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www.productschool.com
Successful Product Management with
Google, WeTransfer and eBay PMs
FREE INVITE
Join 35,000+ Product Managers on
COURSES
Product Management
Learn the skills you need to land a product manager job
COURSES
Coding for Managers
Build a website and gain the technical knowledge to lead software engineers
COURSES
Data Analytics for Managers
Learn the skills to understand web analytics, SQL and machine learning concepts
COURSES
Digital Marketing for Managers
Learn how to acquire more users and convert them into clients
COURSES
UX Design for Managers
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Product Leadership for Managers
For experienced Product Managers looking to gain strategic skills needed for top leadership
roles
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Corporate Training
Level up your team’s product management skills
Joost van Hoof
TONIGHT’S SPEAKER
Making the Unloved Loved
A story of products
“Today I’m going to buy the smart home”
“Today I’m going to buy the smart home”
No customer ever
“I want a thermostat that
saves me energy”
“I want a smoke alarm that
doesn’t beep in the middle of the night
when the batteries are empty”
“I want a security camera that
only alerts me when something relevant happens”
People buy great products that solve real problems
The thoughtful home
A home that takes care of you
“Please be aware, there’s
smoke in the living room”
Nest Protect
2018 | Confidential and Proprietary
Nest Thermostat E
Technology working for you,
instead of you working for technology
Checks itself 400 times a day
Nest Protect
Familiar face (George) • Front door Unfamiliar face • Front door
Familiar face alerts
Beautiful things are easier to love
Nest Learning Thermostat
Nest Labs Confidential
Nest Cam IQ outdoor
Nest Labs Confidential
Nest Cam IQ indoor
Obsess over the details
and delight customers
Heat Link for the Nest Learning Thermostat
Base for the Nest Learning Thermostat
Pathlight on Nest Protect
Battery tray on Nest Protect
Nest Labs Confidential
Quiet Time makes sure you don’t wake
up the baby or set off the dog when
someone rings your doorbell.
Nest Hello video doorbell
Mounting magnet for Nest Cam Outdoor
Where to start?
The customer at the center
Nest Labs
Confidential
Nest Labs
Confidential
What’s next for the home?
2018 | Confidential and Proprietary
Thanks.
Ratidzo Zvirawa
TONIGHT’S SPEAKER
Nikolay Yaremko
TONIGHT’S SPEAKER
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www.productschool.com
Part-time Product Management, Coding, Data Analytics, Digital
Marketing, UX Design and Product Leadership courses in San
Francisco, Silicon Valley, New York, Santa Monica, Los Angeles,
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