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This document discusses using social media marketing for car reviews. It recommends using Facebook to market Jaguar cars due to Facebook's large user base and ability to develop lasting relationships. The plan is to post engaging content like photos and videos of Jaguar cars to generate leads and sales. Reviews will provide insights into different car models and help customers make informed purchase decisions. Prizes and success stories will also be used to increase customer engagement on the Facebook page. The goal is to promote Jaguar as a brand and showcase its products.
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De Forenede Stater mener, at det er hævet over loven og gentagne gange er afhængig af hjælp "fronter" (som Moder ALLY Storbritannien og søster ALLY Sverige) for at skjule sin rolle i sådanne Gengældelsesforanstaltninger / kriminelle handlinger rettes mod Julian Assange for at rapportere NEWS og udsættes for USA krigsforbrydelser / Nürnberg overtrædelser eller andre terrorhandlinger fra rejsende! Vær tålmodig, USA præsident Barack Obama og hans advokat / hvidt overherredømme (Baker Donelson Bearman Caldwell & Berkowitz) vil levere chefen for USA "på et fad!"
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Professor Sameer Mathur, IIM - Lucknow
Toyota case study pdf
Toyota has become the world's second largest car maker through strategic marketing. It follows demographic and psychographic segmentation and considers country culture during expansion. Toyota created the hybrid Prius trend and has made successful acquisitions. Its product strategy focuses on customization, fuel efficiency, safety, and design quality. Pricing is market-oriented or value-based. Distribution uses dealerships and retailers globally. Promotion uses advertising, personal selling, PR, and direct selling. Toyota innovates to reduce costs through lean manufacturing and continuous improvement, integrating global assembly plants.
Tribal Fusion Automotive Solutions
Tribal Fusion is a digital advertising company that reaches 167 million users across 2000+ premium websites. It offers customized advertising solutions through dedicated industry teams and proprietary technology that provides insights and analytics. Tribal Fusion's contextual targeting engine and optimization engine allow for advanced targeting of users.
Automobile Industry - Benchmarking
The document analyzes the social media presence of major automobile companies in India and globally, finding that Mahindra & Mahindra has the most Facebook likes in India while Mercedes Benz has over 18 million Facebook likes globally. It discusses how establishing a strong digital presence through social media can benefit companies by building their credibility as experts, showcasing innovations, and providing insights into market trends. It also describes how the consulting firm Digiqom can help automobile companies develop engaging social media content and campaigns to connect with online communities and influencers in the industry.
Marketing Strategy
Pak Suzuki Motors uses segmentation strategies to target different customer groups. It segments customers based on geography, demographics like income and family size, and psychographics. It uses a value chain to source materials and distribute assembled cars through authorized dealers. Pak Suzuki has a diverse product portfolio including automobiles, motorcycles, and outboard engines. It pursues various market expansion strategies and uses an integrated promotional mix including advertising, sales promotions, and public relations.
Toyota company.jub
Toyota is a Japanese automaker that began as a textile company in 1926. It established an automobile department in 1933 and became Toyota Motor Corporation in 1937. Toyota produces a variety of passenger vehicles and commercial trucks. It is known for innovations like hybrid electric vehicles and its Toyota Production System. Toyota has a global presence with manufacturing in over 26 countries. It focuses on high quality, fuel efficiency, and environmental sustainability.
The Future of Customer Experience: Digital Marketing Inside the Dealership
The Future of Customer Experience: Digital Marketing Inside the DealershipViewPoint Interactive Kiosks
The document discusses innovations in digital customer experiences in retail and how those innovations could impact the future of car buying experiences. It provides examples of interactive digital displays being used by brands like UGG, Neiman Marcus, and Ford to enhance customers' ability to learn about, customize, and virtually experience products. While car shopping currently lacks these kinds of engaging digital tools, the document argues that dealerships will need to integrate more immersive digital technologies to improve the experience as buyers increasingly begin their research online. Interactive kiosks were presented as one approach dealerships could use to bring digital experiences directly into car showrooms, inventory areas, service departments and other parts of the customer journey.Similar to Smm (20)
How Auto Brands are Using Social to Maximize Marketing Strategies
How Auto Brands are Using Social to Maximize Marketing Strategies
The Future of Customer Experience: Digital Marketing Inside the Dealership
The Future of Customer Experience: Digital Marketing Inside the Dealership
Recently uploaded
Microsoft - Power Platform_G.Aspiotis.pdf
Revolutionizing Application Development
with AI-powered low-code, presentation by George Aspiotis, Sr. Partner Development Manager, Microsoft
HCL Notes and Domino License Cost Reduction in the World of DLAU
Webinar Recording: https://www.panagenda.com/webinars/hcl-notes-and-domino-license-cost-reduction-in-the-world-of-dlau/
The introduction of DLAU and the CCB & CCX licensing model caused quite a stir in the HCL community. As a Notes and Domino customer, you may have faced challenges with unexpected user counts and license costs. You probably have questions on how this new licensing approach works and how to benefit from it. Most importantly, you likely have budget constraints and want to save money where possible. Don’t worry, we can help with all of this!
We’ll show you how to fix common misconfigurations that cause higher-than-expected user counts, and how to identify accounts which you can deactivate to save money. There are also frequent patterns that can cause unnecessary cost, like using a person document instead of a mail-in for shared mailboxes. We’ll provide examples and solutions for those as well. And naturally we’ll explain the new licensing model.
Join HCL Ambassador Marc Thomas in this webinar with a special guest appearance from Franz Walder. It will give you the tools and know-how to stay on top of what is going on with Domino licensing. You will be able lower your cost through an optimized configuration and keep it low going forward.
These topics will be covered
- Reducing license cost by finding and fixing misconfigurations and superfluous accounts
- How do CCB and CCX licenses really work?
- Understanding the DLAU tool and how to best utilize it
- Tips for common problem areas, like team mailboxes, functional/test users, etc
- Practical examples and best practices to implement right away
Monitoring and Managing Anomaly Detection on OpenShift.pdf
Monitoring and Managing Anomaly Detection on OpenShift
Overview
Dive into the world of anomaly detection on edge devices with our comprehensive hands-on tutorial. This SlideShare presentation will guide you through the entire process, from data collection and model training to edge deployment and real-time monitoring. Perfect for those looking to implement robust anomaly detection systems on resource-constrained IoT/edge devices.
Key Topics Covered
1. Introduction to Anomaly Detection
- Understand the fundamentals of anomaly detection and its importance in identifying unusual behavior or failures in systems.
2. Understanding Edge (IoT)
- Learn about edge computing and IoT, and how they enable real-time data processing and decision-making at the source.
3. What is ArgoCD?
- Discover ArgoCD, a declarative, GitOps continuous delivery tool for Kubernetes, and its role in deploying applications on edge devices.
4. Deployment Using ArgoCD for Edge Devices
- Step-by-step guide on deploying anomaly detection models on edge devices using ArgoCD.
5. Introduction to Apache Kafka and S3
- Explore Apache Kafka for real-time data streaming and Amazon S3 for scalable storage solutions.
6. Viewing Kafka Messages in the Data Lake
- Learn how to view and analyze Kafka messages stored in a data lake for better insights.
7. What is Prometheus?
- Get to know Prometheus, an open-source monitoring and alerting toolkit, and its application in monitoring edge devices.
8. Monitoring Application Metrics with Prometheus
- Detailed instructions on setting up Prometheus to monitor the performance and health of your anomaly detection system.
9. What is Camel K?
- Introduction to Camel K, a lightweight integration framework built on Apache Camel, designed for Kubernetes.
10. Configuring Camel K Integrations for Data Pipelines
- Learn how to configure Camel K for seamless data pipeline integrations in your anomaly detection workflow.
11. What is a Jupyter Notebook?
- Overview of Jupyter Notebooks, an open-source web application for creating and sharing documents with live code, equations, visualizations, and narrative text.
12. Jupyter Notebooks with Code Examples
- Hands-on examples and code snippets in Jupyter Notebooks to help you implement and test anomaly detection models.
CAKE: Sharing Slices of Confidential Data on Blockchain
Presented at the CAiSE 2024 Forum, Intelligent Information Systems, June 6th, Limassol, Cyprus.
Synopsis: Cooperative information systems typically involve various entities in a collaborative process within a distributed environment. Blockchain technology offers a mechanism for automating such processes, even when only partial trust exists among participants. The data stored on the blockchain is replicated across all nodes in the network, ensuring accessibility to all participants. While this aspect facilitates traceability, integrity, and persistence, it poses challenges for adopting public blockchains in enterprise settings due to confidentiality issues. In this paper, we present a software tool named Control Access via Key Encryption (CAKE), designed to ensure data confidentiality in scenarios involving public blockchains. After outlining its core components and functionalities, we showcase the application of CAKE in the context of a real-world cyber-security project within the logistics domain.
Paper: https://doi.org/10.1007/978-3-031-61000-4_16
Building Production Ready Search Pipelines with Spark and Milvus
Spark is the widely used ETL tool for processing, indexing and ingesting data to serving stack for search. Milvus is the production-ready open-source vector database. In this talk we will show how to use Spark to process unstructured data to extract vector representations, and push the vectors to Milvus vector database for search serving.
Programming Foundation Models with DSPy - Meetup Slides
Prompting language models is hard, while programming language models is easy. In this talk, I will discuss the state-of-the-art framework DSPy for programming foundation models with its powerful optimizers and runtime constraint system.
Driving Business Innovation: Latest Generative AI Advancements & Success Story
Are you ready to revolutionize how you handle data? Join us for a webinar where we’ll bring you up to speed with the latest advancements in Generative AI technology and discover how leveraging FME with tools from giants like Google Gemini, Amazon, and Microsoft OpenAI can supercharge your workflow efficiency.
During the hour, we’ll take you through:
Guest Speaker Segment with Hannah Barrington: Dive into the world of dynamic real estate marketing with Hannah, the Marketing Manager at Workspace Group. Hear firsthand how their team generates engaging descriptions for thousands of office units by integrating diverse data sources—from PDF floorplans to web pages—using FME transformers, like OpenAIVisionConnector and AnthropicVisionConnector. This use case will show you how GenAI can streamline content creation for marketing across the board.
Ollama Use Case: Learn how Scenario Specialist Dmitri Bagh has utilized Ollama within FME to input data, create custom models, and enhance security protocols. This segment will include demos to illustrate the full capabilities of FME in AI-driven processes.
Custom AI Models: Discover how to leverage FME to build personalized AI models using your data. Whether it’s populating a model with local data for added security or integrating public AI tools, find out how FME facilitates a versatile and secure approach to AI.
We’ll wrap up with a live Q&A session where you can engage with our experts on your specific use cases, and learn more about optimizing your data workflows with AI.
This webinar is ideal for professionals seeking to harness the power of AI within their data management systems while ensuring high levels of customization and security. Whether you're a novice or an expert, gain actionable insights and strategies to elevate your data processes. Join us to see how FME and AI can revolutionize how you work with data!
AI-Powered Food Delivery Transforming App Development in Saudi Arabia.pdf
In this blog post, we'll delve into the intersection of AI and app development in Saudi Arabia, focusing on the food delivery sector. We'll explore how AI is revolutionizing the way Saudi consumers order food, how restaurants manage their operations, and how delivery partners navigate the bustling streets of cities like Riyadh, Jeddah, and Dammam. Through real-world case studies, we'll showcase how leading Saudi food delivery apps are leveraging AI to redefine convenience, personalization, and efficiency.
Things to Consider When Choosing a Website Developer for your Website | FODUU
Choosing the right website developer is crucial for your business. This article covers essential factors to consider, including experience, portfolio, technical skills, communication, pricing, reputation & reviews, cost and budget considerations and post-launch support. Make an informed decision to ensure your website meets your business goals.
AI 101: An Introduction to the Basics and Impact of Artificial Intelligence
Imagine a world where machines not only perform tasks but also learn, adapt, and make decisions. This is the promise of Artificial Intelligence (AI), a technology that's not just enhancing our lives but revolutionizing entire industries.
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAU
Webinar Recording: https://www.panagenda.com/webinars/hcl-notes-und-domino-lizenzkostenreduzierung-in-der-welt-von-dlau/
DLAU und die Lizenzen nach dem CCB- und CCX-Modell sind für viele in der HCL-Community seit letztem Jahr ein heißes Thema. Als Notes- oder Domino-Kunde haben Sie vielleicht mit unerwartet hohen Benutzerzahlen und Lizenzgebühren zu kämpfen. Sie fragen sich vielleicht, wie diese neue Art der Lizenzierung funktioniert und welchen Nutzen sie Ihnen bringt. Vor allem wollen Sie sicherlich Ihr Budget einhalten und Kosten sparen, wo immer möglich. Das verstehen wir und wir möchten Ihnen dabei helfen!
Wir erklären Ihnen, wie Sie häufige Konfigurationsprobleme lösen können, die dazu führen können, dass mehr Benutzer gezählt werden als nötig, und wie Sie überflüssige oder ungenutzte Konten identifizieren und entfernen können, um Geld zu sparen. Es gibt auch einige Ansätze, die zu unnötigen Ausgaben führen können, z. B. wenn ein Personendokument anstelle eines Mail-Ins für geteilte Mailboxen verwendet wird. Wir zeigen Ihnen solche Fälle und deren Lösungen. Und natürlich erklären wir Ihnen das neue Lizenzmodell.
Nehmen Sie an diesem Webinar teil, bei dem HCL-Ambassador Marc Thomas und Gastredner Franz Walder Ihnen diese neue Welt näherbringen. Es vermittelt Ihnen die Tools und das Know-how, um den Überblick zu bewahren. Sie werden in der Lage sein, Ihre Kosten durch eine optimierte Domino-Konfiguration zu reduzieren und auch in Zukunft gering zu halten.
Diese Themen werden behandelt
- Reduzierung der Lizenzkosten durch Auffinden und Beheben von Fehlkonfigurationen und überflüssigen Konten
- Wie funktionieren CCB- und CCX-Lizenzen wirklich?
- Verstehen des DLAU-Tools und wie man es am besten nutzt
- Tipps für häufige Problembereiche, wie z. B. Team-Postfächer, Funktions-/Testbenutzer usw.
- Praxisbeispiele und Best Practices zum sofortigen Umsetzen
National Security Agency - NSA mobile device best practices
Threats to mobile devices are more prevalent and increasing in scope and complexity. Users of mobile devices desire to take full advantage of the features
available on those devices, but many of the features provide convenience and capability but sacrifice security. This best practices guide outlines steps the users can take to better protect personal devices and information.
20240609 QFM020 Irresponsible AI Reading List May 2024
Everything I found interesting about the irresponsible use of machine intelligence in May 2024
GraphRAG for Life Science to increase LLM accuracy
GraphRAG for life science domain, where you retriever information from biomedical knowledge graphs using LLMs to increase the accuracy and performance of generated answers
Infrastructure Challenges in Scaling RAG with Custom AI models
Building Retrieval-Augmented Generation (RAG) systems with open-source and custom AI models is a complex task. This talk explores the challenges in productionizing RAG systems, including retrieval performance, response synthesis, and evaluation. We’ll discuss how to leverage open-source models like text embeddings, language models, and custom fine-tuned models to enhance RAG performance. Additionally, we’ll cover how BentoML can help orchestrate and scale these AI components efficiently, ensuring seamless deployment and management of RAG systems in the cloud.
How to Get CNIC Information System with Paksim Ga.pptx
Pakdata Cf is a groundbreaking system designed to streamline and facilitate access to CNIC information. This innovative platform leverages advanced technology to provide users with efficient and secure access to their CNIC details.
Full-RAG: A modern architecture for hyper-personalization
Mike Del Balso, CEO & Co-Founder at Tecton, presents "Full RAG," a novel approach to AI recommendation systems, aiming to push beyond the limitations of traditional models through a deep integration of contextual insights and real-time data, leveraging the Retrieval-Augmented Generation architecture. This talk will outline Full RAG's potential to significantly enhance personalization, address engineering challenges such as data management and model training, and introduce data enrichment with reranking as a key solution. Attendees will gain crucial insights into the importance of hyperpersonalization in AI, the capabilities of Full RAG for advanced personalization, and strategies for managing complex data integrations for deploying cutting-edge AI solutions.
Recently uploaded (20)
HCL Notes and Domino License Cost Reduction in the World of DLAU
HCL Notes and Domino License Cost Reduction in the World of DLAU
Monitoring and Managing Anomaly Detection on OpenShift.pdf
Monitoring and Managing Anomaly Detection on OpenShift.pdf
CAKE: Sharing Slices of Confidential Data on Blockchain
CAKE: Sharing Slices of Confidential Data on Blockchain
Building Production Ready Search Pipelines with Spark and Milvus
Building Production Ready Search Pipelines with Spark and Milvus
Programming Foundation Models with DSPy - Meetup Slides
Programming Foundation Models with DSPy - Meetup Slides
Driving Business Innovation: Latest Generative AI Advancements & Success Story
Driving Business Innovation: Latest Generative AI Advancements & Success Story
AI-Powered Food Delivery Transforming App Development in Saudi Arabia.pdf
AI-Powered Food Delivery Transforming App Development in Saudi Arabia.pdf
Things to Consider When Choosing a Website Developer for your Website | FODUU
Things to Consider When Choosing a Website Developer for your Website | FODUU
AI 101: An Introduction to the Basics and Impact of Artificial Intelligence
AI 101: An Introduction to the Basics and Impact of Artificial Intelligence
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAU
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAU
National Security Agency - NSA mobile device best practices
National Security Agency - NSA mobile device best practices
20240609 QFM020 Irresponsible AI Reading List May 2024
20240609 QFM020 Irresponsible AI Reading List May 2024
GraphRAG for Life Science to increase LLM accuracy
GraphRAG for Life Science to increase LLM accuracy
Infrastructure Challenges in Scaling RAG with Custom AI models
Infrastructure Challenges in Scaling RAG with Custom AI models
How to Get CNIC Information System with Paksim Ga.pptx
How to Get CNIC Information System with Paksim Ga.pptx
Full-RAG: A modern architecture for hyper-personalization
Full-RAG: A modern architecture for hyper-personalization
Smm
- 1. SOCIAL MEDIA MARKETING A Car Review Presentation
- 2. SOCIAL MEDIA MARKETING WHY CARS? • High Involvement Category • Fastest growing industry in India today • Great market for international brands such as Porsche, Audi, Volkswagen, Renault, Lamborghini, Aston Martin and many more • Most impactive and impressive utility provider • Essentially used for travelling, family, pickup and get together purposes • Fosters, saves and harvests relations • Time and energy saver • Hybrid Cars The ‘In’ Thing
- 3. SOCIAL MEDIA MARKETING WHY FACEBOOK®? • Access to a worldwide online directory of drivers • Better returns on advertising • Greater, faster and instant reach • High market potential • Global footprint • Boosts 15% average customer retention • Reaches markets where they gather • Developing lasting relationship beyond contact • Establish social connections among car enthusiasts across the globe
- 4. SOCIAL MEDIA MARKETING WHY JAGUAR REview? • Crave for detailed news, reviews and forthcoming attractions • Need for comprehensive information at time of purchase for youth • Practical insights and honest feedback helps stay buyers connected • Unveils pros and cons of cars along most significant criteria Power v/s Mileage Headroom v/s Legroom Body Shape v/s Body Style Engine Type v/s Fuel Type Various Models / Variants • Envisages author’s experience and knowledge about cars • Access to hot scoops from the automobile industry
- 5. SOCIAL MEDIA MARKETING OUR PLAN • Developing lasting relationship beyond contact • Interacting with prospects with engaging content • Providing value to convert prospects into potential customers • Reaching out to markets where potential is high • Regular posts of offerings by Jaguar® with exciting pictures and videos • Using Facebook® as a medium to generate leads and bookings • Cross-posting car blogs a catalyst to promote Jaguar® • Exclusive videos on new unveilings and concept cars • Using tabs such as information, pictures, specifications, customisation, services and warranty etc. to dig deeper into the brand and its products • To provide a holistic view of the company as it is appears on the .com domain
- 6. SOCIAL MEDIA MARKETING OUR PAGE
- 7. SOCIAL MEDIA MARKETING 1ST CASE
- 8. SOCIAL MEDIA MARKETING 1ST CASE • Posting videos from Youtube regarding car performance for review purpose • Regular posts of new cars for the review • Adding various images (Interior and Exterior) for new cars
- 9. SOCIAL MEDIA MARKETING 2ND CASE
- 10. SOCIAL MEDIA MARKETING 2ND CASE • Various Prizes to increase the customer engagement. • Regular updates , posts on walls regarding reviews of newly launched cars. • Links to youtube to actually see the video showing the style, performance of the car. • Success story telling of a common man having uncommon experience regarding his car . • Straight comparison made between cars of same prize range , type ( sedan, SUV )
- 11. PRESENTED BY JEEVITHA RAMAN (PG10030) JUGAL SHAH (PG10033) KAUSTABH SATANEKAR (PG10037)