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Clients’ fear.
How to launch the sold project
JetSoftPro
About myself
• eyes blue-gray
• size M
• foot size 39-40
• 12 years dance experience
❖ 8 years in IT
❖ Partnership/Engagement/
Marketing/Lead Generation
Who are you?
Keys of the
marketing piano
1. What to offer
2. To whom
3. At what price
4. How to reach the market
5. What type of marketing support
6. How to organise the team that
will sell
The key to the value
generation
1. Availability
2. Convenience
3. Functionality
4. Relationship
5. Price
Client’s pain
Hassle map
Need
Find the agency/
own recruiter
Pay commission/
bonus Find the candidate Wait Can’t fire
0,5 month 1-1,5 months 3 - 4 months 6-9 months
Find the outsourcing
company
Find the candidate Wait Change
0,5-1 month 0-1,5 months 0,5 - 1,5 months 0,5 - 1 month
10,5 - 15 months
1,5 - 5 months
Client’s pain
1. Beginning - tool
Client’s pain
4 weeks after - We can’t plan
anything - we need the
User Stories
Client’s pain
RELEASE
Client’s pain
Client’s pain
Client’s pain
Cost
2 person/months
- 1 Mid+ Dev
18 person/months
- 4 Treinee + 0,3 PM
Cost
2 person/months
- 1 Mid+ Dev
18 person/months
- 4 Treinee + 0,3 PM=
Client’s pain
Expectations
Client’s pain
Me CTO
Client’s pain
Me CTO
Fast and Good quality Train Trainee
Client’s pain
1. Why
2. Value
3. Experience
4. Expectations
Client’s pain. Summary
Client’s pain. Summary
Competition
Competition
VLOG
Follow
СУПЕРЛЮДИ
LINK LINK
Work
Ассоциация аутсорсинга
разработки ПО
Lviv IT Sales Club Львову
Any questions?
Uliana Krainska
Head of Marketing and Lead Generation
www.jetsoftpro.com
Email: uliana.krainska@jetsoftpro.com
Skype: uliana.krainska.skype
LinkedIn: Uliana Krainska
Mobile. WhatsApp. Viber:
+38 (067) 70 63 254

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Уляна Країнська

Editor's Notes

  1. 1. Availability - beach and pepsi 2. Convenience - office procurement 3. Functionality - Golf clubs Calovey. Ключки з титану - дальше летить м’яч (50-60 більше) 4. Relationship - без яких ти не можеш жити 5. Price - Dentists. The cheapest. 2 for price of one
  2. https://www.facebook.com/zozoola.company/
  3. https://www.facebook.com/zozoola.company/