The Battle of SEO: Placing keywords 
within your article to “get noticed” 
by Google, without over-doing it or 
making it obvious.
An SEO strategy is 
tricky and depends 
upon creating that 
perfect balance 
between keyword 
usage and creating 
compelling 
content.
Squeezing 
random words 
in here and 
there just 
makes your 
article look 
funky. How can 
you fix this?
Here are 3 Stellar Tips to help your SEO strategy
Focus on how 
to be social, 
not how to do 
social.” – Jay Baer
Tip 1: 
Social media is your 
best friend
“When you create attention-grabbing posts and 
your followers click through, Google notices 
your site’s traffic spike, and you boost brand 
awareness.” (Forbes Magazine)
After creating content, 
strategically place it around 
social media.
Focus on what time your target audience is 
online, where they receive their information and 
what types of articles they usually opt to click-through 
on social media sites.
Don’t focus on throwing keywords in your post, 
focus on the placement of your post.
“SEO is a marketing 
function for sure, but 
it needs to be baked 
into a product, not 
slapped on like icing 
after the cake is 
baked.” – Duane Forester
Tip 2: 
Write content your 
audience is 
interested in.
Your content should 
obtain information 
that will engage your 
audience, while 
being both valuable 
and informative.
If you prove yourself to be an expert in your 
industry and post content that your readers find 
enjoyable, then they’ll keep revisiting your 
website.
This means that you should write 
about information regarding the 
industry, not your company. Don’t 
be a narcissist blogger.
Focus on providing useful information, not 
squeezing in every keyword.
Tip 3: 
Don’t stuff keywords 
into your posts
This may seem fairly obvious after the first two 
tips, but keywords should not be your focus.
SEO is awesome, but it 
shouldn’t be the 
number one concern 
when creating 
content.
Keep the keywords in the back of your head when 
planning content, but don’t have that keyword be 
the sole reason for a post.
It’s more important to 
focus on who you’re 
writing for, where you’re 
placing the content and 
what information you’re 
providing, than what 
keyword you’ll be using.
View your SEO 
strategy as a 
“guideline” for the 
topics your target 
audience is most 
likely interested in.
“Authenticity, honesty, and personal voice underlie 
much of what’s successful on the Web.” 
Rick Levine
Bottom line: If you focus on creating amazing 
content and place it strategically around the web, 
then your target audience will click through and 
your blog will achieve the traffic that you want.
Looking for some tips on how to create awesome 
content? Click here.
Connect with us on 
And tell us what you think! 
stephanie@ndashmarketing.com

3 Tips For An Incredible SEO Strategy

  • 2.
    The Battle ofSEO: Placing keywords within your article to “get noticed” by Google, without over-doing it or making it obvious.
  • 3.
    An SEO strategyis tricky and depends upon creating that perfect balance between keyword usage and creating compelling content.
  • 4.
    Squeezing random words in here and there just makes your article look funky. How can you fix this?
  • 6.
    Here are 3Stellar Tips to help your SEO strategy
  • 7.
    Focus on how to be social, not how to do social.” – Jay Baer
  • 8.
    Tip 1: Socialmedia is your best friend
  • 9.
    “When you createattention-grabbing posts and your followers click through, Google notices your site’s traffic spike, and you boost brand awareness.” (Forbes Magazine)
  • 10.
    After creating content, strategically place it around social media.
  • 11.
    Focus on whattime your target audience is online, where they receive their information and what types of articles they usually opt to click-through on social media sites.
  • 12.
    Don’t focus onthrowing keywords in your post, focus on the placement of your post.
  • 13.
    “SEO is amarketing function for sure, but it needs to be baked into a product, not slapped on like icing after the cake is baked.” – Duane Forester
  • 15.
    Tip 2: Writecontent your audience is interested in.
  • 16.
    Your content should obtain information that will engage your audience, while being both valuable and informative.
  • 17.
    If you proveyourself to be an expert in your industry and post content that your readers find enjoyable, then they’ll keep revisiting your website.
  • 18.
    This means thatyou should write about information regarding the industry, not your company. Don’t be a narcissist blogger.
  • 19.
    Focus on providinguseful information, not squeezing in every keyword.
  • 20.
    Tip 3: Don’tstuff keywords into your posts
  • 21.
    This may seemfairly obvious after the first two tips, but keywords should not be your focus.
  • 22.
    SEO is awesome,but it shouldn’t be the number one concern when creating content.
  • 23.
    Keep the keywordsin the back of your head when planning content, but don’t have that keyword be the sole reason for a post.
  • 24.
    It’s more importantto focus on who you’re writing for, where you’re placing the content and what information you’re providing, than what keyword you’ll be using.
  • 25.
    View your SEO strategy as a “guideline” for the topics your target audience is most likely interested in.
  • 26.
    “Authenticity, honesty, andpersonal voice underlie much of what’s successful on the Web.” Rick Levine
  • 28.
    Bottom line: Ifyou focus on creating amazing content and place it strategically around the web, then your target audience will click through and your blog will achieve the traffic that you want.
  • 29.
    Looking for sometips on how to create awesome content? Click here.
  • 30.
    Connect with uson And tell us what you think! stephanie@ndashmarketing.com