SlideShare a Scribd company logo
SOCIAL MEDIA ETIQUETTES
PRESENTED BY - YASH SHETH
shethy1996@gmail.com
Personal Vs Professional
 Personal: Social media is a way to engage
with family and friends, regardless of their
current location. It keeps you connected with
people you may have lost contact with
otherwise.
 Professional: Social media is your multi-
media resume complete with endorsements. It
provides you with a platform for building your
thought leadership and rolodex.
2
3
WhatsApp
 it allows the sending of text messages, voice &
video calls, images and other media,
documents, and user location.
 in addition to 1 billion total active users,
 users are now sending 55 billion messages
per day, 4.5 billion photos and 1 billion
videos, and it’s now at 1.3 billion monthly
active users.
 Professional use Now whatsapp will allow to
have business account.
 Ex- bookmyshow.
4
 Personal – Fun keeping in touch with friends easily and
efficiently.
 Professional – Generating fans spreading your unique
content, blogs, videos
 Pages and Groups
 Easy To Use
 Growing at over 600,000 users per day and currently
over
400 million users
5
Twitter
 Twitter is a global platform for users to share thoughts, news,
ideas, jokes within 280 characters.
 Users can “follow” each other to keep tabs on people.
 Everything on Twitter is public
unless you “protect” your tweets.
6
What to say and how to say it
Tweet Tips
 Keep tweets to around 110 characters
 Add pictures where you can!
 Add your Fb’s or Website’s URL when setting up
your account.
 See what hashtags are trending and add your insight
 If you’re at an event, use that event’s hashtag to connect
with other attendees ( #rannutsav2017)
 #Don’t #use #a #hashtag #
for #every #word
7
Improper (left) vs. proper (right) hashtag us
8
 Instagram is an online mobile photo-sharing, video-
sharing and social networking service.
 Facebook purchased Instagram for $1 billion in Sept of
2012.
 200 million active users who are uploading 20 billion
photos everyday.
 90% of users are under the age of 35
9
Tips for Making Instagram Your
Professional Secret Weapon
 Use your Twitter Profile name for your Instagram account
name.
 Be Your Brand on Instagram.
 Focus on Building Community on Instagram.
 Choose engaging hashtags.#
 Post regularly on Instagram – often, but not too often
 Post Instagram videos between 9pm and 8am for maximum
impact.
 Add geotagging after you’ve posted a picture.
 Share your Instagram photos on other platforms.
(i.e. Facebook, tumbler, twitter etc.)
10
11

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SOCIAL MEDIA ETIQUETTES

  • 1. SOCIAL MEDIA ETIQUETTES PRESENTED BY - YASH SHETH shethy1996@gmail.com
  • 2. Personal Vs Professional  Personal: Social media is a way to engage with family and friends, regardless of their current location. It keeps you connected with people you may have lost contact with otherwise.  Professional: Social media is your multi- media resume complete with endorsements. It provides you with a platform for building your thought leadership and rolodex. 2
  • 3. 3
  • 4. WhatsApp  it allows the sending of text messages, voice & video calls, images and other media, documents, and user location.  in addition to 1 billion total active users,  users are now sending 55 billion messages per day, 4.5 billion photos and 1 billion videos, and it’s now at 1.3 billion monthly active users.  Professional use Now whatsapp will allow to have business account.  Ex- bookmyshow. 4
  • 5.  Personal – Fun keeping in touch with friends easily and efficiently.  Professional – Generating fans spreading your unique content, blogs, videos  Pages and Groups  Easy To Use  Growing at over 600,000 users per day and currently over 400 million users 5
  • 6. Twitter  Twitter is a global platform for users to share thoughts, news, ideas, jokes within 280 characters.  Users can “follow” each other to keep tabs on people.  Everything on Twitter is public unless you “protect” your tweets. 6
  • 7. What to say and how to say it Tweet Tips  Keep tweets to around 110 characters  Add pictures where you can!  Add your Fb’s or Website’s URL when setting up your account.  See what hashtags are trending and add your insight  If you’re at an event, use that event’s hashtag to connect with other attendees ( #rannutsav2017)  #Don’t #use #a #hashtag # for #every #word 7
  • 8. Improper (left) vs. proper (right) hashtag us 8
  • 9.  Instagram is an online mobile photo-sharing, video- sharing and social networking service.  Facebook purchased Instagram for $1 billion in Sept of 2012.  200 million active users who are uploading 20 billion photos everyday.  90% of users are under the age of 35 9
  • 10. Tips for Making Instagram Your Professional Secret Weapon  Use your Twitter Profile name for your Instagram account name.  Be Your Brand on Instagram.  Focus on Building Community on Instagram.  Choose engaging hashtags.#  Post regularly on Instagram – often, but not too often  Post Instagram videos between 9pm and 8am for maximum impact.  Add geotagging after you’ve posted a picture.  Share your Instagram photos on other platforms. (i.e. Facebook, tumbler, twitter etc.) 10
  • 11. 11

Editor's Notes

  1. how we would post differently on each social media platform.