If you're a coach or mentor making the transition to a virtual business, here are some tips and tools to follow. This presentation was originally delivered to EMCC coaches in April 2020.

1. Setting up a virtual practice
Magda Walczak & Meenakshi Iyer
April 9th, 2020 1
This Photo by Unknown Author is licensed under CC BY-NC
This Photo by Unknown Author is licensed under CC BY-SA-NC

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Magda Walczak is the CEO of Coacharya, a global coaching and coach training
organisation that is accredited by EMCC. Magda is an ROI-focused marketer
with global experience in both B2C and B2B businesses. Magda honed her skills
at startups of various stages including Atlassian, Search Party, Base CRM,
Google, and PayPal. She's an authentic leader who is passionate about gender
equality. Magda is also a children's book author (Saylor's Tale) and an avid
supporter of animal rights. She's an immigrant from Poland, having arrived in
the US at the age of 12. Her interests include cooking, travel, and the outdoors.
She lives in Chicago with her dog Saylor, sister Nika, and cats Sorsha, McClane,
and Miles.
Meenakshi Iyer founded NorthStar Solutions and Services to promote
organisational agility through inclusion. She is a T-shaped professional and
leader who has led many IT and non-IT organisational transformation
initiatives successfully. At NorthStar, she provides training, coaching, and
consulting services for individuals and organisations in the following areas:
collaboration + agility across boundaries, cultural intelligence, and inclusive
work design. She is fluent in four languages and has lived and worked in 10+
cities in India and the US. She is a trained English language (ESL) teacher
and her causes include refugee/immigrant resettlement and food security.

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WHAT? SO WHAT? NOW WHAT? HOW?
Setting up a Virtual Practice

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Virtual coaching
is nothing but
coaching gone
digital.

5. EMCC
Competency
Framework
 Understanding Self
 Commitment to Self-Development
 Managing the Contract
 Building the Relationship
 Enabling Insight and Learning
 Outcome and Action Orientation
 Use of Models and Techniques
 Evaluation
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6. Advantages of going virtual
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Better Client
experience
Availability of
session
recording
Greater market
reach for Coach
Opportunity for
Coach self-
development
Climate
positive
interactions

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Design for all
People over
tools
Empathy in
action

8. Branding
 Personal branding
 Branding for your Practice
 Social Media: LinkedIn, Twitter,
Facebook, YouTube, Instagram
 Webinars: YouTube Live,
Facebook Live
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9. Technology
 Meeting space
Zoom, Google Hangouts,
Skype, WebEx
 Website
Wix, SquareSpace,
IONOS(1&1), WordPress
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10. Q&A
 Presence
Desk/equipment setup, lighting etc.
 Pricing
Value + outcome; not medium
 Payment options
Paypal, Stripe, Quickbooks, Zoho
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11. 11
https://twitter.com/DrJoeHanson/status/1222193589201113089?s=09
ThePowerofPerspective

12. References
and additional
reading
 Forbes article on Virtual Coaching Practice
 Blog post on tips on Virtual Coaching
 1-minute video tutorial: Managing presence
on video calls (by Mindee Mosher, Coacharya
alumna)
 HBR Article on how to plan a better meeting
using design thinking
 HBR article on how to run a great virtual
meeting
 Blog post in four things about hosting virtual
meetings we can learn from TED talks
 Blog post of how to make virtual teams work
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13. References
and additional
reading
 Design Thinking Principles on 'How might we'
questions and statements
 NPR Story on Dr. Atul Gawande’s ‘The Checklist
Manifesto’
 Blog post on before-during-after checklist for virtual
meetings
 List of meeting management tools and apps
 Sinéad Burke’s TED Talk: Why design should include
everyone?
 Dr. Atul Gawande’s TED Talk: Want to get great at
something? Get a coach.
 Lisa Bodell's TED Talk: How Simplification is the Key to
Change
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14. Magda Walczak
CEO, Coacharya
magda@coacharya.com
Meenakshi Iyer
Founder and Principal, NorthStar Solutions and Services
miyer@northstaratwork.com
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Thank you!