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Results	for:	Indie	Music	Magazine	Market	Research
What	would	you	like	from	your	new	Indie	Music	Magazine?
This	survey	aims	to	collect	the	views	of	my	new	magazine's	target	audience	(16-30)	on	a	range	of	possible	variables	so
that	when	I	produce	my	final	magazine	it	will	contain	the	most	attractive	content	possible.
1)			How	old	are	you?
Response	(%) Responses
16-20 96.67 29
21-25 3.33 1
26-30 0.00 0
	 Answered	Question 30
	 Skipped	Question 0
2)			What	sex	are	you?
Response	(%) Responses
Male 50.00 15
Female 50.00 15
	 Answered	Question 30
	 Skipped	Question 0
3)			What	2	words	would	you	associate	with	the	Indie	music	genre?
Response	(%) Responses
Riff 6.90 4
Acoustic 36.21 21
Hipster 27.59 16
Original 29.31 17
	 Answered	Question 30
	 Skipped	Question 0
4)			Which	instrument	do	you	associate	most	with	the	Indie	genre?
Response	(%) Responses
Guitar 90.00 27
Drum 10.00 3
Keyboard 0.00 0
	 Answered	Question 30
	 Skipped	Question 0
5)			Who	is	your	favourite	Indie	music	genre	artist?
Responses	(19)
Noel	Gallagher's	High	Flying	Birds
David	Johnson
Not	sure.	All	quality
Nathan	Boon
Arctic	monkeys
Not	sure
The	Wombats
The	xx
Of	monsters	and	men
The	1975
Jamie	T
Ben	howard
Florence	and	the	machine
Adle
Kaiser	Cheifs
Ed	Sheeran
Catfish	and	the	bottlemen
Peace
Catfish	and	the	Bottlemen
6)			Which	of	these	colours	do	you	find	attracts	your	attention	most?
Response	(%) Responses
Red 40.00 12
Blue 6.67 2
Black 10.00 3
White 3.33 1
Purple 16.67 5
Green 10.00 3
Orange 13.33 4
	 Answered	Question 30
	 Skipped	Question 0
7)			How	often	would	you	buy	a	music	magazine?
Response	(%) Responses
Weekly 16.67 5
Monthly 56.67 17
Bimonthly 6.67 2
Annualy 20.00 6
	 Answered	Question 30
	 Skipped	Question 0
8)			What	attracts	you	most	to	a	magazine?
Response	(%) Responses
Interesting	images 44.83 13
Insightful	interviews 34.48 10
Simple	layout 13.79 4
Large	amount	of	content	(regular	and
feature)
6.90 2
	 Answered	Question 29
	 Skipped	Question 1
9)			What	do	you	dislike	about	the	current	magazines	you	read?
Response	(%) Responses
Too	many	images 7.14 2
Too	much	text 50.00 14
Not	enough	regular	feature 17.86 5
Not	enough	feature	articles 25.00 7
	 Answered	Question 29
	 Skipped	Question 1
Other
Unstimulating	articles
10)			How	much	would	you	be	willing	to	pay	(£)	for	an	Indie	magazine?
Response	(%) Responses
2-3 53.33 16
4-5 43.33 13
5-6 3.33 1
	 Answered	Question 30
	 Skipped	Question 0
11)			How	many	pages	would	you	expect	a	music	magazine	you	buy	to	include?
Response	(%) Responses
50-80 63.33 19
81-110 36.67 11
111	+ 0.00 0
	 Answered	Question 30
	 Skipped	Question 0
12)			Do	you	prefer	a	magazine	title	to	be	one	word	or	more?
Response	(%) Responses
1	word 66.67 20
More 33.33 10
	 Answered	Question 30
	 Skipped	Question 0
13)			What	do	you	believe	would	be	a	good	title	for	a	new	Indie	magazine?
Response	(%) Responses
Platinum 53.33 16
Unorthadox 46.67 14
	 Answered	Question 30
	 Skipped	Question 0
14)			How	do	you	like	the	front	cover	to	be	laid	out?
Response	(%) Responses
Spacious 73.33 22
Busy 26.67 8
	 Answered	Question 30
	 Skipped	Question 0
15)			Would	you	prefer	a	boy	or	a	girl	on	the	front	cover	of	a	magazine?
Response	(%) Responses
Boy 56.67 17
Girl 43.33 13
	 Answered	Question 30
	 Skipped	Question 0
16)			What	would	you	prefer	the	image	to	text	balance	(%)	to	be?
Response	(%) Responses
Image	50/50	Text 50.00 15
Image	60/40	Text 36.67 11
Image	40/60	Text 13.33 4
	 Answered	Question 30
	 Skipped	Question 0
17)			How	many	columns	do	you	think	should	be	included	on	each	page?
Response	(%) Responses
2 36.67 11
3 60.00 18
4 3.33 1
	 Answered	Question 30
	 Skipped	Question 0
18)			Which	layout	of	a	contents	page	is	easier	to	navigate	through?
Response	(%) Responses
Multiple	images	with	page	numbers
attached.	Some	content	in	columns.
44.83 13
One	main	focal	image	with	written
content	in	columns,	split	into	catagories.
55.17 16
	 Answered	Question 29
	 Skipped	Question 1
19)			Which	of	these	gain	your	attention	the	most	when	turning	the	page	to	look	at	a	double	page	spread	feature?
Response	(%) Responses
The	main	focal	image 62.96 17
The	title 25.93 7
The	pull	quotes 11.11 3
	 Answered	Question 27
	 Skipped	Question 3
20)			Would	you	like	free	giveaways?
Response	(%) Responses
Yes 93.33 28
No 6.67 2
	 Answered	Question 30
	 Skipped	Question 0
21)			If	the	magazine	was	to	include	giveaways,	what	type	of	giveaway	would	you	prefer?
Response	(%) Responses
Exclusive	CD 56.67 17
Artist	Merchandise 43.33 13
	 Answered	Question 30
	 Skipped	Question 0
©	eSurv.org	2001	-	2016	|	Last	update:	22nd	September	2016	23:21
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Survey Results