Jon Ingham June 18th 2013
Executive Consultant
Social Advantage
jon.ingham@social-advantage.com
Social Networks and Social Technologies
All Part of the New HR
@joningham
#SHRM13
STRUCTURE
SYSTEMSSTRATEGY
STAFFSTYLE
SKILLS
SHARED
VALUESActivities
Outcomes
Organisational Health:
 Accountability
 Capabilities
 Co-ordination and control
 Culture and climate
 Direction
 External orientation
 Innovation and learning
 Leadership
 Motivation
Organisation Capital
Human
Capital
Social
Capital
Organisational Capability
Outcomes
Business
Impacts
Activities
Outcomes
Business
Impacts
Activities
Benefits: #1

Outcomes
Business
Impacts
Activities
Benefits: #2

Outcomes
Business
Impacts
Activities
Benefits: #3

Outcomes
Business
Impacts
Activities
Benefits: #4
Outcomes
Business
Impacts
Activities
Benefits: #5
Accountability
Outcomes
Business
Impacts
Activities
Benefits: #6
Outcomes
Business
Impacts
Activities
Social
Capital
In your organisation, what really
makes the difference to business
performance?
The individual quality /
capabilities / performance of the
your people, or the way your
people work together?
Human Capital
Social Capital
In your organisation, what
proportion of your HR activities
focuses on creating social capital
vs human capital?
Formal Structure Informal Structure
Exploration & Production
Zaheer
Schultz
Mitchell
Klimchuck
Angelo
Keller
Smith
Geology
Dhillon
Myers
Petrophysical
Crossley
Exploration
Avery
Cordoza
Sutherland
Ramirez
Drilling
McWatters
Waring
Production
Hussan
Reservoir
Hopper
Production
Milavec
Senior Vice President
Mares
Steve showed you:
Social Capital Strategy
17
Outcomes
Business
Impacts
Activities
 Business
Processes
 Customers
 Finances
Alumni
Management Recruiting
Onboarding
Performance
Management
Learning &
Development
Communication
Career
Management
Reward &
Recognition
Social
Approaches
• Each year, Goldman Sachs invests over
100,000 hours in conversations with
prospective employees
• About 5,000 applicants speak to 10 members
of the firm
• About 2,500 speak to 30 members
‘Social Recruiting’
Gary Hamel: "Management 2.0 is going to look like web 2.0:
• Everyone has a voice
• Capability counts for more than credentials and titles
• Commitment is voluntary
• Power is granted from below
• Authority is fluid and contingent on value-added
• The only hierarchies are "natural" hierarchies
• Communities are self-defining
• Individuals are richly empowered with information
• Just about everything is decentralised
• Ideas compete on an equal footing
• It's easy for buyers and sellers to find each other
• Resources are free to follow opportunities
• Decisions are peer-based.”
John Mackey, Whole Food Stores:
“Love is not something that is commonly
explored in business. But it’s time for love to
come out of the closet. It’s a wave that’s
going to grow. For competitive advantage....”
OutcomesActivities
Individual
Individual
HR
Human
Capital
Social
Social
HR
Social
Capital
Multiplying the Benefits
jon.ingham@social-advantage.com
blog.social-advantage.com
strategic-hcm.blogspot.com
linkedin.com/in/joningham
twitter.com/joningham
social-advantage
Social Networks and Social Technologies
All Part of the New HR
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The New HR - presentation at #SHRM13 annual conference in Chicago - Jon Ingham