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- 1. American Public Power Association Business and Financial Conference New Orleans, LA September 2015 Social HR: Behavior and Practice in Our Brave New World @RobinSchooling
- 2. Robin Schooling, SPHR, SHRM-SCP Accomplished HR Leader, strategist, and advisor with extensive senior level experience in all areas of Human Resource management. Advisory Board Member for Blackbook HR; served on the advisory boards for Smartbrief on Workforce, Geaux Veterans, and the Louisiana Business Leadership Network. Active with SHRM on the local, state, and national level, the ASTD/ATD (Association for Talent Development) Baton Rouge chapter, and the Baton Rouge Social Media Association. Served in numerous volunteer leader roles with multiple organizations. “Top 100 Most Social Human Resource Experts on Twitter,” Huffington Post “2015 HR and Recruiting Thought Leaders to Follow,” Glassdoor Favorite sports team: New Orleans Saints Favorite cocktail: French 75 Favorite dogs: Libby, Marley, Frank Lapidus, and Mr. Crumples
- 3. “Gentlemen and Ladies of HR... your world frightens and confuses me.”
- 5. is it an industry issue?
- 7. this IS your circus...and these ARE your monkeys
- 8. R “Way” Wang, Constellation Research 5 “generations’ of digital proficiency Digital Natives Digital Disengaged Digital Holdouts Digital Immigrants Digital Voyeurs
- 9. everyone is a digital citizen
- 10. SECTION 1 | Social HR
- 11. Social HR is NOT... telling people what they can’t do writing policies
- 12. Social HR IS... being social!
- 14. Social Sites
- 16. SECTION 2 | Social Brand
- 17. Corporate Brands
- 18. “Your employer brand, at its core, is the shared values and employee experiences of your organization.” Lars Schmidt www.amplifytalent.com
- 19. I’m sexy and I know it...
- 20. “Who are we as an organization? What do we offer?”
- 21. publicpowerorg @santeecooper's Diane Bell helps #PublicPower by planning power systems to keep your lights on #ILookLikeAnEngineer #Engineer #STEM #Engineering rovalan😍😍😍Great! mike_hy7Go Diane! American Public Power Assoc. Representing not- for-profit, community-owned electric utilities that power 48 million Americans 💡👪$. We are #PublicPower. Like us on Facebook👇 facebook.com/ AmericanPublicPower
- 22. SECTION 3 | The User Experience
- 24. employees expect a ‘consumer’ experience how can you give it to them?
- 25. put yourself in their shoes
- 26. SECTION 4 | Innovation in Social HR
- 27. Banksy
- 28. @RobinSchooling #brsocme #HR Did you hear about the new revenue projection? I sure wish they would tell us about the IPO… What’s the deal with that IT rollout? I heard Sue had her baby!
- 29. “Formal learning is like riding a bus: the driver decides where the bus is going; the passengers are along for the ride. Informal learning is like riding a bike: the rider chooses the destination, the speed, and the route.” Jay Cross
- 30. effortlessly social agile built for sharing
- 31. put your employees in the driver’s seat trust
- 32. don’t invite them to “training”....
- 33. invite them to “create”....
- 34. so where do you go from here?
- 35. action items • think “social” HR • consider your social brand • remember the user experience • commit to innovation