The document discusses how small businesses can use social media and online marketing to develop their business. It lists common social media platforms like Facebook, LinkedIn, and Twitter and explains that social media connects individuals and groups online. While some myths exist that social media is only for teenagers or can't generate business, the document aims to debunk these myths and demonstrate how platforms like LinkedIn and Twitter can help businesses through one-on-one contact and broadcasting.

1. Using Social Media and Online Marketing to Develop Your Business Jonathan JaffeFounding Ownerwww.its-your-internet.comForest Hills, NY

2. How Do You Get Business Today? Networking Events (such as this one) Satisfied Client Referrals Yellow Page Advertisements Other Advertisements

3. Who Are Your Best Prospects? Referrals Former Clients

4. So, What Is Social Media? Facebook LinkedIn YouTube Twitter Social media are essentially a series of web sites connecting individuals together into groups or networks.

5. A More Complete List MySpace Plaxo AboutUs Wikipedia Zoominfo Ustream StumbleUpon Del.icio.us YouTube 4Chan Reddit DIGG Twitter Hootsuite Ping.fm Facebook LinkedIn Tumblr

6. But Isn’t This A Waste of Time? “I’m sorry, but I don’t want to see someone’s frat pictures.” “My 12 year old daughter uses Facebook, it’s not for me.” “Who cares what you ate for lunch?”

7. Some Myths About Social Networking It’s Only For Teenagers Cannot Get Business From It It’s Hard It’s Too Time Consuming

8. Let’s Debunk Some Myths

9. LinkedIn

10. LinkedIn

11. Twitter

12. Twitter

13. FaceBook

14. FaceBook

15. MySpace: Network Collapse

16. How Does Social Networking Work?

17. Two Means of Interacting with Social Networks One on One Contact Broadcasting

18. DEMONSTRATIONLet’s Dive Into Two Areas: LinkedIn and Twitter

19. Thank You Jonathan JaffeFounding Ownerwww.its-your-internet.com “Bringing Businesses Into The New Decade”