Steps to constructing water features &
The team to install them properly
introducing
Water into your business
Business Opportunity: Working with water
connect the dots for your business
The Industry Water
Features
Your
Opportunity
Industry is interested
Landscape Architects report water features are top-of-mind with consumers
Industry
Water features are a long standing
element in the landscape.
Inspiration can be seen everywhere
(Civic Spaces, Renowned Gardens,
Private & Commercial Landscapes,
Health Care Complex + Universities)
Trevi Fountain, Rome
Industry
Does your town
have a water
feature?
Traditional Civic Water Feature
Industry
Contemporary Civic Water Features
Contemporary MSU Water Features
Industry
Do humans enjoy
& value water
Features?
Humans provoke & interact with water
Water brings humans & our friends together
unlike any other element in the landscape.
Back yard water gardens
Incorporate hardscapes, landscapes and waterscapes
Industry connection
Water can intertwine all facets of the
landscape industry.
Retailer: Direct sales on
complimentary landscape products
Landscaper: Opportunity to install
more products adjacent to the water
feature  or increase sales per sq.ft.
Homeowner: Able to enjoy a well
balanced landscape with sights,
sounds and touch.
Will your company lead or react
second to the growing demand for
stress-free & low-maintenance
landscape features?
Why do companies choose to use water:
- Looking to increase sales
- Broadening skill sets
- Increasing property assetsvalue
Water features play on the senses within
the landscape, therefore creating value of
sound over that of just sight or touch.
Getting Started with water features
Aaron Scarlata
• Began my career in 1998
• Blue Thumb was est. 2000
• Joined team 2010
• Business Development
Let’s Connect
Aaron@bluethumbponds.com
Industry
Online Resources Local Resources
Industry
Traditional methods
- Door-to-door
- Printed  Direct Mail
- Trade Events
Non-traditional methods
- Social selling
- Email  E-News
- Community Support
Similarities Exist
Blue Thumb is a resource
Advisor, estimator and collaborator
Industry What are your options?
Blue Thumb specializes in manufacturing; but we also distribute over
1,000 water features options you can view online 24.7
Request a wholesale
account RIGHT NOW!
Go to:
shopbluethumb.com
Water Features
Water evokes interest through sound & sight
Possibly small in size, but having large significance.
Water Features
Living with Water
Fountains
Small space water feature construction
Traditional Fountains
Fountain Components
Who should choose a
Ceramic Vase Fountain?
Homeowners, Renters, you name it
because Ceramic Fountains are
portable, easy to install and deliver
a soothing sound of water.
Fountains in the Landscape
Water Gardens
An ecosystem you design to come to life
Matching equipment
Size for space and desired
flow rates on waterfall
Water Garden Ecosystem
Choosing your tools
Installing filtration
Man vs. Machine
Machine vs. Man
Tip: Keep in mind both scale and since of space
Tip: Dress a water feature with plants to soften edge
Tip: Be honest about maintenance
Koi Pond
More than just a fish tank
Koi- “Gem” of the Water
Creating a Habitat for Koi
Cascading Falls
Sounds of a pond and waterfall, but without the pond
Mini cascading falls
Cascading Falls
• Use Kits or Custom
Hidden Basin
Basin Matrix are used to support stone
and gravel while maintaining a volume
of water in the liner reservoir.
Specialty Water Features
Water is one shape, but works with many
Similar ability to function
Similar ability to function
Similar ability to function
Scale impacts the look
Your Opportunity with
Water Features starts now!
Start simple & small, but then GROW to YOUR unique size
Website up to date?
• 10 minute review once a month
• Keep information current
• New photos or videos
• We can help!
Update Facebook
• If you don’t have a company page, get one!
• Keep fans updated with current posts
• Custom cover picture
• Albums of finished work and progress of current jobs
Before the Consultation
Is your vehicle & your uniform clean?
Use the Inspirations
Booklets
Consider leaving copies behind at
every design appointment
Site Survey: Understanding your location
Design and Conceptually Plan
?
But wait…
Which Water Feature is Right
For You?
The next one
Aaron Scarlata
• Join our Thumbprint enews
• Get invites to shows
• Free stuff
• Request me to visit
Let’s Connect
Aaron@bluethumbponds.com

Steps to Constructing Water Features and the Team to Build Them

Editor's Notes

  • #2 This presentation highlights the types of water features and the key steps to constructing each type of feature successfully. Next the presentation covers the team skills and the dynamic required to build a team worthy of keeping the water feature segment of your business healthy, efficient and profitable.
  • #3 1,2,3 Connecting the dots in the industry- Blue Thumb works to unit landscapers and resellers to the world of water features- heavily sought after by consumers and recently listed as a top-of-mind request for Landscape Architects to include in their designs.
  • #4 Blue Thumb connects people with water features. Blue Thumb advises people on options when it comes to water features as well as how to prepare your project for success. Estimating and working with people on real cost #s is important to Blue Thumb. PROFIT is not a bad word, so working with successful business partners is key.
  • #15 Water features offer a compelling difference in the landscape from one homeowner to another. Therefore each is unique and each allows the installer to showcase their design ability over that of a competitor. So who will carve out the water feature niche first- you or them?
  • #17 Poll the audience which is their ideal way of doing business
  • #19 Blue Thumb connects people with water features. Blue Thumb advises people on options when it comes to water features as well as how to prepare your project for success. Estimating and working with people on real cost #s is important to Blue Thumb. PROFIT is not a bad word, so working with successful business partners is key.
  • #20 Learn how Blue Thumb can offer your 1,000+ options of water features by visiting us online shopbluethumb.com Be sure to request your own wholesale account- our team at Blue Thumb will get you approved to view wholesale.
  • #23 Humans are intrinsically in tune with water and receptive of its presence. With water comes life and often within our role as designers and landscape stewards we are presented both good uses and poor uses of water in the landscape. Poor uses often lead to destruction and degradation of the landscape; or worse, the risk of a total loss of habitat.