1) SureParK is a parking reservation app created by Hoe Zong Huan, Ali Taqi, Gurvail Singh Dhot, Suchet Bhasin, Xavier Conort, and Heriyono Sim. 2) The app aims to eliminate frustration in finding parking by allowing drivers to reserve and pre-book parking spots using predictive analytics of parking lot utilization. 3) SureParK's revenue model involves selling advertising space in the mobile app and profit-sharing agreements with parking lot operators.