Steve Willsey's Resume

1. S T E V E
W
C R E A T I V E M A R K E T I N G S T R A T E G I S T
E X P E R I E N C E
E D U C A T I O N
DIRECTOR OF SALES
SPROUT MARKETING GROUP| SEPT 2016 - CURRENT
Conduct Share a Coke experience in 10 major US cities
Facilitate “Share a Coke” marketing model for Coca-Cola
Corporate Executives
Spokesperson at private event for In-house Marketing
Executives, International Marketing, Global Sales, Domestic
Sales, Corporate Distribution Executives
Deliver “Share a Coke ” Talking Points to targeted market
segments
SOCIAL MEDIA MANAGER AND MARKETING CONSULTANT
COPPER ROCKET | AUG 2015- SEPT 2016
Implement strategic solutions that meet client’s needs
and budget
Manage social media accounts
Launch image and branding campaigns
( 4 0 7 ) 4 3 5 - 7 6 1 2
s t e v e . w i l l s e y @ I c l o u d . c o m
BACHELOR OF SCIENCE | MARKETING DEGREE
UNIVERSITY OF CENTRAL FLORIDA | SPRING 2016
S K I L L S
C O N T A C T
S
steve_fame
@steve_fame
/in/willsey
Marketing Research &
Analytics
Social Media Strategy
Marketing
Brand Development
Verbal Communications &
Engagement
Project Management
Product / Service Marketing
Market Research
MARKETING CONSULTANT
JACKSON DENTISTRY |NOV 2015-SEPT 2016
Create ad and social media campaigns
Devise marketing research and analytics
Plan Direct Marketing print collateral with 75,000 mailers
Spearhead geographically targeted segmentation within budget
Increase brand awareness resulting in 16% growth
W I L L S E Y
SPOKESPERSON
COCA-COLA | SHAREACOKE CAMPAIGN APR - JUL 2016
Generate revenue producing relationships with new clients,
reseller opportunities and agency partners
Uncover new business opportunities and convert sales
prospects into accounts
Facilitate project management
Work collaboratively with internal partners to drive revenue
Present proven digital marketing solutions and grow website
business