Deborah Deras, Corporate Trainer, Keynote Speaker, Author and Faculty at the University of Phoenix was the keynote speaker in Orange County on Social Media for Business Owners.
How to Build a Social Media Strategy... And Why!AJ Gerritson
This presentation was created to give you a basic understanding of how and why you should build a social media strategy for your organization. The information was boiled down from a much more extensive process that our agency (451 Marketing) performs for our clients over a 3-5 week engagement.
Introductory presentation I prepared for the YES organization in February 2014. This presentation touches upon the basics of social media, how to devise a marketing strategy for either a personal or corporate brand, the major platforms to leverage, and a collection of tools and resources to manage campaigns effectively.
Building a Social Media Strategy Beyond FacebookChris Snider
Presentation for the Iowa School Public Relations Association Conference - Oct. 12, 2018. Find out more about future presentations on my website: https://chrissniderdesign.com/
How to do better at social media. This is from a workshop I presented at Drake University on April 4, 2015. It includes:
• How to create native content for a platform
• Basic info about top 10 social networks
• How to improve what you currently do on social media
• How Facebook and Twitter work
• How to build your brand using Jabs
• New social media tools you can use today
• Strategies for building social media campaigns
How to Build a Social Media Strategy... And Why!AJ Gerritson
This presentation was created to give you a basic understanding of how and why you should build a social media strategy for your organization. The information was boiled down from a much more extensive process that our agency (451 Marketing) performs for our clients over a 3-5 week engagement.
Introductory presentation I prepared for the YES organization in February 2014. This presentation touches upon the basics of social media, how to devise a marketing strategy for either a personal or corporate brand, the major platforms to leverage, and a collection of tools and resources to manage campaigns effectively.
Building a Social Media Strategy Beyond FacebookChris Snider
Presentation for the Iowa School Public Relations Association Conference - Oct. 12, 2018. Find out more about future presentations on my website: https://chrissniderdesign.com/
How to do better at social media. This is from a workshop I presented at Drake University on April 4, 2015. It includes:
• How to create native content for a platform
• Basic info about top 10 social networks
• How to improve what you currently do on social media
• How Facebook and Twitter work
• How to build your brand using Jabs
• New social media tools you can use today
• Strategies for building social media campaigns
These are the slides from a presentation on Social Media by Betsy Kent of Be Visible Associates & Elizabeth Beskin of Fifth Avenue Digital (www.fifthavenuedigital.com). The Oak Room, Plaza Hotel
Social media 101 - Unleash A Successful Online Personal BrandHussein Hallak
You live in an interconnected world and people expect to find and connect with you where they find and connect with everyone else, online!
Whatever your level of knowledge or usage of social media, this workshop will help you upgrade your online presence using the power of social media to your advantage.
In this workshop you will learn the steps to build a powerful personal brand on the top 3 social media platforms (Facebook, Twitter and LinkedIn) so that you stand out from the rest whenever anyone searches your name online.
Dedicated to help job seekers, self employed and entrepreneurs build their personal brand online, position themselves as favorable candidates for employers and clients, build their reputation and get the right exposure online using Facebook, Twitter, and LinkedIn.
Key Questions Answered:
Why do I need an online presence?
What the heck is personal branding, and how do I brand me?
What is social media, is it Facebook and Twitter?!
If social media is so great why isn’t everyone using it?
So where do i start? Shall I sign up and start posting now?!
There is so much to do, I have a life, how can I manage more?
How do I become friends with Facebook?
What about Twitter?
The perfect 10 how do I get linked in?
Social media for business training courseRebecca Caroe
A three hour training event on how to use social media for business. It covered setting up profiles, key learning points and gaining internal acceptance to start social media.
An introduction to social media marketing for businessAnn Stanley
• Getting started with social media and resources required. We also look at defining objectives.
• Planning and setup of accounts, profiles and tools
• The importance of a content marketing strategy; what will you talk about?
• Platforms and techniques
• Making the job easier with tools and automation
• Measuring and monitoring site traffic, campaign performance, reputation management etc.
• Create an integrated strategy which combines social media and other digital marketing activities
It is the well integrated social media strategy for the businesses to enhance their social presence.It also includes the industrial real time examples which would help you in better understanding of the concept and startegies.
Different Types of Social Media Channels - SysomosSysomos
This presentation takes a look at different types of social media and
the application of these platforms in business. It gives a summary of
all popular business uses of twitter, blogs, youtube, forums, facebook
and message boards. It breaks down how a company may want to use just
one medium or several different social media outlets. This also
showcases examples of industry related social media campaign
techniques.
For: PR, Marketing, Social Media Professionals, CMOs, CEOs, Management,
Research and analytics, etc..
You Don't Need a Social Media Strategy (Washington DC Edition)Eric Weaver
WASHINGTON, DC, USA - June 17, 2010 - Presentation for Jeff Pulver's 140 Characters Conference (#140conf).
Audiences: marketers, advertisers, strategists.
Social Media? What it is, how to use it, how to grow your business with it.Robert Clarke
A presentation given to marketing students at George Brown College in Toronto on June 10, 2014. A very visual guide to what social media is, how to use it for business, as well as some tips and tools.
Annually, Stone Ward holds a summit to talk about digital marketing trends. This year the summit focused on content marketing for brands - what and how.
Its not just enough to create a Facebook page or Twitter profile and just expect your community will build of its own accord.
Like SEO, providing content is as much about placement and medium as it is about value.
This presentation offers a 6-point need-to-know criteria to creating a results-based Social Media strategy with your audience and brand values at the core.
When you are just starting your company, digital marketing can be overwhelming: where do you start, what do all the terms mean, what is SEO, etc.? This presentation is a high-level overview of the building blocks for a digital marketing campaign, a digital marketing 101.
You're a Rock Star: Building Thought Leadership Through Social NetworkingJay Baer
Presentation to the Association of Management Consulting Professionals on use of social networking to build thought leadership.
Presented by Jason Baer of convinceandconvert.com and Elizabeth Sosnow of blisspr.com
blogging, social media, social networking, Twitter, linkedin advice and counsel
Ilana Herring, M.B.A., Director of Marketing at California Miramar University, has brought together simple, practical and fun social media secrets and strategies for businesses and non-profit organizations.
Leverage the power of social media to build brand awareness, attract site visitors, and turn customers into promoters. More details on this presentation: http://www.alexrascanu.com/social-media-marketing-startup/
Presentation delivered at an Emerging Entrepreneurs training session organized by the Learning Enrichment Foundation in Toronto, Canada.
These are the slides from a presentation on Social Media by Betsy Kent of Be Visible Associates & Elizabeth Beskin of Fifth Avenue Digital (www.fifthavenuedigital.com). The Oak Room, Plaza Hotel
Social media 101 - Unleash A Successful Online Personal BrandHussein Hallak
You live in an interconnected world and people expect to find and connect with you where they find and connect with everyone else, online!
Whatever your level of knowledge or usage of social media, this workshop will help you upgrade your online presence using the power of social media to your advantage.
In this workshop you will learn the steps to build a powerful personal brand on the top 3 social media platforms (Facebook, Twitter and LinkedIn) so that you stand out from the rest whenever anyone searches your name online.
Dedicated to help job seekers, self employed and entrepreneurs build their personal brand online, position themselves as favorable candidates for employers and clients, build their reputation and get the right exposure online using Facebook, Twitter, and LinkedIn.
Key Questions Answered:
Why do I need an online presence?
What the heck is personal branding, and how do I brand me?
What is social media, is it Facebook and Twitter?!
If social media is so great why isn’t everyone using it?
So where do i start? Shall I sign up and start posting now?!
There is so much to do, I have a life, how can I manage more?
How do I become friends with Facebook?
What about Twitter?
The perfect 10 how do I get linked in?
Social media for business training courseRebecca Caroe
A three hour training event on how to use social media for business. It covered setting up profiles, key learning points and gaining internal acceptance to start social media.
An introduction to social media marketing for businessAnn Stanley
• Getting started with social media and resources required. We also look at defining objectives.
• Planning and setup of accounts, profiles and tools
• The importance of a content marketing strategy; what will you talk about?
• Platforms and techniques
• Making the job easier with tools and automation
• Measuring and monitoring site traffic, campaign performance, reputation management etc.
• Create an integrated strategy which combines social media and other digital marketing activities
It is the well integrated social media strategy for the businesses to enhance their social presence.It also includes the industrial real time examples which would help you in better understanding of the concept and startegies.
Different Types of Social Media Channels - SysomosSysomos
This presentation takes a look at different types of social media and
the application of these platforms in business. It gives a summary of
all popular business uses of twitter, blogs, youtube, forums, facebook
and message boards. It breaks down how a company may want to use just
one medium or several different social media outlets. This also
showcases examples of industry related social media campaign
techniques.
For: PR, Marketing, Social Media Professionals, CMOs, CEOs, Management,
Research and analytics, etc..
You Don't Need a Social Media Strategy (Washington DC Edition)Eric Weaver
WASHINGTON, DC, USA - June 17, 2010 - Presentation for Jeff Pulver's 140 Characters Conference (#140conf).
Audiences: marketers, advertisers, strategists.
Social Media? What it is, how to use it, how to grow your business with it.Robert Clarke
A presentation given to marketing students at George Brown College in Toronto on June 10, 2014. A very visual guide to what social media is, how to use it for business, as well as some tips and tools.
Annually, Stone Ward holds a summit to talk about digital marketing trends. This year the summit focused on content marketing for brands - what and how.
Its not just enough to create a Facebook page or Twitter profile and just expect your community will build of its own accord.
Like SEO, providing content is as much about placement and medium as it is about value.
This presentation offers a 6-point need-to-know criteria to creating a results-based Social Media strategy with your audience and brand values at the core.
When you are just starting your company, digital marketing can be overwhelming: where do you start, what do all the terms mean, what is SEO, etc.? This presentation is a high-level overview of the building blocks for a digital marketing campaign, a digital marketing 101.
You're a Rock Star: Building Thought Leadership Through Social NetworkingJay Baer
Presentation to the Association of Management Consulting Professionals on use of social networking to build thought leadership.
Presented by Jason Baer of convinceandconvert.com and Elizabeth Sosnow of blisspr.com
blogging, social media, social networking, Twitter, linkedin advice and counsel
Ilana Herring, M.B.A., Director of Marketing at California Miramar University, has brought together simple, practical and fun social media secrets and strategies for businesses and non-profit organizations.
Leverage the power of social media to build brand awareness, attract site visitors, and turn customers into promoters. More details on this presentation: http://www.alexrascanu.com/social-media-marketing-startup/
Presentation delivered at an Emerging Entrepreneurs training session organized by the Learning Enrichment Foundation in Toronto, Canada.
Santa Biblia
Antiguo Testamento
Nuevo Testamento
Escuela Sabática
Cuarto Trimestre del 2016
Guía de Estudio de la Biblia
El Libro de Job
GRES
Guía para el Repaso de Escuela Sabática
Material de apoyo
Estudio Bíblico inductivo de la Palabra de Dios
Iglesia Adventista del Séptimo Día
Santa Biblia
Antiguo Testamento
Nuevo Testamento
Escuela Sabática
Segundo Trimestre del 2016
Guía de Estudio de la Biblia
El libro de Mateo
GRES
Guía para el Repaso de Escuela Sabática
Material de apoyo
Estudio Bíblico inductivo de la Palabra de Dios
Iglesia Adventista del Séptimo Día
Потребители хорошо помнят момент покупки; память регистрирует выброс положительных эмоций, которые всплывают каждый раз при упоминании товара, услуги или компании. Но некачественное обслуживание…вот, что все мы помним еще лучше.
Если немного задуматься, то в голову очень быстро придут те случаи, когда сама покупка могла и быть качественной, но оказанный вам сервис был такого низкого уровня, что при упоминании о компании, вы думаете о том, как бы больше никогда с ней не пересечься. В современном мире практически невозможно найти услугу или товар, не имеющий жесткой конкуренции на рынке. Плохим сервисом очень легко спугнуть потенциальных клиентов в сторону альтернатив.
Ниже 7 факапов в клиентском сервисе по версии Dialoggy.ru:
Santa Biblia
Antiguo Testamento
Nuevo Testamento
Escuela Sabática
Segundo Trimestre del 2016
Guía de Estudio de la Biblia
El libro de Mateo
GRES
Guía para el Repaso de Escuela Sabática
Material de apoyo
Estudio Bíblico inductivo de la Palabra de Dios
Iglesia Adventista del Séptimo Día
Santa Biblia
Antiguo Testamento
Nuevo Testamento
Escuela Sabática
Cuarto Trimestre del 2016
Guía de Estudio de la Biblia
El Libro de Job
GRES
Guía para el Repaso de Escuela Sabática
Material de apoyo
Estudio Bíblico inductivo de la Palabra de Dios
Iglesia Adventista del Séptimo Día
Santa Biblia
Antiguo Testamento
Nuevo Testamento
Escuela Sabática
Cuarto Trimestre del 2016
Guía de Estudio de la Biblia
El Libro de Job
GRES
Guía para el Repaso de Escuela Sabática
Material de apoyo
Estudio Bíblico inductivo de la Palabra de Dios
Iglesia Adventista del Séptimo Día
Santa Biblia
Antiguo Testamento
Nuevo Testamento
Escuela Sabática
Tercer Trimestre del 2016
Guía de Estudio de la Biblia
El Papel de la Iglesia en la Comunidad
GRES
Guía para el Repaso de Escuela Sabática
Material de apoyo
Estudio Bíblico inductivo de la Palabra de Dios
Iglesia Adventista del Séptimo Día
SCA Group Brief February 2013 - Access (Scaffold and Rope Access), Containmen...Claudine Cross
Established in 1998, the SCA Group consists of four operational businesses:
• SCA Scaffold Projects – supply and erection of scaffolding to a variety of clients, with market-leading design capabilities, providing bespoke solutions
• SCA Marine – marine-focused, providing tailored access and containment solutions to the UK’s ship repair and refurbishment industry
• SCA ProTect – specialist, high-quality site/structure protection and weatherproof containment utilising fully recyclable shrink-wrap material
• SCA Rope Access – specialist access to the most demanding projects; highways, byways and railways, on and offshore, including oil, nuclear and renewable energy industries
Underpinning all of the SCA Group’s divisions are a team of directly employed, qualified and experienced multi-disciplinary specialists, providing industrial support services such as surface-preparation, blasting, painting, inspection/analysis, non-destructive testing (NDT) and corrosion-control. We cater for projects in the most challenging of locations for a wide variety of market sectors.
Santa Biblia
Antiguo Testamento
Nuevo Testamento
Escuela Sabática
Tercer Trimestre del 2016
Guía de Estudio de la Biblia
El Papel de la Iglesia en la Comunidad
GRES
Guía para el Repaso de Escuela Sabática
Material de apoyo
Estudio Bíblico inductivo de la Palabra de Dios
Iglesia Adventista del Séptimo Día
Alternatives to Facebook for your 2018 Digital MarketingChris Snider
10 tools to use in your social media and digital media marketing that are not Facebook (plus some tips for Facebook). This presentation was given by Chris Snider at an Ames PRAM Lunch and Learn on May 17, 2018.
This is a team session that I lead in January discussing the importance of Social Media Optimization including: social media tactics, social media analytics and techniques to aid in community management for social profiles of all different kinds.
Users were also asked to tweet their questions during the luncheon to contribute to discussion later.
Dream Local Digital: latest trends in social mediaShannon Kinney
Presented to a group hosted by the Penobscot Bay Regional Chamber of Commerce in July covering tactics of how to use social media for their small businesses
Sharpen your social media skills: Fuel a successful job search onlineJennifer Brabson
Fuel Your Job Search with Twitter, LinkedIn & Facebook
Using social Media to find your next job is a great place to start! creating a personal brand that will be found and respected online is the way to start.
Sharpen your social media skills: Fuel a successful job search onlineAdecco Staffing, USA
If you think that social media is just for keeping in touch with friends and family, you need to think again. Today, 92 percent of employers and hiring managers use social media to recruit and screen candidates. So, if you are searching for a job, you need to sharpen your social skills.
Our upcoming webinar can help. We’ll give you an inside look at how recruiters use social media and give you the advice you need to position yourself as the perfect candidate.
Topic:
Sharpen your social skills: Fuel a successful job search online
During this webinar, we will cover the following:
Striking a balance between your personal and professional presence
Facebook, Linkedin & Twitter - Networking tips and apps
Recent changes in social media that will affect your job search
How employers are using social media to find and evaluate you
Aired:
Thursday, May 30, 2:00pm EDT
Register now
Presented by:
Jen Brabson, Digital Marketing Manager at Adecco Staffing
Jen has more than eight years of experience in social media and digital and traditional marketing. Her expertise includes business-to-business, business-to-customer and personal brand development. She is a nationally recognized social branding and career coach. You can find Jen on Twitter @jenniferbrabson
Tweet Success: Social Media Trends and StrategiesVicki Davis
This presentation outlines current trends in social media and my strategy for how I share as a teacher. This "peek behind the curtain" of an active social media blogger and Twitterer with almost 100,000 Twitter followers shows how you can balance a career and use social media on the side by creating a personal social media strategy.
Deborah Deras, Top Peak Performance Latina Speaker presents to a Human Resources Association on Peak Performance strategies to increase success without compromising your health and well being.
The SBDC is a great resource for your small business to learn how to write your business plan, access capital, social media consultation and most of our services are no cost or very low cost thanks to multiple funding sources like the SBA.
Deborah Deras, Latina Speaker, Latina influencer teaches social media marketing classes to support business owners to increase revenue through various social media marketing platforms. In this lesson she shares how to use Periscope for Busienss.
Deborah Deras, Keynote Speaker, Leadership Trainer and Marketing Consulant facilitated a workshop for the National Latina Business Womens Association, San Diego Board meeting.
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
What are the main advantages of using HR recruiter services.pdfHumanResourceDimensi1
HR recruiter services offer top talents to companies according to their specific needs. They handle all recruitment tasks from job posting to onboarding and help companies concentrate on their business growth. With their expertise and years of experience, they streamline the hiring process and save time and resources for the company.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
1. @DeborahDerasf Follow
ME!
How to Utilize
Social Media
to Grow Your Business
Prepared by:
Deborah Deras, M.S., C.R.C.
Faculty at the University of Phoenix
Prepared for: West Orange County Regional
Chamber of Commerce
2. @DeborahDerasf Follow
ME!
Objectives of Module
• Discover how to use Facebook, Twitter and
Linked In & Instagram to grow your business
• Discover the function of each platform
• How to utilize each for your unique goals
• Leave with a better understanding on how to
use Social Media as a tool to grow your brand,
expand your network and improve sales
3. @DeborahDerasf Follow
ME!
Your Facilitator (ETR)
• 12 year Business Owner, Speaker & Consultant
• CEO of Synergy Unlimited LLC
• Started with Zero Capitol except sweat equity
• Author of Confessions of an Adrenaline Addict
• Presented at Fortune 100 Companies: J.P.
Morgan, Macy’s, NY Life, etc.
• I have sustained my business with no capital
through word of mouth and social media
4. @DeborahDerasf Follow
ME!
Guidelines for Workshop
• Be present
• Write questions-will take them at the end
• Take what you like leave the rest
• If you like something be sure to use it
• The key to master any new skill is to
practice, practice, practice
• Focus on highest ROI activity
5. @DeborahDerasf Follow
ME!
What do you want to know?
• What do you want to leave this workshop
with?
• What do you want to know more about?
• What is your biggest challenge when it
comes to social media?
6. @DeborahDerasf Follow
ME!
Why Learn Social Media
• Bottom line our NetWork is our NetWorth
• It is imperative for our businesses to grow
and thrive that we do not put all our eggs in
one basket
• To save us time from always being out
networking social media allows us to network
from our desk and create SYNERGY!!!!
7. @DeborahDerasf Follow
ME!
Social Media Facts
• Facebook if it were on the country would be the
third biggest
• In 2012, over 1 billion users worldwide making
it the #1 reason people go online
• Every second someone is joining LinkedIn
• The fastest growing group is 45-54 year olds
• Facebook has biggest impact on purchasing
behavior
8. @DeborahDerasf Follow
ME!
Rules of Social Media
• Be mindful not to put anything up that you
wouldn’t be proud of your best client seeing
• Be thoughtful and strategic about posting. For
a free social media plan go to
www.hubspot.com
• Remember, it is a relationship so reciprocate.
• Use the 30/30/30 rule to post 30% personal to
get to know and trust you, 30%
contribution, 30% selling your services or ask
for help
9. @DeborahDerasf Follow
ME!
TWITTER
• WHAT: Twitter allows you to communicate
with hundreds or thousands of people online
without any permission based acceptance
system.
• HOW:
– In 140 characters or less you can using the
– @ address anyone and using the
– #can put your tweet sorted by topic
– TweetChat: Twitter parties gain buzz
10. @DeborahDerasf Follow
ME!
TWITTER @DeborahDeras
WHY USE TWITTER FOR BUSINESS?
1) Establish your business or yourself as an expert in
the topic #dentist #WestOrangeCountyattorney
2) Use hashtag to start a discussion on a topic that
pertains to your business.
3) You can retweet businesses you want to form
alliances with. POWER OF SYNERGY!!!
4) Use followers as leverage to get into conferences
as media or an influencer
11. @DeborahDerasf Follow
ME!
TWITTER
WHY USE TWITTER FOR BUSINESS?
• Use unique hashtags to start a trend. If
everyone tweeted. #WOCC West Orange
Chamber of Commerce the brand increases
influence, attendance and business for you.
• You can share hyperlinks to great information
which will position you as an expert.
• Best use to drive traffic to your website.
12. @DeborahDerasf Follow
ME!
Twitter Tools
• http://mashable.com Can download the APP,
look at it while waiting online at the bank.
• http://help.twitter.com/portal
• http://www.hubspot.com
• http://www.hootsuite.com
• TIP your name should be your twitter name:
Twitter.com/DeborahDeras
13. @DeborahDerasf Follow
ME!
LinkedIn
An interconnected network of experienced
professionals from around the world. Over 175
million members in over in 200 countries.
Every second a new person joins LinkedIn
If looking for corporate clients, executives of all
Fortune 500, companies are LinkedIn members.
14. @DeborahDerasf Follow
ME!
LinkedIn Functions
• Headline: Like an objective on a resume.
Keynote Speaker, Author, Corporate Trainer
• Profile: What makes you the best answer to
their problem? Answer this in profile
Customize the URL to be your name
• Company Search: Use to create target list.
You can find someone you know to connect you
into that company.
15. @DeborahDerasf Follow
ME!
LinkedIn Functions
• People Search: Recruiters use this
to find candidates with unique skill sets.
• Personal Connections: It is recommended to
have at least 30 to expand you reach. It will
link to inbox to find people you may know.
• Recommendations: The more the better
• Status Updates: One size does not fit all so
best to customize your posts.
• Groups: Increase visibility in field/expertise.
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FACEBOOK
Facebook started by a Harvard student in 2004 as
a way to meet girls on campus.
It evolved to be a social utility to connect people
with friends and others they work, study and live
around the world.
Option for Public vs. Private
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Facebook
• You can have a Friend Page for personal
branding.
• A Fan Page for your business – warning!!!!
• Profile Page – can have links to your
business. Look at Brian Tracy, #1 Sales
Trainer and Speaker’s Page for a model
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Facebook Top 3 Business Tools
• You can export contacts into yahoo if you
have a yahoo account and add to your email
list for campaigns (I would get permission)
• Post videos on your profile page gain
visibility
• Advertise to a very focused group pay FB
• Organically go viral – LA Business Experts
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Instagram
• Allows you to post pictures about
your business to your
Twitter, Foursquare, Flickr, Tumblr, Fa
cebook simulaneously.
• Allows hashtags
• Can tag like twitter using @
• It is an easy way to use twitter
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Social Media Summary
• LinkedIn should be your #1 priority when it
comes to recruiting staff, developing a client list
and tapping into the Fortune 500 companies.
• Twitter is a helpful tool to help interact with
customers and set you up as expert in field.
• Facebook is a great way to target a specific
audience who want to buy your products and
services.
• Instagram- tool to manage all social media.
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Google Plus
• If you are paying someone expensive fees for
SEO you may want to consider Google Plus
• Since, majority of people use Google as a
search tool it will pull your posts from Google
plus above others
• They bought youtube the #1 viewing. If you
are not already vlogging may want to consider
it.
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TIME SAVING TRICK
• FB has a timer you can preschedule your posts
• You can use a service like Hootsuite (free) to
schedule posts in Twitter, Facebook and
LinkedIn (but be warned about this)
• You can link Facebook to Twitter and Twitter to
LinkedIn so will post to all
• Use Instagram posts to all but Instagram
• Use Ifthisthanthat
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Call to Action
1) What did I learn that I will apply?
2) What insight did I have that will
change the way I do business?
3) What is overwhelming me about this
whole process of using social media and
how can I mitigate it?
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FREE VIDEO FOR YOUR BUSINESS
Do you see the value in positioning yourself as an
expert?
Would you like to be found on the first page of
the search engines in your topic?
Demand Media searching for experts to do videos
on various topics (business, technology, health,
beauty, etc?
You can use the videos to market in your social
media.
Contact: mercedes.castingproducer@gmail.com