This document provides a checklist of photos needed for an advertisement shoot. It includes close-ups, portraits, and shots of products like an iPhone in both studio and natural settings. Illustrations are also listed. The purpose is to have a visual reference of the types of shots needed to convey the desired feelings and showcase the intended subjects. Having the checklist will help ensure all needed photos are captured during the shoot.

2. • Close up of model. Directly
looking at camera. High key
lighting. Inviting
• Done in photography
studio

3. • Long shot of model. Gazing
away from audience.
Indirect. Serious and
informal facial expression
• Done in photography
studio

4. • Black and white portrait medium close up of editor.
Direct mode of address however cheery and warm smile.
• Done in photography studio

5. • Medium close up (hips to
head) OR (Mid Shot) of
model looking towards
article. High key lighting.
• Done in photography
studio

6. • Extreme close up of eyes. Look serious
and focused. Directed at audience.
• Close up on keyboard with focus on keys
on the keyboard.
• Natural shot of iPhone. It doesn’t have to
be in someone’s hands but simply capture
the whole product.
• Done in photography studio/ natural
setting.

7. • YOU – Illustration of typography
created by me
• New Face on the Scene –
Illustration created by me
• BMX Micrography Graphic –
created by me.
• Landmark image (see separate
recce) I NEED TO RECREATE THIS.
• Goals Image with natural models
and/or no models (see separate
recce) I NEED TO RECREATE THIS.
• Extreme close up of car wheel.
Focus on jaguar logo. This image
has already been taken.

8. • Direct view of iPhone. Head on. Clear. White background.
• This means I can manipulate and play around with the
original image to fit into my advertisement for the App.

9. The reason for this post was simply to create a basic checklist of
what photos I intend to have by the end of my photo-shoot. I can
use this post to reference when taking my images. The visual
nature of this checklist ensures I have a rough idea of the feeling
and connotations I want to express from these images. It also
means I can experiment slightly and take different shots, and
compare them back to these ideas.