APM PMO Conference 2015
22nd October 2015
Social communities - fostering communities to enable change
The slide material
by Simon Williams and Elisabeth Goodman
2. 1. What are communities?
1.A group of people with a common interest, theme or goal
2.A forum for people to “converse” with each other
3.They generate some form of output: information,
knowledge, action..
Lots more about this from various sources e.g. Richard
McDermott, Etienne Wenger, Gurteen, Goodman & Riddell
and the Knowledge SIG
3. 2. Why use communities to enable
change?
1.They “exist” anyway - formal organisational structures,
informal networks, specially set up?
2.They provide access to a wealth of experience /
knowledge
3.They can catalyse, sabotage or be side-lined by change –
therefore they need to be managed to work in a positive
way
Shell recognised they needed to share knowledge through new ways of
learning in a global way.
BP has a huge number of communities partly as a driver of efficiency -
"quick wins come from sharing what we already know."
Open University change community now numbers 400 people
4. 3. How to foster communities for
change?
1.Look for existing ones and explore how you can use them
2.Identify gaps to engage remaining stakeholders
3.Give the communities the tools and support to be
effective*
*How to build momentum:
Find a few committed people to consistently promote the
community and stimulate sharing and discussion. Keep it
topical and try to pose questions to prompt discussion
rather than just statements. Where appropriate provide
events to facilitate face to face networking.
5. Each other
Events
Micro-site
Newsletter
Spark Collaboration
Contact us!
Simon.Williams@tube.tfl.gov.uk
elisabeth@riverrhee.com
What will you do? Resources
available from the Enabling
Change SIG
The SIG’s mission is to‘improve the
change capability of organisations,
teams and individuals’