The presentation focusses on the cutting edge of marketing innovation, that is expected to emerge post- recession. Conversation marketing is low- cost, rich in data, and full of measurable tools, that can change the game for emerging economies in the global marketing context.
Social Media Landscape of Aruba - Key Facebook Stats (Feb 2015)Edward Erasmus
Here's an updated presentation containing some interesting Facebook user stats for Aruba (February 2015). The info can be used for educational or for social media marketing purposes. Comments and questions are welcome.
Social Media Landscape of Aruba - 10 Key Facebook Users StatsEdward Erasmus
Check out this presentation displaying some interesting Facebook user stats for Aruba (2014). The info can be used for education or for social media marketing purposes. Comments and questions are welcome.
25 More Amazing Mobile Phone Statistics and FactsThomas Melton
25 more mobile phone statistics and facts to make you think about where mobile is going, and where your business is at in relation to its mobile marketing and advertising goals going forward.
Lee Rainie will discuss the Project’s latest findings about how people use the internet, smartphones, and social media tools to get news, share news, and create news. He will describe how the very definition of news is expanding in the age of “me media.” He will discuss the Project’s new research about how people use different platforms to get news about different topics: that is, they use different media channels to learn about the weather and learn about local government. He will also describe how social networks have become essential transmitters of news and evaluators of the meaning of news in people’s civic lives.
Lee Rainie, Director of the Pew Research Center’s Internet & American Life Project, will discuss the Project’s latest research into internet trends, mobile connectivity, and use of social media and what they mean for marketers. He will also look ahead at some of the big questions about the next stages of technology.
The presentation focusses on the cutting edge of marketing innovation, that is expected to emerge post- recession. Conversation marketing is low- cost, rich in data, and full of measurable tools, that can change the game for emerging economies in the global marketing context.
Social Media Landscape of Aruba - Key Facebook Stats (Feb 2015)Edward Erasmus
Here's an updated presentation containing some interesting Facebook user stats for Aruba (February 2015). The info can be used for educational or for social media marketing purposes. Comments and questions are welcome.
Social Media Landscape of Aruba - 10 Key Facebook Users StatsEdward Erasmus
Check out this presentation displaying some interesting Facebook user stats for Aruba (2014). The info can be used for education or for social media marketing purposes. Comments and questions are welcome.
25 More Amazing Mobile Phone Statistics and FactsThomas Melton
25 more mobile phone statistics and facts to make you think about where mobile is going, and where your business is at in relation to its mobile marketing and advertising goals going forward.
Lee Rainie will discuss the Project’s latest findings about how people use the internet, smartphones, and social media tools to get news, share news, and create news. He will describe how the very definition of news is expanding in the age of “me media.” He will discuss the Project’s new research about how people use different platforms to get news about different topics: that is, they use different media channels to learn about the weather and learn about local government. He will also describe how social networks have become essential transmitters of news and evaluators of the meaning of news in people’s civic lives.
Lee Rainie, Director of the Pew Research Center’s Internet & American Life Project, will discuss the Project’s latest research into internet trends, mobile connectivity, and use of social media and what they mean for marketers. He will also look ahead at some of the big questions about the next stages of technology.
A paper, written for the States of Jersey, describing the impact of Social Media on politics: ranging from the Obama case, filtering to the UK "social" election and on to local governments.
Marketing and Communication in the Social Media EraAntonio Ragusa
This presentation by Antonio Ragusa addresses the following questions:
What are social media?
How do they affect marketing and communication?
Why are they important and what benefits can they bring to organizations and individuals?
How should they be used for marketing and communication purposes?
Slides used in the Purple Zebra #item3 Social Media for Organisations workshops in Northampton on 11th October and Worksop on 18th October delivered by Paul Webster.
14. In a June 2011 Pew Internet sample, 79% of American adults said they used the internet and 59% of those internet users, say they use at least one social networking service (SNS). Facebook dominates the SNS space in this survey: 92% of SNS users are on Facebook; 29% use MySpace, 18% use LinkedIn and 13% use Twitter. –Pew Internet Research 2011
15. The average social media user is shifting to an older audience (Avg. 33 Yrs. In 2008 and now, 38 Yrs. In 2010). –Pew Internet Research 2011
20. A significant 90% of marketersindicate that social media is important for their business. –2011 Social Media Marketing Industry Report
21. The number-one advantage of social media marketing (by a long shot) is generating more business exposure, as indicated by 88% of marketers. Increased traffic (72%) and improved search rankings (62%) were also major advantages. –2011 Social Media Marketing Industry Report
22. Facebook, Twitter, LinkedIn and blogs were the top four social media tools used by marketers, in that order. Facebook has eclipsed Twitter to take the top spot since our 2010 study.–2011 Social Media Marketing Industry Report
23. The majority of marketers (58%)are using social media for 6 hours or more each week, and more than a third (34%) invest 11 or more hours weekly. –2011 Social Media Marketing Industry Report
35. 5 Steps to getting started Perform a Competitive Analysis Define your Social Media Marketing Strategy Establish and Customize your Social Networking Platforms Integrate all Online Channels Launch!
36. Ongoing Helpful tips Be Committed and Consistent in your Updates Engage and Interact with your Audience LISTEN and Respond—Every Post gets a Post Be REAL—People Buy from People Build Relationships for the Long-term!