Social media is having an increasing impact on Pakistani politics. Political parties and leaders like Imran Khan actively use platforms like Facebook and Twitter to engage supporters and criticize opponents. However, social media also faces limitations in Pakistan like limited rural internet access and illiteracy. It can also encourage inappropriate language between political camps. While social media activity is rising, its true influence on elections is still uncertain given most voters remain in rural areas with low connectivity.

1. SOCIAL MEDIA IMPACT ON POLITICAL
SITUATION OF PAKISTAN
By : Qamber Raza

2. SOCIAL MEDIA IMPACT ON POLITICAL SITUATION OF PAKISTAN
 Pakistan’s internet users are increasingly connected with each
other and are living in a connected world. There is a certain
effect of social media in Pakistan and yes movements in
recent times have used social media as an effective tool.

3. POLITICAL PARTIES ON SOCIAL MEDIA
Here are some important information of political parties on social media
how popular they are and what is their activity on Facebook

4. POLITICAL LEADERS ON SOCIAL MEDIA
Here is the image of PTI chairman Imran Khan’ official twitter page
which says 2.27 million people are following him
You can also view his tweet about his opposition party

5. POLITICAL LEADERS ON SOCIAL MEDIA

6. ISSUES WITH THE USE OF SOCIAL MEDIA IN PAKISTANI POLITICS
 As amazing a tool as it may be, there are some obvious issues
with the use of social media in Pak politics:
 Limited reach: So far, social platforms are only able to rally
around the urban population. With the majority of the vote
banks situated in the rural areas, the influence of social media
is questionable. Illiteracy and the language barrier would
seriously hamper its reach.

7. ISSUES WITH THE USE OF SOCIAL MEDIA IN PAKISTANI POLITICS
 Inappropriate language and demeanor: Just like in the field,
social platforms are often used to ridicule, slander and
verbally abuse the very people who are running the respective
sites. Open discussion is definitely beneficial but the negative
behavior only adds to the animosity among the political
workers and adds nothing positive to the campaigns.

8. ELECTION’S CAMPAIGN ON SOCIAL MEDIA
 “Communication technology in general
and social media in particular would
play a major role during next general
elections. With well over 100 million cell
users in the country and increasing
availability of internet in far-flung areas
of the country, it is bound to impact the
elections,”
- predicts Professor Rasul Baksh Rais of
LUMS.

9. ELECTION’S CAMPAIGN ON SOCIAL MEDIA
 The social activity surrounding
Imran Khan’s Lahore jalsa was an
indicator of the power of social
media. We are definitely sick and
tired of corrupt politicians and their
unscrupulous behavior. Anything
that can challenge the current
system and holds promise for a
change is certainly
welcome. However, despite its
potential, there are many question
marks about the true influence of
social media in Pak politics.

10.  Do you think the social media phenomenon
is likely to have any effect on the results of
the upcoming elections? Let us know what
you think…