This document discusses enterprise mobility trends and the opportunities for startup companies. It notes that global enterprise spending on IT was over $2 trillion in 2013, with applications spending at $234.6 billion. The mobile app market has exploded, with the Apple App Store hitting 50 billion downloads and paying out $10 billion to developers. While mobile access to corporate data opens opportunities, it also raises security and privacy concerns since only 0.27% of apps contain malware but 79% can access users' corporate data. The document advocates that enterprises embrace mobility and consumerization of IT to empower mobile users while ensuring security.