The document discusses the concept of corporate sustainability. It defines corporate sustainability as the integration of human values and institutions to create intergenerational equity by meeting the economic, environmental and social needs of stakeholders. This involves building creative and proactive competencies within organizations to respond to sustainability issues in a value-driven way, rather than through superficial actions like greenwashing or mere compliance.

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WHAT IS CORPORATE
SUSTAINABILITY?
Mandates CSR
Greenwash
Governance
ECOSteps
Natural Steps
Sustainable Development
S t i bl D l t
? GRI R
ISO14001
Reporting
ti
DHIMAN DEB CHOWDHURY
© Dhiman Deb Chowdhury
All Rights Reserved

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BEFORE WE BEGIN
BEGIN….
A Little About Me
Technology Professional
Manager & Leader
Author
Social Activist & Philanthropist
An
A MBA pursuing DBA (Doctor of Business Administration)
i
My Research
M R h
Corporate Sustainability: OCBS (Organizational Citizenship
Behavior towards Sustainability)
y)

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CORPORATE SUSTAINABILITY IS NOT
Lip
p
Service

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CORPORATE SUSTAINABILITY IS NOT
Neo-Classical E
N Cl i l Economics
i

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CORPORATE SUSTAINABILITY IS NOT
Greenwash

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CORPORATE SUSTAINABILITY IS NOT
Compliance

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CORPORATE SUSTAINABILITY IS
Integration of
Human Value
&
Institution

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CORPORATE SUSTAINABILITY IS
Creating
Intergenerational
Equity

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CORPORATE SUSTAINABILITY IS
Value ingrained
V l i i d
Response
towards
Economic,
Economic Environmental
and Social Equity

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CORPORATE SUSTAINABILITY IS
in essence CAPABILITY building
Creative & Proactive Competence

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CORPORATE SUSTAINABILITY IS
meeting
Multiple Stakeholders’
Needs & Demands

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PUTTING ALL TOGETHER
TOGETHER…
“Sustainability is about creating proactive & creative competence meeting multiple
stakeholders needs & demands towards Economic, Social and Environmental equity”

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INTERESTED??
Contact me
dhiman.chowdhury@yahoo.com
d.d.chowdhury@rgu.ac.uk
d d chowdhury@rgu ac uk
Fax: 619-330-0662
I am looking for Organizations to conduct Research
Participate to build Sustainable Corporations
Thanks You