There's a lot of technology out there—event tech, productivity tools, collaboration and content management software. Pretty much every day you hear about some new app that will make your life easier. How do you know what to use and what to ignore? Allison Magyar, CEO and founder of Hubb & Dynamic Events has been putting together events for nearly 15 years, creating meaningful experiences at everything from auto shows to Microsoft's largest event. Over the years, Allie has spent a ton of time testing out every imaginable tool to help save her time and improve her productivity. In this webinar, she'll share insight into what she's learned and will recommend her favorite tech tools and life hacks to help YOU manage your events (and life) with more ease.

2. Grazia Mohren
VP of Marketing, BizBash Media
@BizBashLive
Allie Magyar
CEO, Hubb & Dynamic Events
@alliemagyar

3. Simple Ways to Use
Technology to Improve
Your Events
#SmarterEvents
@BizBashLive
@alliemagyar
@hubbdotme

4. Event Technology

5. Table of Contents
Mobile Apps & Surveys
Registration, Schedule Builder & Badging
Content Management
Marketing Websites
Analytics
Project Management Tools

7. Allie Personal

8. The Path to Event Technology Enlightenment
Choose Wisely
Make it Simple. Start slow & keep
moving forward. New things always
take time to learn and too much at
one time will squash all your efforts.
Take Time in Advance Know your Tool Sets
How do they
work together?
Plan for more than what’s in front of
you. Think about the entire lifecycle of
your event.
Know which tools you will use
for what purpose and clearly
define them to your team.
Explore how to make all
your tools work together
or ‘talk’ to each other.

9. Event Manager = Event Architect
Being busy does not always mean real work. The object of all work is
production or accomplishment and there must be forethought, system,
planning, intelligence, and honest purpose. ~ THOMAS A. EDISON
Inspire
Innovate
Visibility & Transparency
Communication
Celebration

10. Team Organization = Workstreams

11. Project Management Tools

12. Project Management Tools
www.office.com/planner
$ Free with Office 365
www.trello.com
$ Free - $8/user
www.basecamp.com
$ Free - $79/month
SharePoint, Google Docs
with PPT & Timelines

13. Most Innovative Meetings 2015:
Microsoft Ignite

14. Microsoft Office 365 Planner

15. Microsoft Office 365 Planner

16. Online
Note-taking

17. Trello

18. Basecamp

19. Basecamp

20. Low Tech Options
SharePoint Site or
Google Docs
PPT with timelines &
status updates

21. Benefits
Single place to store your dates and work
to date
All documents in a single place
Visibility across the teams
Task & resource management
Email reminders

22. Analytics

23. Learn from the past
before you start again
Get a window into your data. Analytics tools
offer insights into the trends and interests
of your audience. Use those insights to craft
the next event experience designed to meet
their specific needs. A sample of what you
can get from an analytics tool:
• Audience splits
• What sessions were attended
• Evaluation scores
• Registration trending across marketing
activities

24. InsightXM
www.insightxm.com

25. Power BI
http://powerbi.microsoft.com

26. Content Management

28. Content is King
66% of Attendees choose to
register and pay based on the
content you market
www.hubb.me

29. The Power of
Connected Content
SM
Build Your Program
Faster & Easier!
Publish and Update
Your Content from
One Location
www.hubb.me

30. A Good Content
Management System =
Happier Event Managers
www.hubb.me/customers

31. Website/Registration/Badging

32. Website/Registration/Badging Tools
www.swoogo.com www.opus.agency www.experient-inc.com

33. Swoogo

34. Payscale

35. Full Service
Registration
• Best practices on registration
site flow
• Privacy practices/data
processing
• Customer Call Center
Value
www.opus.agency

36. Full Service
Registration &
Badging
• By Registration type.
• Where they went.
• What events they attended.
• How long they stayed.
• What content interested them.
• What products drew their attention.
• What educational content they
consumed.
eventBit tracks:
www.experient-inc.com

37. Mobile Apps

38. Mobile Apps
www.gatherdigital.com http://doubledutch.me www.eventbase.com

39. Gather Digital
Leading Design
• Most configurable event apps in
terms of design & functionality
all at the meeting planners
fingertips
Extra Features
• SOCII audited every year
Extra features
• CE Credit Tracking, Live Polling
and Crowd Source content
www.gatherdigital.com

40. Double Dutch
• Double Dutch leads the industry
with 70% adoption per event
• 38 minutes spent in the app on
average per event
Visual Analytics to show
marketing value
Engagement is the
name of the game!
http://doubledutch.me

41. Eventbase
Free basic event app
99.5% uptime guarantee
www.eventbase.com

42. EventTech Questions
to Ask Yourself
1. Is it easy to use not only for myself but for my
extended team? Will this save me time and help
me be smarter about my events?
2. Does it fit my business need or have flexibility for
me to utilize in a way that makes sense? Can I
update information at 2am in a pinch if needed?
3. Do they play nice with others? Who are they
integrated with?

43. Key Takeaways
1. Plan in advance. Work put in up front saves you
untold hours when you are most stressed close to
the event.
2. Know which tools you'll use for what purpose and
make sure your team is 100% clear on the process.
3. Ensure your tools work easily together. There are
many best-in-breed providers the believe in
integrated technology to meet your specific
business needs.
4. Start simple and with a solid plan for implementing.

44. Allie Magyar
CEO
www.twitter.com/alliemagyar
The Power of
Connected Content
www.hubb.me
Q&A