Sharing my deck that I presented to a group of Bankers who wanted to have insights on Marketing and Branding. This is not a deep dive presentation on tacticals, but the psychology behind each political speech, campaign and products that are being sold to us every single day, either on our digital device or in the brick and mortar shops. They all rely on the same principal of MAKE YOURSELF LOOK GOOD, MAKE OTHERS LOOK EVIL.
Uses and impact of social media in political campaigningVijaykumar Meti
Social media is developing an opportunities for connecting people and managing relationship who are actively using this new medium. It is undoubtedly true that social media tools such as Facebook and Twitter are influencing the ways in which politicians engage the public.
Social media has transformed politics in India and globally. Its effect has impacted the way candidate campaign for their election. Social media allows politicians and political parties a method to connect directly with people across the country at a reduced cost and greater reach than traditional media. Social media is not simply the next in a line of communications technologies: it has changed everyday activities and connected people in a manner never before possible.
The rise of smartphone technology has also enabled this trend since people can access the Internet almost anywhere making a mobile device a potential organizing and fundraising tool. Social media has transformed politics as it creates an instantaneous multi-directional public dialogue that offers the ability to rapidly analyze the data and learn from the findings on an unprecedented scope.
The study aims to examine the extent use of social media by the political parties to promote their image and political messages, among their supporters and peoples in social media. The study intends to examine the efforts of social media use pattern in the virtual environment.
Political Communication In Digital Age – Social Media AnalysisVijaykumar Meti
In the age of digital world, social media are said to have an impact on the public sphere and communication in the society. Especially social media have been extensively using in political context. Popular social network sites like Facebook and Twitter are believed to have the potential for increasing political participation. While, microblogging site Twitter is an ideal platform for political institutions to spread not only information in general but also political opinions publicly through their networks. Political institutions, politicians, political foundations, etc. have also begun to use Facebook pages or community groups for the purpose of entering into direct dialogs with citizens and encouraging more political discussions.
Standing Out in the Noise tries to present some key points to consider for small BME third sector organisations who are thinking about effective ways of raising their profile and getting their message across. The slides will outline a framework and some interest case studies to help develop a communications plan.
The presentation was created by Darryl Butcher from the Media Trust for Voice4Change England and was delivered at 'Be Seen, Be Heard, Be Understood', co-hosted by KnowHow NonProfit at Cass Business School.
Sharing my deck that I presented to a group of Bankers who wanted to have insights on Marketing and Branding. This is not a deep dive presentation on tacticals, but the psychology behind each political speech, campaign and products that are being sold to us every single day, either on our digital device or in the brick and mortar shops. They all rely on the same principal of MAKE YOURSELF LOOK GOOD, MAKE OTHERS LOOK EVIL.
Uses and impact of social media in political campaigningVijaykumar Meti
Social media is developing an opportunities for connecting people and managing relationship who are actively using this new medium. It is undoubtedly true that social media tools such as Facebook and Twitter are influencing the ways in which politicians engage the public.
Social media has transformed politics in India and globally. Its effect has impacted the way candidate campaign for their election. Social media allows politicians and political parties a method to connect directly with people across the country at a reduced cost and greater reach than traditional media. Social media is not simply the next in a line of communications technologies: it has changed everyday activities and connected people in a manner never before possible.
The rise of smartphone technology has also enabled this trend since people can access the Internet almost anywhere making a mobile device a potential organizing and fundraising tool. Social media has transformed politics as it creates an instantaneous multi-directional public dialogue that offers the ability to rapidly analyze the data and learn from the findings on an unprecedented scope.
The study aims to examine the extent use of social media by the political parties to promote their image and political messages, among their supporters and peoples in social media. The study intends to examine the efforts of social media use pattern in the virtual environment.
Political Communication In Digital Age – Social Media AnalysisVijaykumar Meti
In the age of digital world, social media are said to have an impact on the public sphere and communication in the society. Especially social media have been extensively using in political context. Popular social network sites like Facebook and Twitter are believed to have the potential for increasing political participation. While, microblogging site Twitter is an ideal platform for political institutions to spread not only information in general but also political opinions publicly through their networks. Political institutions, politicians, political foundations, etc. have also begun to use Facebook pages or community groups for the purpose of entering into direct dialogs with citizens and encouraging more political discussions.
Standing Out in the Noise tries to present some key points to consider for small BME third sector organisations who are thinking about effective ways of raising their profile and getting their message across. The slides will outline a framework and some interest case studies to help develop a communications plan.
The presentation was created by Darryl Butcher from the Media Trust for Voice4Change England and was delivered at 'Be Seen, Be Heard, Be Understood', co-hosted by KnowHow NonProfit at Cass Business School.
Standing Out in the Noise was a bespoke presentation created for Voice4Change England delegates by Darryl Butcher from the Media Trust and delivered at the first 'Be Seen, Be Heard, Be Understood' event, co-hosted by KnowHow NonProfit at Cass Business School.
The presentation talks about an easy framework that small organisations can use to think about a communication plan to raise their profile in a busy sector.
Are you thinking of entering politics? You need to read this and understand the nitty gritty of today's politics to ensure that you WIN and election and not just be another candidate who tried and failed.
Renee Hobbs, Bert Pieters and Silke Grafe offer a workshop/classroom demonstration on contemporary propaganda at the National Association for Media Literacy Education conference in Washington DC on June 27, 2019.
A joint presentation by Mike Driehorst and Lance Godard Oct. 6, 2009, at the Ohio Chapter meeting of the Legal Marketing Association, Toledo, Ohio. The luncheon was co-sponsored by the Association of Legal Adminstrators.
The forcus was on educating the audience about social media and how to use it for their business.
Embracing Social Media: a joint presentation by Lance Godard and Mike Driehorst, held October 6, 2009 at the Ohio Chapter meeting of the Legal Marketing Association, Toledo, Ohio. The luncheon was co-sponsored by the Association of Legal Adminstrators.
The focus was on educating the audience of lawyers and legal professionals about social media and how they can use it to grow their practices.
Identifying & Combating Misinformation w/ Fact Checking Tools is a presentation I prepared for US Embassy Youth Council 2024 members in Kathmandu, Nepal.
Disinformation in Nepal: Example case studies; Types of misinformation campaigns; Challenges of mapping misinformation; Learnings from mapping misinformation in Nepal
[Nepali] Digital Security for Journalist WomenUjjwal Acharya
My presentation from training sessions on digital safety to journalist women in Nagarkot and Bhairahawa (in July 2017) organized by the Sancharika Samuha.
Nepal Media Status Report presented to the International Mission to Nepal for Promoting Freedom of Expression and Safety of Journalists 2015 at the Hotel Summit, April 19, 2015.
An introduction to Center for International Media Ethics' (CIME) an innovative approach that combines journalism, ethics and economics to guide towards use of media ethics to help improve the society and, more importantly, sustain the media business in an age where media is fast losing public trust and advertising.
Please note that the presentation was for a session in CIME Forum 2013 Islamabad, Pakistan and I just rephrased and made the original idea concise because of the time constrain. Also note the copyright of it is with CIME.
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Multilingual SEO Services | Multilingual Keyword Research | Filosemadisonsmith478075
Multilingual SEO services are essential for businesses aiming to expand their global presence. They involve optimizing a website for search engines in multiple languages, enhancing visibility, and reaching diverse audiences. Filose offers comprehensive multilingual SEO services designed to help businesses optimize their websites for search engines in various languages, enhancing their global reach and market presence. These services ensure that your content is not only translated but also culturally and contextually adapted to resonate with local audiences.
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Enhance your social media strategy with the best digital marketing agency in Kolkata. This PPT covers 7 essential tips for effective social media marketing, offering practical advice and actionable insights to help you boost engagement, reach your target audience, and grow your online presence.
Improving Workplace Safety Performance in Malaysian SMEs: The Role of Safety ...AJHSSR Journal
ABSTRACT: In the Malaysian context, small and medium enterprises (SMEs) experience a significant
burden of workplace accidents. A consensus among scholars attributes a substantial portion of these incidents to
human factors, particularly unsafe behaviors. This study, conducted in Malaysia's northern region, specifically
targeted Safety and Health/Human Resource professionals within the manufacturing sector of SMEs. We
gathered a robust dataset comprising 107 responses through a meticulously designed self-administered
questionnaire. Employing advanced partial least squares-structural equation modeling (PLS-SEM) techniques
with SmartPLS 3.2.9, we rigorously analyzed the data to scrutinize the intricate relationship between safety
behavior and safety performance. The research findings unequivocally underscore the palpable and
consequential impact of safety behavior variables, namely safety compliance and safety participation, on
improving safety performance indicators such as accidents, injuries, and property damages. These results
strongly validate research hypotheses. Consequently, this study highlights the pivotal significance of cultivating
safety behavior among employees, particularly in resource-constrained SME settings, as an essential step toward
enhancing workplace safety performance.
KEYWORDS :Safety compliance, safety participation, safety performance, SME
Unlock TikTok Success with Sociocosmos..SocioCosmos
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“To be integrated is to feel secure, to feel connected.” The views and experi...AJHSSR Journal
ABSTRACT: Although a significant amount of literature exists on Morocco's migration policies and their
successes and failures since their implementation in 2014, there is limited research on the integration of subSaharan African children into schools. This paperis part of a Ph.D. research project that aims to fill this gap. It
reports the main findings of a study conducted with migrant children enrolled in two public schools in Rabat,
Morocco, exploring how integration is defined by the children themselves and identifying the obstacles that they
have encountered thus far. The following paper uses an inductive approach and primarily focuses on the
relationships of children with their teachers and peers as a key aspect of integration for students with a migration
background. The study has led to several crucial findings. It emphasizes the significance of speaking Colloquial
Moroccan Arabic (Darija) and being part of a community for effective integration. Moreover, it reveals that the
use of Modern Standard Arabic as the language of instruction in schools is a source of frustration for students,
indicating the need for language policy reform. The study underlines the importanceof considering the
children‟s agency when being integrated into mainstream public schools.
.
KEYWORDS: migration, education, integration, sub-Saharan African children, public school
3. Our
discussion
today
Social media & political communication
Social media for political communication
● Intra-party communication
● Communication with public
Weaknesses of social media for political
communication
Best practices
Questions and answers
7. Why political
communication?
Public opinion is a
constructed,
manufactured thing,
which could be shaped
and manipulated by
those with an interest
in doing so.
- Walter Lippmann 1922
10. So what exactly
is social media?
All internet tools/platforms:
1. Allows immediate publishing
2. Allows networking
3. Allows engagement
4. Gives control of contents to
the content creators
5. No moderation
11. Why social
media?
1. It’s free.
2. It’s easy.
3. It’s global.
4. It’s where your audience are.
5. It’s where people are shaping
their opinions.
6. Because it can create
meaningful impact through
you communication.
16. Communication
with public
Introduce: faces and principles
Inform: policies, stances and
decisions
Defend: Policies, stances,
decisions, leaders and party
Campaign: Donation,
membership and election
Encourage: Voting