Social Media Rapid Launch Plan - Forward Progress - 2012

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The document outlines a rapid launch plan process for growing a business through social media. The process involves defining goals and objectives, confirming targets, building an inventory of resources, optimizing efforts, developing a launch plan, executing the plan, and measuring results. The overall goal is to help businesses win against competition by generating more leads, increasing sales velocity, and enhancing client retention.

FORWARD PROGRESS
Growing your business beyond the Vision
(877) 592-6224
www.ForwardProgress.NET

Goals and Social Media
Objectives
• Traffic
Rapid Launch Plan
• Connections Define Goals and
Objectives
• Leads
• Proposals Trusted Agents
• Sales Confirm Target
Define Inventory
Build & Optimize
Confirm
Destination

Develop Launch
Plan
FORWARD PROGRESS
Execute
Growing your business beyond the Vision
(877) 592-6224
RESULTS www.ForwardProgress.NET

Social Media
Team
Rapid Launch Plan
Define Goals and
• Trusted Agents Objectives
• Internal
Trusted Agents
• External
• Partners Confirm Target
• Joint Venture Define Inventory
Build & Optimize
Confirm
Destination

Develop Launch
Plan
FORWARD PROGRESS
Execute
Growing your business beyond the Vision
(877) 592-6224
RESULTS www.ForwardProgress.NET

Social Media
Rapid Launch Plan
Define Goals and
Objectives
Resource Trusted Agents
Inventory
• Data (eMails) Confirm Target
• Content Define Inventory
• Keywords
Build & Optimize
• Websites
• Social Sites Confirm
Destination

Develop Launch
Plan
FORWARD PROGRESS
Execute
Growing your business beyond the Vision
(877) 592-6224
RESULTS www.ForwardProgress.NET

Resource Inventory
DATA CONTENT DELIVERY

Current Current Current
• ProspectsClients • Websites • Direct Mail
• eMails • Domain Names • Telemarketing
• Mobile Phone • Articles • Newsletters
• Other Contacts • Power Points • Flyers
• Video
New New
• Photo
• 3rd Party List Sources • Social Sites
• Sales Brochures
• D&B • Discussions
• Training Materials
• Info USA • eVents
• Internal New • Blogs
• Campaigns • Keywords • Micro-Sites
• Joint Venture • Blogs • eContests
• Partners • Postings • MobileTextVideo

Social Media
Rapid Launch Plan
Define Goals and
Objectives

Trusted Agents
Social Network
Confirm Target
Sites
• Facebook Define Inventory
• LinkedIn Build & Optimize
• Twitter
Confirm
• YouTube
Destination
• Blog Sites
Develop Launch
Plan
FORWARD PROGRESS
Execute
Growing your business beyond the Vision
(877) 592-6224
RESULTS www.ForwardProgress.NET

Social Media
Rapid Launch Plan
Define Goals and
Objectives

Trusted Agents
Confirm Target

Destination Define Inventory
• Web Site Build & Optimize
• Landing Page
Confirm
• Registration
Destination
• Blog Site
• Telephone
Develop Launch
Plan
• Meeting FORWARD PROGRESS
Execute
Growing your business beyond the Vision
(877) 592-6224
RESULTS www.ForwardProgress.NET

Social Media
Rapid Launch Plan
Define Goals and
Objectives

Trusted Agents
Confirm Target
Define Inventory
Build & Optimize
Confirm
Launch Plan Destination
• Assemble
Develop Launch
• Review Plan
• Test FORWARD PROGRESS
Execute
• Commit Growing your business beyond the Vision
(877) 592-6224
RESULTS www.ForwardProgress.NET

Social Media
Rapid Launch Plan
Define Goals and
Objectives

Trusted Agents
Confirm Target
Define Inventory
Build & Optimize
Confirm
Destination
COACHING
----------------- Develop Launch
Plan
Activity FORWARD PROGRESS
Measure Execute
Growing your business beyond the Vision
Adjust (877) 592-6224
Continue RESULTS www.ForwardProgress.NET

Winning the RACE against your competition
Rapid Launch Plans
Accelerated Lead Generation
Consistent Sales Velocity
Enhanced Client Retention

FORWARD PROGRESS
Growing your business beyond the Vision
(877) 592-6224
www.ForwardProgress.NET

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