O Programa Oficial de Certificação SMC será realizado em Dubai de 31/08 a 03/09 de 2015. Confira a programação completa do evento e garanta já a sua inscrição!

1. S R
Strategy Management Certification Program
st rd
August 31 - September 3 , 2015
Dubai, United Arab Emirates
Course Instructors:
MATHIAS MANGELS
Founder and Partner
Tantum Group World
OMAR SHROOF
Managing Director
Tantum Group, Middle East

2. Become a Certified
Strategy Management
Officer (CSMO)
Why You Should Attend
Ÿ The course covers the en re Strategy Management
Process Formula on un l Strategy Implementa on
andAdapta on.
Ÿ The program includes a one day of Best Prac ce Visit
withProjectBasedLearningatDubaiExecu veOffice.
Ÿ Par cipants will be en tled to a Cer fica on Test
delivered by Strategy Management Collabora ve
(SMC) Brussels, the interna onal non-profit
organiza on founded by renowned thought leaders
Prof.W.Bruggermann,andMathiasMangels.
Ÿ Par cipants will have lot of opportuni es to exchange
their Strategy Management experiences among one
another, with the interna onal Instructors Team, and
most especially, with the Strategy Management
Specialists of Best Prac ces Organiza ons visited
duringtheprogram.
The Official SMC Strategy Management Cer fica on
Program will be held in Dubai, United Arab Emirates on
August31 toSeptember3 ,2015.
TantumGroup,theinterna onalconsultancygroupofthe
Strategy Management Collabora ve, will have a senior
team of experienced instructors to present the
Cer fica onProgramtolimitedgroupof12-15persons.
Strategy Management
Course Instructors
The program will be presented by Mathias Mangels the
founder of the interna onal Tantum Group that gained
more than 20 years of experience in Strategy
Management.
OmarShroofwillleadtheprogramwithSeniorConsultant
Waleed Farhan and will moderate discussion in Arab
Languagewhenappropriate.
MATHIAS MANGELS
Founder and Partner
Tantum Group World
Mathias Mangels is the founder of the
interna onal Tantum Group which
has been collabora ng with Prof.
Robert Kaplan and Dr. David Norton
sincetheyear1998.
Mathias’ past experience is focused on strategy design
and execu on for private, public and non-profit
organiza ons in the Americas, Middle East and Europe.
He has been researching both the theore cal and
prac cal aspects of the “Strategy Focused Organiza on”
Framework and con nuously supports organiza ons on
innova ve new development and growth strategies with
the use of Blue Ocean and Stakeholder Experience Co-
Crea on Methodology. Mathias is also a founding
member of the Strategy Management Collabora ve
(SMC).
OMAR SHROOF
Managing Director
Tantum Group, Middle East
OmarShroofistheManagingDirector
of Tantum Group in the Middle East.
Omar has supported several
implementa ons of the Strategy
ManagementSystemintheregion
including Saudi Arabia, Qatar, Bahrain, and Kuwait. His
func onal domain exper se focuses on strategy
development and execu on, strategy development and
resultmanagement(Execu onpremium).Omarhasbeen
consul ng and advising organiza ons with special focus
onpublicorganiza onsandLifeSciencesindustries.

3. A G E N D A
MODULE 1
Ÿ Introduction
Ÿ The Kaplan/Norton
Execution Premium
Strategic Management
System in 6 Phase
MODULE 2
Ÿ Develop the Strategy:
Mission, Vision, Value
Gap, Strategy Analysis and
Formulation
Exercise I
Ÿ Strategy Analysis and
Formulation Exercises
MODULE 3
Ÿ Translate the Strategy with
Balanced Scorecard:
Objectives, Measures and
Targets
Exercise II
Ÿ Strategy Map and
Measures Exercises
MODULE 4
Ÿ Risk Management
Analysis, Evaluation &
Monitoring
MODULE 5
Ÿ Align the Organization:
Vertical Horizontal
Alignment
Exercise III
Ÿ Exercise on Strategy
Alignment
MODULE 6
Ÿ Change Management’
Ÿ Communication, Motivation
and Reward
MODULE 7
Ÿ Plan Operations:
Connecting Operations
with Strategy; Key Process
Improvement
MODULE 8
Ÿ Definition and
Management of Strategic
Initiatives
Exercise IV
Ÿ Exercise on Budget and
Strategic Initiatives
MODULE 9
Ÿ Strategy Review to Monitor
Strategy Execution
Exercise V
Ÿ Exercise on Strategy &
Initiative Management
(Starbucks Business
Game)
MODULE 10
Ÿ Strategy Testing and
Adapting
MODULE 11
Ÿ The Office of Strategy
Management (OSM)
MODULE 12
Ÿ Lessons Learned and “take
aways” for the participants
- Key Success Factors
TEST
Ÿ Final Test on Strategy
Management
AGENDA
The Best Practice Visit and
Action Based Learning
Program will be held at the
Dubai Executive Office. The
agenda for the morning
activities are the following:
Ÿ Introduction to the Session
Ÿ Presentation of the Dubai
executive Council Strategy
Management Process and
Outcomes
Ÿ Discussion of the
Challenges in Strategy
Management
Ÿ Workshop on Proposals
for the Dubai Executive
Council
Ÿ Presentation and Debrief
on Presented Proposals
Ÿ Final remarks and Closing
of the Action Based
Learning Activity
DAY ONE DAY TWO DAY THREE DAY FOUR (Action Based Learning)
T E S T I M O N I A L S
“The overall experience of this
course is above of what I had
expected. I would recommend this
course for any strategic planner or
executor.”
ABULRAHMAN ALSHUBBAIKI
Business Analyst Coordinator
ELM Informa on Security Company
Saudi, Arabia
“A fascina ng training experience. It
revealed new perspec ve on
strategy management that I will
benefit from in driving for business
excellenceatmycompany.”
SOREN JEHMLICH
Head of Business Excellence
Infineon AG, Germany
“A very informa ve, insigh ul and
highly interac ve program, lead by
highly experienced and ar culate
professionals from Tantum Group.
Highly recommended for all
managers responsible for Strategy
oritsdelivery.”
CHRISTOPHER M. DISWAI
General Manager of Strategy
Botswana Telecom

4. TANTUM GROUP Midd e E s
Dubai
United Arab
Emirates
For further
information e-mail
global@tantum.com
or enter the Global Website: www.tantum.com