales
representative or email GreenIT@Symantec.com
Copyright © 2009 Symantec Corporation. All rights reserved. Symantec and the Symantec Logo are trademarks or registered trademarks of Symantec Corporation or its
affiliates in the U.S. and other countries. Other names may be trademarks of their respective owners.
This document is provided for informational purposes only and is not intended as advertising. All warranties relating to the information in this document, either express or implied,
are disclaimed to the maximum extent allowed by law. The information in this document is subject to change without notice.