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HOW SOCIAL MEDIA
MADE ME WHO I AM
& HOW YOU CAN
DO THE SAME
#bluethumb
Jeff DeHaven - Digital Marketing DirectorSOCIAL MEDIA
bluethumbdigital.com
#bluethumb
A LITTLE ABOUT ME. . .
• 30-years old
• Saginaw resident/Midland native
• Married to a beautiful teacher
• 5-year old princess
• 2-year old dachshund named“Mac”
• Digital Marketing Director @ Blue Thumb
• President of #SMCGLB & VP of #SMAMi
• Lead Producer #SMDay & #SocialMitten
• Wedding sponsored via social media
#bluethumb
ADDICTED TO. . .
#bluethumb
• How I got started in social
• How you can do the same
• How to post for success
• How you can help idiots
• Q&A session
• Ways to reach me
OUR TALK
#bluethumb
• Networking without knowing it
• I was pumped & the world needed to know
• I began the race
ALWAYS BEEN SOCIAL
#bluethumb
• Crave experience
• Value every single connection
• Start simple
• Don’t be afraid to ask
• Prime advantage
• Live online like everyone is watching
YOU CAN DO THE SAME
#bluethumb
AMOUNT OF PLATFORMS
100 in 2012
350 in 2013
950 companies
#bluethumb
SOCIAL REACH
#bluethumb
WHAT DOES THIS MEAN?
• Have to budget for ads or leave FB
• Use: facebook.com/powereditor
• Not about the“LIKES”
• Gotta be all in!
#bluethumb
WHAT IS POWER EDITOR
#bluethumb
ATTENTION SPAN
#bluethumb
VISUAL MESSAGE
#bluethumb
GRABBING ATTENTION
#bluethumb
TEASERS
#bluethumb
ADJUSTING
#bluethumb
CAMPAIGNS KILL IT
#bluethumb
• Get serious
• Grab some experience
• Use your advantages
• Teach it
• Don’t wait
• Stay in the know
RECAP
#bluethumb
• mashable.com
• socialmediaexaminar.com
• Social Media Examiner Show
• jonloomer.com
• socialpros.podbean.com
RESOURCES
#bluethumb
UPCOMING EVENTS
#bluethumb
QUESTIONS?
Jeff DeHaven
jeff@bluethumbdigital.com
bluethumbdigital.com
989.430.3009
facebook.com/jeffdehaven
@jeffdehaven
REACH ME ANYTIME!

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How Social Media Made Me Who I Am & How You Can Do The Same