Suvey monkey data analysis (resubmission)
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The document discusses the results of a questionnaire on food preferences. It finds that most respondents were female aged 16-20. Pasta dishes like pasta and lasagna were popular choices for favorite meals. Pizza, sweets and pasta were foods commonly eaten. Respondents preferred simple dishes to exotic cuisine and informal language on recipe cards with written instructions. The data provides insight into designing recipe cards for students and young people.
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Research and Questionnaire Analysis
This document summarizes research conducted to inform the design of recipe cards targeted towards vegetarians. A survey was distributed with both quantitative and qualitative questions. The results showed that most vegetarian respondents were young women who sometimes cook their own meals and prefer a rustic style. Non-vegetarians preferred a minimalist style. Most vegetarians cited ethical reasons for not eating meat. Based on this, the recipe cards will target a younger audience with simple, inexpensive recipes and a rustic design aesthetic.
Results analysis
- The questionnaire responses were mostly from females (23 females, 5 males) so the results will be biased towards female preferences.
- When filtering the results, one can see the differences between what females and males prefer. In this survey, one vegetarian respondent was an 18-year-old female, and all male respondents ate meat.
- Seventeen of 28 respondents preferred simple dishes over exotic dishes, possibly because most respondents were students aged 16-19 seeking quick meals. Specifically, 14 females and 3 males preferred simple dishes.
Primary Research:Questionnaire/Survey/Graphs
This document summarizes the results of a survey about sports magazine preferences. It shows that the survey was given to a diverse group of people. Most respondents were female, between 15-19 years old, buy a sports magazine monthly for ยฃ1-ยฃ1.99, prefer football, are not interested in other sports besides those listed, and prefer a single male image on the cover of a sports magazine rather than multiple images.
Primary Research: Questionnaire/Survey/Graphs
The document summarizes the results of a survey about sports magazine preferences. It shows that: most respondents were female aged 15-19 who buy a sports magazine monthly for ยฃ1-1.99 and prefer football. The majority also do not have interest in other sports, and prefer a single male image on the cover as being more appealing to the audience.
Questionnaire analysis
This document summarizes the results of a survey about sports magazine preferences. It shows that the survey was completed by mostly females between ages 15-19 who buy sports magazines monthly for between ยฃ1-ยฃ1.99. The majority of respondents preferred football and did not have interest in other sports besides those listed. They also preferred a single male image on the magazine cover as being more appealing than a female image.
Pie charts evaluation
The document summarizes the results of a survey conducted to evaluate different pie chart designs for recipe cards. The survey included questions about who cooks in the household, popularity of meat substitutes, preferred color combinations, cooking frequency, eating 5 servings of fruits and vegetables per day, and the importance of design for recipe cards. Key results included that most cooking is done by mothers, Quorn was the most popular meat substitute, orange and black were preferred colors, many young adults do not cook regularly, many people only sometimes eat the recommended 5 servings, and design was deemed very important for recipe cards. The document concludes the survey provided useful information to create appealing recipe card designs for their target audiences.
Recipe cards task 5
Shania Carter conducted a survey using Survey Monkey to collect data for a vegetarian questionnaire. The 10 question survey was distributed through social media and to friends and classmates to gather a variety of responses. Survey Monkey allowed Shania to analyze the results, including the ratio of male to female respondents and individual answers. The data showed that more males than females responded, and mostly non-vegetarians took the survey, which will impact the type of recipe cards that are developed for the target audience. Italian cuisine emerged as the most popular food culture from the responses.
Primary Research:Questionnaire/Survey/Graphs
The document describes the results of a survey conducted as primary research. The survey included questions about the respondent's gender, age, sports magazine buying habits, preferred sports, and preferences for images on sports magazine covers. It collected responses from a diverse group of people in terms of gender, age, race, ethnicity and culture. Charts are presented showing the results for each multiple choice question. For most questions, the majority preference of respondents is highlighted.
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Research and Questionnaire Analysis
This document summarizes research conducted to inform the design of recipe cards targeted towards vegetarians. A survey was distributed with both quantitative and qualitative questions. The results showed that most vegetarian respondents were young women who sometimes cook their own meals and prefer a rustic style. Non-vegetarians preferred a minimalist style. Most vegetarians cited ethical reasons for not eating meat. Based on this, the recipe cards will target a younger audience with simple, inexpensive recipes and a rustic design aesthetic.
Results analysis
- The questionnaire responses were mostly from females (23 females, 5 males) so the results will be biased towards female preferences.
- When filtering the results, one can see the differences between what females and males prefer. In this survey, one vegetarian respondent was an 18-year-old female, and all male respondents ate meat.
- Seventeen of 28 respondents preferred simple dishes over exotic dishes, possibly because most respondents were students aged 16-19 seeking quick meals. Specifically, 14 females and 3 males preferred simple dishes.
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This document summarizes the results of a survey about sports magazine preferences. It shows that the survey was given to a diverse group of people. Most respondents were female, between 15-19 years old, buy a sports magazine monthly for ยฃ1-ยฃ1.99, prefer football, are not interested in other sports besides those listed, and prefer a single male image on the cover of a sports magazine rather than multiple images.
Primary Research: Questionnaire/Survey/Graphs
The document summarizes the results of a survey about sports magazine preferences. It shows that: most respondents were female aged 15-19 who buy a sports magazine monthly for ยฃ1-1.99 and prefer football. The majority also do not have interest in other sports, and prefer a single male image on the cover as being more appealing to the audience.
Questionnaire analysis
This document summarizes the results of a survey about sports magazine preferences. It shows that the survey was completed by mostly females between ages 15-19 who buy sports magazines monthly for between ยฃ1-ยฃ1.99. The majority of respondents preferred football and did not have interest in other sports besides those listed. They also preferred a single male image on the magazine cover as being more appealing than a female image.
Pie charts evaluation
The document summarizes the results of a survey conducted to evaluate different pie chart designs for recipe cards. The survey included questions about who cooks in the household, popularity of meat substitutes, preferred color combinations, cooking frequency, eating 5 servings of fruits and vegetables per day, and the importance of design for recipe cards. Key results included that most cooking is done by mothers, Quorn was the most popular meat substitute, orange and black were preferred colors, many young adults do not cook regularly, many people only sometimes eat the recommended 5 servings, and design was deemed very important for recipe cards. The document concludes the survey provided useful information to create appealing recipe card designs for their target audiences.
Recipe cards task 5
Shania Carter conducted a survey using Survey Monkey to collect data for a vegetarian questionnaire. The 10 question survey was distributed through social media and to friends and classmates to gather a variety of responses. Survey Monkey allowed Shania to analyze the results, including the ratio of male to female respondents and individual answers. The data showed that more males than females responded, and mostly non-vegetarians took the survey, which will impact the type of recipe cards that are developed for the target audience. Italian cuisine emerged as the most popular food culture from the responses.
Primary Research:Questionnaire/Survey/Graphs
The document describes the results of a survey conducted as primary research. The survey included questions about the respondent's gender, age, sports magazine buying habits, preferred sports, and preferences for images on sports magazine covers. It collected responses from a diverse group of people in terms of gender, age, race, ethnicity and culture. Charts are presented showing the results for each multiple choice question. For most questions, the majority preference of respondents is highlighted.
Research And Questionnaire Analysis
The research summary provides details on research conducted to inform the design of recipe cards. Face-to-face interviews and an online survey were used to understand audiences' eating habits and preferences. While the interviews did not ask about vegetarian status, the survey found that most respondents were not vegetarian but there was still demand for vegetarian recipes. The research revealed a preference for main dishes over desserts and summer snacks over heavy winter meals among younger respondents. Italian was a popular food theme. Respondents indicated that design and visuals would influence their interest in recipe cards over the food itself.
Recipe cards task 5
Shania Carter used Survey Monkey to create and distribute a 10 question survey about vegetarianism and food preferences to collect data for creating recipe cards. The survey was distributed to friends, classmates, and through social media. Survey Monkey allowed Carter to analyze responses, including breakdowns of gender, whether respondents were vegetarian, and reasons for dietary choices. Most responses came from males and non-vegetarians. Common preferences included Italian food, dishes using vegetables and Quorn over tofu, and shopping at Tesco. The survey provided useful information for deciding themes and target audiences for the recipe cards.
Questionnaire results
A questionnaire about interest in a potential grime music magazine had the following results: Most respondents were interested in reading articles about grime music and their favorite grime artist was Tempa T. The majority would prefer the magazine come out monthly and be titled "Riddim 'Ting" with a black and gold color scheme. Most would spend between ยฃ1.50-2.00 on an issue.
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The document summarizes research conducted with 9 17-year-olds to inform the production of a documentary about the UK's legal drinking age. Most of the teenagers surveyed reported already drinking alcohol, with some starting before age 14. While most expected teenagers wouldn't watch documentaries, the research found they do so weekly. Most of those surveyed said they would be interested in a documentary on the drinking age. They believed the legal age encourages underage drinking through rebellion and peer pressure.
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The document summarizes the results of a survey about creating a school magazine. It discusses the following key points:
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- More females (55%) than males (45%) responded to the survey, suggesting the magazine may appeal more to females.
- 70% of respondents said they would be interested in reading the magazine.
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This document summarizes the results of a 12 question questionnaire about music magazines. Some key findings:
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Suicide
This survey of 44 students was conducted to learn about their experiences and views regarding suicide. The key findings were:
- 27.3% of respondents had thought about committing suicide, with more female students reporting these thoughts than male students. The highest percentage was among 18-year-olds.
- 30% of respondents had lost someone important to them through suicide, with males reporting more exposure than females.
- Most respondents believed that females have a higher suicide rate than males and that peer pressure is the main reason for suicide.
- The most commonly reported time for suicide attempts was nighttime, and the most common location and method cited were buildings and pills, respectively.
Audience research media
The document summarizes research conducted with 9 17-year-olds to inform the production of a documentary about the UK's legal drinking age. Most of the teenagers surveyed reported already drinking alcohol, with some starting before age 14. While most expected teenagers wouldn't watch documentaries, the research found they do so weekly. Most of those surveyed said they would be interested in a documentary on opinions of the drinking age.
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Out of 30 students surveyed for a media studies questionnaire, 18 were female and 12 were male. The majority of females preferred fashion magazines and males preferred fitness magazines. While no males read the horoscopes or cover first, both genders agreed the cover was the most important part of the magazine. Females were also more likely than males to prefer magazines that came with a free gift.
As media studies - Katy Kennedy
Out of 30 students surveyed for a media studies questionnaire, 18 were female and 12 were male. The majority of females preferred fashion magazines and males preferred fitness magazines. While no males read the horoscopes or cover first, both genders agreed the cover was the most important part of the magazine. Females were also more likely than males to prefer magazines that came with a free gift.
Presentation1eqd
The survey results show that most respondents were between ages 16-24 (87.5%) and there were twice as many female respondents than male. The majority of respondents felt sympathy for the homeless and believed everyone deserves a home and safety. When limiting the results to only the 16-24 age group targeted by the charity, it was also found that there were twice as many female respondents. Nearly all respondents believed homelessness can occur for various reasons outside a person's control and that those aged 16-24 are most at risk of becoming homeless. Most did not personally know any homeless individuals but were very supportive of funding homeless charities.
Target audience questionnaire results
The document summarizes the results of a questionnaire given to target audiences for an upcoming documentary. It shows:
- Respondents ranged in age from 14 to over 60, with most between 21-50.
- Responses were fairly evenly split between male and female.
- Most people watch TV between 5-11pm, especially 9-11pm, so the documentary will air at 9pm.
- The questionnaire informed documentary content on topics like fruit/vegetable costs and children's eating habits.
- Most respondents said they would watch a documentary about fruits and vegetables.
Presentation1
The document summarizes the results of a questionnaire about the target audience for a travel lifestyle documentary. It found that the audience is slightly more female than male, between the ages of 18-30, enjoys sports and TV but not reading, and consists mainly of full-time students. It also found that travel, food, and cultures would be most appealing topics to include in the documentary.
Marche 27 - Marketing Research
To help a local restaurant launch their new Tartare Marinade products, the Marketing Research team at McGill University conducted focus groups, interviews, and surveys to gain market information.
NOTE: This is not the complete PowerPoint of our project; it is merely a little taste of our extensive project
PowerPoint designed by Marissa Lee
Task 9
Over 58 people completed the survey, mostly female adolescents under age 20 since it was conducted in college. The survey found that vegetarian meals were the most popular choice and helped determine that the recipe cards will target female adolescents ages 10-20. Italian meals were also found to be more popular than desserts. Based on the survey results, the conclusion is that the recipe cards will focus on Italian meals, as that was the preferred choice of most respondents.
Evaluation powerpoint
The document discusses the design process and decisions made for a set of recipe cards. Key points:
- The designs were kept simple to match the quick, easy recipes and busy target audience of students. Simplicity allowed the focus to be on the recipes.
- Feedback helped improve the designs to better appeal to students and busy people. Coffee stains and a summer color scheme were added to make the cards more fun.
- The finished cards reflected the initial plans for a clean, uniform look while incorporating shapes and colors to add visual interest without being too complex. Further revisions improved consistency and design elements based on feedback.
Brain storms and moodboards (Complete)
The document discusses creating recipe cards with an Italian vegetarian theme. It states that Italian cuisine lends itself well to vegetarian dishes as many recipes can be made with or without meat. It proposes including recipes such as aubergine rolls, pasta dishes, risottos, and soups. It provides details on the design of the cards, which would feature photos of the finished dishes, ingredients, and instructions on the front and back. The cards would be produced digitally using software like Photoshop and Publisher.
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Research And Questionnaire Analysis
The research summary provides details on research conducted to inform the design of recipe cards. Face-to-face interviews and an online survey were used to understand audiences' eating habits and preferences. While the interviews did not ask about vegetarian status, the survey found that most respondents were not vegetarian but there was still demand for vegetarian recipes. The research revealed a preference for main dishes over desserts and summer snacks over heavy winter meals among younger respondents. Italian was a popular food theme. Respondents indicated that design and visuals would influence their interest in recipe cards over the food itself.
Recipe cards task 5
Shania Carter used Survey Monkey to create and distribute a 10 question survey about vegetarianism and food preferences to collect data for creating recipe cards. The survey was distributed to friends, classmates, and through social media. Survey Monkey allowed Carter to analyze responses, including breakdowns of gender, whether respondents were vegetarian, and reasons for dietary choices. Most responses came from males and non-vegetarians. Common preferences included Italian food, dishes using vegetables and Quorn over tofu, and shopping at Tesco. The survey provided useful information for deciding themes and target audiences for the recipe cards.
Questionnaire results
A questionnaire about interest in a potential grime music magazine had the following results: Most respondents were interested in reading articles about grime music and their favorite grime artist was Tempa T. The majority would prefer the magazine come out monthly and be titled "Riddim 'Ting" with a black and gold color scheme. Most would spend between ยฃ1.50-2.00 on an issue.
Social studies sba daron
The document discusses a student's social studies research project on alcohol abuse among 5th form students at their school. It outlines the research tasks which include: 1) determining the levels of alcohol abuse, 2) explaining why this topic was selected after reading a newspaper article about secondary student alcohol use, and 3) using a questionnaire method to collect data from students because it allows for easy yet confidential collection of information. It then provides the questionnaire to be administered which includes questions about student demographics, alcohol use behaviors, influences, and potential solutions.
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The document discusses a study conducted on alcohol consumption among students aged 11-19 at Black River High School. A questionnaire was administered to 30 students to understand factors influencing drinking, effects of alcohol, and ways to reduce consumption. The results showed most students started drinking between ages 11-13 and drank the most between 17-19. Spirit drinking was most common. School performance was most impacted for older grades. Most were open to reducing drinking by avoiding parties and developing new hobbies. The recommendations call for educating youth on risks, limiting social events, and enforcing laws against underage drinking.
Target audience questionnaire results
The questionnaire results showed that the target audience for the documentary was varied in age but most respondents were between 31-60 years old. Slightly more male respondents completed the questionnaire. Most people watch television between 5pm-11pm with a preference for BBC1 and ITV1. The majority of respondents watch documentaries and prefer history genres, though food/nutrition genres are less popular. Purple, white and green were the most preferred colors for advertisements. Most preferred a male voiceover between 30-40 years old. 58% said they would watch a documentary about fruit and vegetables, though 68% feel they are too expensive. Grocery stores like Tesco, Sainsbury's and Aldi were most popular for shopping.
Questionnaire results
The document summarizes the results of a questionnaire about homelessness. Most respondents were between 15-18 years old, matching the target age range of 16-24. Respondents correctly identified that most homeless people are between 16-24 years old. The majority have heard of homeless charities near them, especially SASH. Many correctly identified the number of people sleeping rough in the UK in 2012 as 2,309. Posters were the most commonly seen type of homelessness advertisement. Only one respondent had been homeless, but they did not stay on the streets due to help from family and friends. Over half had considered volunteering at a homeless shelter but had issues like lack of time or thinking it was too much for a young
Audience research media
The document summarizes research conducted with 9 17-year-olds to inform the production of a documentary about the UK's legal drinking age. Most of the teenagers surveyed reported already drinking alcohol, with some starting before age 14. While most expected teenagers wouldn't watch documentaries, the research found they do so weekly. Most of those surveyed said they would be interested in a documentary on the drinking age. They believed the legal age encourages underage drinking through rebellion and peer pressure.
Analysis of my questionnaire results.
The document summarizes the results of a survey about creating a school magazine. It discusses the following key points:
- The highest percentage of respondents were ages 16-18, indicating this age group would be the best target audience.
- More females (55%) than males (45%) responded to the survey, suggesting the magazine may appeal more to females.
- 70% of respondents said they would be interested in reading the magazine.
- The preferred price range was 50p to ยฃ1.50.
- The most popular proposed magazine name was "ABI4U".
- The most appealing page topics were sports, canteen menu, and extra-curricular activities.
Questionnaire analasys
This document summarizes the results of a 12 question questionnaire about music magazines. Some key findings:
- Most respondents were female.
- Monthly was the preferred publication frequency.
- The maximum price most would pay is ยฃ2.00-ยฃ2.50.
- New music and latest fashion were most popular content.
- Eminem was the favorite artist and competitions the least popular content.
- Most respondents read music magazines and associate hip-hop/rap with black, red and blue colors.
- A free gift would encourage magazine purchases and most prefer equal text and pictures.
- More respondents did not attend a festival this year, and Wakestock was the most visited.
Homelessness results
The document summarizes the results of a survey on homelessness. Most respondents were aged 16-18 or 19-24. The majority had not heard of the charity SASH before. A few respondents knew someone who had been homeless for 1-4 weeks. Most felt there was not enough help or information for homeless youth. Respondents were sympathetic to the homeless but wary due to stereotypes. Many did not know where to direct a homeless friend. While most saw no positives to homelessness, a few noted resources provided by charities. The majority supported homeless charities and helping the homeless through charities, with a few unwilling. Responses were mixed on whether homelessness is a choice.
Suicide
This survey of 44 students was conducted to learn about their experiences and views regarding suicide. The key findings were:
- 27.3% of respondents had thought about committing suicide, with more female students reporting these thoughts than male students. The highest percentage was among 18-year-olds.
- 30% of respondents had lost someone important to them through suicide, with males reporting more exposure than females.
- Most respondents believed that females have a higher suicide rate than males and that peer pressure is the main reason for suicide.
- The most commonly reported time for suicide attempts was nighttime, and the most common location and method cited were buildings and pills, respectively.
Audience research media
The document summarizes research conducted with 9 17-year-olds to inform the production of a documentary about the UK's legal drinking age. Most of the teenagers surveyed reported already drinking alcohol, with some starting before age 14. While most expected teenagers wouldn't watch documentaries, the research found they do so weekly. Most of those surveyed said they would be interested in a documentary on opinions of the drinking age.
Questionnaire & Re
Out of 30 students surveyed for a media studies questionnaire, 18 were female and 12 were male. The majority of females preferred fashion magazines and males preferred fitness magazines. While no males read the horoscopes or cover first, both genders agreed the cover was the most important part of the magazine. Females were also more likely than males to prefer magazines that came with a free gift.
As media studies - Katy Kennedy
Out of 30 students surveyed for a media studies questionnaire, 18 were female and 12 were male. The majority of females preferred fashion magazines and males preferred fitness magazines. While no males read the horoscopes or cover first, both genders agreed the cover was the most important part of the magazine. Females were also more likely than males to prefer magazines that came with a free gift.
Presentation1eqd
The survey results show that most respondents were between ages 16-24 (87.5%) and there were twice as many female respondents than male. The majority of respondents felt sympathy for the homeless and believed everyone deserves a home and safety. When limiting the results to only the 16-24 age group targeted by the charity, it was also found that there were twice as many female respondents. Nearly all respondents believed homelessness can occur for various reasons outside a person's control and that those aged 16-24 are most at risk of becoming homeless. Most did not personally know any homeless individuals but were very supportive of funding homeless charities.
Target audience questionnaire results
The document summarizes the results of a questionnaire given to target audiences for an upcoming documentary. It shows:
- Respondents ranged in age from 14 to over 60, with most between 21-50.
- Responses were fairly evenly split between male and female.
- Most people watch TV between 5-11pm, especially 9-11pm, so the documentary will air at 9pm.
- The questionnaire informed documentary content on topics like fruit/vegetable costs and children's eating habits.
- Most respondents said they would watch a documentary about fruits and vegetables.
Presentation1
The document summarizes the results of a questionnaire about the target audience for a travel lifestyle documentary. It found that the audience is slightly more female than male, between the ages of 18-30, enjoys sports and TV but not reading, and consists mainly of full-time students. It also found that travel, food, and cultures would be most appealing topics to include in the documentary.
Marche 27 - Marketing Research
To help a local restaurant launch their new Tartare Marinade products, the Marketing Research team at McGill University conducted focus groups, interviews, and surveys to gain market information.
NOTE: This is not the complete PowerPoint of our project; it is merely a little taste of our extensive project
PowerPoint designed by Marissa Lee
Task 9
Over 58 people completed the survey, mostly female adolescents under age 20 since it was conducted in college. The survey found that vegetarian meals were the most popular choice and helped determine that the recipe cards will target female adolescents ages 10-20. Italian meals were also found to be more popular than desserts. Based on the survey results, the conclusion is that the recipe cards will focus on Italian meals, as that was the preferred choice of most respondents.
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Evaluation powerpoint
The document discusses the design process and decisions made for a set of recipe cards. Key points:
- The designs were kept simple to match the quick, easy recipes and busy target audience of students. Simplicity allowed the focus to be on the recipes.
- Feedback helped improve the designs to better appeal to students and busy people. Coffee stains and a summer color scheme were added to make the cards more fun.
- The finished cards reflected the initial plans for a clean, uniform look while incorporating shapes and colors to add visual interest without being too complex. Further revisions improved consistency and design elements based on feedback.
Brain storms and moodboards (Complete)
The document discusses creating recipe cards with an Italian vegetarian theme. It states that Italian cuisine lends itself well to vegetarian dishes as many recipes can be made with or without meat. It proposes including recipes such as aubergine rolls, pasta dishes, risottos, and soups. It provides details on the design of the cards, which would feature photos of the finished dishes, ingredients, and instructions on the front and back. The cards would be produced digitally using software like Photoshop and Publisher.
Treatment summary
This document discusses considerations for a recipe card promoting vegetarian sushi. It finds that vegetarian sushi would appeal to vegetarians and make them aware of meat-alternatives. The design would use colorful pictures to catch people's attention and a simple layout to convey ease. Production could be completed quickly if resources like computers and software are available. Costs would include ingredients, lamination, and printing, but these would improve quality and appearance. Large print runs would spread awareness and benefit the client through publicity. Available resources include college computers, software, printers, and a laminator to produce professional, durable cards. Quality issues could involve lamination or design problems. There are minimal legal and ethical concerns.
Working to a brief pro forma
The document discusses different types of briefs that can be used for projects, including contractual, formal, informal, co-operative, negotiated, commission, tender, competition, and my brief. For each type of brief, definitions, advantages, and disadvantages are provided. The document also discusses topics like thoroughly reading the brief, negotiating a brief with the client, and potential legal/ethical issues related to a brief's proposed product.
Lo2 workbook
Understanding clients and their needs is important for effective marketing. Methods for understanding clients include learning about their personal interests and hobbies, being attentive in meetings by listening well and being flexible, and asking clients questions about their requirements and vision for the future. Holding regular meetings and communicating frequently helps ensure the client remains the top priority. Understanding the target market is also important for success. Tools like surveys and focus groups can provide useful insights into who the target customers are and what they want. A SWOT analysis identifies internal strengths and weaknesses and external opportunities and threats to help improve business strategy. Audience profiling involves researching demographics, interests, and personality traits of the target group to ensure products appeal and are suitable for them.
Working to a brief pro forma
The document provides definitions and discussions of different types of briefs that can be used for media projects, including contractual, formal, informal, co-operative, negotiated, commission, tender, competition, and competition briefs. It then analyzes the specific "Vegetarian Recipe Cards" brief, determining it uses both a contractual and formal brief structure. It discusses the importance of thoroughly reading and negotiating the brief with the client prior to production to ensure expectations are clear and potential issues can be addressed.
Experimental photography case studies
Hannah Hoch, John Heartfield, Alvin Langdon Coburn, Man Ray, and David Hockney were experimental photographers who used traditional techniques to create abstract and conceptual works. Hoch created photomontages exploring concepts of beauty, race, and gender. Heartfield used anti-Nazi propaganda. Coburn developed abstract photographs using mirror systems. Man Ray created photograms or "Rayographs" by placing objects on light-sensitive paper. Hockney structured Polaroid photos to form abstract compositions. Their work would be found in galleries and textbooks rather than for commercial uses like advertising.
Initial ideas
- The document discusses developing initial ideas for both a product design and advertisement for the product to gain inspiration for further designs.
- The author intends to refine their initial ideas by adding or removing elements as needed to create high quality work through trial and improvement.
- Specific details are provided on the color scheme, images, and fonts to be used that match the traditional branding of Irn Bru, including using bold, straight-edged fonts similar to those currently used in Irn Bru advertising.
Web banner evaluation
This document evaluates three web banner designs:
1) An "Explosion" banner featuring an explosion image and text layered on top to advertise an "exploding with energy" product.
2) A "Lift" banner using Irn Bru colors and a spotlight effect to advertise Irn Bru 32 lifted off the ground.
3) An "Alarm" banner depicting a shaking Irn Bru 32 tin can to resemble an alarm clock going off, with warped "Wakey Wakey" text around the tin for motion.
Further experiments task 3
Multimedia photography combines images with other media like paint or digital effects to create abstract or unique pieces that have more edge than normal photos. It can be done physically by adding paint to a photo or digitally by using tools in Photoshop to add cartoon images or filters to achieve effects like Andy Warhol's style. Multiple exposure images overlay two or more photos and fade them together or cut around an object in one photo to reveal the image below, fading the top photo so details can be seen vaguely. The artist plans to use multiple exposures in final pieces by merging full images or having a background image show through a cutout in the foreground photo.
Task 3 Homeless Charity Analysis
The document analyzes the design techniques used in leaflets and posters for several homeless charities. It discusses the use of color schemes, copy length and font styles among the materials. Overall, the charities aim to attract young audiences and convey their messages simply but memorably through bright colors, minimal text, informal fonts and impactful images that represent the people they help.
Case study: Tesco
Tesco ran an advertisement campaign after the horsemeat scandal to apologize, but the ad implied that problems with contaminated meat were an issue across the entire food industry, not just Tesco. This led to complaints and the Advertising Standards Authority (ASA) ultimately banned the ad campaign as it misled consumers by suggesting all retailers may have sold horsemeat when relatively few cases had been found. The ASA concluded the ad exaggerated the scale of the problem beyond Tesco alone.
Idea Generation and Development
The document discusses developing ideas for a product design and advertisement for that product. It explains that initial ideas will hopefully lead to more inspiration and different product designs. The document also outlines that the creator will use blue, orange, and white colors associated with Irn Bru, create their own images based on a mood board, and use the Arial Black font which matches Irn Bru's existing font and conveys the message of being "made from girders." Additional details and changes may be made during the design process.
Task 1 Irn bru research
This document analyzes an advertisement poster for Irn Bru 32. It discusses the copy, font, colors, images, layout, and target audience used in the poster. The copy is short and catchy to be easily remembered. The bold font stands out against the white background. Bright colors like orange and blue match the product. The main image shows an angry bird mascot holding an Irn Bru can. The layout places most elements in the corner with white space. The target audience is identified as young adults who drink energy drinks.
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Task 5!
The survey collected 22 responses on SurveyMonkey about food preferences and cooking habits. Most respondents were male students aged 19-26 who cook daily and prefer quick, fresh meals. Italian food was a popular choice for favorite cuisine and country. The results indicate the recipe cards should target busy young males with easy vegetarian and meat substitute recipes featuring Italian themes.
Research and questionnaire analysis pro forma
This document summarizes research conducted to inform the design of recipe cards. A survey was administered that included both qualitative and quantitative questions about respondents' diets, cooking habits, and design preferences. The results showed that most vegetarians preferred a rustic style and non-vegetarians preferred minimalist. This suggests focusing the design of the recipe cards on a rustic style to appeal to vegetarians, who made up about a third of respondents. The majority of respondents were between 16-18 years old, indicating the target audience is younger people.
Presenting our research
The document discusses a research study conducted through questionnaires to determine the target audience for recipe cards. The study found that most respondents were 11-20 year old females. It showed that mothers are primarily responsible for cooking and food shopping. This indicates recipe cards should be aimed at appealing to middle-aged women, especially mothers, with recipes for dishes like pasta and pizza. Filtering the results to only include females provides a direct perspective on the target audience for the recipe cards.
Presenting our research
The document summarizes research conducted through online surveys about food preferences and cooking habits. The surveys were completed primarily by females ages 11-20. Key findings include that mothers are often the primary cooks and grocery shoppers in households. Favorite dishes included pasta, pizza, and "homey" foods. This information will influence the target audience and recipes included on vegetarian recipe cards. In the future, the researchers would market surveys to a broader range of ages and groups to gather a more varied set of responses.
Presenting research and analysis
The document summarizes research conducted to inform the design of recipe cards targeted towards vegetarians. Surveys were distributed online and in person, gathering responses from 36 people. Key findings included that most respondents were female, aged 16-20, meat-eaters with little daily cooking time who prefer quick recipes. Vegetarian respondents enjoyed pasta dishes, Quorn, and step-by-step images. Interviews revealed favorite vegetarian meals and a need for simple recipe layouts and more vegetarian options. The audience for the cards is identified as socially conscious, time-poor females seeking healthy, easy vegetarian recipes.
Recipe Cards Task 5
Aby Jones collected audience data using a questionnaire on SurveyMonkey that was shared on Facebook and Twitter. SurveyMonkey allowed analysis of results summarized or individually and tracking of responses. The questionnaire aimed to gather data on demographics and preferences to design effective recipe cards. Most respondents were male, non-vegetarian, and preferred pasta recipes and Italian food. Vegetable-based recipes and those forcing beliefs were most disliked. The results will inform recipe selection to appeal to a mass audience and potential retailers like Tesco and Morrisons. While the collection method was effective, some non-serious responses reduced usefulness of data.
Presenting results
The survey received 63 responses about vegetarianism and veganism. 12 respondents were vegetarian while 51 were not vegetarian. Of the non-vegetarians, 29 said they would never consider becoming vegetarian while 13 would consider it. Most respondents were female aged 10-20. The survey asked questions about diet, gender, age and favorite foods to better understand vegetarians and their meal preferences. While the survey provided useful information, it could have been improved by targeting more vegetarian audiences and designing questions for easier analysis.
Presentation of results
Katie Torpey and Steph Westerman conducted a survey to gather information about people's food preferences and cooking habits in order to design recipe cards. They asked respondents questions about demographics, dietary preferences, favorite foods, cooking responsibilities, and more. The survey was created using Survey Monkey and distributed online and through social media to collect 100 responses. Key findings included that over half of respondents were carnivores, mothers did most of the household cooking, and popular favorite foods included pasta, curry, chocolate cake, and cheesecake. When filtering for just vegetarians and vegans, the survey found that these groups favored foods like quorn steak, toffee fudge cake, and cooking primarily for 1-
Presentation of results from Survey
Katie Torpey and Steph Westerman conducted a survey to gather information about people's food preferences and cooking habits in order to design recipe cards. They asked respondents questions about demographics, dietary preferences, favorite foods, cooking responsibilities, and more. The survey was created using Survey Monkey and distributed online and through social media. Most respondents were 16-20 years old and female. Over half were carnivores, with 20% vegetarian and 7% vegan. Mothers did most of the household cooking. Common favorite foods included pasta, curry, chocolate cake, and cheesecake. This information will help the researchers design recipe cards tailored to their target audiences' tastes and needs.
Task 5!
The survey collected primary research data through questions on SurveyMonkey about preferences for vegetarian recipe cards. 22 responses were received from a variety of websites and forums. The majority of respondents were male, aged 19-26. Respondents preferred quick, easy meal themes like Italian. Popular meat substitutes included Quorn. The research showed that recipe cards should provide simple, clear instructions for quick vegetarian meals appealing to busy students and professionals.
Task 5!
The survey collected primary research data through questions on SurveyMonkey about preferences for vegetarian recipe cards. 22 responses were received from a variety of websites and forums. The majority of respondents were male, aged 19-26. Respondents preferred quick, easy meal themes like Italian. This provided helpful insights into targeting recipe cards towards male students seeking meat alternatives. Further questions could have explored preferences for the product more directly. However, the results indicated recipes should be home cooked, fresh foods appealing to those with busy lifestyles.
Task 5!
The survey collected primary research data through questions on SurveyMonkey about preferences for vegetarian recipe cards. 22 responses were received from a variety of websites and forums. Most respondents were male, aged 19-26, and ate meat substitute products sometimes. Respondents preferred quick, easy meal themes like Italian and Indian over options like salads or low carb. This provided helpful insight into targeting recipe cards to male students looking for fast meat alternative recipes. The majority voted for Italian-style food, indicating recipes should come from abroad rather than Britain. In conclusion, the targeted demographic for the recipe cards are university students and workers who want quick, meat-free meals.
Task 5!
The survey collected primary research data through questions on SurveyMonkey about preferences for vegetarian recipe cards. 22 responses were received from a variety of websites and forums. Most respondents were male, aged 19-26, and ate meat substitute products sometimes. Respondents preferred quick, easy meal themes like Italian and Indian over options like salads or low carb. This provided helpful insight into targeting recipe cards to male students looking for fast meat alternative recipes. The majority voted for Italian-style food, indicating recipes should come from abroad rather than Britain. In conclusion, the targeted demographic for the recipe cards is male university students or workers who want quick, simple vegetarian meals without meat.
Task 5
The survey collected primary research data through questions on SurveyMonkey about preferences for vegetarian recipe cards. 22 responses were received from a variety of websites and forums. Most respondents were male, aged 19-26, and ate meat substitute products sometimes. Respondents preferred themes like Italian, quick easy meals, and vegetarian options. This provided useful insight into targeting recipe cards towards busy male students looking for simple meat alternative recipes. The primary research method allowed collection of specific data relevant to the product being developed.
Task 5!
The survey collected primary research data through questions on SurveyMonkey about preferences for vegetarian recipe cards. 22 responses were received from a variety of websites and forums. Most respondents were male, aged 19-26, and ate meat substitute products sometimes. Respondents preferred quick, easy meal themes like Italian and Indian over options like salads or low carb. This provided helpful insight into targeting recipe cards to male students looking for fast meat alternative recipes. The majority voted for Italian-style food, indicating recipes should come from abroad rather than Britain. In conclusion, the targeted demographic for the recipe cards is male university students or workers who want quick, meatless meals.
Presenting research
The document summarizes research conducted by Courtney and Nikki to inform the design of their vegetarian recipe cards. They created an online survey using Survey Monkey to understand their target audience. The survey had 10 questions about demographics, cooking habits, and food preferences. It was distributed on social media, blogs, and to friends and family. The majority of 107 respondents were male, aged 18 or younger, non-vegetarian, and lived without vegetarians or children interested in cooking. The results will help Courtney and Nikki tailor their recipe cards appropriately.
questionnaire results
The document summarizes the results of a questionnaire about cooking preferences. It found that the audience is mostly female aged 17-19 who cook everyday or most days. Their favorite meals tend to be Italian dishes like pasta and pizza. Most prefer to see both text and images on recipe cards and images of just the final product rather than step-by-step images. The majority do not eat meat substitutes.
Dan edwards audience research
The document provides a summary of the data collected from a questionnaire about vegetarianism. Some key findings from the questionnaire include:
- The majority of vegetarians surveyed were female and under 35 years old.
- Most vegetarians surveyed had been vegetarian for a long time and had not considered stopping.
- Popular vegetarian dishes included Asian foods and Quorn-based meals.
- Many vegetarians' children and friends were also vegetarian.
- Respondents believed that vegetarianism was less expensive and better for the environment than a non-vegetarian diet.
The wonders of breakfast RESUL;TS
The document discusses the results of a survey about breakfast preferences and habits. The survey found that cereal and fry ups were the most popular types of breakfast, and that most people eat breakfast at home and prepare it themselves. A majority of respondents believe breakfast is important, can affect concentration levels, and should be healthy. The document analyzes the benefits and limitations of various survey questions.
Henry jonah
This survey of 26 individuals found that the majority (20) were not vegetarian, enjoying meat for variety and balance. The 6 vegetarians did not like eating or tasting meat. Most respondents were aged 16-18. More females (16) responded than males (10). All 6 vegetarians identified as lacto-ovo. Recipes should appeal to this young, mostly female audience with simple instructions and a modern style. Main courses were the most popular recipe type.
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This marketing and PR presentation outlines a plan to promote Pierce the Veil's upcoming album release. The objectives are to increase awareness of the band among their target 16+ demographic and sell over 300,000 copies of the new album. Key elements of the promotion plan include press releases and interviews in music magazines and radio to build hype leading up to the release. Social media will also be leveraged to engage existing fans and reach new audiences. Merchandise, events like secret shows and in-store signings, and highlighting the band's unique sound are also discussed as ways to promote the band and help drive album sales.
Evaluation
Katie Scruton completed a project to design pages in the styles of broadsheet newspapers, tabloid newspapers, and fanzines. She is pleased with her time management and productivity during the project. By revising her work multiple times and saving JPEG versions of each revision, she saw clear improvements in quality. Her favorite pieces were the fanzine pages, which looked like real publications. She gained skills in Adobe InDesign and Photoshop by completing technical elements like a collage background. Overall, she feels this was her best project as it allowed creative expression and application of skills learned over her course.
Magazine spread features
This document provides design elements and formatting options for double page spreads, including landscape or portrait orientation, use of headers, pull quotes, page numbers, borders, blobs and stars, baselines, columns, drop capitals, grids, cut outs, datelines, crossheads, and straplines. Key elements like headlines, white space, and reverse text are also discussed.
Should factual products contain bias?
Factual products are meant to inform people about certain topics without including bias or opinions. Including bias could anger people if their opinions are not represented and would make the product misleading rather than factual. While some limited bias, like quotes, could provide additional context, the product should remain focused on presenting facts without advocating any particular stance. Overall, factual products are most useful when they present straight information without bias so that the audience receives an accurate portrayal of the subject matter without any misleading interpretations.
Experimental photography
Hannah Hoch, John Heartfield, Alvin Langdon Coburn, Man Ray, and David Hockney were experimental photographers who used traditional methods to create abstract and conceptual pieces. Hoch created paper collages exploring concepts of beauty, race, and gender. Heartfield used illustrations and ink in anti-Nazi propaganda. Coburn developed abstract photographs using mirror systems. Man Ray created cameraless photograms using direct exposures. Hockney composed abstract images from multiple Polaroid photos exploring shutter speeds and movement. While using film and traditional techniques, their work pushed the boundaries of photography and conceptual art.
On going evaluations
Katie Scruton experimented with the technique of multiple exposure photography to create images from photos taken at concerts. Despite her original idea not working out as planned, she was able to quickly come up with new ideas and produce multiple unique images using online tutorials. Her final photos combined existing concert photos to represent her discovery of new bands and feelings through seeing them live. While limited to using her own photos, Katie is pleased with the experimental results and ghostly effects achieved through her multiple exposure process.
Mindmap and moodboards
The document discusses potential themes and techniques for a photography project. It considers a space theme using double exposure and multimedia techniques but would avoid Hockney montages. An alternative theme of "finding new things/obsessions" is preferred as it allows for a variety of experimental styles like double exposure, multimedia, and Hockney montages, and presents subjects that can be photographed with available resources.
Experiments evidence template
This document summarizes several photography experiments conducted by Katie Scruton. In the first experiment, she took multiple photos of an area and stitched them together using Photoshop to create Hockney-style photomontages. Her favorite result combined images in a way that looked abstract but fitted together well. In the second experiment on movement, she used long exposures to capture motion, either handheld or on a tripod. Her favorite photo showed people at different speeds of motion. The third experiment focused on out of focus images using manual focus, and her favorite photo was a blurred image of lights that looked peaceful. The final reflection experiment used objects like bins and boards to get clear reflections, like one of a car in
Proposal
The photographer proposes to take images in their bedroom and living room focusing on situations rather than people to set a scene. They plan to use double exposure and montage techniques as their favorites that have been explored. The reasoning is to visually represent research conducted into the effects of obsession on people by producing images on this different but thematically linked subject.
Planning
The document outlines a photography student's plans for an experimental photography project exploring the theme of obsession. The student will produce multiple images using double exposure and Hockney montage styles at home and school where equipment is available. Images will be taken of subjects related to TV, music, and films to show what obsession can look like and its effects on people. Contact sheets will be made to select three final images for the assignment and include extras for a portfolio.
Case study: Poundland
Poundland wanted to be seen as an essential shop for weekly groceries, not just occasional purchases. They devised a "Weekly Essentials" campaign to challenge shoppers to save on their usual weekly shop at Poundland. This included outreach on parenting sites like Netmums and coverage in newspapers comparing Poundland's prices favorably to major supermarkets. As a result of this positive publicity, Poundland saw significant increases in sales in grocery, health & beauty, and household categories.
Case study 1
Poundland wanted to be seen as an essential shopping destination for weekly groceries. They devised a "Weekly Essentials" campaign to challenge shoppers to find out how much they could save on their usual weekly shop at Poundland. This campaign included a mix of social media, PR, and a partnership with Netmums bloggers. It delivered 30 pieces of media coverage, including a double page spread in the Daily Mirror comparing Poundland's prices favorably to major supermarkets. Over 250 mums shared money-saving experiences on Netmums. As a result of this campaign, Poundland saw year-on-year sales increases of 56% in groceries, 26% in health & beauty, and 20
Case study
Poundland wanted to be seen as an essential shopping destination for weekly groceries. They devised a "Weekly Essentials" campaign to challenge shoppers to find out how much they could save on their usual weekly shop at Poundland. The campaign used social media, PR, and partnerships with mom bloggers to promote Poundland's broader grocery and household goods ranges. It delivered 30 pieces of coverage comparing Poundland's prices favorably to major supermarkets. Over 250 moms shared money-saving experiences on a parenting forum. As a result, yearly sales increased 56% for groceries, 26% for health and beauty, and 20% for household goods.
Marketing and PR LO1
This document provides information on marketing and public relations functions through a series of explanations and examples. It discusses key marketing concepts like market research, market analysis, and marketing strategy. It also covers public relations topics such as managing messages, publicity, spin, damage limitation, lobbying, and fields where marketing and PR are used like media/entertainment, business, government, and charities. The document is meant to help explain the functions of marketing and PR using additional real-world examples.
Poster evaluation
The document describes the development and revisions of three Irn Bru advertisement posters. For each poster, the author provides feedback on what they like about initial drafts, improvements they want to make, changes they make in subsequent drafts based on feedback, and their feelings on the final posters. Some common revisions included changing fonts for readability, improving lighting effects, and incorporating their own custom tin designs. The goal was to create eye-catching, energetic ads that would appeal to target audiences.
Evaluations
This document contains two draft evaluations of a product design for an Irn Bru tin:
In the first draft, the evaluator likes that the colors match Irn Bru's scheme but have a unique layout, and that the bold "Irn Bru 32" font matches their style. They suggest making the "wakey wakey!" text smaller and shadows more defined.
In the second draft, the evaluator fills more space by adding the logo in the corner. They improve readability by changing the tagline font. Further suggestions are making the top text bigger and curved to the tin shape, and filling background space with faint Irn Bru designs.
Task 11 and 12 Final Products and Evaluation
The document is an evaluation of various products created for the charity SASH, including leaflets, posters, and billboards. The products were designed to raise awareness of youth homelessness and encourage donations and volunteering. The evaluation discusses the purpose and target audience of each product, and how they compare to other homeless advocacy materials. Overall, the creator feels the products effectively communicate information about SASH and could help address the problem of youth homelessness. Room for further improvement is also noted.
Task 10 Pitch
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Suvey monkey data analysis (resubmission)
- 1. Most of the people who answered the questionnaire are female (with 23 females answering the questionnaire) so all the results will be based around female preferences and choices. There were 5 males that answered the questionnaire so theyโre preferences and choices wonโt be as input as the female answers. However the male choices are still as important as the others because they could make the difference between pasta being a more popular dish rather than lasagne. When we filter the results out we can see all the female choices separate from the male choices. This helps figure out what different sexโs prefer, if there is any difference at all.
- 2. 0 5 10 15 20 25 30 Under 16 16-20 Over 20 Age Groups The majority of people answering our questionnaire were mainly aged between 16-20. Looking at the data more closely the break down the majority of the answers came from people aged 17. I put the data into the age blocks Under 16, 16-20 and over 20 as some of the ages were very close together and some very far apart. The ages ranged from 16- 46, youngest to oldest.
- 3. This graph shows us that only one person out of 28 people are vegetarian. By filtering the results we can find out that the one vegetarian who answered the questionnaire is an 18 year old female. Filtering the results again also shows that 100% of the males that answered are not vegetarian. This could make our recipe cards to be aimed at men to let them try vegetarian food and enjoy it, maybe, in the end, turning them into vegetarians.
- 4. This result shows that seventeen out of twenty eight people prefer simple dishes rather than cultural, exotic dishes. This could be because most of the people who answered the questionnaire were students (ages 16-19) so they would be looking for quick and simple dishes to make. Filtering the results, this theory is confirmed along with the fact that fourteen out of twenty three females and three out of five males prefer simple dishes.
- 5. 0 1 2 3 4 5 6 7 8 Scampi ChickenBurger BreakfastFood RoastChickenDinner Pizza Lasagna Pasta SpagettiBolognese ChickenTikka ChipSandwich Fajitas Chickenandโฆ Curry Whats your Favourite Meal? The data that the survey has gathered shows the majority of the people who have answered prefer pasta based meals, as the majority have put pasta as their favorite meal and the other top meals include pasta in them such as Lasagna which is the second favorite and then another pasta dish such as Spaghetti Bolognese. The data is quite interesting as it shows on this question that only 2 people have picked pizza as their favorite meal, however on the next question โ What food do you eat a lot of?โ pizza was the most popular answer out of all the other food types.
- 6. 0 1 2 3 4 5 6 7 What food do you eat a lot of? The data from this question shows that the majority of people eat Pizza, Sweet food and Pasta these are all fast foods to make which corresponds with the fact that the majority of people that answered our survey were young people and mostly students. This makes this data useful to use if we choose to make student recipe cards as we know most of the people answering donโt particularly cook.
- 7. These graphs/charts show what the people who did the questionnaire would like to see on the recipe cards and how they would like the recipe card to be set out. This will help us to set out the recipe cards, choose methods of steps to present the recipe and ingredients etc (either using step by step pictures or step by step words). It also determines if people want a big picture on the front or if they want little pictures throughout. Another thing it would help us decide upon is the use of colour (whether to use lots, colours that fit with the recipe or not a lot of colour etc). Nobody wanted to see the recipe card without any colour so everyone that did the questionnaire must want some form of colour on it, whether it be relevant to the recipe or just colourful.
- 8. The majority of people answered this question preferring to have informal language. From our results we can assume that students prefer informal language. However there was one anomalous result age wise with the oldest person that answered the survey requested informal language on the recipe cards. Also the two answers weren't overly separated clearly as it was only a small amount over half answered with informal.
- 9. By doing this question we found out the main reason people buy recipe cards is for ideas for meals. This could mean they have family to please or just fancy trying something new. Close behind this result was people who wanted help with cooking. In theory these people might be students who are starting to become more independent and they want to know meals and how to make them or they just want inspiration for quick meals.
- 10. This answer to the survey is answered by someone who isn't the norm as firstly he is male as the majority of the answers were females. He is also a lot older than the majority of the people answering the questionnaire so his answers differ from the norm. He also answered that he prefers exotic dishes this is the opposite from what the majority of people answered. He also specified a more complex dish โchicken tikkaโ rather than the other answers which consist of simple meals such as pasta/spaghetti and fast food such as pizza and chips. He also answered the โhow would you like a recipe card to be set out?โ question which an answer thatโs also not the majority as most people chose โ written outโ whereas he chose a โpicture step by step with a introductory paragraphโ.
- 11. This answer is the most generic answer to our survey, as the subject answering this survey has chosen the most common answers. The majority of the people we surveyed were aged 17 and female, although this wasnโt particularly our target audience the social networking site we used to publish our survey to get our results mainly focused on answers from our peers. The answer from this individual survey also has the most common answer for โdo you prefer simple dishes or exotic and culturalโ this shows us the majority of people answering this are young or students and prefer simple meals rather than exotic. The person answering this individual survey also puts that they like lasagne which was one of the top answers, similar to the 6th question where they answered pizza which came top for the most eaten food. Written Recipe cards step by step was also the most popular answer.