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Sony  Group No. 7 Jennifer Busacca, Trevor Helms, William Logan, Stephen Remillard  & Stephen Giusti
Sony Company Background ,[object Object],[object Object],[object Object],[object Object]
Sony Marketing Objective ,[object Object]
Sony Marketing Challenge ,[object Object],[object Object],[object Object],[object Object]
Sony SWOT ANALYSIS: Strengths
Sony SWOT ANALYSIS: Weaknesses ,[object Object],[object Object],[object Object]
Sony Opportunities ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Sony Threats ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Sony Competitor Analysis ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Sony Product Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Sony Pricing Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object]
Sony  Marketing Strategies
 
Sony  Target Market  ,[object Object],[object Object],[object Object],[object Object]
Sony   Differentiation ,[object Object],[object Object],[object Object],[object Object],[object Object]
Sony   Positioning ,[object Object],[object Object],[object Object]
Sony  Promotional Strategies  ,[object Object],[object Object],[object Object],[object Object],[object Object]
Sony Managerial Implications &  Recommendations ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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