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Automobile Industry - Benchmarking


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A Social Media Analysis of Automobile Industry in India

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Automobile Industry - Benchmarking

  1. 1. The Automobile Industry A SOCIAL MEDIA ANALYSIS
  2. 2. The Indian Scenario Tata Motors • Facebook: 15.8k likes • Twitter: 15.9k followers • LinkedIn: 103k followers Mahindra & Mahindra • Facebook: 800k likes • Twitter: 61.8k followers • LinkedIn: 61k followers
  3. 3. The Global Benchmark General Motors • Facebook: 639k likes • Twitter: 419k followers • LinkedIn: 515k followers Mercedes Benz • Facebook: 18 million likes • Twitter: 1.31 million followers • LinkedIn: 113k followers
  4. 4. Digital Presence: The Benefits Credibility • Establish yourself as the leading expert in the Automobile Industry • Showcase innovations and breakthroughs to the audience • Build brand visibility through a strong digital presence Business • Build connections with prospective clients • Your position as experts attracts general public as well as clientele Market Insights • Know the market trends, the sentiments surrounding your products, problems if any • Connect with leading experts/influencers in the field to know feedback and elevate your position
  5. 5. How Digiqom Steps In? We prepare engaging content using text, images and videos to get the audience interested We target the active communities in the Automobile domain and gain their attention and trust We engage such influencers in vibrant conversations and drive the visibility of your brand
  6. 6. Now let’s talk!